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April 10, 2025 65 mins

In this episode, John explains what needs to be done to prevent black Americans from reaching their projected net worth of $0 by 2053. We can change that projected net worth to $3.5 trillion in the same amount of time and John is telling us how! 

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Speaker 1 (00:00):
Speaks to the planning.

Speaker 2 (00:01):
I go by the name of Charlamagne the God, and
guess what, I can't wait to see y'all at the
third annual Black Effect Podcast Festival. That's right, We're coming
back to Atlanta, Georgia, Saturday, April twenty six at Poeman
Yards and it's hosted by none other than Decisions, Decisions Man,
D B and Wheezy. Okay, we got the R and
B Money podcast. We're taking Jay Valentine. You got the
Woman of All podcasts with Saray Jake Roberts, we got

(00:22):
Good Mom, Bad Choices. Carrie Champion will be there with
her next sports podcast and the Trap Nerds podcast with
more to be announced. And of course it's bigger than podcasts.
We're bringing the Black Effect Marketplace with black owned businesses
plus the food truck court to keep you fed while
you visit us. All right, listen, you don't want to
miss this. Tap in and grab your tickets now at
Black Effect dot Com Slash Podcast Festival.

Speaker 1 (00:45):
Welcome the Money in Wealth with John O'Bryant, a production
of the Black Effect Podcast Network and iHeartRadio. Yo Yo yo.
This is John ho'bryant and this is Money and Wealth,
my podcast series every Thursday, new episodes on the Black

(01:09):
Effect Network, part of iHeartRadio. Honored to be with you.
But first of all, I thank you to you. I'm
pleasantly surprised to say that this podcast series is now
in the top thirty five. Last time I check for
all entrepreneurship podcasts in the country and it's top five

(01:34):
percent of all podcasts nationwide. So thank you the listeners
and subscribers for confirming that this is content that you
value and you want to hear. Please tell your friends
to subscribe. This movement has just begun. You're part of
the aspiration generation. So let the freedom ring. On that point,

(01:58):
it's time to sing a new song. It's time for
us to get along. Is to move it along. Let's
move a bold agenda, and I think I've got one
for you here. So this week is dedicated to the
economic business plan for all of us, starting with in

(02:19):
this episode one, the blueprint for Black America and how
that relates to you. So yes, I'm going to actually
give you a business plan. You'll be to download it,
look at it, review it, mark it up, have a
meeting in your barbershop or your nail salon, your fraternity

(02:44):
or a sorority meeting, your club, meeting, your family, meeting
at your kitchen table. Debate it, discuss it, unpack it,
repack it with yourself and mind. Where did this come from?
Let's start there now. I'll tell you what to get it,
and I'm going to walk you through it. I'm gonna
make it relating, relatable to you. I believe PhDs are good.
PhDs are good too, So I want to honor doctor

(03:09):
King the fifty seventh anniversary of his assassination. The fifty
seventh anniversary of the assassination of Doctor Martin the King
Junior was April fourth, nineteen sixty eight. He went to Memphis, Tennessee,
and I believe it was a setup, by the way
he had gone there and for peaceful march, and I

(03:32):
think some people intentionally made it unpeaceful, violent, so that
he had to go back and prove himself. And when
they went back, they were waiting for him. He was
talking about money and had, by the way, included poor
whites in his vision. That's the Poor People's Campaign. Special

(03:52):
hats off to Reverend Barber who's continuing that work to
this day. And he didn't make it to his first mark.
Doctor King would often say, I'm here to redeem the
soul of America from the triple evils of war, racism,
and poverty. He didn't hear say I'm here to say
black people. He said, I'm here to redeem the soul
of America from the triple evils of war, racism, and poverty.

