Part One: The Racist Cult Behind Herbal Tea

Robert is joined by Ty aka HeyShadyLady - one of the hosts of the Boss LVL podcast to discuss the Urantia Book and Sleepy Time Tea. 

See omnystudio.com/listener for privacy information.

Episode Transcript

Speaker 1 (00:01):
What's infected. Statistically, roughly half of the audiences. I'm Robert Evans.
This is behind the bastards. It's a podcast bad people.
Tell you all about him. Our guest today is Tai,
better known as Hey shady lady by from the boss
L v L podcast, twitch streamer and a youtuber. How

(00:24):
are you doing, tie? I'm doing absolutely wonderful. How are
you doing? I'm doing good. Now, tie, you're a friend
of our our head of of audio engineering here at
cool zone media, Daniel Goodman Um. Today, before we start
the podcast, let's each tell a secret about Daniel Um.
He is very handsome. Not many people know this. That's

(00:47):
a very sweet secret secret. He murdered a man in
Barstow UH in nineteen. I was gonna go with a
story that are our other editor, Ian, told us about
Dan all in high school, but then I don't want
to an old to hate me, so I won't. So
I won't. But just if you're listening to this, I

(01:09):
fucking know what happened that. He's going to be on
the run from the marshals. So I could say whatever
you want. Um, podcasts great things. How do you? How
do you? How do you feel about tea, just like
the drinking tea, the beverage. Are you a tea drink?

(01:29):
I'm quite a fan. Yes, yes, I have a feeling here.
Do you scar me? Do you have tea in your
house right now? Yes, yes, I have some black tea.
I've got some, a bunch of a whole. What the
word is? I'm looking for of herbal teas. Would you?
Would you do me a favor? We can cut some
of this for a time, but would you go look
at the herbal teas and tell me who makes the

(01:51):
herbal teas that you have? Let me grab the box. Yeah,
I'm an overachiever. Okay, Oh yeah, hell yeah. That's a
traditional medicinals. It's a ginger eight, healthy digestive tree. I
got Puka, a three minute organic tea, and then another
traditional medicinals breathe easy, respiratory health tea. Now are any

(02:13):
of those? Okay, okay, look, I'm looking at okay, so
none of those. Ah Darn, none of those are celestial seasonings.
I have actually deep dive celestial seasonings before and I
always side I because I'm like, isn't this some cult ship?
So you have, you have stumbled upon what we're doing. Today. Yes, indeed, yes, indeed,
it's some cult ship and today we're going to talk

(02:34):
about the cult behind celestial seasonings te Um. Most of
the episode is going to be most of this is
going to be way, way deep background. We're basically spending
two hours talking about the backstory of the most popular team.
used to drink celestial seasonings like almost religiously, because they

(02:54):
have a great sleepy time there. Yeah, there's, there's time
is the best selling tea in the in a world. Um,
it's extremely successful, certainly in the US. But we're talking
about the backstory to celestial seasonings sleepy time tea, and
it starts with a man named William Samuel Sadler. William

(03:16):
Sadler was born on June eighteen seventy five and Spencer, Indiana,
or June fourteenth eighteen seventy five. I found a couple
of different claims. It doesn't really matter which. His father
was named Samuel and his mother was named Isabelle. They
were descendants from English and Irish immigrants. His mother was
terrified that he would catch an illness at public school
with the other kids, so they simply chose not to

(03:38):
enroll him in school. Um, which is, you know, a
good call. Uh, in eighteen, seventy five, what, you're not
losing anything. Um School was a disaster back then. So
he's the oldest of what would eventually be three children.
His two younger siblings were twin sisters, one of whom
died basically immediately. Um Sadler's father was a music tutor

(03:59):
and travel around different towns. He also ran a chain
of general stores. So William grew up with money and
access to financial resources, despite his lack of a formal education.
The family was not initially religious. Will's father was far
too pragmatic for religion. His mother, though, was a seeker
and she joined a Christian church secretly behind his back.

(04:19):
She worshiped as a stealth seventh day adventist for some time.
We should talk a little bit about the advent official
title the stealth. Yeah, yeah, she was like secret. Yeah,
she's like she's like fucking, she's like doing undercovers like
some Ninja Christians. Yeah, secretly worshiping on Saturdays and all
that good ship. Yeah, the seventh day adventists are like

(04:41):
a weird little Christian cult. We had a couple of
them that that come out in the United States. They
started as an apocalypse cult and then the apocalypse doesn't happen,
but they just keep right on going. Um. And Yeah,
they're still around today. They you know, she's she's a
secret seventh day adventist. Um. And Uh, for a while
she's just hiding it. And then William's younger sister dies

(05:03):
and once dad and everyone else is really sad, mom's
like it's the time I'm gonna get everybody fucking pilled
on adventism. Um, and the whole family converts when they're sad.
So there you go. Um, it's good. It's like an
opportunistic infection. Um. So Samuel gets so taken with the
faith that he decides to take up a new job

(05:25):
and becomes a Bible salesman, which you used to be
able to make money being a Bible salesman. Now that
actually makes like no sense to make. I can't imagine
in eighteen, seventy five there's fucking anybody who doesn't have
a Bible. But yeah, yeah, maybe they're old bibles get
eaten by mice or something. There's could be like new
fancy ones who like UPDA, I'm sure, if they've got
like nice covers. Yeah, forty pages of extra Jesus. Um.

(05:51):
Now I have found very little detail on Sadler's early life.
Must have. Much of what we have comes in bits
and pieces through the dozens of books he would spoiler
author later in his life. Um, the excellent book God
talk by Spiritual Tourist Brad Gooch, which, my God, what
a title and name. Yeah, Brad Gooch, it's a good book,
but what a ridiculous name. Brad Gooch, come on, man,

(06:13):
you can't. You don't get to be called Brad Gooch.
To forget it, the Gooch. So the Gooch wrote a
book about this guy and he gives a rare detail
from his childhood. Quote. Growing up in Wabash Illinois, Sadler
exhibited an early predilection for learning and a talent for
public speaking. He borrowed history books from his neighbor, General

(06:34):
Lou Wallace, who was writing been her at the time.
All this knowledge came in handy when Sadler's relative, general mcnought,
a one time chief of scouts to General Ulysses s grant,
asked him in a family reunion to stand on a
rain barrel and give a speech on the battles of history.
Sadler claimed that at the age of eight he had
addressed a high school commencement in Indianapolis on the subject

(06:54):
the crucial battles of history, and at age sixteen he
was dubbed the boy preacher in a local newspaper for
a serve that he delivered at a Fort Wayne Church.
So number one, couple of things. This kid is growing
up wealthy enough that he has like a neighbor and
an uncle who are both like generals, Um, and they

