The Healthusiasm Podcast

For years, health was something you bought — a gym pass here, a blood test there, a spa weekend once a year. Now it's becoming something you join.

Christophe Jauquet and his AI thinking partner Thalia Muses trace a shift showing up across continents and industries: health as a membership, a place you belong to rather than a service you buy.

The signals:

The Well (Frankfurt): a members' club that is part gym, part clinic, part sp...

For a century, health had an address. In China, it no longer does.

Christophe Jauquet and his AI thinking partner Thalia Muses unpack how six of China's biggest companies — from six completely different industries — have each built their own "front door" to everyday health, right inside the apps people already use.

The signals (six doors into the same house):

Meituan (food delivery): a "Health Butler" AI assistant inside t...

For years, sleep was the pillar of health we were proud to sacrifice. Not anymore.

In the last few weeks alone, a New York hotel turned its rooms into a sleep lab, Singapore Airlines and Fiji Airways redesigned the cabin around your body clock, supplement brands in China and the US launched sleep-and-energy pairings, and a UK mattress shop started funding mental-health charities. Different industries, different countries, one direct...

Brazil and Mexico are now trading health knowledge, not just medicine. Africa’s nine-country AIM 2030 initiative wants to make its own medicines. Korea is funding reverse-aging science, Dubai built a longevity authority, and Thailand is branding itself “the land of life.”

Right across the world, nations are shifting from buying health to building it. Christophe Jauquet calls this new map Healthusiasm Nations &mdash...

Sport doesn't look like healthcare. That's exactly why it matters.

The running club. The HYROX race. The smart ring on your finger. The gym that now calls itself a “healthness” company. None of it looks like medicine — and yet, piece by piece, sport is quietly rehearsing what healthcare is about to become.

In this episode, Christophe Jauquet sits down with Berlin-based digital-health expert and Hyrox...

Most AI-in-healthcare conversations ask what the tools can do. This one asks a harder question: what happens when AI becomes smarter, faster and more emotionally present than the humans around it?

Christophe Jauquet and Dr Keith Grimes go past the “AI will help doctors” narrative to the power, trust and culture shifts already leaking into daily practice.

In this episode:

• The rise of “shadow AI” — clin...

Korea made the world fall in love with K-pop, K-beauty and K-drama. What happens when it turns that same cultural machine toward health?

Christophe explores how Korea is moving far beyond skincare — into cancer AI, dementia detection, women’s health and longevity — and whether it can make health feel as desirable as beauty.

In this episode:

• Korea’s push into cancer AI, dementia detection and women’s h...

GLP-1 stopped being a drug story a while ago.

Christophe explores why GLP-1 is reorganising food, retail, tech, beauty and pharma around the person using it — and what that reveals about health itself.

In this episode:

• Protein-rich products and supplement retailers adding telehealth consultations
• Amazon delivering weight-loss medication; Oura turning wearables into medication dashboards
• Genomics firms personalising food, suppl...

This month’s signals jump from a wellness retreat to brain-surgery robots — but one thread runs through all of them: health is becoming something we track, predict, optimise and increasingly delegate to machines.

Christophe is joined by Aline Noizet, Dr Keith Grimes and Nia Escobar-Kölle to make sense of May’s most telling health innovations.

In this episode:

• PCOS reframed as far more than a reproductive disorder...

Google launched a screenless Fitbit Air — but the real story is the Gemini-powered AI Health Coach behind it, one that even supports Apple Watch.

The battle in consumer health is moving from the wrist to the intelligence layer above it. Christophe maps who’s racing for it and why.

In this episode:

• Why Google, Huawei, OpenAI, Amazon, Ant Group and national health systems are all chasing the AI health coach
• The shift from...

From space research to cuddle beds in palliative care, April’s signals show health quietly reappearing in places that don’t look like healthcare at all.

Christophe, Aline Noizet, Mo Zouina and Nia Escobar-Kölle range across the month’s most revealing innovations.

In this episode:

• Space research and the future of human resilience
• Medical platforms, hospital records and Fitbit shifting the game
• New frontiers in women...

For fifty years, the hospital was the place consumer-experience design forgot. That’s quietly ending.

Christophe and his Healthusiasm GPT, Thalia Muses, trace five signals across five countries that all point the same way: healthcare is no longer somewhere you go.

In this episode:

• The FDA-approved at-home AI ear exam turning the living room into a triage point
• A $200M health centre built inside a New Jersey commuter train sta...

A Japanese whisky giant. A Chinese super-app. A car cabin shaped like an egg. Three moves, three industries with nothing in common — except, suddenly, health.

Christophe and Thalia Muses unpack a quiet shift unfolding across three continents, and the question every leader should sit with.

In this episode:

• Why companies far outside healthcare are quietly moving into health
• What a whisky brand, a super-app and a car cabin revea...

Health is quietly leaving the hospital — checking into Equinox, waiting at the supermarket checkout, sitting on a finger as an Oura ring. So who’s actually in charge of it now?

Christophe, Mo Zouina, Aline Noizet and Nia Escobar-Kölle dig into March’s signals and a sharper question: what happens when AI doesn’t advise your health, but decides it?

In this episode:

• Alan’s new AI features and the wearabl...

What if healthcare is missing the very thing people now crave most?

Recorded live at the Radical Health Festival in Helsinki, this panel argues that healthcare needs a Healthusiasm Culture — and that the next transformation won’t be technological.

In this episode:

• Why people now want energy, meaning, belonging and longevity — not just treatment
• Why institutions still organise around disease, process and silos
• From ...

What will Healthusiasm bring in 2026? Rather than spoil it, Christophe opens the year with a short message — and an invitation to hit play.

A New Year marker for the podcast that tracks how technology, consumers and culture keep reshaping health from the outside in. Here’s to a new year of consumer-driven health, AI, longevity and everyday wellbeing.

Happy New Year — and welcome to a new year of Healthusiasm.

Send us...

What were the most important health innovations of 2025? Recorded live on stage at Frontiers Health, the panel closes the year in front of an audience.

Christophe is joined by digital-health pioneer Roberto Ascione and Jessica DaMassa for the show’s first live year-in-review.

In this episode:

• The signals that defined health innovation across 2025
• A first live recording for the Healthusiasm panel — and what’s plann...

Health consumer marketing is becoming a new reality for every brand — not just the healthcare ones.

Recorded at the BAM Marketing Congress, Belgium’s biggest marketing gathering, Christophe distils sharp insights from five standout voices on how health is reshaping marketing.

In this episode:

• Rory Sutherland on the emotional side of health choices
• Sophie Maxwell Brown on wellbeing reshaping consumer goods (CPG)
• Kristel V...

October felt like the future slipping quietly into the present — every innovation with a pulse you could feel.

Christophe and the panel make sense of the month’s most telling health signals.

In this episode:

• Albania’s AI minister ‘parenting’ 83 digital children
• OpenAI-backed brainwave-reading tech edging toward human-machine blending
• Samsung and Google pushing AI health coaching into everyday life
• Oura&r...