(04:16):
And he had pivoted finally did his work of poverty,
poverty eradication on behalf, initially of the sanitation workers in Memphis, Tennessee,
and they assassinated him. They assassinated him on April fourth,
nineteen sixty eight, at six one pm. And on that

(04:37):
balcony was my hero, my mentor, ambassador Andrew J. Young,
who was there with him. On that day. They had
left Atlanta and it was storming there in Memphis. There
were tornado warnings and storm warnings. And when they took
off and the night that he was supposed to speak

(04:59):
at Mason Temple, there was a very bad storm and
he was exhausted. He was trying to get some rests
and his aides, doctor Young and Rob Abernathy another said
you got to come. I think if Jesse Jackson was
there as well, you've got to come. They want to
hear from you anyway. That's why he gave the mountaintop speech.
And he collapsed into the arms of his aides. It

(05:22):
had never collapsed like that before. The next day, the
sun came up and the son came out and they
had a pillow fight, and Bassador Young told me in
the Lorraine Motel, in the hotel room, it's as if
doctor King had just given up to go, just given
up his anxieties, and Ambassaty Young thinks he knew he
was about to be assassinated and he was just free. Anyway.

(05:45):
He walked on the balcony and that was it. And
it just so happens that. And I want to thank
doctor Bernice King, doctor King's daughter, CEO the King Center.
I wouldn't have done this unless she blessed it. Who's
a friend of mine. She serves on our global Board
of Advisors. By the way, we have a partnership with her,
which is gets announced formally soon, but we've soft announced
we're going to raise We're going to do things in

(06:06):
one hundred cities to create bank accounts for kids. I'll
get to that. It's part of the plan but she
and I and Bastor Andrew Young at the invitation of
Mayor Paul Young and Memphis went to Memphis last well,
on yeah, last Friday, April fourth, nineteen twenty twenty five,

(06:28):
on the fifty seventh anniversary to otto, Doctor King by
talking about the Dream Forward and by the way, I
went there. The day before it was storming, There was tornado.
Warnings went into the same terminal Doctor King flew into
and the next day the sun came out and Brees
King thinks that that's her Dad signally giving us agency

(06:52):
that this work does in fact continue. So let's talk
about the work. We had this Dream Forward event, an
incredible group of heroes and heroes. We had twenty thousand
folks streaming watching, you know, streaming live. You can go
back to dream Forward, go to Operational website and go
to dream Forward, or just search dream Forward for Operation

(07:13):
Hope or dream Forward and Doctor King. Search any of
those combinations, it'll come up. Watch the nearly three hour
program if you liked. Some of your most amazing heroes
and she roes were part of that. My friend Charlemagne,
who inspired me to do this podcast, who is the
majority owner of the Black Effect Network, where I also

(07:34):
serve on the board. My brother Roland Martin, who is fantastic,
really needled me and pushed me to do that event
and in some ways to dig into this business plan today.
So I want to give him some credit. It was
an extraordinary day with leaders from all around the world.
The biggest billionaire in Africa in technology Stride my se,

(08:01):
the only the Latino billionaire I believe in the US,
Alex Rodriguez, I mean, just the big the only CEO
of an investment bank on Wall Street, President of the Bank,
President of Lazard, Ray McGuire, just just Ballers, Bishop T. D. Jakes,
Killer Mike Charlemagne, Bastor, Andrew Young, Mayor Andre Dickens, I mean,

(08:25):
just made one hundred delegates. You would have been so proud. Anyway,
go check it out and you can download this plan
right now. So go to dream Ford, go to Operation Hope.
Find the plan for Black America. There are several plans,
by the way out unpack each of them in the series.
There's a Latino plan as a women's plan. There's a

(08:46):
business plan for Native American Indians. There's one for rural
rural America. Uh, there's one for women, there's one for
Asian Americans. This is a new business plan for America.
That's how you grow the pie for everybody. But we're
going to get into today the business plan for Black America.

