As Told by Zink

What if the opportunities meant for you are already on their way?

In this episode, I sit down with Peloton instructor Aditi Shah to talk about the unexpected path that led her to launch Peloton's yoga and meditation programming in 2018 and how one Instagram DM changed everything.

We dive into the power of divine timing, trusting your intuition, and why meditation isn't just about sitting in silence. It's a practice that can help you ...

Everyone wants a talent manager, but the truth is not every creator is ready for one.

In this solo episode, I'm pulling back the curtain on one of the biggest misconceptions in the influencer industry. From missed deadlines and ignoring campaign briefs to disappearing when it's time to communicate, I'm sharing the behind-the-scenes challenges that talent managers face every day and how these habits can damage relationships with bran...

Scarlett Leung [Founder of Pretty Tasty Tea] was given the opportunity to launch a beverage brand and turned it into something personally connected by honoring her grandmother, who always reminds her of the importance of collagen. The result is Alas, a collagen infused iced tea designed to support healthy skin, hair, and nails while delivering results you can actually see.

In this episode, we talk about building a brand from the gro...

We love a Gen Z female founder, especially in the food space. Kiki Couchman is definitely one to watch. After co founding Sourmilk, a probiotic yogurt brand, with her best friend, she helped turn it into a standout business through creative self marketing, social media, and grassroots street activations. In this episode, we dive into how they built the brand from the ground up, the marketing strategies that fueled their growth, and...

Lindsey Hyams, who leads influencer marketing at Wellbel, joins the podcast to share what brands are really looking for from creators. We dive into how influencers can build long term brand partnerships, make the most of platforms like ShopMy, and the common mistakes that hold creators back. Lindsey also shares where she sees the influencer industry heading and offers practical advice for anyone hoping to break into influencer mark...

Samantha Miller joined Zink Talent just a year and a half ago and has quickly built an incredible career as a micro lifestyle creator over the past 5 years, earning six figures in just the first two quarters of this year. In this episode, she shares how she found success without niching down, why treating content creation like a real business has been the key to her growth, and the strategies that have helped her consistently land ...

Amanda made a spontaneous move from Boston to Paris and never looked back. Her journey is proof that when you truly want something, you'll find a way to make it happen. Along the way, she unexpectedly fell into content creation and built a career by creating opportunities for herself rather than following a traditional 9 to 5 path.

In this episode, we talk about taking risks, building a business around your lifestyle, and why moving...

Ginger Rose shares her inspiring story of starting out in influencer marketing, deciding to give social media a shot herself, and ultimately betting on herself by taking it on full time and signing with management. Soon after, she launched her own brand, Le Favorite. We chat through why she chose the lifestyle creator path, how she got started, the pros and cons of management, and the exact step by step process behind starting her ...

In this episode, I sit down with creator Kelsey Martinez to talk about what it really takes to land top brand trips, build relationships with your dream brands, and create long term success as a content creator. Kelsey shares her experience navigating the creator industry, the strategies that helped her stand out to brands, and why some creators consistently get opportunities while others don't.

We also dive into the current state o...

Victoria Engasser was one of the very first creators to sign with Friends of Zink. Less than a month after working with her within the non exclusive division, we signed her exclusively. While her audience was still considered micro, we saw something special: an incredible work ethic, a clear content strategy, and consistently high quality content.

At the time, we weren't sure how brands would respond to a creator with a smaller foll...

I came across Karin Hadadan on social media and was immediately drawn to everything she's building. She's a three-time published author, has gone through her own spiritual awakening, and has turned her healing journey into a platform that helps others do the same.

In this episode, we get into all of it: how she started writing poetry at 16, the health crisis that led to her spiritual awakening, what manifestation and aligned act...

This episode was such a full circle moment for me. Back in 2017, when I first started my spiritual and “girl boss” journey, I discovered Krista’s podcast Almost 30 and instantly became obsessed. This was before spirituality became mainstream and before podcasts were everywhere. I felt like I was following a very similar path to Krista, just a few steps behind, and I consumed every episode and guest she shared.

Kris...

I started following Kiara Kacvinsky last year and have been loving her content ever since. She is one of those creators you never get tired of, sharing a mix of her life and the things she genuinely loves. As her platform began to grow, she signed with management and started approaching her socials more like a business.

In this episode, we get into everything: growth tips, finding your niche, red flags when it comes to management, b...

Violet Witchel began going viral on TikTok during the pandemic and quickly discovered the long term impact social media would have on her life. Six years later, she has built a loyal audience that shows up for her in real life at pop ups, and she is now in the process of writing a cookbook set to release in January 2027. What started as simply sharing what she loved in culinary school completely changed her path.

In this episode, Vi...