(07:15):
kind of he's like giving speeches and ship at at
commencements for colleges and ship by that from the time
he's a little kid. Um, yeah, so he he grows up,
he's like a speech and debate boy, you know, like
that's the energy we've got here. As a speech and
debate boy. I can tell you there's very few things
in the world more dangerous. And he's he's the salesman, right,

(07:36):
the traveling salesman too. Well, his dad is okay, no, no,
this is the kid. So this is a kid, but
he's got his dad's influence in there. So he knows
how to convince people to do what he says. His
Dad's a salesman and he's got these fucking generals teaching
him how to give public speeches. He's hanging out with
a guy who wrote been her. Yeah, recipe going. Yeah,
we got a great recipe going. This is going to

(07:57):
end well. So William spent his early childhood in the
town of Wabash Um. I'm probably pronouncing it wrong, but
fucking it's Illinois. Is there a state that matters less? No,
fuck them. I grew up in Glen Carbon for a
while anyway. At Age Fourteen, which was generally considered adulthood
back then, he left home for Battle Creek, Michigan. Um,

(08:18):
there he got a job as the bellboy and kitchen
attendant at the battle creek sanitarium run by America's great
come doctor John Harvey Kellogg. Now, yeah, you just listen
to these episodes. What are your big takeaways on Kellogg? Oh,
I just I've never heard of a man more obsessed
with children's masturbation habits. That is true. It was very uh, yeah, sir. Yeah,

(08:44):
I don't wanna. This is probably a bad way to
frame it, but there are pedophiles less interested in that. Yeah, yeah,
it was. It was a lot. I was like, Oh,
Jesus Christ wrong. Well, there are. Sorry. I just a
whole career around it, though, and was like obsessed with
studying it. It was some freaky, deaky ship. Yeah, it's
not cool right, like it's really pretty a real problem

(09:08):
the degree to which this guy was interested in how
kids master paid. Um. And he also he loved colonics.
He loved shooting water at People's assholes. He invented machines
more effectively had to shoot yogurt up assholes and stuff.
We did a couple of episodes on John Harvey Kellogg
with the Great Miles Gray. Check them out, um, but

(09:29):
in brief, gray was like, uh, like Sadler's mom, a
seventh day adventist. He believed sex was the root of
most evil and the way to keep people peer was
to avoid stimulating them. He also believed in physically assaulting
victims of child sex abuse as a way to treat them. Um,
not a great guy. He was the most prominent seventh
day adventist in the country at the time, possibly. Ever, again,

(09:53):
this is the Guy Kellogg's comes from, so he's pretty
big name, right. Yeah, most people have a a product
that came out of his fascination with come somewhere in
their house. Yeah, it's like I'll never be able to
look at corn flakes the same again. No, you shouldn't.
Corn flakes which, by the way, for listeners of our
old podcast, worst year ever, corn flakes are the exact
texture of Mitch McConnell's ejaculate, which is like scabs. He

(10:19):
comes SCABS, Mitch McConnell comes scabs. And Sophie, Sophie, we
want we want ty to come back to do this
podcast and enjoy. Say It's time to go to COCO puffs,
but I get a feeling that's probably Kellogg's too, so
I don't know. Well, cocoa puffs is kind of what
Josh Holly Ejaculates, although they are flavored like Josh Holly.

(10:40):
Um What, Sophie? This is science. Okay, you can't censor science. No,
this is pain, this is pure this left wing cancel
culture has gone too far. Al Right, Robert, move on.
So Dr Kellogg take saddler under his wing. Sadler starts
off will young. William at age fourteen, starts off basically

(11:01):
doing janitorial stuff, but Kellogg takes a shine to the
boy uh, and he gives William a spot in the
Adventists Battle Creek College where he learned to become a
minister at first. UH, he graduates in eighteen ninety four
and gets hired by Kellogg as a salesman for the
sanitarium's health food line, which was distributed by Kellogg's Corn

(11:22):
Flake Company. So this guy starts off as a corn
flake salesman. Um. Now, the late eighteen hundreds are a
time in which white people absolutely hated come, and William
did very well in selling anticom cereal to concerned parents
and state institutions. Uh, he persuaded his boss but that
the best way to sell their anticom cereal was to
do active demonstrations and grocery stores. And again, the primary

(11:46):
I'm not just bringing up the come because it's fun
to say come. The primary selling point for Kellogg's corn
flakes is that they don't stimulate you. So you're not
aroused right like, particularly so your kids won't touch themselves.
I don't know how you demonstrate that in a grocery
store right now, serreal man. Do you feel like jacking off? No,
you don't. It's done it I don't actually and it's

(12:09):
just so wild to me that I don't know what
a bleak time in it's a horrible time to be alive.
I can't think of many times I would less want
to be alive than this period of time in the
United States. Like what a nightmare. Go back to the
Roman Empire. Sure, there's less medicine, but at least you're
getting drunk on lead wine and fucking right like, Um, Jesus.

(12:32):
So he started at one of the things that this means,
because he comes up with this idea of hey, let's
take our our our cereal to grocery stores. He's kind
of a pioneer in the free sample at grocery store
food advertising business. Um, so there you go. William Sadler
in Vince helps invince sample culture. That's kind of NEAT.

(12:53):
You've also been some salesman, though, to be like this
is the most bland cereal of your life by it
and people bought it. Like that's that's some salesmanship there either.
I think he's starting from like, you know what? God
hates when you're at all excited. Ever, God wants you
to be like perpetually in a state of like on
we uh, so eat these corn flakes, you'll feel nothing. God. Um,

(13:17):
you know that's not too far. Yeah, no, this is
more or less like where, where Christian conservatives have always
been Um, except for now they have a real heart
on for guns that they didn't used to have um anyway,
it was a different time. So Sadler was a massive prude.
He formed the young men's intelligent society while he was

(13:39):
working at Battle Creek. This was a volunteer detective outfit
with the aid of working with us, the US post
office and the Comstock Society for the suppression of Vice,
to arrest printers and retails of pornography. So he becomes
a volunteer anti porn detective. Oh my God, I can't
imagine a bigger nerd in my life. I know he's

(14:00):
the biggest fucking wet blanket. He's such he's such a
good anti porn detective that he gets part time detective
work at a couple of big government agencies and is
offered a job at what would become the FBI, or
at least he claims that he gets offered a job
at what would become the FBI. There's no evidence of this,
but yeah, he's the O G in cell he has

(14:22):
he's fucking strong in cell energy here. Um, so in
eight Dr Kellogg told Sadler that he had to attend
the Moody Bible Institute in Illinois Uh and learned to
be an evangelist, and he eventually becomes, you know, ordained.
He does all the does all the good adventist Jesus stuff.
He also gets promoted to lead Dr Kellogg's Lifeboat Mission

(14:44):
in Chicago, which sought to revitalize skid row through corn flakes.
Over the next decade Sadler met and married John Kellogg's niece, Lena,
and had a son who died immediately and a second
son who did not die. The dead son seems to
have ignited an interest in both uh Kella, or in
both Lena and in William, to study medicine Um, and

(15:05):
that's interesting. So both his his parents, lose a kid
and it makes them religious, and then William and his
wife lose a kid and it makes them decide to
become doctors. William is said to have told his wife
after their kid died, quote, you can have another baby
and perhaps in the meantime, since you've always wanted to
do it, we can study medicine, which is like an
interesting way of comforting her the death of the very comforting.

