ACUMA ONpoint

Most homeowners are sitting on record equity and aren’t eager to refinance into lower first-mortgage rates. That’s the opening. We invited Andria Lightfoot, VP of Client Services at FirstClose, to break down how credit unions can turn HELOC demand into real growth without sacrificing risk or member trust.

We start with the big picture: why home prices remain resilient, how a glide toward 6% rates changes borrower behavior,...

Want a sturdier path to relevance in credit union mortgages? We sit down with Andrew Harris, VP of Mortgage Development at Truity Credit Union in Oklahoma, to unpack how servant leadership, consistent culture, and innovative use of technology create durable member loyalty. Andrew shares the turning point in his career, from high-output producer to leader who listens first, removes roadblocks, and treats every file like a family’s f...

Headlines keep screaming doom, but the data tells a different story. We sit down with Bill Bodner, Founder and CRO at Tabrasa, to unpack why last year was quietly strong for mortgages, how the spread between mortgage rates and the 10-year Treasury snapped back toward historical norms, and what that means for pricing, locks, and strategy right now. The big idea: measure behavior, not vibes. Applications and pending home sales say bo...

A bed behind a safe door shouldn’t feel extraordinary, yet for many families it is. We sit down with former MMA fighter and Fight for the Forgotten founder Justin Wren to unpack how land, water, and shelter form a chain that pulls people from survival to stability. Justin shares the turn from fighting people to fighting for people, and the practical steps his team uses to help communities secure land rights, drill wells, build home...

The market didn’t get easier last year, so we sharpened our approach. We invited mortgage loan officer Allie Hager to discuss a year of stretching her skills, finding her voice at ACUMA's Make Your Mark Annual Conference in Denver, and transforming a 10-minute ACUMAx talk into a playbook for sustainable growth at a credit union. The big idea is bold and straightforward: grow where you’re rooted. Instead of chasing new logos or...

Housing policy is moving, stalling, and evolving all at once, so we brought in policy analyst Joel Herberman, from Brownstein Hyatt Farber Schreck, to cut through the noise. We begin with the Road to Housing Act, its removal from the defense bill, and how the House’s Housing for the 21st Century Act could still deliver meaningful reforms. From streamlined permitting to higher FHA loan limits and modern definitions that encompass mo...

Year-end reflections are only useful if they’re honest, and that’s exactly where we go. We relive the moments that truly moved our community, an after party that validated creative risk, a rock paper scissors icebreaker that turned strangers into allies, and a pet partners activation that brought calm and joy to a packed annual. Alongside the wins, we get candid about what fell short: convention center logistics that thinned out la...

A budget standoff ends, the lights come back on in Washington, and the housing world braces for what comes next. We examine the real consequences for lenders and borrowers when Congress relies on short-term fixes, including delayed hearings, stalled reauthorizations, and programs like flood insurance that are repeatedly pushed to the next deadline. With the continuing resolution in place, HUD and the CDFI Fund are back to full stre...

Ready to rethink mortgages as more than a product line? We sit down with Jerry Reed, President and CEO of Member First Mortgage, to unpack why home lending is the most powerful lever credit unions have to build member wealth, stabilize neighborhoods, and win long-term relationships. Jerry makes a compelling case that mortgages are more than just loans — they’re a mission. They collect the richest data in consumer finance, open the ...

When Washington grinds to a halt, households and lenders feel the tremors long before the headlines fade. We break down the current full federal shutdown, why ACA subsidy deadlines hardened the standoff, how “essential” designations keep some services moving while paychecks stall, and where the real economic bruises show up if this stretches from weeks into months. From missing jobs reports and data gaps that complicate interest-ra...

What if the best way to serve members one-on-one is to scale their guidance to thousands? That’s the question we explore with Homebot’s Nicole Herrick, a credit union veteran who moved from the teller line and branch leadership to a fintech seat where impact multiplies. We dig into how “people helping people” becomes a practical strategy in mortgage lending, why credit unions scrutinize technology differently, and how vendors can g...

Housing isn’t just math on a screen, it’s a story about stability, memory, and the people who fight to keep a roof overhead. We sit down with Julian Joseph, former FHA leader and founder of JYJ Consulting, to unpack what the “human side of housing” really means when rates are sticky, costs are rising, and trust is fragile. Julian takes us back to her time in foreclosure counseling, ground zero during the housing crisis, where despe...

Consistency might be the most underrated superpower in the mortgage industry. While many professionals chase the next big strategy or market shift, Rebecca Lorenz, CEO and founder of Infinite Success Strategies, reveals a profound truth: your daily habits determine your ultimate success.

During this illuminating conversation with host Peter Benjamin, Rebecca unpacks how small, consistent actions compound over time to creat...

Annmarie Conboy-DePasquale from Brownstein Hyatt Farber Schreck breaks down crucial policy issues facing credit unions today, from the looming government funding deadline to major legislative wins. We examine the state of play in Washington and highlight recent victories that will impact how credit unions serve their members.

Here's what you need to know:

• Government funding expires September 30th, but a continuing resolution...

Ever wonder what it's like to step into a room of 600 mortgage professionals who feel more like coworkers than competitors? The unique collaborative spirit of credit unions takes center stage in this episode recorded live from ACUMA's Make Your Mark Conference in Denver.

We sit down with two first-time attendees who offer refreshingly candid perspectives on joining the ACUMA community. Kellie Drew, a 34-year cred...

Tony Humphrey, VP of Mortgage Lending at One Nevada Credit Union, takes us deep into the strategic imperative facing credit unions today. As financial institutions nationwide enter budget planning season, Tony reveals why leveraging member data through predictive analytics represents the untapped competitive advantage credit unions desperately need.

While credit unions constitute 43% of mortgage originators, they capture o...

What if we approached each day in mortgage lending not as a series of transactions, but as opportunities to be good stewards of the gifts we've been given? Mark Seeley, AVP of Mortgage Lending at America's Credit Union, brings this refreshing perspective to our conversation about what makes credit union mortgage lending truly different.

After 20+ years in the industry and experience on both sides of the fence, Ma...

Financial regulation is undergoing a seismic shift, creating unprecedented challenges for credit unions and mortgage lenders. Our expert guest, Leah Dempsey, a Shareholder with Brownstein Hyatt Farber Schreck, walks us through the complex policy landscape reshaping credit unions' operations.

The CFPB stands at a pivotal moment following a DC Court of Appeals decision that could enable significant staff reductions. Whi...

Ever wonder what happens when a team of mortgage industry professionals willingly subjects themselves to progressively spicier hot sauces while reflecting on their year? The ACUMA team delivers exactly that in their annual mid-year review episode, blending genuine reflection with watery eyes and burning sensations.

The episode kicks off with diving into the team's favorite moments from the first half of the year. 

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