Powerful Women Rising - A Business Podcast for Female Entrepreneurs
Welcome to Powerful Women Rising, a practical, relationship-driven podcast for female entrepreneurs who want to grow their businesses without following someone else's rulebook. Hosted by Business Relationship Strategist Melissa Snow, each episode focuses on what it really takes to create sustainable business growth - strategic networking, visibility built on trust, thoughtful marketing and making smarter decisions as your business evolves. You'll hear candid conversations with experienced entrepreneurs and experts, along with real-world insights to help you cut through the one-size-fits-all advice, avoid wasting time and money, and build momentum in a way that feels aligned and effective. If you're ready to stop chasing shiny objects and want to grow your business with integrity, clarity, and intention, this podcast is for you.
Episodes
Behind every successful business is a series of strategic decisions no one talks about.
In this conversation, Fractional CMO Mallory Musante and I say those quiet parts out loud. We're giving you a peek behind the curtain at how we decide what tools to keep, swap, and cancel this year - and why.
This is more than an interview. It's an open, honest conversation between business besties about how we eva...
Taxes don’t have to be confusing, scary, or something you only think about in a panic every March.
In this episode of the Powerful Women Rising Podcast, I’m joined by Mike Jesowshek - CPA and founder of TaxElm, to discuss how small business owners can stop reacting to taxes and start making simple, legal moves in advance that lead to more money in their pockets.
We dive into:
- The difference between tax preparation and t...
Leadership that ignores mental and emotional health is expensive -personally and professionally.
In this episode, I’m joined by two 2025 PWR Impact Award winners who are redefining what strength, resilience and sustainable growth look like for women in busness.
Erica Valenzuela, winner of the Resilience Award, is the creator of E-Motion, a space that blends rage, release, movement, and reflection to support emotional heal...
The fastest way to grow your business might be helping someone else win.
So many business owners feel pressure to chase visibility, revenue, and recognition - often at the expense of community, connection, and even themselves.
In this episode, I’m joined by three more of the 2025 Powerful Women Rising Impact Award winners who prove that relationships, generosity, and service aren’t just feel-good ideas, they’re ...
What if the goal isn’t more… but enough?
So many business owners are exhausted - not because they’re failing but because they’re chasing growth that doesn’t actually feel good or sustainable.
In this episode, I’m joined by three 2025 Powerful Women Rising Impact Award winners who approach business growth from very different angles, but land in the same place: calmer momentum beats constant pressure.
Caitlin Durning, Coach o...
You don’t need a bigger audience. You need the right kind of attention.
In this episode (the first in our series of interviews with the PWR 2025 Impact Award winners), I’m joined by two brilliant women who know what it takes to build credibility, visibility, and trust without going viral or chasing vanity metrics.
Emily Aborn, host of Small Business Casual and PWR Podcast Host of the Year, shares how she creates a real hum...
Burnout isn’t a sign you’re failing - it’s a sign that something in your business is either misaligned or mismanaged.
In this episode, I’m joined by Brittany Rogars, a coach and consultant, to break down why burnout is often feedback, not a red flag, and how to figure out what the problem really is, before you try to fix it.
We talk about how burnout shows up in the body, why the loss of joy is often the first c...
You don’t need to be louder - you need to be clearer.
In this episode, I'm chatting with visibility strategist Ivana Ivanek about what it really takes to stand out in a saturated market without turning yourself into a content machine or sacrificing your integrity.
We also discuss:
- How to build a brand based on your values and story
- Why your message matters more than your expertise
- Where to start if you have no idea w...
SEO doesn’t have to be overwhelming or expensive to actually work.
In this episode, I’m joined by Kelly Kumler, a brand and web designer with a serious love for SEO, to demystify what it really takes to get aligned, organic traffic to your site (without keyword stuffing or obsessing over trends).
Whether you’ve been guessing at keywords, blogging at random, or hoping your pretty website will magically rank, Kelly breaks do...