(15:28):
You can have another and we'll become doctors. So they
moved to San Francisco. They go to medical school, they
do meant more missionary ship, Yada, Yada, Yada. Eventually they
get their degrees, uh, and they head back to Michigan. Um,
in nineteen o one saddler is ordained as an elder
in the adventist church, which is like a minister or
a priest basically. And Yeah, for a while things are good.

(15:50):
They're happy in the faith. UH, they're big names at
the Battle Creek Sanitarium. He's basically Dr Kellogg's right hand man.
But at around nineteen o five, Dr Kellogg and Dr
Sadler Begin to have issues with perhaps the only member
of the adventist church more prominent than Dr Kellogg. Her
name was MS MRS L EN G White. She had

(16:12):
been born in Maine in eighty seven. When she was nine,
she was hit on the head with a rock by
another student and permanently disfigured. The rocks sent her into
a coma that lasted for several months and, as you
might guess, she would later claim that the severe head
injury brought her into communion with God. Um. This is
a common story with people who claimed to have talked
to God as severe head injuries. So if you want

(16:33):
your kid to become, you know, a prophet, hit him
in the head with a rock. That's our that's the
official that's just how recommends, on the advice of our
medical experts. If you want your kid to talk to God,
hit him in the head with a rock. So if
he can, we play that that ad from big rock.
We can't, but I was just going to say that

(16:54):
from some of the things they put on radio, I
wouldn't be well. It is times ran ad break. So
sponsors both the concert tour and also hitting kids in
the head with rocks. So go do both. We're back,

(17:17):
Um and uh I'm just enjoying this free novelty rock
that was sent to me from the Rock Company UH rocks.
Hit Kids with him. It's good for him. Sophie's just
letting this happen. Wow, really falling down on the job.

(17:37):
I was marking that that that Chris, who has threatened
violence over the amount of times made him bleak things.
UH IS gonna have to bleep more and I was like,
I'll tell him, but that just is gonna make him
do it. More it is. It is. I am like
a child. That was something I was I was actually
inspired by behind the bastards. When I was listening, I

(18:00):
was like, Dang, we're so like over in boss level.
We're like tiptneer on our ads and then you're just
like yeah, go by this ship, and I'm like, you know,
let's have a little work fun by this ship. Hit
A kid with a rock. All right, so we're back. Uh. So,
Ellen white gets hit in the head with a fucking rock,
talks to God and for the next part of this
story I'm going to quote from a write up by
Tim challeys, who's some weird religious guy I think, but whatever. Quote.

(18:24):
When Ellen was twelve, she and her family attended a
methodist camp meeting in Buxton, Maine, and there she had
a formative religious experience in which she professed faith in
Jesus Christ. In eighteen forty and eighteen forty two, she
and her family attended adventist meetings and became devotees of
William Miller. Miller had dedicated himself to the study of
Biblical Prophecy and was convinced that Christ would return on
October two. Eighteen forty four when Christ did not return,

(18:47):
a non event that would become known as the great disappointment.
Most people abandoned adventism, but in the resulting confusion, Ellen
claimed to have received visions that were soon accepted as
God given revelation. The small adventist movement that remained was
split by many rifts and much in fighting, but ellen
was believed to have a gift that could reunite and
guide the movement. Her dreams and visions continued and she
quickly became a leader among them. So that's how she

(19:10):
winds up running, basically running, the adventist faith. She becomes
kind of queen ship of adventism. She moves the religion's
headquarters to Battle Creek, which is why Dr Kellogg Picks
Battle Creek to be the location of his sanitarium. Ellen
continues receiving visions and dreams over the next half century.
They're collected in a book testimonies of the Church, which
eventually takes up nine volumes. As time went on, her

(19:31):
preaching diverged more and more from Christian Orthodoxy. She began
to tell people that God does not torture sinners for
all eternity and instead souls are just deleted at the
last judgment, which I guess is better. Um, but this
makes Christians angry because they want everybody to be tortured
for forever, or at least it makes some Christians angry. Uh. So,
for many years, though, Kellogg and her our thickest thieves.

(19:53):
Kellogg is kind of the primary driver of both good
press and money for the adventist faith Um, and as
a result she starts having revelations that support his health
food business. So, you know, as he becomes prominent, she
keeps having revelations. Oh God, won't you eating going flakes?
You know that good ship. It's cool, it's a good grift,
to be honest, and it works well for a while.

(20:14):
But over time Kellogg grows too powerful, because Kellogg is
not just a religious figure. He's like he's like Doctor Oz,
except for he doesn't get into politics. Like he's beloved.
I can't, I can't get over how funny that is. That,
like the vision is eat corn flakes, like, eat corn flakes,
don't come up your asshole. The Graham crackers and stuff too,

(20:36):
just the blandest food you can imagine. It's this mix
of the blandest food and shooting yogurt up your ass,
which I have to think resulted in some weird ass
kinks for a lot of people. Like there's a generation
of kids who go to the Battle Creek Sanitarium as
children and become adults who are into the weirdest shit. Imagine.
It's just the saddest way to live life. Like they

(20:58):
don't want any I remember you saying from the other
episodes like no, no feelings at all. Just cruised through
with on absolute no emotions. You don't feel any pleasure,
but it sounds like they're okay with pain and it's
just so strangely. Pain is good because Jesus felt pain,
but joy is bad because that part's unclear. It is weird.

