Beauty Business Made Easy- Salon Marketing, Home salon, cash flow, work life balance, beautician,nail tech,Aesthetician
Do you dream of running your own beauty business, but wonder where your next clients will come from? Are you working long hours without seeing the profit to match? Do you feel like everyone else understands marketing except you? Have you thought about working from home, renting a room, or building a business around your family, but you're scared to make the leap? Or maybe you've already started, but you're overwhelmed by social media, pricing, attracting clients, and trying to figure out what actually moves your business forward. I know exactly how that feels. I built the busy salon. The team. The overheads. The fully booked diary. From the outside it looked successful. Behind the scenes I was exhausted. So I started again. This time I built a simpler business from home. One that worked around my family, gave me back my time, and still produced a full-time income working part-time hours. Now I help other women do the same. If you're ready to build a profitable beauty business that fits your life... If you want practical marketing strategies that attract local clients... Simple business systems that remove the daily overwhelm... Clear pricing, better profit, and a business that gives you more freedom instead of more stress... Then you're in the right place. Hey, I'm Jessica Kidner. I'm a beauty business mentor, educator, podcast host, and a mum of three. I've spent more than 20 years in the beauty industry, from building and selling a successful salon to creating a profitable home studio and mentoring beauty professionals to build businesses they actually enjoy running. Every week I'll share honest conversations, practical marketing ideas, simple business systems, mindset shifts, and the lessons I've learnt through real experience, not theory. Because I don't believe success is measured by how busy you are. I believe success is building a profitable beauty business that supports your life, your family, and your future. So grab a coffee while you do the school run, or setting up for your next client, and let's build your beauty business together. Jessica
Episodes
Tired of relying on one appointment book to pay every bill?
Dread the thought of what happens to your income if you get sick, injured, or just plain burnt out?
Feel like everyone else is making money online except you?
In this episode, I'm sharing the 5 income streams running through my business right now — salon clients, mentoring, digital products, classes, and affi...
Welcome to the Beauty Business Made Easy Podcast
- Exhausted by the pressure to “do it all” as a beauty professional, parent, and partner?
- Wondering if you really need a big salon and a huge team to succeed in the beauty industry?
- Dreaming of building a thriving business without sacrificing your family or sanity?
- Feel overwhelmed by the constant call to be a “boss babe” and chase the “success”...
In this episode, Jessica Kidner shares her journey from running a large, stressful beauty salon to creating a more balanced, profitable business from her home studio. She tackles the common question: should you rent a space or work from home? According to Jessica Kidner, it’s not just about which option makes more money—it’s about which model supports the lifestyle you want.
She offer...
The conversation focused on why many beauty professionals struggle to make money, even when they have steady clients. The discussion explored practical, actionable tweaks to make a beauty business more profitable without simply chasing more clients. Several points were raised, including how mindset shifts, client retention, schedule management, and narrowing service offerings can make a transformative d...
💸 Are you tired of seeing endless “6-figure beauty boss” promises online? In this week’s episode of The Beauty CEO, I get brutally honest about what’s really behind those shiny offers and why charging your worth is more than just picking a number.
If you feel lost, overwhelmed, or like you’re failing, you are NOT alone! Tune in for real talk, empowering advice, and permission to start small....
Feeling overwhelmed trying to start or grow your beauty business from home? Wondering how to actually make good money without burning out, working 12-hour days, or chasing clients?
In this episode of The Beauty CEO Show, I’m sharing the exact 7-step framework I use inside my paid coaching program to help you build a profitable, peaceful, and purposeful business that fits around your life, not the other way around.
Whether y...
Are you exhausted by the pressure to post daily on Instagram but not seeing steady bookings? In this episode of The Beauty CEO show, Jessica breaks down her proven Beauty CEO Method for using Instagram as a smart, effective part of your beauty business—without burning out. Discover how to attract your perfect local clients, retain them for the long run, and build a business that feels peaceful, profitable, and driven by purpo...
Want to learn about myself and how we can work together to bring your business goals and lifestyle dreams to reality?
