The Keri Croft Show
The Keri Croft Show is a podcast for people building something BADASS. A business. A dream. A life that actually feels like yours. Hosted by Keri Croft, this podcast explores the real stories behind the build, what it takes to start, and more importantly, the Mental Athleticism™ it takes to stay in it when the excitement fades and the work gets real. The Keri Croft Show features conversations with founders, creatives, musicians and people in the middle of building something meaningful, without the highlight reel. 🎙 New episodes drop every Thursday.
Episodes
Part one of the Mental Athleticism series was all about anchoring to a big, audacious vision for your life. But vision only becomes powerful when you’re willing to execute on it relentlessly.
Because big lives aren’t built in big moments. They’re built in small daily decisions.
In Part Two of What is Mental Athleticism, we break down what it actually means to train your mind like an athlete and why moti...
If you’ve spent any time around the Columbus food scene, you probably heard of BJ Lieberman.
He’s the chef behind Chapman’s, Metsi's, Ginger Rabbit, and one of the most thoughtful people I’ve met when it comes to food, creativity, and building restaurants that people genuinely love.
In this episode, BJ and I talk about his path into the restaurant world, what it’s really like running restaurants in Columbus right now,...
Whenever Chef Nikki pulls up, you know the episode is going to be a vibe.
Join in on this impromptu hang as we go everywhere. Food, travel, energy, and what it really looks like to build an experience brand that’s global, intimate, and completely its own lane.
Nikki’s the founder of High End Affair and she’s out here producing microdosed supper clubs and “adult field trips” (yes, like the nostalgic brown-bag lunch… but inf...
Ever feel like a rudderless ship in the ocean—moving, busy, maybe even working hard… but not actually steering toward anything?
That’s where Mental Athleticism comes in.
In this episode, we introduce the first foundational pillar of MA: anchoring yourself to a bold vision for your life. Because when you know where you’re going and who you’re becoming, your entire trajectory will start to shift.
It’s Not a Dream, It’s a Plan: Cameron & Molly Mitchell on Marriage, Ambition, and Building a Legacy
How do you build a profitable, sustainable company without losing your marriage or yourself?
In this episode, Cameron Mitchell shares how he turned a turbulent childhood and a chip on his shoulder into one of the most successful restaurant groups in the country. But this isn’t just a business conversation.
His incredible wife, Molly, joins the discussion, offering the unfiltered, behind-the-scenes persp...
What if we’re spending more time training our kids to compete than we are teaching them how to cope?
In this conversation, I sit down with Amy Jo Hamilton, founder of The Balanced Child Method, to talk about something that feels urgent right now: raising emotionally regulated kids in a world that feels anything but calm.
Amy shares her journey through miscarriage, fertility struggles, and entrepreneurship. She shares how t...
Katalina’s didn’t become a beloved Columbus restaurant by accident.
In this conversation with founder Kathleen Day, we talk about staying power, what it takes to build something people love, keep it standing through hard seasons, and still care deeply about the work years later.
We bounce from wild life stories to music obsessions, famous run-ins, creative intensity, and the unfiltered realities of the restaurant industry,...
Confidence isn’t something you magically wake up with one day. It’s built quietly, consistently, and often when no one’s watching.
In this episode, I sit down with mental performance coach and podcast host Sean Fee to talk about what it actually takes to believe in yourself again, especially after burnout, major life changes, or a season that knocked the wind out of you.
We get into:
- Why your brain needs small wins to r...
What happens when a brand like Homage hits year 19?
You get a conversation that’s equal parts thoughtful, absurd, and completely unfiltered. This sit-down with Homage founder, Ryan Vesler jumps from nostalgia and creativity to sales plans, leadership, and the strange realities of building a brand for nearly two decades. Sometimes serious, sometimes sarcastic, and occasionally interrupted by a fart app (because w...
I don’t usually sit down with history professors, but after this conversation, I might need to start.
