The Marketing Madmen
TikTok, Acronyms & pretty pictures drive us mad – 30 years of common sense and no BS is what marketing should be about. Trip Jobe & Nick Constantino, The Marketing Madmen have a passion for ensuring that your business wins because of smart marketing. They will be sharing best practices and stupid marketing gone wrong as well as having other industry leaders share their secrets and strategies for your benefit.
Episodes
Summary: The marketing industry is undergoing significant transformations, with shorter tenures for CMOs and an influx of new agencies. Daniel Weiner, featured on “Marketing Mad,” has established himself as a vital link between marketing executives and agencies. The discussion covers the industry’s evolution, the critical role of relationships, and the challenges in a saturated market. Key points include the difficulty of selecting...
Unless you have been living under a rock you have undoubtabley felt the buzz around AI how it is going to revolutionize the world…. But also steal your jobs and eventually rise up against its carbon-based creators like Skynet. I am not sure if all that is true, but I am sure that it is a powerful tool to help marketers plan, create, and publish content while removing redundant tasks. I am sure of that because of this conversation...
In this episode we talk with Jay Sarkar of Ryobi about the state of the power tool industry, what it is like to have an exclusive distribution deal with Home Depot, and how battery tech now allows us to power an entire tailgate without fuel!
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
The Marketing MadMen is officially moving from 3pm to 4pm every Saturday on XTRA 1063 ATLANTA. In this episode we speak with James Gilman, president of Perimeter Office Products. We talk about the #business boom in #Atlanta, how the #officeproducts industry has adapted to the #WFH and Hybri...
In this episode, Moira is joined by fellow Modo Modo Agency Creative Team Member, Kirk Wells. They talk about getting into a creative career, the curse of the White Bull, Edward Tufte and what it means to “raise no chicken.”
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
In Part 2 of our series on The Masters, Trip and Nick recap the tournament, how it fits in the overall sports world, and how to use sports and the LIFESTYLE that surrounds in your marketing!
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
In this special episode, Nick interviews Jaron Solomon of Solomon Brothers Jewelers on the way to and from Augusta for (Nick’s First Time at!) The Masters. They talk about what makes the tournament “A tradition like no other”, what to expect from the new Hospitality of Map and Flag, and why the jewelry industry and the gold lifestyle align so well.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for p...
It’s old home week for Moira as she catches up with former Modoer Jennifer Close, Marketing Director for LexisNexis Risk Solutions. Listen in as they talk about building a career, both agency and client-side. They cover product marketing, the surprising value of being a generalist, and cultivating mentor relationships and professional networks.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privac...
In this episode We speak with Naki Nakama and Stephanie Nelson who are responsible for the events and customer experience of Pullman Yards. We talk about the history of the venue, the wide variety of events that fill it on a weekly basis, and what to expect from 420 Fest making its debut at the venue this year.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
We talk to Shane Quillin who left a corporate gig in supply chains to start his own cookie company. What did he learn? It’s all about the fat content in the butter, and it might take you a couple of dozen iterations before you get the PERFECT chocolate cookie.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
This is a special episode covering the Intersect Watch Show in Atlanta! The micro-brand trend in watches is growing quickly and it was great to be in a room with some of the biggest players, new and old!
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
Julie Stewart's story of overcoming cancer, the pandemic, and yes... a building fire caused by Spontaneous Combustion, is one for the ages. It is a also a story about entrepreneurship, resilience, perseverance, and the power of community.
Guest: Julie Miller Stewart owner of Utopia Foot & Shoulder Massage
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
Current estimates indicate that close to 15% of the general population have symptoms associated with sensory processing challenges. Kulture City has been at the forefront of creating accessibility and inclusion for people with sensory needs and Dan Vasquenza is leading that charge for Atlanta.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
The world's of advertising and PR intersect often, and they should.... they are both parts of marketing! In this episode we talk with Chad and Caren of Caren West PR about managing expectations, the thrill and exhaustion of working in entertainment, and advice for young professionals looking to get into PR.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
Explore the wide-ranging world of corporate marketing with host Moira Vetter and Jo Ann Herold, member of the Fast Company Executive Board and former CMO of Honeybaked Ham. Uncover what it takes to maintain your own happiness and sense of self in a corporate landscape, plus the must-know “Ps of marketing” for a new generation — all from a best-selling author and Georgia State University executive in residence.
Episode Guest: Jo...
By 2026, youth sports will be a $76 Billion dollar industry. In this episode we talk with Greg Barckhoff, EVP of Partnerships for Lake Point Sports, about leveraging partnerships to help operate one of the largest youth athletic facilities in the Nation. We also talk about the past, present, and future of the industry and what it's like to watch parents take the games more seriously than the children participating.
In this episode Nick and Trip take questions from listeners. We cover bugets, the different marketing channels, full-proff strategies, and what NOT to do. To submit questions for a future episode email madmen@xtra1063.com!
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
Nick and Trip talk with Chad Clarke and Drew King, executives with the Atlanta Braves Sponsorship Team. We talk about the history of the team, the recent successes, and how sponsorship sales have evolved over the past decade.
Support the show: https://www.nick-constantino.com/
See omnystudio.com/listener for privacy information.
The Myths Of Digital Marketing Debunked
In the rapidly evolving world of digital landscapes, misconceptions abound, leading many to second-guess the value of digital marketing for their business. The Marketing MadMen, led by industry experts Jeff Mironoff and Christopher Williams, are here to set the record straight, debunking the most common myths that could be holding you back from harnessing the full potential of digital market...
VINwiki is one of largest automotive content channels in the world with well over 20 MILLION MONTHLY video views on YouTube alone. In this episode we interview VINwiki’s founder Ed Bolian (in addition to starting one of the hottest auto brands on the planet) has 1 of 26 true manual Lamborghini LP640s in the US, 1 of 2 Ruf RT12Ss in the US, the CL55 that crossed the country in 28 hours 50 minutes, and the 12 owner salvage titled S5...
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