You know you’re delivering great results - now let’s make it easier for clients to refer you!
In this episode, I sit down with Stacey Brown Randall, author of The Referable Client Experience and Generating Business Referrals Without Asking - to discuss what it takes to grow your business consistently through referrals (and spoiler: it's not just delivering great results).
We talk about how to intentionally design a cu...
You’re marketing your face off… but where are the sales?
In this episode, Sales Growth Strategist Tam Smith joins me for a much-needed conversation about the missing piece in so many entrepreneurs’ businesses: actual sales strategy.
Tam breaks down why visibility alone doesn’t lead to revenue and how so many entrepreneurs confuse consistent content with selling - when in reality, they’re just warming people up with no next...
If you’ve ever left a networking event thinking “Never again...” this one's for you.
In this episode, the tables are turned: I’m the guest this time, joining Jenn Wayboer Hart (winner of the 2024 PWR Impact Award for Businss Support Person of the Year) on her podcast, Your Next Business Bestie.
We get really real about why so many networking spaces feel disconnected, and how to find (or create) ones that feel supporti...
Tired of creating Instagram content that feels like a full-time job with zero ROI? Let’s fix that.
In this episode, I’m joined by Corey Walker, co-author of Instagram for Dummies and Instagram for Business for Dummies - and she’s here to break down exactly what works right now on Instagram (and what you can stop wasting time on).
Whether you’re frustrated by reels, overwhelmed by algorithm shifts, or stuck in the “I should...
What if marketing didn't feel like a chore?
In this episode, I’m joined by messaging strategist and email marketing rebel M. Shannon Hernandez, who is flipping the script on everything you think you know about how to communicate with your audience.
Shannon is co-founder of the Joyful Business Revolution, and she’s here to help you stop screaming into the social media void and start building a real, connected communit...
Is "success" costing you your sanity, your health or your joy?
In this powerful episode, I sit down with mental health advocate and entrepreneur LaKisha Mosley for a raw, real, and refreshingly honest conversation about what it actually looks like to prioritize your wellbeing while building a business.
LaKisha knows firsthand what happens when we ignore the warning signs — because she’s been there: running a bus...
Podcast guesting is one of the fastest ways to build trust and grow your audience - especially with these tips!
Today I'm chatting with Podcast Guesting Coach Candice Dudley, who helps entrepreneurs just like you get booked on shows that put you in front of warm, aligned audiences who want to hear what you have to say.
We talk about how podcast guesting isn’t just about visibility - it’s about connection. It...
Your business deserves better than fear-based marketing and fake urgency - and so do your clients.
In this episode, Digital Marketer and Copywriter Megan Kachigan proves that you don’t need to manipulate people into buying - you just need to be clear, aligned, and human.
Megan walks us through her exact three-step framework for values-based marketing, helping you connect the dots between what you believe and how you sho...
Hate traditional networking? Same.
That’s why I stopped doing it - and started doing this instead.
This episode is a little different because the tables are turned: I’m the guest this time, joining Wendy Pitts Reeves on her Ideal Practice Podcast for a convo all about how heart-centered women can grow their businesses through real, human connection (without turning into a walking sales pitch).
We talk about why traditional...
Your followers don't belong to you, but your e-mail list does!
In this episode, I’m joined by Survivor alum and self-proclaimed “Fresh Princess of Email,” Liz Wilcox - and she’s sharing her best strategies for connecting with people and making sales through e-mail marketing.
Whether you’ve been avoiding email marketing because it feels boring, sleazy, or just overwhelming, this convo is packed with simple, practical s...
Think you're bad at networking because you hate small talk and scripted elevator pitches? Think again.
In this episode, I’m joined by Matthew Pollard - author, speaker, and self-proclaimed Rapid Growth Guy - to discuss how to make networking easier and more effective by leaning into your natural strengths instead of trying to do things like everyone else.
Matthew breaks down a refreshingly strategic and human-cente...
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