(21:21):
You know what it sounds a lot like. Honestly, is
like fucking George Lucas Jedi, where they're like you're not,
you're not supposed to be in love, you're not supposed
to be happy, any good, any kind of emotion is bad. Yeah,
they're they're fucking, they're fucking. Jedi is a ship religion.
Um Anyway. So things are going good for a while,
but Kellogg just gets too powerful because not not only

(21:43):
is he like a popular adventist figure. Every famous person,
Henry Ford is going to the sanitarium. All of the
famous people in like the early nineteen hundreds, late eighteen
hundreds wind up at his sanity. Teddy Roosevelt there, I think,
Um and he just gets too powerful. Ellen why is
supposed to be like the profit of the religion, and
this guy's fucking outshining her. Soon his sanitarium had more

(22:06):
than two thousand employees, while the entire church only employed
fifteen hundred people. For an understanding of the riff that followed,
I want to quote from Ellen White's estate, which is
very biased and obviously silly, but it gives you a
good idea of her side of the dispute. Ellen white
warned him against separating the medical work from the church.
She also was concerned that he had gathered too much

(22:26):
power to himself. Despite Kellogg's attempts to discredit her, she
relentlessly tried to save him from apostasy. She even stayed
in his home during the nineteen o one general conference
session while still writing her appeals to him. But her
counsels went largely unheeded and when the battle creek sanitarium
burned in nineteen O two. She saw it as a
judgment against Kellogg's teachings and policies. Finally, on November Tenth

(22:47):
Nineteen O seven, the Battle Creek Church dropped Kellogg from membership,
a tragic ending to more than thirty years of powerful
influence in the seventh day adventist church. Now there's different
versions of this. Kellogg will claim that he quit right
and he left because he realized she was a conn woman. Um,
I think they're both right. Um. But William Sadler follows

(23:08):
his mentor into apostasy. Now a different rite up from
the book Orantia, the great cult mystery by Martin Gardner
gives his side of things. Quote. Both Sadler and Dr
Kellogg became deeply disturbed by flaws and Mrs White's testimonies,
which she insisted were divinely inspired, and by evidence that
hundreds of passages in Mrs White's books were copied from
earlier works without giving credit to the real authors. Now

(23:31):
this happens constantly in like various different spiritualist and religious things,
where people are like getting visions from God and it
will turn out to be plagiarized from someone else's book.
We just talked about Helena Blovotsky plagiarizing a bunch of
ship and claiming that it was the Akashak records. It's
all good. Are you pilled on the Akashak record style? Yeah,

(23:51):
like I do a lot of deep diving on like
Esoterica and occult culture. So Helena Blovotsky is one that
I wanted to super deep dive. But, Um, the whole
all of the like early late eighteen hundred's, early nineteen hundreds,
occult following around these people leading up and I also
very like interested in how it intertwines with like World

(24:13):
War Two, like Nazi yes, this is I'll tell you
right now. I initially was putting together the Helena Blovotsky
episode for you, Um, but then Jamie Lofti sent the
head of a goat that she had murdered to my house, Um,
with with pictures of my children, who have not even

(24:33):
been born yet. Don't know how she did it. Um.
So we had to do those episodes with her. But
I put this together because I felt it was still
on your occult wavelength. We're talking about a lot of
the same things right. Um, it's gonna get more a
cold because Blovotsky is kind of beneath the surface of
a whole lot of this Um, and this is a
fun occult story too. But Jamie will not murder my

(24:55):
future children, UM, which I don't even plan to have u.
But anyway, that was part of the threat. I think. Hi,
Jamie's a monster, someone stopper anyway, so perfect, don't change.
Sadler Leaves Battle Creek Sanitarium, leaves the adventist church and
he moves to Chicago to found the Institute of Psycho

(25:18):
Logic Therapeutics, where he had a private practice specialized in surgery.
His wife, who was a doctor, and her sister, who
was a nurse, both assisted him in carrying out operations.
They do this from like nineteen o six to nineteen
ten and then they start to get bored of doing surgery, Um,
and decide to switch practices to become psychiatrists. Now, psychiatry

(25:39):
is not like a you don't get a degree, right,
you kind of just decided to be a psychiatrist. At
this period, people are still inventing psychiatry. It's now, to
be fair, being a doctor, like being a surgeon, is
like a two year degree, right, like it's like it's
like it's like going to a trade school to be
a welder, you know, like it doesn't take much time
in this period. Um, so this is they just kind

(26:03):
of decide to pivot. William would later say after taking
out Tin Gall bladders there wasn't much charm left and
he decided to become a psychiatrist because minds are all different.
So basically, organs are all the same and it's boring
taking them out, but everybody's brain is different, so I
want to funk with people's heads. Um, that doesn't sounds
like his goals were about helping people at all. Well, no,

(26:26):
of course not, but it's whatever. People are sinners, it
doesn't matter. So he and Lena go abroad and they
study with the greats of this new discipline and leads
in Vienna. They attend lectures by Sigmund Freud, and Sadler
really likes Freud, except for the fact that Freud, if
you're not aware, kind of all about sex, right and
like the sexual roots of different like Freud is one

(26:47):
of these guys who's like whatever is going on in
your head as an adult is the result of like
some psycho sexual thing that happened when you were a kid.
It's your mommy issues. It's your mommy issues. Sadler doesn't
agree with that. Um. He thinks that maybe a part
of it Um. But he's also he's kind of unique
among physicians and scientists in the day and that he
thinks that religion is the primary driving force for the

(27:09):
human psyche. Um, and not just like again there's like
a big atheism is starting to come into vogue among intellectuals,
and saddlers very much the opposite of that. He believes that,
like no, there's psycho religious elements are like a primary
driving force in the human psyche. So the saddlers return
to the United States ready to spread the gospel of

(27:29):
good mental health and they start being psychiatrists and also
become in demand speakers at what's known as the Chautauqua Circuit.
Now this is a network of speakers and speaking events
in New York state that's like hugely popular among influential
intellectuals and artists of the day. It's essentially like a
mix between daytime TV and Ted talks like this is

(27:49):
what all of the the great and good are going
to these talks, and the saddlers are huge. They're really
good public speakers. Again, he's been a public speaker since
he was like a little boy. Um. And they become
very popular. Uh. Doctor Sadler spent years lecturing about hydrotherapy
and primarily drugless remedies for mental health issues. They don't

(28:10):
believe in taking medicine for mental health issues. Um, and
that's like part of their adventist beliefs. Um. And even
though they've kind of left the church, the things they
believed as adventists become the center of their teachings. So
Lena lectures on child purity, which is heavily about keeping
your kids peer. William had a men's only class on
morals that was about how not to touch yourself. Um.

(28:33):
And again they're very popular. Doing all this because it's
a horrible time to be alive. Now, as with Dr Kellogg,
their overwriting goal was the cause of making people better,
of improving their physical state through making changes in their
morality and behavior. It's not surprising them that in nineteen
sixteen the saddlers became dedicated fans of an author named

(28:55):
Madison Grant and his new best selling book the passing
of a great race. Now you hear race in the
title of a book in Nineteen Sixteen, and you know
this isn't going to go anywhere. Good, right. Yeah, her
boy Marvin Gardner writes. Quote. America, grant claimed, was originally

(29:17):
settled by a superior stock of Protestant nordics, a stock
rapidly being debased by interbreeding with inferior immigrant aliens. Unless
we stim this hybridization, America will go the way of
ancient Rome. Blacks, grant believed, we're inferior to all other races.
Their mental abilities, he wrote, are in pretty direct proportion
to the amount of white blood a black has. Even

(29:39):
a Mulatta with enough white blood to pass still has
traits that may insidiously go back to his black ancestry
and may be brought into the white race in this way.
How did grant which to solve the Negro problem? As
he phrased it, our nation should enact strict laws against
black white marriages and work hard to educate the Negro
and birth control techniques. That would slow down his rapid breeding.