(09:08):
And why are we starting with Black America. One is
this book effect network podcasts network. But two it's the
group at the bottom of the economic pyramid, the only
group enslaved in America, soil. I think it makes perfect
sense that we start with Black America. So if you
if you're talking to somebody and they've got limited time,
they say, I want to listen to this is so much,

(09:29):
this is great. Where do I start? Just telling me
to go to minute ten of the podcast today and
they can get into it. And you should probably watch
this and listen to this over and over and over again.
Here we go, the Blueprint for Black America, the Economic
Blueprint for Black America. Back Black America, the Economic business

(09:49):
Plan for Black America. Here's a preamble. We're going to
be bold. We will not wait for permission. You know,
I'm not going to read this whole plan, by the way,
don't worry about it, summarize it, and then get into
the details of it. We will not wait for systemic
change to come from the outside. In other words, you're
not going to just wait for the government or anybody

(10:10):
else to solve your problems in any waysment, if anything,
the government has signaled to you in many ways that
you are increasingly on your own. But forty percent of
this plan, maybe more, but at least forty percent of
the plan I'm about to give you doesn't require the government.
Can I get a man on that. That's to me inspiring.
You can do this on your own. I'd rather teach

(10:31):
you how to fish than have you rely on somebody
give you some fish. I believe in the James Brown
version of affirmative action. Open the door, get it my
dang self. Okay. We will build, invest and own, leveraging
every tool at our disposal, financial literacy, entrepreneurship, home ownership,

(10:53):
artificial intelligence, and capital access. We will not talk you
to death. We will not deliberate to the hills. Come home.
We will not enable gays and admire the problem. One
of the things that my brother Rolling is frustrated with
is that people just talking, talking, talking and not doing
doing doing. I do believe there's a need after four
hundred years of oppression, two hundred and seventy years of slavery,

(11:15):
one hundred years of Jim Crowell. Within those numbers, I
do think we need to be reprogrammed. I really do.
I do believe that a lot of us are depressed. Distressed,
we don't believe anymore we have a surviving mindset and
a thriving building world. I do believe discussions matter. He's
a little frustrated with just discussions. I get it, but
I think we've got two things can be true at
the same time. We've got to talk about it and

(11:36):
then be about it. There's been too much talking about
it and there's not enough being about it. And I
think one of the reasons that people are not being
about it, as somebody who's a CEO who has a
payroll of seven figures every two weeks from my employees,
one of the biggest employers, who happens to be black
in the country, I think that. I think just our
people don't really know what to do. I think that

(11:57):
people don't mean well. They we understand civil we don't
understand SILVI rights. We understand the protesting in the streets
and what that takes, but we we necessarily understand how
to cut that big business deal in the suites. We're
not dumb and we're not stupid. Is what we don't
know that we don't know this killing is what we
think we know. And people presume that we should know.
And I'm not sure why they should presume we should know.
No one gave us the memo. That's my fourth book,

(12:19):
my last book, Financial Literacy for All you should pick up,
is the national bestseller for the last year, number one,
number one in fact, the hardcover and the paperback are
now number one and number two in business finance. And
I believe in economics. So I'm trying to frame this
out for you, give you, put it where you can
reach it, and then operationalize in your life. So we're

(12:40):
going to talk at about the large plan. Then we're
going to give you your own personal plan. Go to
the part of this podcast that applies to what you
want to do. After you listen to it once, listen
to it again, get your friends and listen to it.
Listen to it in groups, pick it apart, put it
back together, take the piece that applies to you and
move on that piece. And when you want me to
break it down and more detail, come back and tell

(13:01):
me in comments on one of the social media platforms
where you assume you're following me already. We will move
Black America from a projected zero networth by twenty fifty three.
That's an accurate estimation. By the way, the projected network
for Black America by twenty fifty three is zero. If
we do nothing but what we're doing right now, our

(13:22):
net worth is projected to be zero. That shit gets
your attention. We will move Black America from a projected
net worth of zero by twenty fifty three to three
point five trillion dollars by twenty fifty three by our
own hands, through intentional strategy and economic power. This meeting
we just had was had at the Lorraine Motel at

(13:44):
the Civil Rights Museum in Memphis. This historic meeting of
one hundred founding delegates and twenty speakers, and the King
family and the Young family and the Mayor of Memphis.
It was about self determination and dignity, because if we
don't on a line first, how can we build partnerships
that serve us. Here's the twenty twenty five to twenty

