Becoming a Business BadAss

In this episode, I’m not giving you a polite Q1 reflection. I’m giving you the truth.

Because if your results didn’t look how you wanted in the first three months of the year, it’s not because you need a better strategy. It’s because you’ve been drifting.

And drift is subtle. It looks like being busy, staying in your business, doing ‘something’… but avoiding the things that actually create results.

We’re diving into the real differ...

This episode is going to hold up a mirror.

Right now, inside Making Money With Your Thoughts, I’m seeing the same pattern again and again. Women thinking their problem is strategy, pricing or the market, when actually it’s their thinking.

In this episode, I’m not walking you through the full coaching process. I’m showing you the thoughts that are really driving your results. The ones that feel normal, logical and true, but are quie...

In this episode, I’m talking about something that almost nobody teaches - the emotional side of building a successful business.

Because the truth is, most women don’t struggle because they don’t know what to do. They struggle because building a business requires you to tolerate certain emotional experiences that your brain would rather avoid.

In this episode, I break down the four types of intolerance I see constantly holding brill...

In this episode, I’m continuing the conversation around identity in business.

Last time we talked about the difference between Practitioner identity and Business Owner identity. Today we add the next layer - Leader identity.

And before you think leadership only applies to people with teams, let me stop you there. Leadership starts with how you lead yourself.

If you’re building a business that is shaped by your voice, your expertise...

It's another takeover, People!!

This week, we have Rowena Wilding taking the guest-host seat in Becoming a Business BadAss, and she does not come to whisper!!

Rowena is a marketing strategist extraordinaire, and in this bold, straight-talking episode, she leaves nothing on the table. 

She unpacks the belief system that makes marketing feel powerful instead of painful. No hacks. No ‘post three times a day’ nonsense; just the real fo...

In this episode, I’m talking about something almost nobody teaches, and yet it impacts every investment you make in your business and your life. 

Return on investment is often treated like an automatic side effect of purchasing something, but it isn’t. Swiping your card gives you access, not outcomes.

I share why two women can sit in the exact same room with the same coach, the same content, and the same support, and still leave wi...

In this episode, I’m talking about something I’ve been thinking about a lot lately - balance. 

Or more accurately, intentional and dynamic balance. 

For years I’ve said ‘work life balance is bollocks,’ and while I still believe the phrase is misleading, I’ve realised there’s something much more powerful underneath it; balanced energy. 

I share how I’ve been navigating a huge start to the year, moments of overwhelm, and the realisat...

This week’s episode is a Valentine’s special, but not the fluffy, chocolate-and-roses version. I’m talking about Business BadAss love – the kind that actually changes you and the way you lead yourself.

I walk you through seven powerful ways to love yourself and your business that have nothing to do with aesthetics and everything to do with identity, standards and self-leadership. 

We cover telling yourself the truth instead of soot...

In this week’s episode of Becoming a Business BadAss, I’m diving into something that affects every single goal you’ll ever set - resistance.

That invisible force that shows up the moment you decide you want more.

More money. More confidence. More growth. More of you.

I break down why resistance isn’t a mindset failure, a motivation issue, or a discipline flaw. It’s your primitive brain doing exactly what it was designed to do - avo...

This week’s episode is the very first BadAss Boardroom Takeover, and I couldn’t have chosen two better women to open this chapter.

Holly Nixon and Jane Brook step into the mic and have a powerful, honest conversation about identity, energy, and emotional risk - and how these shape every result you create in business.

They talk about the masks we wear without realising, the difference between performing and truly leading as your Fut...

In this episode, I’m talking about the thing that quietly decides everything in your business - identity.

Who you see yourself as is what drives how you think, what you tolerate, what you prioritise, and ultimately, the results you create.

I break down the two identities you must deliberately build if you want to grow a real business - the identity of what you do, and the identity of being a business owner.

We talk about why taking...

In this week’s episode, I’m diving straight into one of the most emotionally loaded topics for women in business - money.

Opening with a sentence that instantly triggers a reaction from you, I’m exploring what really happens inside us when we hear someone say they love money, and why those reactions matter far more than the words themselves.

I’m sharing the personal turning point that forced her to face her own financial reality, h...

Bonus Episode - The Essentials Collection - Becoming Your Future Self

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

Bonus Episode - The Essentials Collection - Belief

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the epis...

Bonus Episode - The Essentials Collection - Intention

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

These are the e...

Bonus Episode - The Essentials Collection - My Exact Process for Creating Massive Results

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://daw...

Bonus Episode - The Essentials Collection - Being in the Messy Middle

This is a Bonus episode from The Essentials collection.

Over The Festive Period, I’m sharing a carefully curated set of podcast episodes that I believe will create the biggest shifts as you close out 2025 and move into 2026.

And also the episodes that will set you up for the In Demand Cash Sprint in January.

Check that out here - https://dawnowen.com/in-demand/

If you’ve ever stared at your revenue and thought ‘Why does this feel so much harder than it should?’, this is the episode for you!

‘Cos here’s what I know - 

You don’t have a strategy problem. You have a Belief, identity and Brain Bandit problem.

And until that shifts, no amount of posting, planning or praying is going to move the needle the way you want.

In this episode I’m breaking down - 

• why y...

In 'Behind the Business BadAss - Rowena Wilding' – you'll meet the strategist, systems brain and straight-talking marketing genius who went from chaotic childhood and homelessness to Oxford, then to building a values-led six-figure business while parenting three kids and plotting her first million.

We get into the real talk on worthiness, why 'I deserve' is a complete sentence, how to stop treating your business like a badly paid...