The Sales Factory
It’s easy to waste years of your life searching for the secrets of entrepreneurship without much to show for it. Join DJ Carroll, also known as Coach Carroll, as he pulls back the curtain on topics like high-level sales, marketing, brand awareness, social media strategies and a lot more! Each episode contains powerful information to help you grow business, drive bigger dollar sales, and build a respected brand.
Episodes
What happens when life throws everything at you—trauma, doubt, survival mode—and you still choose to rise? Meyling Marin sits down with Coach Carroll for a raw, vulnerable, and deeply inspiring conversation about rebuilding not just a business, but a life. She opens up about the mindset shifts that changed everything, the battles no one saw, and how reclaiming her self-worth became the foundation for success. This isn’t just anothe...
What does it take to build a multi-million dollar insurance agency—and actually keep it growing? Justin Cook didn’t just crack the code, he rebuilt the system. In this episode, he sits down with Coach Carroll to unpack the mindset, structure, and grit that took him from brand-new agent to one of the most respected names in the business. Whether you're stuck, scaling, or starting over, this episode will challenge what you think it t...
What do firefighting and SaaS leadership have in common? For Matt Verlaque, everything. In this episode, he unpacks how he went from chaos in the firehouse to calm systems in the boardroom—scaling a SaaS company, selling it, and now helping founders do the same. If you’re tired of burnout, bottlenecks, and guessing your way through growth, Matt’s hard-won wisdom might be the reset you didn’t know you needed. But don’t expect fluff—...
What if solving humanity’s biggest problems didn’t require more effort—just smarter systems? Bobby Fishkin is a futurist, inventor, and systems thinker who’s quietly shaping the world behind the scenes. In this episode, he sits down with Coach Carroll to unpack mind-bending ideas about how bots, collective intelligence, and ancient wisdom could be the keys to building a better, more sustainable future. From climate disasters to soc...
What if knocking on doors could build a fortune? Lenny Gray has spent 30 years mastering the door-to-door game—and he’s not just teaching people how to sell, he’s teaching them how to build empires. In this episode, Coach Carroll sits down with the founder of Door 2 Door Millionaire to break down the system that’s helped thousands of reps dominate in one of the toughest sales industries on the planet.
This isn’t just about scripts—...
Burnout isn’t a badge of honor. It’s a warning sign. In this solo AMA, Coach Carroll pulls back the curtain on what really happens when you try to scale too fast, take on too much, and lose focus. From delegation struggles to the mental battles no one talks about, this episode is your brutally honest roadmap for scaling without breaking down. If you’ve ever felt overwhelmed, stuck, or on the edge of burnout—you need this.
What if chasing success is the very thing keeping you from it? In this episode, Coach Carroll sits down with Jacob Hicks—a coach who’s seen both sides of the grind—to talk about what it really takes to build a life that works for you, not against you. From chaos-proofing your days to setting up invisible moats around your time and energy, Jacob shares a radically different approach to ambition, growth, and freedom. It’s not about s...
Forget being the best—be the only one. Marketing legend Steve Miller joins Coach Carroll on The Sales Factory to break down the unfiltered truth about what really makes a brand unforgettable. From his “uncopyable” philosophy to moose-hunting metaphors, Steve shares how most businesses fall into the trap of being boring—and how to escape it by creating value no competitor can replicate. If you’re tired of competing and ready to stan...
When you've been laid off not once, not twice, but three times—and you’ve got no plan B—what do you do? If you’re Jason Johnson, you build a real estate brand that turns heads and closes deals. In this episode, Coach Carroll sits down with Jason for an unfiltered conversation about betting on yourself, learning through failure, and finding creative ways to stand out in a crowded market. From cold calls to Halloween parties, this on...
Frank Besednjak doesn’t hold back. In this episode, he delivers his brutally honest take on why most leaders fail, the biggest mistakes coaches make, and the principles that actually drive lasting success. Forget the fluff—Frank’s approach is all about real results, real leadership, and the tough truths most people aren’t willing to face. If you’re ready for a reality check that could change everything, this episode is for you.
Most agents play it safe, chasing the same leads, using the same tactics, and getting the same average results. But Ethan Adams isn’t interested in “plain Jane real estate.” His strategy? Relentless creativity, content creation, and refusing to follow the script everyone else is reading from. In this episode, Ethan breaks down his journey from being just another agent to becoming a true standout—by playing a different game entirely...
What if you spotted a massive gap in your industry—but had no funding, no tech skills, and no backup plan? Nisrine Masri didn’t just spot the problem—she solved it, building the first-ever load board for movers from scratch. In this episode, she opens up about the grit, mindset, and chaos behind creating a SaaS company without investors or a safety net. The twists in her journey? You’ll have to listen to believe.
What if the key to scaling your business was something you accidentally stumbled into? That’s exactly what happened to David “Coach P” Peterson. In this episode, he reveals how he went from running a single insurance office to managing 50+ employees, 8 businesses, and a booming coaching empire—all while staying laser-focused on what actually drives success. But here’s the kicker: it all started with one simple shift. If you’re an e...
Award-winning agent Matt Dietz manages 4,000 policies with just TWO employees while most struggle with 1,800 and a full staff. How? He's built a thriving insurance business by completely rejecting the costly lead-buying approach that bankrupts most agents. In this eye-opening conversation, Matt reveals his "Main Street Method" for generating premium clients, the counterintuitive marketing strategy that outperforms everything else, ...
What’s the one mistake that’s quietly killing your business growth? Zach Sabin went from zero clients to running a 7-figure agency training business, and he’s revealing the key lessons that made it happen. In this episode, he breaks down the hiring secret that separates top performers from time-wasters, the simple tracking system that skyrockets sales, and the game-changing advice from Alex Hormozi that shifted his entire approach ...
In this episode of The Sales Factory, DJ Carroll sits down with Kevin Spann, a top Allstate agent and business coach. Kevin shares his journey from humble beginnings to winning over two dozen national sales awards. He discusses the importance of adopting technology quickly, using AI in insurance, and building a strong personal brand that resonates with clients. If you're looking to level up your sales game and embrace innovation, t...
In this no-nonsense episode of The Sales Factory, Coach DJ Carroll sits down with legendary sales coach and entrepreneur Jordan Stupar. With over 20 years in the sales game, Jordan shares his hard-earned insights on crushing quotas, building a sales empire, and mastering the art of sales with micro-processes. From overcoming objections to scaling massive deals, Jordan reveals the real strategies that helped him train over 15,000 sa...
Jake Wardrip transformed a side hustle into a thriving real estate career, leveraging persistence, strategy, and innovative approaches. In this episode of The Sales Factory, Jake reveals how he navigated challenges, scaled his business, and found success in a competitive market. You won't want to miss the game-changing marketing idea Jake drops about NIL deals, packed with actionable insights for anyone looking to make it big in re...
In this episode of The Sales Factory, Coach Carroll dives deep with Mike Stone, a former corporate executive who transformed a Covid-era layoff into a thriving insurance agency. Mike shares his insights from the Goldman Sachs 10K Small Business Program, the challenges of building a business during a pandemic, and how embracing social media transformed his agency’s growth. This is a must-listen for any aspiring entrepreneur.
In this episode of The Sales Factory, Coach Carroll sits down with Josiah Hartley, a dynamic insurance agent who transitioned from fitness to finance, growing a $17.5 million insurance business in just three years. Josiah shares the highs and lows of acquiring books of business, the challenges of scaling his agency, and his strategies for long-term success. Don't miss the key insights and actionable tips Josiah offers for anyone lo...
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