ASAP Rocky Reveals New Album Release Date At Debut Fashion Show In Paris

A$AP Rocky finally announced the release date for his long-awaited album during his highly-anticipated event in France.

On Friday, June 21, the Harlemite made his debut during Paris Fashion Week with his first-ever AWGE "American Sabotage" show. Rocky previewed his brand-new collection of garments including large tank tops, baggy jeans, bomber jackets, suits, and more. His sons' mother Rihanna, Pusha T, Pharrell Williams and others were in the audience as the rapper-designer previewed his exclusive collection, and music from his forthcoming album Don't Be Dumb. Toward the end, Rocky walked out with a white sign that revealed the album's intended release date.

A$AP Rocky has been working on his fourth studio album for quite some time. It was originally supposed to arrive last August after he dropped singles like "RIOT (Rowdy Pipe'n)," which he performed live at Rolling Loud Miami, as well as other tracks like "Shittin' Me" and "Same Problems?" Back in 2022, Rocky opened up about the creative direction of his album and said it would be far more advanced than his 2018 LP Testing.

"I’m wrapping up the new album now," he said at the time. "I’ve been shooting so many visuals for it. I don’t want to be cliché or sound like a salesman, but I’ve pushed myself to the limit on everything. Going from that industrial, subversive sound from [2018 album] Testing and then graduating with a more polished sound... I just like where it is."

Look out for A$AP Rocky's new album dropping August 30. Check out more scenes from his debut fashion show below.