(14:06):
to thirty goals for the business plan. Number one home
ownership expansion, what's the target increase Black home ownership from
forty two percent where it is today, give or take
to sixty percent by twenty thirty. White home ownership is
seventy five percent on average. Why is home ownership for
white so high? Because they realize that the US tax

(14:28):
policy is designed around home ownership. They write off the
mortgage payment. You write off you can't write off rent.
You write off the depreciation. You get credit for that.
You get the benefit of appreciation. When the house goes
up in value, that's yours property taxes. You get credit

(14:49):
for that. The entire experience around home ownership is embedded
in aspirational economic growth, in wealth creation. Number one way
you build wealth in America is home ownership. I always
fast and fascinated when I want these TV shows, and
some wealthy dude will tell you not to buy a home,

(15:10):
not to own a home. It's a stupid decision, he
will say, typically a man. And I'm sitting there wondering,
why the heck are you telling folks, poor folks and
struggling folks and middle class folks. Why is you telling
them not to own a home. When you own a home,
you might own two or three Because maybe they want
you to rent for life. I'm a landlord. I own homes,

(15:32):
I own property. I used to own the Promise Homes Company.
I built it and sold majority of it in twenty
twenty one Christmas Eve for a record one hundred and
twenty one million dollars. Transaction businesses are built to be sold,
to be monetized, by the way. But I'm building, and
I'm building some more businesses that you'll be hearing about
soon in real estate. And so, I like being a landlord,

(15:55):
and I love you renting from me, But I want
you to go from rent to own. I want you
to move up and I want you to become an owner.
But some people want you to rent for life. They
want you to rent your RV, rent your car, rent
your dreams, your rent the roof over your head. They
would love to have convince everybody this generation, chill, You
don't need to own anything. Just have fun, just enjoy yourself.

(16:17):
Just chill. We'll take care of the details. Yeah, what
was that called sharecrob and back in the day. So
here's your strategy. There are affordable lending programs, new down

(16:38):
payment assistance programs, and community land trusts that can help you.
Operation of Hope can help you. The organization that I've
founded can help you become a homeowner. We have facilitated
four point five billion dollars in home ownership assistance and
small business assistance, access to credit, access to capital through banks,

(16:59):
mostly at prime rates. We have fifteen hundred offices in
forty two states and three hundred plus cities that are
all there to help you. And because of my seventy
million dollars annual budget that is funded through a range
of sustainable donors and partners, that service is free of
cost to you. You get one thousand dollars scholarship for

(17:19):
financial coaching and counseling to get your credit score up,
your debt down, your savings up, so that the bank
can say, yes, we get the bank out of the
no business, sorry you declined for credit, back into the
yes business. In fact, we're the only nonprofit in the
history of the US ever allowed to operate inside of
a bank branch in you as history. So home ownership

(17:41):
and I'm going to come back, hopefully with some strategies
here in a minute to get a little deeper. But
let me finish with the rest of the plan. Entrepreneur
Number two Entrepreneurship and Small Business Growth Target, double the
number of black owned businesses. Again, I want you to
print this report out, write down the notes what I'm saying,
Print the report out, share it with your friends, email it,
text it, talk about it, print it out, put you know,

(18:01):
put it on your wall. As a dream part of
a dream board, create a create a business plan, create
a mind map for it, mind mapping software. And I
want you to reverse engineer yourself it. Create your part
of this plan and reverse engineer yourself into this reality.
And watch you hang around, have all your friends be
about what you're about, because if you hang around nine
bro people, you'll be the tenth and they're not about

(18:24):
doing something. You need to move on. You cannot take
everybody with you. Yes, I said it. Number two Entrepreneurship
and Small Business Growth Target, double the number of black
owned businesses in their revenue by twenty thirty. And by
the way, ninety six percent of all black businesses don't
have an employee, so they're not really businesses or self

