Raving Coaches

Grief changes everything. It rearranges the body, the brain, and the spirit.

In this conversation, Marcia Earhart (Visionary Endotype) opens up about walking through unimaginable loss—the deaths of two sons—and how that experience led to the creation of The Sterling Rose Sanctuary, a nonprofit healing ministry offering “boots-on-the-ground” support for people experiencing trauma and grief.

We talk about what it really means to brea...

Let’s be real: most coaches don’t actually know how to hire a marketing person—because they don’t know how to talk about what they do yet.

I’ve seen too many brilliant coaches drop $30K on a beautiful brand, slick website, or “done-for-you” funnel that doesn’t bring in a single client. Not because the designer or strategist was bad—but because the message wasn’t clear. If you can’t articulate what you do, no marketing can fix that.

Most coaches don’t realize they’re imitating.

They follow the systems, buy the programs, apply the templates—and wonder why their marketing still doesn’t convert. Why clients aren’t showing up. Why they feel disconnected from the business they’re building.

In this episode, I’m naming what most won’t: Your coaching brilliance doesn’t live in someone else’s framework. And the longer you try to replicate what worked for another coach,...

Coaches love control—until it controls them. In this one, Lara Days (Visionary Endotype), a board‑certified health coach and intuitive eating counselor, breaks down why so many smart, high‑capacity people are secretly micromanaging their bodies: daily weigh‑ins, body checking, earning food, and calling it “discipline.” We talk about the pendulum swing—strict rules on one side, “forget it” on the other—and how to find a livable midd...

What if the reason your business feels hard… isn’t you?

In this solo episode of the Raving Coaches podcast, I talk about why building a coaching business solo often feels like climbing a steep hill—and why the right kind of support changes everything. Backed by a study from the Journal of Experimental Psychology, we explore how your perception of difficulty shifts just by having someone climb the hill with you.

I get into the diffe...

What happens when your business is “successful” on the outside—but you’re exhausted, maxed out, and secretly wondering if you’ve built yourself into a corner?

That’s exactly where many of Katherine Danesi’s clients find themselves. As a business strategist and Conductor Endotype, Katherine helps fully booked creatives (think PR firms, branding agencies, and digital marketers) move from overwhelm into growth—with the right offers, s...

Are you wasting time at events—or making the most of them?

In this episode, I break down how to approach any live event as a coach—from local networking meetups to industry expos. I explain how to decide whether to sponsor or speak, how to maximize a booth or table, and why your follow-up plan matters more than your freebie.

One of the biggest mistakes I see coaches make at events? Using a watered-down what I do intro that is borin...

What happens when your nervous system resets everything—your identity, your voice, your business?

In this week’s episode of Raving Coaches, I sat down with Michelle Holling-Brooks, founder of Unbridled Change, whose journey through a near-death coma and complete memory loss led her to rebuild her life (and eventually her coaching practice) from the ground up. We talk about how horses became her first teachers in healing, and how in...

Sometimes an obvious truth for us, is not so obvious to others. That is what happened in a recent conversation with a great coach I serve. In this episode of The Raving Coaches Podcast, I share that story. 

She had this amazing realization that her program needed to be the one she wished she had herself. That one shift in perspective unlocked a whole new level of depth in her offers. This lesson I thought was obvious. It is what le...

If you've ever wondered why smart, self-aware women stay in bad relationships—or why it’s so hard to move on—you’re going to want to listen to this one. Heather Melville (Counselor Endotype) is a toxic relationship recovery coach with the receipts: she left an abusive 8-year relationship, walked away from a successful engineering career, and now helps other women rebuild lives they actually love.

In this episode, we dig into why he...

You’re not scared of helping people. You’re scared of selling it.

In this final episode of the six-step series on building a successful coaching business, I’m getting real about sales. We’re talking about the two ingredients that shift sales from slimy to solid: compassion and power. If you’re struggling with sales, it’s not your fault. Most coaches weren’t trained in sales—they were trained to serve

If your stomach flips at the id...

Why great presentations don’t get you clients

You finally nailed the presentation. Or the podcast interview. Or the workshop. You prepped for days, your hair looked good, your message was clear— …and then nothing happened.

No new clients. No one followed up. Sound familiar?

In this episode of the Raving Coaches Podcast, I break down why most coaches leave opportunity on the table by skipping the one thing that matters most: smart...

 Ever wonder why your website looks good but doesn’t convert? This episode is your wake-up call. Brand strategist Lee Aldridge joins me to break down why most coaches skip straight to tactics—and what you need to build first if you want your marketing to actually work.

We talk brand story, strategy, and how your childhood hints at the signature work you’re meant to do. If your business feels misaligned or stalled out, this episode ...

Wouldn’t it be great if dream clients just showed up with cash in hand? Yeah—me too. But that’s not how it works. In this episode of the Raving Coaches podcast, I break down Step 4 of building a real coaching business: Meeting Your People. 

I walk through five clear ways coaches can build genuine relationships that lead to paid clients—without being weird or spammy. Whether you're networking in person or showing up online, your str...

What if your digestive issues and weight gain aren’t just about food—but about how you feel about yourself?

In this episode, I talk with Anke Johnson (Visionary Endotype), founder of Forward and Up Wellness. Anke is a functional nutritionist and intuitive coach who works with women ages 35–80 to finally get answers when doctors just say, “You’re fine.” We go deep into the connection between physical symptoms and emotional wounds—an...

Coaches are out here Frankensteining their message—borrowing phrases from networking events, sales pages, or other coaches, hoping they’ll finally land a client.

But then someone reads it and says, “I still don’t understand what you do.”

In this episode of the Raving Coaches Podcast, I break down Step 3 in my six-part series on building a coaching business that actually works: How to Write Marketing That Attracts. I share why clien...

Ever wonder why you can’t seem to “just do the thing” in your business—even when you know what to do?

This episode with trauma healing coach Sara Miley will blow your mind. We unpack why common coaching struggles like imposter syndrome, burnout, black-and-white thinking, and people-pleasing are often unprocessed trauma responses—not mindset issues.

Sara breaks down Internal Family Systems (IFS) in a way that makes sense for your c...

 Your brand isn't your color palette. It’s not a purple frog or your favorite quote in cursive script. In Step 2 of my six-part series on building a successful coaching business, I explain why most coaching brands fail to connect—and what it takes to get yours aligned. Identity-Aligned Branding is based on who you actually are and the energy your clients already pick up from you. When your brand doesn’t match your energy, people do...