The Health & Wellness Marketing Show

The Health & Wellness Marketing Show

Welcome to ’The Health And Wellness Marketing Show,’ the podcast dedicated to helping health and wellness practitioners grow their practices sustainably and profitably Drawing on his 20+ years of experience in personal branding, business strategy and digital marketing in the health and wellness industry, Uli Iserloh equips you with the right strategies, systems, and support to grow your practice sustainably and profitably. Whether you’re looking to attract more clients, automate your marketing processes, or build a powerful personal brand in the health and wellness space, ’The Health And Wellness Marketing Show’ is here to guide you every step of the way. Subscribe now and start transforming your practice today!

Episodes

July 9, 2025 36 mins

What if scaling your practice wasn’t about working harder – but about working smarter with group coaching? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Sachin Patel, founder of The Living Proof Institute and Perfect Practice, to unpack how group coaching programs can help practitioners deliver more impact with less burnout. Sachin shares practical insights from years of running hybrid and ...

What if the key to freedom and creativity wasn’t doing more – but building systems that let you do less? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with systems and operations strategist Chelsea Brinkley to explore how entrepreneurs can build simple, effective systems to create more balance, reduce overwhelm, and scale sustainably. From project management to email organization, Chelsea share...

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What if the secret to a thriving functional medicine practice wasn’t selling more appointments – but designing a care model that supports long-term healing and financial stability? In this episode of the Health and Wellness Marketing Show, Uli Iserloh welcomes back functional medicine membership innovator Dr. Lara Salyer to dive deep into one of the most impactful shifts a practitioner can make: transitioning to a membership model...

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What if the key to getting more done wasn't more discipline – but better dopamine? In this episode of the Health and Wellness Marketing Show, Uli Iserloh talks with functional medicine pioneer and Perfect Practice founder Sachin Patel about the surprising biology behind productivity and sustained motivation. Based on his book The Motivation Molecule, Sachin reveals how dopamine – the “motivation molecule” – can be harnessed thro...

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What if better patient outcomes weren’t about giving more advice – but about asking better questions? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Dr. Sandra Scheinbaum, founder and CEO of the Functional Medicine Coaching Academy (FMCA), to explore the often-underestimated power of health coaching. As a trailblazer in training coaches to support functional medicine practices, Dr. Scheinba...

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What if the fastest way to grow your authority and audience didn’t require social media ads – or even your own podcast? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Jeremy Ryan Slate, founder of Command Your Brand and host of the the Jeremy Ryan Slate Show, to talk about the power of podcast guesting. With over 1,000 podcast interviews under his belt and years of PR experience, Jeremy bre...

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What do NASCAR pit crews and high-performing health teams have in common? A lot more than you think. In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with championship-winning NASCAR coach Matt Clark to explore what it takes to achieve high performance – whether you’re on the track or running a practice. Drawing from his experience with elite pit crews for legends like Jeff Gordon and Jimmie Johnso...

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What if the secret to better enrollment and patient engagement wasn’t in your credentials – but in the stories you tell? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with storytelling strategist and author Kyle Gray to explore how practitioners can use storytelling to overcome objections, build trust, and ethically increase conversions. Kyle unpacks why even the most brilliant experts struggle...

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Is email marketing still worth it in 2025? Short answer: absolutely – and it might be the single most valuable asset your practice owns. In this episode of the Health and Wellness Marketing Show, Uli Iserloh is joined once again by launch strategist Robby Fowler for a deep dive into building and nurturing your email list. Robby shares the mindset, strategy, and practical tools behind consistently showing up in your audience’s i...

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What if the secret to patient transformation wasn’t more information – but more connection? In this inspiring episode of the Health and Wellness Marketing Show, Uli Iserloh chats with naturopathic doctor and community health pioneer Dr. Michelle Peris. As the founder of the Wild Collective, Michelle shares how group-based care and community medicine can radically improve outcomes, boost motivation, and help patients finally say ...

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What if launching your idea didn’t require a fancy funnel, perfect course, or massive audience? In this episode of the Health and Wellness Marketing Show, Uli Iserloh talks with launch strategist Robby Fowler about how to bring your ideas to life with confidence, simplicity, and strategic precision. Robby breaks down the process of seed launching – validating your offer before building it – and how to turn your knowledge into a ...

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What if the true transformation in healthcare starts with reimagining what’s possible beyond “fine”? In this powerful episode of the Health and Wellness Marketing Show, Uli Iserloh speaks with Dr. Meghan Walker – naturopathic doctor, entrepreneur, and author of the book Impact Medicine – about how the future of medicine lies not in treating sickness, but in empowering potential. Together, we explored the “Line of Fine,” the rise...

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What if your practice culture helped you avoid burnout – and brought more joy to medicine? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Dr. Lara Salyer to explore how practitioners can design a “flow-channeled culture” that supports well-being, creativity, and sustainable success. Drawing from neuroscience, flow research, and her own experience in functional medicine, Dr. Lara shares her A...

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Are you struggling to create videos that truly connect with your audience?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Ryan Koral, a seasoned video strategist and founder of Tell Studios, to discuss how healthcare professionals can leverage video marketing effectively. Ryan shares expert insights on storytelling, content creation, and how to make engaging videos without expensive equipment.

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What if success wasn’t just about what you do, but who you become?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Billy Sticker, founder of Chirocandy and host of The Blessed Entrepreneur podcast.

Billy shares his DEA Framework – a powerful three-step formula for achieving success in business, relationships, and personal growth. He also reveals why most people get stuck and how shifting your m...

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What’s holding you back from living a truly fulfilled life? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Tony Grebmeier, serial entrepreneur, mentor, and creator of the Be Fulfilled Journal, to discuss the hidden drivers and drainers that shape long-term success. Tony shares his powerful personal journey—from hitting rock bottom to finding deep personal and professional fulfillment—and the...

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Are you tired of the feast-or-famine cycle in your practice? One month, you have plenty of new patients... and you focus all your time on patient care instead of marketing your practice. Next month? It's crickets, and you focus all your time on enrolling new patients. In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Dr. Linda Matteoli, founder of Origins Functional Medicine and Origins Incubato...

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Are you leaving referrals on the table? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Stacey Brown Randall, author of Generating Business Referrals Without Asking and host of The Roadmap to Grow Your Business podcast. Stacey shares a game-changing approach to referrals—one that doesn’t rely on awkward asks, gimmicky incentives, or nonstop networking. Instead, she reveals the science behind w...

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Is it possible to thrive in a world that seems designed to keep us unhealthy?

In this episode of the Health and Wellness Marketing Show, Uli Iserloh sits down with Pilar Gerasimo, author of The Healthy Deviant and founding editor of Experience Life Magazine. Pilar argues that in today’s society, making healthy choices requires a level of social deviance. She shares a powerful framework for breaking free from unhealthy societal no...

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Ever thought about starting a podcast but weren’t sure if it’s worth it? In this episode of the Health and Wellness Marketing Show, Uli Iserloh sat down with Danny Ozment, founder of Emerald City Productions and a podcast consultant for top brands like Salesforce, LinkedIn, and The John Maxwell Team. Danny shares why podcasting is one of the best long-term investments for service professionals, helping build trust, establish thoug...

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