You can book your mentoring session with me over at
https://tidycal.com/beautyceo/coachingcall
In this episode, I discuss essential questions before starting a business, particularly in the beauty industry. They emphasise the importance of understanding one's current situation, designing an ideal daily life, prepar...
Ready for a fresh start in your beauty business?
In this powerful relaunch episode, I’m sharing the real story behind why I shut everything down to focus on my health, reconnect with what truly matters, and rebuild from the ground up with a whole new approach. In more ways than one.
I found my passion again, not just for doing services, but for mentoring and helping others see that yes, it can be done in a way that aligns wit...
When you become a business owner, your focus should shift from the service you provide to marketing your business and understanding who your ideal client is.
Today's episode walks you through the process of how I break this down for my private one-on-one clients, giving you a look at what it's like to work ON the business with a mentor instead of inside your business.
Want to learn about myself and how we can work together to bring...
Welcome to the new season of the Rise Of The Beauty CEO Podcast.
2026 is kicking off with a bang.
The new generation of Beauty CEO's is upon us, and now more than ever, beauty professionals are starting to see the value in their skills and the benefits of working for themselves.
I am focused this year on building a community of passionate beauty business owners ready to back themselves, step out of the rat race and start strategica...
Getting this one idea cemented into your business is going to be a game-changer for you. Sales funnels are not new but they haven't been really talked about in the beauty industry until very recently as they have tended to be the domain of online sales business. I used "funnels" inside my salon business for years and it created a stream of income and new clients every month. there are a number of different typ...
Ever wondered what your next step is to grow yourself and your business? Well, I have designed a quiz to help you figure that out. I've coached many different types of beauty businesses and I've been through all the different stages of Beauty CEO. From starting as a solo business owner and then moving through the different stages of CEO heading towards a profitable business. I have found 4 key areas most people fall i...
Rise of the beauty CEO loves to highlight all the other jobs roles we need to think about when it comes to growing our business. Marketing Is the biggest part of our new role in owning a business. Stephanie Mitchell is an online marketing guru who specialises in the beauty industry. We talk all things business and what 2020 has done to our industry this year and what are we need to focus on for 2021 to be a successful and pr...
In business, we get pulled in all the directions. it leaves you feeling confused frustrated and overwhelmed at the number of things you have to do. It also leaves you feeling left behind. today I highlight 3 areas to focus on to ensure you are ready to start a business or take your business to the next step. GET YOUR START UP GUIDE https://jessicakidner.myflodesk.com/fulltimeincome
One of the biggest struggles any business has is constantly finding new clients to keep coming into the business. Today I share the 4 step method ( C.E.O.m system ) I used to put my salon marketing on autopilot to allow me to grow my business, make building my business easier and to ensure I had an asset in my business to be able to sell it for 6 figures. listen to today's episodes and then grab my 4 step roadmap on my...
Instagram is a free marketing platform that many of us have BUT are you doing these 4 things to help your ideal client realise you're the business for them? Today's podcast walks through 4 areas that you need to have in your Bio to ensure you are gaining clients that you can turn in to clients.
The year 2020 has given us all some serious challenges and the beauty industry has certainly been hit significantly. In the past, some companies have used downturns and challenges to their advantage and risen from the ashes to become powerhouses - companies like Apple, Amazon, Mailchimp and Microsoft. Now is the time to start thinking about 2021 and in this podcast, I share my thoughts on what I think you can do right now to ...
Last week I introduced you to websites and also launched Beauty Biz website in a box with Alethea from Cloudxs Digital. This week I talk about 4 things that the website did for my business and how you can use a website in your business. How it should work for you and really drive home the importance of taking all your marketing efforts on social media and drive it into your own platform. Check out the Website in a box...
Website are a vital part of any business in today's world. today Alethea from Cloudxss talk about 5 things you need on your website to ensure you are found and can start building a marketing stardgey to gain new clients on autopilot. Want the show notes go to jessicakidner.net To check out our Beauty Biz Website In A Box head to www.jessicakidner.net/website
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