In this episode, I’m joined by Hasan Kwame Jeffries, College of Arts and Sciences Alumni Associate Professor of History at The Ohio State University, and I’ll be honest, I was little intimidated.
What followed was one of those conversations that stretches you. Not because it’s heavy, but because it’s honest.
We talk about ...
What happens when the validation disappears and you’re left alone with yourself?
In this episode, Keri sits down with Achea Redd for a raw, honest conversation about counterfeit relationships, people-pleasing, and learning how to trust your intuition. Achea shares how being married to NBA Hall of Famer, Michael Redd, sharpened her ability to spot fake energy, forced her to protect her peace, and ultimately pushed her into...
This week, I’m sitting down with Ashtyn Pharis, founder of Pilates by Ashtyn, the largest Pilates studio in Ohio, to talk about the long game of building: discipline, identity, and knowing when to go all in… and when to walk away.
We unpack her path from elite athletics to heavy weightlifting, shutting down a decade-long online fitness business, and rebuilding from the ground up with a business rooted in relationships not...
We weren’t planning on dropping another episode before the new year, but when the timing feels right, you listen.
This is a special holiday re-share of my conversation with Vanessa Torres from Freedom a la Cart, an organization doing some of the most important, powerful work in our community.
In this episode, Vanessa shares her personal story of surviving human trafficking and what real healing actually looks like when som...
It’s just you and me today, friend—and this one has been a long time coming. I’m giving you the full behind-the-scenes download on everything we’ve been building: why the show has been quiet, what’s happening inside our tiny-but-mighty team, and why 2026 is about to be our biggest year yet.
I’m also breaking down the heartbeat of all of it: Mental Athleticism. How I use it. Why it matters. And how it became the foundation...
This Halloween, we’re taking you inside Columbus’s viral goth bakery—Bite This—where the bagels are skull-shaped, the playlists are heavy metal, and the owner, Annie Dixon, is redefining what it means to build a brand with bite.
In this raw and wildly fun conversation, Annie opens up about her journey from elder emo to entrepreneur — including the dark humor, brutal honesty, and radical self-acceptance that fuel her succe...
The Riveter’s Amy Nelson joins me on the pod to launch The Brave Shift Live Series—a brand-new collaboration between The Riveter and The B Lab that helps people in business build through the mess.
Together, we go deep on what it really means to make a brave shift—the kind that changes everything. From career pivots and business reinvention to mindset and mental athleticism, this episode explores how to listen to your intu...
This week, I’m sitting down with Joel Furno, the founder of Citrin—a valet company that started with $200 and a dream—and now employs over 700 people across the country. But this episode isn’t just about business growth. It’s about personal growth.
Joel gets real about the shadows behind success—depression, marriage struggles, and what happens when achievement isn’t enough—and how a single psychedelic journey cr...
Everyone’s out here glued to their follower count like it’s the stock market. But let me hit you with some truth: likes don’t pay the bills. Revenue does.
In this Ask Amy x The Keri Croft Show mashup, Amy Nelson and I go all in on the difference between chasing vanity metrics and actually building a business that works. We dig into:
✨ The wild ROI of email marketing (and why it’s still the most underrat...
Let’s just call it like it is—Troy Allen has a reputation. Some people call him a visionary. Others? An a**hole.
On this week’s episode, I sit down with the man behind Pins, 16-Bit, and some of the biggest nightlife and entertainment concepts in Columbus and beyond. Troy’s been building incredible brands people actually feel for decades—and he’s not afraid to ruffle feathers along the way.
We talk about the highs, the hits...
What happens when you stop reasoning with yourself, stop waiting for permission, and just decide?
You get Cory Gregory.
This week we packed up the mics and headed out to Buckeye Lake to sit down with Cory on his turf—Muscle Island. And let me tell you…this place isn’t just a slice of paradise. It’s a masterclass in vision, grit, and relentless execution.
We’re talking about:
⚡ The decisions...
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