(30:01):
So Sadler falls in love with this guy. Um, now,
my God, if you're following so far, Dr Sadler has
always been kind of a derivative thinker and a trend follower, right.
Dr Kellogg is the big pop medicine guy in the day.
So he falls in with Dr Kellogg. Then he falls
in with Dr Freud when that guy gets popular. He's

(30:21):
also huge into, like, you know, the this kind of
pop speaking circuit. At the time. He's big about like
whatever pseudoscience is going to bring him money in prestige. Um.
So this guy goes viral. Dr Or, this grant guy's
book goes viral and two years later, in nineteen eighteen, Um,
Dr Sadler figures out how to mix this fervor for

(30:43):
eugenics that granted ignited in the United States with Germanophobia,
because obviously en is right after the US decides to
enter World War One. Um, so we're getting that whole
war fever thing started. Right, you can't sell Sauerkraut in
the United States anymore. Um. So he decides, saddler's like look,

(31:03):
I'm gonna you know what's gonna make a funckload of
money is if I take this this racism and I
wrap it in our hatred of the Germans that we
suddenly have now because we're getting into World War One?
And he publishes a book long heads and roundheads, which
is a racial expose of the German people. Um, and
this is this is some of that good ship. This

(31:25):
is that like anti German racism. It's it's very fun.
So the book reveal Sadler's findings that Germany is dominated
by two different races. The good race are the nordics,
or two tonics. These are blonde haired, blue eyed people
with long heads. They're very intelligent and saddler expounds his
theory that all great military leaders in history are nordics,

(31:49):
as are all great explorers and inventors. Past famous nordics
included Cyrus the great, who was a Persian emperor, Alexander
the Great, Macedonian, Julius Caesar and at Italian Charlemagne, who,
to be fair, is actually a German, and Napoleon, who
was a Corsican, which are basically discount Italians. So these guys. Yeah,

(32:10):
I was gonna say like when it's bled in with
like all of the occult stuff too. Um, they a
lot of times, like link, there's a there's a big problem,
like the occult stuff where like Atlanteans and Venusians and
stuff like the Venusians are supposed to be. This like
higher light alien entity, but they're white skinned, with blonde
hair and blue eyes, and it's just like funny how

(32:32):
that happens. You're describing an alien race, but you're still
somehow human racist about it. Okay, cool, well done. So
the UH this is, this is, this is good. So,
according to Sadler, in nineteen eighteen the only prominent German
of Nordic stock, or the most prominent German of Nordic stock,

(32:53):
was general von Ludendorff, who you might remember from the
first wonder woman movie or from the Nineteen Twenty three
Munich Beer Hall Push. Those are two great hits. Uh. Meanwhile,
most German soldiers, the actual people fighting in the German
Army UM and German Field Marshal Paul von Hindenberg, who's
running the war effort, are members of the genetically Inferior

(33:13):
Alpine race. Right, so you've got a few nordics like Ludendorff,
who are the smart Germans, and then you've got the
dumb Germans, like Hindenberg and all of their soldiers, who
are Alpines. Now, the Alpines have shortheads and dark eyes,
and saddler claims that all biologists agree dark eyes are
a characteristic of non human mammals. Only primitive humans have

(33:35):
dark eyes. So the darker your eyes, the closer you
are to primitive humans. This is wild. I just can't
and these people had so much power, like when you
it's really weird listening to how intertwined the web is
of all of these different individuals and how they created
power in that time period and how they still hold
power or their their lineage, their family lives, their their

(33:58):
corporations or whatever it. It's honestly like makes you wanna leave,
leave the planet. No, I think everything's fine. That's my attitude,
that we're we're good, everything's cool. Is a cucumber anyway? Um,
it's fine. This is all stuff that we're done with. Now.
Five's over here. From are you? Are you still in there, Robert?

(34:25):
Just because all of like, for example, Q and on
and like modern New Age, Fucking UH theology is based
heavily on the ship this guy came up with and
he is so racist that he has to split Germany
and half based on race, like that's all good, it's fine,
we're fine. It sucks like being involved in like a

(34:47):
like a cult, research and stuff and like being because
everything I'm getting into. I have to dig into the
history and be like, this isn't based in racism, is it?
Like I have to ask that question. With everything it's so,
so much like it's I don't know. There's a few
like it's like with them. If you're into like norse paganism, right,
you quickly come to realize that there's exactly two kinds
of norse pagans. There's literal Nazis and then there's like

(35:10):
the furthest left, most anti racist people in the world.
There's nothing in between. There's no centrist norse pagans, like
they're either literal Nazis or they're actively planning to murder Nazis.
There are two guys, Um and yeah, it's kind of
like with occultism. It's either Oh, this is somebody's weird
eugenic ship that they threw elves into, or it's it's

(35:33):
it's not. But man, there's not a lot of middle ground. Um,
and I'm gonna quote again from Martin Gardner here. Ancient
and this is him talking about saddler's book about Germany.
Ancient Rome's rulers were all nordics, saddler assures us. But
Rome fell because of the decay that followed a rapid
increase of inferior stock. Germany today is suffering from a

(35:53):
similar racial degradation. It's Superior Nordic stock began to decline
after the shameful thirty years war. Since then, Alpines and
other inferior strains have become dominant. Although many military leaders
are still nordics, the majority of soldiers are stupid, roundheaded,
vicious alpines. This explains the brutal German joy of battle,
the love of atrocity and delight and suffering and torture.

(36:19):
I'm just again like baffled at it's it's it's creating
this US versus them, and we've got to make it
as superficial as possible. So it's easy for dumb people
to be like shorthead bad, longhead good. Like it's very Kavian,
it's very it's, I mean it's, it's, it's stupid, but
also this is them, this is this is them, like

(36:40):
trying to add scientific rigor to racism and also trying
to like use it. So they, these people have individually decided.
I don't very much like people who don't look exactly
like the kind of white person I am, and so
then they're kind of like going back throughout history to
find ways in which their specific preferences explain history. So, like,
let's actually going going on here? Right, when he talks

(37:01):
about Alpines, he's talking about people from northern Italy and
like from the regions of like Austria and ship in Switzerland.
He's talking about the Alps, right, like that's what Alpines are.
So ancient Rome, like the first Gauls were people from
the Alpines, right, the first like the barbarians who would
occasionally come and attack Rome, and then they get conquered
and they become like part of of the Roman Empire.