(18:44):
employment projects. You've heard me say this before. You make
money during the day. You build wealth in your sleep,
compounding it, stocks its bonds. It's investments, it's home ownership,
it's real estate, it's business, it's education that compounds. Right,
Employees help you compound because now you're not just doing
all the work and moving paper from one into the
desk to the other and handling a contract by yourself

(19:06):
and just basically living them is just making a living
through a business that is really just a self employment project.
But if you have two or three employees, you're leveraging
yourself and they're helping you to create revenue and fulfilled
contracts that you can't do on your own. So we
need more than just a sole proprietorship. Right. Here's some
good news, by the way, seventy percent of all businesses

(19:27):
in America being started by minorities and women, but only
five percent of venture capital goes to minority in women businesses.
I'm seeing this as an opportunity, not just a problem.
And I want Silicon Valley in Wall Street to listen
to this podcast and see this as an economic opportunity.
No one's asking you for a handout. We're talking about

(19:47):
a hand up. We're talking about emerging markets. That's why
I call it inclusive economics. I'm not talking about some
giveaway program. I'm not going to give you a three
initial program you need to support. I could care less
about that stuff. I'm talking about the color green in
the US at LEAD, but it's the color of your
currency wherever you are in the world listening to this podcast.
We are an emerging market. We are viable, and we
want to be taken seriously. Can I get an amen?

(20:10):
So double the number of black businesses by twenty thirty,
I'm sorry, in their revenues strategy expand black owned adventure capital,
increase procurement contracts. This is a vent vendor contracts with businesses,
corporations to the government at city, state, federal, county. It's
not just a federal government talking about you know, most GDP,

(20:31):
most gross domestic products, most of the economics for this
country come from cities, not from the federal government. Stop
obsessing about what Washington DC is doing exclusively. Right, most
of the wealth is in the economy, not in Washington
d C. So again, what Malcolm Kes say, You've been bamboozooed,
you've been tricked, you've been food, you've been hoodwinked, like
knock at all, focus on your goals. That's why I

(20:53):
want you to create a mind map, and a pinterist
board and a dream board based on this business plan
for your life, established one hundred billion dollar funding pipeline.
I want us to expect to create a pipeline of
viable black businesses, CDFI funds, community development financial institutions, minority

(21:14):
owned banks, venture capital funds, investment banks, both the ones
that we control and those who wanted to access as
a market. They should be a total of one hundred
billion dollars worth of activity that we put in a
pipeline for future funding between now and twenty twenty eight,
twenty twenty nine, that funds by twenty thirty, probably twenty
twenty eight strategies strengthen black business ownership and job creation.

(21:38):
That's one of the things that we're doing with one
MBB one million Black Business Initiative at Operation Hope, where
we partner with Shopify. We put up one hundred and
thirty million dollars and then later on came back was
so successful put up another sixty million dollars in last
December for a total of one hundred and ninety million
dollars with Operation Hope. Because they've already helped create nurture, support,

(22:01):
advanced four hundred and fifty thousand black businesses. There's only
three point one million black businesses in America. Think about
those numbers. This is just Operation Hope. Just us. Imagine
if other folks align with us with this business plan.
And by the way, when we give credit to an
Emory University their economics department and Cloke Atlanta University, where
are serving the board and their business school, who's agreed

(22:22):
to backstop to be the quarterback for these for this
business plan and others as we grow it, a hull
around it, nurture it, refine it, as we then announce
their final plans at the Hope Global Form later this year. So,
if you want to be part of this activity, go
to Operation Hope website, make a Hope commitment and say
I want to do a version of this plan for Knoxville, Kentucky,

(22:45):
version of this plan for Los Angeles, version of this
plan for Inglewood, California, version of this plan for Columbus, Georgia.
You can make a Hope commitment and decide that you
want to take the framework with this plan and make
it applicable to your family, to your street, to your community,
to your neighborhood, to your city. Right, you need to
wait for the mayor, the governor, the president. Do it yourself,

