Making Cents of It All
Podcast that makes sense of the things people do to make cents... Making Cents of It All with Jesse Stakes gives the spotlight to the small businesses that make America run. We look to share the "why" behind why people choose what they do professionally and showcase their expertise in their chosen profession for the benefit of our audience. We also dive into the services that support those small businesses and provide information on the technology and services that allow them to do what they do each and every day effectively and more efficiently. Making Cents of It All with Jesse Stakes looks to help businesses succeed financially and give them the spotlight while doing so! #smallbusiness #entrepreneur #sba #sales #training #why #businessservices #learning #america #ai #automation #podcast #makescents #jessestakes
Episodes
It's the week of the 2025 US Open and the boys from the Tin Cup Club join the show to talk about Oakmont Country Club and the event being held there this week!
The U.S. Open is one of golf’s four major championships, organized by the United States Golf Association (USGA). It was first played on October 4, 1895, at Newport Golf Club in Rhode Island, featuring just 11 competitors. The tournament has since grown into one of the mo...
Founder and CEO of GIVR Packaging, Jeremy Bower, joins the show to talk about how he and his company are helping their customers avoid potential tariffs, reduce their overall cost of goods sold, and source local, made in the USA products while improving their impact on the environment.
GIVR Packaging specializes in sustainable, custom packaging solutions for businesses, particularly in the consumer-packaged goods (CPG) and beverag...
Ping's own Fitting Science Manager, Chris Broadie, joins Making Cents of It All with Jesse Stakes and Wes Altice to talk about Ping's Ballnamic online golf ball fitting tool. Katie Goodwin joins along the way to talk about how they are leveraging their social media to inject fun into teaching the general golfing public about the benefits of playing the right ball for your game!
Ballnamic is a virtual golf-ball fitting too...
Yeliza Centeio joins the show to talk about how the Marketing Profession and their clients are being affected by the changing economy, tariffs, and new administration's direction in 2025.
Yeliza Centeio is a veteran marketing and advertising leader known for her candid, innovative, and results-driven approach. With over fifteen years of industry experience, she honed her craft at leading agencies in cities such as Boston, Orl...
The Tin Cup Club joins the show to discuss this week's PGA Championship, the venue, and show much more!
Former PGA Tour player Hunter Mahan was critical of this week's PGA Championship venue. The 42-year-old acknowledged the course was in great shape but added that he feels it’s missing something.
“I guess I would say Quail Hollow is like a Kardashian,” Mahan said. “It’s very modern, beautiful and well-kept. But it lacks a ...
The boys from the Tin Cup Club stop by the show to talk about their 2025 trip, thoughts on the McLemore Resort, and how it was to do a buddy's trip on Masters Weekend.
According to the National Golf Foundation, over 12 million U.S. adults embarked on golf trips last year, marking a 20% increase over the historical average and expected to grow. This surge reflects a growing desire for experiential travel, with golf. The Buffalo ...
This is truly a story of Making Cents of It All. Dennis Balonze joins the show to share his story of how he parlayed his career as a barber into a multimillion-dollar real estate portfolio over three states.
He and his team currently manage a portfolio of profitable multi-family and
commercial properties. They are always looking to broaden the portfolio, which would include the continuing acquisition and management of multi-f...
Mike Padron joins Jesse to talk about the impact that Direct to Consumer (DTC) Golf Companies are having on the consumer when it comes to choices they have and how they purchase golf equipment in today's world.
Direct-to-consumer (DTC) golf brands and major golf brands differ primarily in their business models and pricing strategies.
Major Golf Brands These are well-established companies like Titleist, Callaway, Tayl...
The boys from the Tin Cup Club join the show to talk about The Masters and preview this years' championship. Jesse Stakes, Wes Altice, and Mike Padron talk about their favorite all-time memories of the tournament, what makes it so special, and who they think has the best chance of winning the 2025 edition. Oh yea - and maybe the food at the tournament gets mentioned once or twice!