(37:23):
And his argument is that, like, well, the original Romans
were nordics, which doesn't make a whole lot of sense because, again,
they were extremely Italian. Um, but he's claiming that, like
when Rome went wrong is when they didn't genocide all
of the people from the mountains and instead incorporated them
into the Roman Empire. It's very, very silly, weird historical

(37:45):
beef here. Um. But Sadler primarily used his book to
urge US involvement in World War One, right, because we
had a duty to protect the rest of the white
race from degenerate Alpine dominance. Um. But he also used
it to warn Americans that they were heading in the
same cursed direction as Germany thanks to the civil war. See,
the original colonists the Americas had been all been nordics, right,

(38:08):
because the only people who explore or nordics. And since
nordics are also the best warriors, when we had a
civil war, all of the fighting on both sides was
done by Nordics, who died in huge numbers. They were
replaced by genetically inferior people from depraved chunks of Europe
like Ireland and Italy. And again this is not true.
For one thing, a huge chunk of the union war

(38:29):
effort were like Irish people, right. And then the south,
like the confederacy, was heavily colonized by Scots Irish people. So,
like on both sides, hell of a lot of Scottish
and Irish people. Um. In making this argument, saddler quoted
Madison grant quote. The result is showing plainly in the
rapid decline in the birth rate of native Americans. And

(38:49):
he's not talking about native Americans right, he's talking about
white people. When he says native Americans, I know. Yeah,
because the poorer classes of colonial stock, where they exist,
will bring children into the world to compete in the
labor market with the Slovak, the Italian, the Syrian and
the Jew. The native American is too proud to mix
socially with them and is gradually withdrawing from the scene,

(39:12):
abandoning to these aliens the land which he conquered and developed.
The man of the old stock is being crowded out
of many country districts by these foreigners, just as he
is today being literally driven off the streets of New
York by the swarms of Polish Jews. These immigrants adopt
the language of the native American, they wear his clothes,
they steal his name and they are beginning to take
his women, but they seldom adopt his religion or understand

(39:34):
his ideals. And while he is being elbowed out of
his own home, the American looks calmly abroad and urges
on others the suicidal ethics which are exterminating his own race.
So that's good. It's weird listening to it too, because
it just sounds like still what is like pervading, like Illuminati,
like subtext and all of that, like that where it's

(39:56):
just it's just secretly like anti Semitic. Once he said, yeah,
they all surface, they all believe in that too. Right,
if you talk to any of these guys, I'm sure
to talk to Sadler about like hey, man, what caused
the French Revolution? He'd be like, well, there was a
cabal of Jewish academics and it's good stuff. But you
know what is a cabal? What the products and services

(40:22):
that support this podcast a cabal to make you be entertained.
That's why they're conspiring. They also want to overthrow the
French government. We're back, boy, that convinced me to overthrow

(40:43):
the French government. I don't know about you. Um. Anyway,
in nineteen twenty, another racist named Lawthrop Stoddard wrote a
book titled The rising tide of Color against white world supremacy.
Now that's quite a title, uh, and it goes on
to be like the best selling eugenics text of the era.
It's like the best selling book in the country for

(41:04):
a while. And if you find old copies of this book,
the cover art is pretty pretty telling. It shows a
globe with a tiny white man and a tricolor hat
waving a sword chasing a very large black man with
a spear who's like running rough shot over the planet. Um.
And again, this is nineteen twenties. So stardard in nineteen
twenty is like wow, non white people are taking over

(41:27):
the whole world, Um, which is quite a time to
be thinking that. It's like the literal opposite. Yeah, it's
it's so. Again, the thing that he's really concerned with.
One of the things that frightened stoddard is that, like,
Asians are migrating to Africa in this period, largely because
the British empire is importing Indian workers to southern Africa

(41:47):
in order to like help them with Labor. Gandhi is
in South Africa and around this point. For that, for
that reason, Um, so stoddard is urging like urges restricting
immigration from non white countries. UH, he wants to force
an into Asian migration to Africa because he thinks they'll
interbreed and and overwhelm white people. Um. And of course

(42:08):
he wants an end to, uh, miscegenation and a separation
of what he calls the primary races by law. The
New York Times huge fan of this guy's book. New
York Times cannot get enough of this ship. New York Times. Yeah, yeah,
funny how they are always on the wrong side, as
we look at like a bunch of Anti Trans Shit

(42:28):
they've been publishing today. Good on you, the New York Times,
who told people that this Hitler thing was gonna blow over. Um.
So The New York Times loves his book. They recommend
it to readers and write, quote lawthrop, stoddard evokes a
new peril that have an eventual submersion between vast waves
of yellow men, Brown men, black men and red men,
whom the nordics have hitherto dominated with Bolshevision, menacing us

(42:53):
on one hand and race extinction through warfare on the other.
Many people are not unlikely to give stoddard's book respectful
cons iteration, respectful let's respectfully consider. That's what I think
when I hear this guy yelling about the colored domination
of the white race, the rising tide of color. Sorry,

(43:13):
there you go, Jesus Christ, thanks, New York Times. So
one person who took this guy's Lathrop stoddard's which, by
the way, incredible racist name. Right. You gotta give it
to him for that. You hear like if I were
just to tell you ti there was a guy named
Lathrop stoddard in the nineteen twenties. What do you think
his deal was? Yeah, I would, I would uh not,

(43:34):
probably not want to join his organization. Yeah, yeah, you'd say,
like racism. He had he had to have been some
kind of famous racist. Again, I'm a big nominative determinist
and that is a racist name. LAWTHROP stoddard. Audience. Yeah,
so Warren g harding is a big fan of this guy.
He gives a speech in nineteen twenty one, which is

(43:55):
actually the speech he gives his noteworthy historically because it's
the first time at US resident in the twentieth century
expresses support for full economic and political rights for black people.
But harding only does it under the condition that they
continue segregation. So, but the mixed bags. Yeah, it's a

(44:17):
separate but equal kind of thing, right, like that's what
that's what harding is arguing and he says, quote, whoever
will take the time to read and ponder Mr Lawthrop's
daughter's book on the rising tide of color must realize
that our race problem here in the United States is
only a phase of a race issue that the whole
world confronts. So that's good. Now, if you've read the
Great Gatsby in high school, right Um, you've probably run