(23:06):
and we'll help you. We'll give you the tool you
make a hope commitment, we'll give you the tools. I've
already started by giving this downloadable business plan, and then
we're going to help you to work on your own
plan and your community and then execute it with the
tools that we have, and we're going to help increasingly
make available to you. All of them available, will be
downloadable increasingly on the operational website and our partners, because

(23:27):
we're not trying to own this is open source empowerment.
Are you excited yet? I am not only at number two,
number three AI and skilled workforce development, okay, artificial intelligence.
I think that there's two issues that are civil rights
and civil rights issues right now. Our financial literacy is
a civil rights issue of this generation is as important

(23:50):
as the right to vote. And AI literacy is the
civil rights issue SI l v E er issue of
this generation from protesting in the street with civil rights traditionally,
we now have a march on capital with capital right,
in other words, partner with capital in the business suites,
cutting deals in the business suites with civil rights We

(24:11):
need to do deals in the suites, not just protests
on the streets. But in order to live a life
on the streets, you need your financial literacy. But AI
literacy train target train one million Black individuals in artificial
intelligence and digital skills by twenty thirty. That's why we
have the AI LP three here in Atlanta and the aiths,

(24:33):
the Artificial Intelligence AI Ethics Council. Now I'm co chairing
with Sam Audman, and we've worked. We partner with Georgia
State University here in Georgia and others Morehouse College and
Clark Atland University and Georgia Tech. Soon gets announced around
the AI LP three, which is a pipelined prosperity in
Atlanta public schools with doctor Johnson and Mayor Andrea Dickens

(24:55):
to create a pipeline of artificial intelligence new leaders, job
create and innovators and business creators from kindergarten all the
way through middle school, high school and college. Don't just
wait for folks to destroy your jobs. Create. Um that's
AILP three again. You can look that up on the
internet or go to our website for more information. AI
Ethics Council AI LP three project underneath that or you

(25:19):
create your own project again, make a whole commitment in
your neighborhood will help you to operationalize it with some encouragement.
Train one million Black individuals and AI and digital skills
by twenty thirty. Strategies AI Literacy Pipeline AILP three is
a model tech apprenticeships and corporate AI hiring partnerships. Think
about this. Everything's going to change. Artificials tell Us is

(25:40):
going to change everything by twenty thirty. Everything everything you're
looking at, everything you're seeing, your desk, your furniture, your technology,
your car, I mean they'll be self driving cars, the jobs,
every occupation you can think of. Healthcare, you go to
the mall today, you go to the or the airport,

(26:01):
or go to a CVS or a Walgreen store or
grocery store, and you're doing self checkout with the pad
and punching it in yourself. You should be somebody walking,
sitting and standing there doing the physical situation. That's artificial intelligence,
robotics and computing. All right, That's that's the future right
in front of you. So everything's going to change. I
want you to be part of that change impact. And

(26:23):
sure Black America is positioned in the AI driven economy
for financial literacy and wealth creation target increase black wealth.
Black credit scores be to an average of seven hundred
nationwide right now, the average credit score for African Americans
is about six twenty, which means that in that neighborhood,
pooking them got a credit score of four hundred to

(26:43):
five hundred. We all know who pookying nim is, and
somebody else is a credit score maybe you of seven
forty seven to fifty, maybe even eight hundred, and there's
a few with seven fifty eight hundred, but that's being
drugged down as an average by those who have four
and five hundred, who credit scores who are numerous. The
average actually is six to twenty, which is still bad.

(27:04):
If you have a six to twenty credit score. If
the average credit score for African Americans is six twenty,
that means that half of us wake up locked out
of the free enterprise system every morning. So we're sitting
here talking about police brutality and racism and bias, all
of which is important. We're talking about we're obsessing about Washington,
DC and this new president, really important stuff, but we

(27:27):
can't control most of that. But you can control your
credit score, and if you haven't checked your credit score,
there's probably an error on your credit score. And we
have shown an Operation to Hope that that eighty percent
of the time when there's an error or more. When
we challenge that to the credit bureaus, which are three
credit bureaus, Experience, TransUnion, and Equifacts, the law states silver rights.