The Masters Tournament generates significant ...
First let me say that this is just dipping a toe into a $1.31 BILLION market! Yes! I am talk about golf balls. Not golf...just golf balls. Mike Padron from the Tin Cup Club joins the show to talk about how consumers make choices when it comes to what balls to purchase and play as well as what factors can and should go into that decision.
Market Size and Growth
- The global golf ball market was valued at approximately $1.31 bi...
This is definitely an episode that defines the Professional At Anything BUT Golf category!
Elizabeth Breza is a healthcare professional specializing as an Adult Health Nurse Practitioner in Jacksonville, Florida. Prior to being in the civilian healthcare industry, she served our country proudly for many years.
Liz doesn't just play for recreation, she also enjoys competing. As a Veteran of our Armed Forces, she competes as pa...
The Tin Cup Club joins the show to talk everything Players Championship.
The Players Championship, held annually at TPC Sawgrass in Ponte Vedra Beach, Florida, has a significant economic impact on the region.
The event attracts thousands of attendees, including players, officials, and fans, which boosts local businesses such as hotels, restaurants, and transportation services. Additionally, the tournament's charitable contrib...
I promise you that in this episode we will cover the widest range of topics that I think we have ever attempted to cover in a single conversation. We will go from fishing to venture capital to writing bestselling books, and somehow, we will end up talking about artificial intelligence. I know what you're thinking...you might as well throw in some politics for good measure. Well, we do that too!
How many business relationships...
The boys from Tin Cup Club stop in to discuss Youtube is playing a crucial role in reshaping the financial landscape of golf and providing new opportunities for revenue generation and audience engagement.
Did you know the average age of viewers for the PGA Tour is around 64 years old? I did not before doing my research. LIV Golf is doing a better job attracting viewers 18-34. 71% of people aged 18-34 have shown interest in wat...
Would you be surprised to know that youth sports market now rivals the revenue size of the NFL? I got to admit that I was. My friend, Patrick Rumble suggested we do this episode some months back. As a looked into it, there is really so much to talk about and explore. He was gracious enough to join me and share his firsthand knowledge and experience being a part of the travel baseball scene over the past several years.
Youth ba...
Yeliza Centeio joins the show to share her expertise on how modern marketing professionals are utilizing data driven tools to free up business owner's creativity.
AI is revolutionizing the marketing and advertising landscape in several ways:
- Targeting and Personalization: AI can analyze vast amounts of data to segment audiences and predict customer behavior. This allows for highly personalized ad content that reson...
If you are professional at anything BUT golf...then this episode is for you.
The founders of the Tin Cup Club, Mike Padron and Mike Shelton join Wes Altice and Jesse Stakes to talk about the debut of TGL and how they started their annual golf event, trip, and/or pilgrimage (for some). We highlight a few of Kentucky's finest bourbons along the way!
We really did pack a lot into this episode, and we only scr...
Home-based physical therapy is a convenient and effective way to receive rehabilitation services in the comfort of your own home. It is especially beneficial for individuals who have difficulty traveling to a clinic due to mobility issues, chronic pain, or other health conditions.
Tim Marten, DPT joins the show to talk about how he is meeting his patients where they are now by bringing Lift Physical Therapy to their home. ...
If you are Professional at Anything BUT Golf, and you enjoy Professional Golf - This Episode is for you...
This week's live television event, The Showdown, featuring LIV Golf's Bryson Dechambeau and Brooks Koepka taking on the PGA Tour's Scottie Scheffler and Rory McIlroy is the first director competition between the two tours. If you are a golf fan, it is something you've been waiting on for 3 years. ...
If you are Professional at Anything BUT Golf, this show is for you...
Delaina Baker joins me to share how she built her business through the game of golf. Ladies and gentlemen, you will not see golf anywhere in the title of Delaina's areas of expertise nor will you see it in the names of her businesses.
What you will here is how she has used her passion and enjoyment of the game to fuel the growth of her b...
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