(44:41):
across references to stoddard's work. Tom Buchanan, the male antagonist
in the book and Prototypical Chud, tells the narrator at
one point quote, civilization is going to pieces. I've got
to be a terrible pessimist about things. Have you read
the rise of the colored empires by this Man Goddard?
And Goddard in the book is a reference, a thin
the availed reference to to Lathrop Stoddard, right Um. So

(45:04):
it's interesting. F Scott Ms Gerald not the wocust guy
in history, but he's definitely anti eugenics and he recognizes
it as like a thing that shitty people advocate, because
that's how it's portrayed in the book, right, yeah, is
pop science for like Shitty rich psychopaths. And I was like,
oh no, I gotta gotta Walk Away from the Great
Gats even no, no, no, no, no, no, great get

(45:24):
like he's specifically fitzgerald specifically makes the worst guy in
the great gatsby be a fan of lathrop stoddard. Yeah,
and he's like very much in the book. Basically, what's
happening is like Tom Buchanan. It's like the equivalent of
someone today telling you about like Jordan Peterson and what
he has to say about Trans People, like you've got
to read what this Peterson Man's writing. Um, like that's

(45:45):
literally they're the same guy. Lathrop stoddard is the same
kind of like public intellectual, and that's what William Sadler
wants to be. So Sadler is also in that same vein.
He's like this doctor with these fancy academic credentials who's writing,
who like pivots from actually practicing medicine to writing books
about how awesome racism is, because that becomes the way

(46:06):
to like make money, kind of grifting off of this
culture war, fear of like non white people taking over
the country. Um, and you know, Um Sadler and his
wife Lena kind of fall perfectly into this movement. Um,
they are eugenics opportunists, you might call them. And after Um, yeah,
you might. You might think of him as like the

(46:26):
twenties equivalent of like dudes like Dave Reuben and Matt Walsh. Um,
he's not the original. He's not like the Jordan Peterson type,
because you know he's kind of following in their footsteps,
but he's aping their rhetoric in order to further his
own career and his first big you know, he writes
that book in Nineteen Eighteen about the Germans um and
then after lawthrop stoddard's book comes out in Nineteen Twenty

(46:47):
and nineteen twenty two, he writes another copycat racism book
called Racial Decadence, in which he claims America's genetic heritage
is at risk due to the rapid birth rate of
non white people. Um, and racial decadence sounds like it
should be a good book. It does sound like it
should be a good book. Write. Doubles coming in. That's

(47:07):
how they get you. It's a shame giving decadence a
bad name. Here's an and again he's so soddered. Writes
this book that's like this very um excitingly written pop
academic piece and Uh saddler kind of rewrites the same
book but makes it really, really boring, like he turns
it into this kind of turgid piece of academic Bros.

(47:29):
I'm going to read an exerpt from the preface here
and therefore, while not considering these matters in too grave
a light, but at the same time taking the mission
which hasn't he has endeavored to fulfill in this and
subsequent volumes quite seriously. It will be apparent that if
but a little bit has been contributed to the clarification
of these basic problems which confront the nation, if but
I might, has been added to aid in solving the

(47:51):
menacing difficulties discussed in this work, if but even a
trifle has been added to the final turning of the
tide of evil influences which jeopardize the white races in
general and the American stock in particular, then we will
have been repaid, manifold, for the research and other efforts
entailed in the writing of this book. He's he's he's
a ship writer, is what I'm saying. So that's a
lot of words to say next to nothing. Yeah, to

(48:13):
say very little. We hope this book helps America Racism Better.
So one of Sadler's few new additions to the growing
field of racism studies was his idea of the inverse
racio ratio between the genetic health of people and their
race and the amount of time they've been away from
the soil. Right so basically, state being being separated from

(48:35):
the soil makes you like, makes your race degrade. Right.
Obviously he's not the only person thinking in these terms.
The Nazis, you're going to start espousing this belief and
like the sacred value of the soil and bringing people
back to the land right around the same period. So
he's he's, you know, in line with top thinkers in
racism of his day. In nineteen thirty, Sadler publishes the

(48:57):
truth about heredity. Um. Now this is a book about
Genetic Science, and I will remind you here this man
never receives a proper education. Um All. Almost all of
his schooling is through seventh day adventist facilities and then
being trained on how to cut people open and then
going to some lectures by Freud. Um. so He's like this.

(49:18):
His primary understanding of science is like no FAP ideology, right,
like it's ship that the proud boys believe today. And
then he starts. Then he writes a book about heredity
which he does not understand at all and in fact
he gets it so wrong that his mentor Kellogg like
sends a copy of his book to a book reviewer
to be like, you have to badly review his book

(49:38):
because it's a piece of ship and he doesn't know
what he's talking about and the reviewer doesn't want to
get into it because he doesn't want to piss off
Sadler because Sadler's famous and Kellogg's bummed about that, but
also won't go against his boy. So it's anyway whatever,
fuck you, Kellogg, coward like one of babies. You can't
just say to his face. Yeah, Um, so there's a
bunch of ships in this book. Uh, that's that's that's

(50:01):
pretty fucking racist. Uh. Sadler writes that the civil war was,
in his mind, worth fighting, uh quote, either to save
the Union or to free the black man, which is
an interesting way of phrasing it. Um. He said that
he believed that the black man deserved his freedom, but
that this had not made the race is fundamentally equal
and that the fact that people were now trying to

(50:22):
treat them equally was going to destroy the United States. Um.
And and and. In his book, Martin Gardner thinks that
a lot of Sadler's racism might be due to the
feud that he and Kellogg had with Mrs White, Um,
who was believed at the time to have been mixed race.
I don't know if that's true or not, but it's
a thing that Gardner will claim anyway. Just as she
had been his partner in his medical practice, Lena Sadler

(50:44):
also worked alongside her husband to push eugenics. She wrote
a paper in nineteen thirty two titled Is it abnormal
to become normal, which was read for the first time
at a gathering of the Illinois Federation of Women's clubs
and then reprinted in the Illinois Medical Journal. In it,
Lena warrens against racial degeneration, like her husband, and advocates
a suite of eugenic measures to stop racial degeneration. Quote.

(51:08):
Here we are, coddling, feeding, training and protecting this viper
of degeneracy in our midst, all the while laying the
flattering unction to our souls that we are a philanthropic,
charitable and thoroughly Christianized people. We presume to protect the
weak and lavish charity with a free hand upon these defectives,
all the while seemingly ignorant and unmindful of the fact

(51:28):
that ultimately this monster will grow to such hideous proportions
that it will strike us down, that the future descendants
of the army of the unfit will increase to such
numbers that they will overwhelm the posterity of superior humans
and eventually wipe out the civilization we bequeathed to our descendants.
And all this will certainly come to pass if we
do not heed the handwriting on the wall and do something.