(27:48):
The law states that if they can't confirm that's you
within thirty days and remove it, I'm sorry, thirty days
they've confirmed you, they must remove it. Did you hear me?
They can't confirm that that's you within thirty days, must
remove it. And so when my team at Operation Hope,
the whole financial coaches challenge the credit bureaus, many of
which are our partners by the way, and say is
this Joe and Er? Is this Jacks? And they say, well,

(28:10):
we can't confirm that on day twenty eight, thirty, day
thirty wherever, they must remove it. That pops your credit
score twenty to thirty points. So if you're at five eighty,
you're now at six ten. Hello, can I get an
a man? Think about what that does your self esteem
and your confidence? You now joined a whole new club.
So we're raising credit scores fifty four points in six months,
one hundred and twenty points and twenty four months. Nothing

(28:32):
changes your life more than God or love than moving
your credit score one hundred and twenty points. Why is
this important? This is a big one. And but again,
you do this on your own. We can do this
on our own. In fact, Operation Hope may end up
if we get really really organized around this, because I
want to become the Starbucks of financial inclusion, the Walmart
of financial literacy. All across this country. Wherever you go

(28:53):
there's Operation Hope. We do this really well and we
move credit scores. I mean, we can probably do fifteen
to twenty percent of this work, maybe even more than
that by ourselves. This piece, this one piece, is something
we can obsess about. We have a Hope Financial Literacy Index,
a Hope Financial Wellness Index on the oppertional website. Go
to it. You put your zip code in, I'll tell
you your credit score, I'll tell you how you live it.

(29:14):
If you live in the hood or the hood, as
we say, we all know, I'm talking about whether you're
black and brown, urban or white, poor rural. You know,
what we see is a check casher next to a
patialon lender, next to a rental owned store, next to
a title lender, next to a liquor store, next to
a pawnshop, and a church down the street trying to

(29:34):
make you feel a little bit better once a week.
That's a neighborhood therapist. Make sure you don't go Craig Grey. Right.
And if you're behind around a military base, at the
interest of that military base, there's all those predators position
because they know the military. If you're in the military,
you cannot be in financial distress and keep your security clearance.

(29:55):
Did you know that? So they prey on on the military.
So it's not a color thing as in racial they
pray on poor whites, they pray on poor blacks equally.
It's not racial, right, It's not racial first. And by
the way, if this issue was just racial, you wouldn't
have poor whites, only have rich whites and wealthy whites.

(30:19):
But there are more poor whites than poor anybody else
because there is a game to the game. Hello. The
number one group dying in America are high school educated
white men, lost aspiration, lost agency, and depression, which is
why it's opioid addiction they're drowning themselves and trying to
in drugs and whatever, trying to forget about their problems.
But whether you're black, African American, whether you're Native American Indian,

(30:43):
or whether you're poor white, you didn't get the memo.
I'm trying to deliver this memo to you. I'm trying
to remove the haze and replace it with a plan.
So raising your credit scory is the low hanging fruit here.
My team will do it for you. Will give you
a thousand dollars coaching scholarship. Just tell them I sent you.
Go online and the download the Hope and Hand app

(31:04):
on the Apple Store or the Android store, and or
call my team on a one eight hundred number, or
go to Operationhope dot org and tell them that John
O'Brien sent you. They'll give you one thousand dollars coaching
scholarship for financial coaching that'll last a year, and they
will work with you to get you bank qualified for
prime credit. Prime credit. Right, and let me tell you

(31:28):
why this is so important and let me just finish this.
The strategies for this, Okay, strategies financial education, debt reduction programs,
capital access expansion, what's the impact strength and economic resiliency
and investment capacity. Now, somebody might be saying, by now,
all right, John's talking big, big words and all this stuff.
He's all right, went through four parts of this plan,

(31:49):
and I still don't understand how this relates to me. Well,
like he said, were gonna have a network by zero
by twenty fifty three. Why wouldn't I just wait for
the government. You know, I'll wait out the president. Government's
going to help me? Really, is that right? Okay, let's
look at that. I understood the government. We needed the
government after slavery for obvious reasons. Freedom. I understood we