(51:51):
Army of the unfit sounds like a sick metal band name.
It does very ablest of Lena Um. She is a
better writer than her husband. That's just more compelling writing
than than what you get from from William Sadler. So
much flower more flowery language. But it didn't feel like
I was sifting through bullshit to try to get one word.
That doesn't. And look, it's important, even when we write

(52:14):
about racists, to acknowledge when when you know, girl power
got stuff done in here. It's really, I think, the
girl power she's doing it. So the saddlers published their
eugenic screeds alongside a dizzying array of self help books,
eventually more than forty in total. These included the elements

(52:37):
of PEP, which I didn't find a copy of but
would really like to read, as well as an inspirational
collection of Bible quotes for the workplace. So again they're
trend followers, right. That's like a big part of what
they're doing. And getting into eugenics and all of this ship.
And in the wake of World War One, a new
trend arises that these guys are going to jump in on,

(52:58):
and this trend is mediums. Now, if you're not aware,
World War One a lot of people die. Doesn't not
good for people staying alive. World War One, Um, and
after a bunch of fucking dudes die in World War One,
there's this horrible influenza pandemic that kills even more people.
Uh So, the new world that comes into being after this,

(53:18):
in the twenties and thirties, is filled with grieving people
who are looking for meaning and are also like mourning
a bunch of people that they lost. SPEECHIE board becomes popular.
This is when that's exactly where we're going. So the
WEGIA board had been invented in like the eighteen seventies,
but it doesn't really it's like nineteen fifteen, nineteen seventeen

(53:40):
that the WEGIA board starts to like go super viral
for folks. Um Spiritualism had obviously started to be a
force in the US and European pop culture in the
late eighteen hundreds, but it kind of like comes to
vogue in the eighteen seventies and declines in the eighteen nineties,
but then in the twenties and thirties it roars back
to dominance and it gets more complex hated in the

(54:00):
twenties and thirties because people are more sophisticated. So in
the late eighteen hundreds it had mostly been like table
rapping and like toe tapping and shipped to give you
people coded messages from the dead. Right the medium would
like tap out messages and code and ship. More sophisticated
methods like Luigia boards and automatic writing become popular in
the twenties and Thirties. In the nineteen seventeen W B

(54:22):
Yates becomes an evangelist for his wife, who claims that
she could write automatically directed by some non human force.
Yeats has, like a dead kid or some ship that
inspires him to get into this. In nineteen eighteen, Arthur
CONAN doyle leads a seance with Harry Houdini wherein his
wife wrote fifteen pages of messages that she claim had
been written by Houdini's mother. Now Judini does not by

(54:46):
this at all, but obviously that doesn't dampen overall enthusiasm
for the trend of automatic writing. By nineteen nineteen, as
one writer for the courier noted, quote, mothers and friends
of fallen soldiers resorting to table wrapping, creaking and Automo
attic writing through the medium of the Plan Chet, Wija, heliograph, etcetera,
in the hope of once more communicating with their loved ones.

(55:07):
The heliograph is like this light based device that you
can send messages with over distances. That again, it was
another way people would people turned it into a tool
for talking to the dead. So a number of folks
are not big fans of the fact that everybody starts
to get into spiritualism and talking to the dead in
this period. The author of that courier article noted his

(55:28):
belief that that spiritualism and in medium stuff is a
menace and that those who fell for such scams or, quote,
global imbeciles, quote. There are many unfortunate beings today in
our lunatic asylums, driven mad by demonical possession. They are
also directly responsible for many suicides in females. It often
results in hysterics, chronic insomnia, et CETERA. And of course

(55:49):
Dr Sadler is in agreement with this. so He's not
pro medium uh. He feels that mediums are providing false
comfort and he rails against clairvoyance and claims of channeling
spirits and automatic writing. He writes a bunch of articles
trying to debunk this stuff, talking about how they're not
really writing automatically. You know, it's in the same handwriting
as the original person, all that good stuff. I mean,

(56:11):
it's super predatory. It makes me think of like modern
day youtube videos, where people are like, you know, so
and so, so and so youtuber just died and I'm
using a Weiji board to contact them, or I'm gonna
use I'm gonna do a Taro spread and learn about
why this true crime case happened. Like it, it's kind
of Um goes after praise upon people who are grieving

(56:31):
and like you're you're going towards people in their weakest
moments and you're giving them Um information higher that's like
also maybe making them feel some comfort, and so then
they feel indebted to you and they and and that's
exactly how a lot of the the cult ship happens.
Like you get people the weakest moments, and that's like

(56:52):
Sadler recognizes this and he calls this out. So he
is and he calls us out. He doesn't do this.
He's not like a lone truth speaker. He is he's
allegedly friends with Houdini. He's friends with another a magician
named Howard Thurston, who is like they're both in. They're
all into this like busting mediums thing. So it's a
big business, like these mediums. Drifting people is a business.

(57:15):
And likewise it's kind of like how on Youtube, right,
you've got these people who are like doing this fraudulent,
you know, talking to the dead ship, and then you
have the people who are like debunk their stuff, and
that's also very profitable. He's on that end of things.
So he's like a popular debunker of what he calls
Charlatan's and frauds Um but the reality is that Dr Sadler,

(57:36):
his primary issue isn't that these people are actually like
taking advantage of folks, it's that they're making money and
getting famous from their con and and he's not. And so,
as the nineteen thirties dawned, he starts the process of
launching what would go on to become the most influential
automatic writing con of this post's war spiritualism. Boom, the

(57:57):
book of Arantia. So that's part one. We have we
have set things up. In part two we're gonna talk
basically as we in part one. He is like a
prominent eugenicist and a debunker of automatic writing and mediumship frauds.
And in part two he's gonna launch I don't know,
I don't know how to describe this thing without just
getting into the whole story. So well, we'll leave it

(58:20):
off here for now. But this ends with the invention
of celestial seasoning, sleepy time tea to combat yes, Um boy,
it's a story. Um, but first tie. You know what
else is a story? What is a story? Oh Hey,
what's up? I am Hey shady lady. I'm one of

(58:41):
the four co hosts on the boss level PODCAST, which
is also produced by I heart radio. We spend a
lot of time interviewing really wonderful people from the gaming industry,
especially like highlighting the diversity behind the gaming industry and
the streaming industry. So a lot of fun over there
and then I'm also I also do twitch and Youtube.
I'm Hey, shady lady everywhere. Well, I am not a

(59:01):
shady lady anywhere, because I am not you, but I
am me. And that's the end of the episode. WHO
NAILED IT? Behind the bastards? Is a production of cool
zone media. For more from cool zone media, visit our website,
cool zone media DOT COM, or check us out on

(59:22):
the I heart radio APP, apple podcasts or wherever you
get your podcasts.