(32:10):
needed the government during the civil rights movement. Clearly we
didn't have rights of a human being, no right to vote,
access to a water found in nineteen sixty like it's crazy, right. Women,
by the way, in nineteen seventy two could not open
a bank account by themselves, could not get a loanless
or husband co signed it. Not eighteen seventy two, nineteen

(32:32):
seventy two. White women too, by the way, That's why
when they didn't want to give us a further action
in the sixties, they allowed white women to take advantage
of that but that's another conversation for another time, and
I don't mind that. That's cool, But I'm just telling
you how this situation. There's a reason we got here,
and there's a whole series I'm going to be doing
about solving six thousand years of economic frustration for Black
America in six years. This is part of that series.

(32:56):
It's one of the anchors that I'm going to start.
I'm going to unpack six thousand years of fresh and
tell you how we got here. How do we get
to this point where we're brilliant and amazing, but we
are lagging in economic and financial wealth, health, and opportunity.
I'm going to unpack it for you and repack the
solution with you and mine. Can I get an amen?

(33:16):
I'm so excited about this, but let me stay focused
and I want to get you get a lot of
power in this first podcast. You don't me know whether
you liked this, by the way, let me tell you.
Let me drop a mic. So all right, we said, okay,
so I understand while the government after slavery, I understand
government and civil rights movement, Well why are the last
forty years are we're still tuck tucked away on the government.
And clearly now you're being told get out. There's the door,

(33:39):
you know, to go. You get the heck out of here.
On some level, you've been told to be act American.
There's no place for you within the federal government. Uh.
You don't have to ask me to go. I'm gonna leave. Uh. Again,
I believe in the James Brown version of affirmative action.
I opened the door. I get it my dang self. Now.
I met with the Secretary of the Treasury recently, the
new one, Scott Besssett, who was actually a nice guy.
I've known him for a decade. I'm not crazy about

(34:01):
the policies of this administration at all at all, but
I believe in the power of relationships. I know him,
he knows me, and we're going to work in financial
literacy together because that's something we could agree on and
I think we can get that done. But anyways, again
another conversation for another time. But I want also excess
capital from if the administration can't do thing else, they

(34:23):
can write a check or provide a guarantee for small
business loans or home ownership. Okay, but we don't even
need that for this plan. Check this out. So if
you got the government to change their mind and have
a deathbed conversion, that they're just like we have gone
and got in religion, and we went to the Pope
and we we you know, had a christ like experience

(34:44):
and we are spiritual in a different way now and
we admit that this was wrong, and we're going to
give black people reparations and welfare and everything. Okay, that's
good for between three hundred billion to six hundred billion
do dollars is by base on my research, at best
over the next twenty years, So by twenty fifty three, right,

(35:08):
give or take twenty five years, twenty eight years, right,
you'd get three hundred billion and six hundred bion dollars.
Sounds like a lot of money, it's not. Well, let
me tell you. If you increase your credit score one
hundred points, that's good by itself for seven hundred and

(35:31):
fifty billion dollars. Let this sink in what I just
told you. By raising your credit score, but you can
do by yourself with help from Operation Hope or the
National Urban League being a coaching counselor on your By
the way, National Urban League is a great trainer for
skills and you know whatever group you want to work with,
it's fine with me. But if you work with with
whoever right, make sure they don't charge you. If we raise,

(35:52):
we help you raise your credit score, which fundamentally changed
your access to capital, your viability, the ability for the
bank to say yes at midnight, not even know who
you are. The computer will just say yes. If you
put your information in that computer to become a homeowner,
and you have a job, and you've got a credit score,
they're not going to ask you what color you are,
what jinder you are. The computer will say yes. If
you're seven hundred and fifty credit score, seven hundred credit score,
they have a good job that the computer trust me

(36:14):
will say yes to prime credit because they need the
loan in order to make a profit. But if you
just raise your credit score one hundred points, if Black
and Merker just did that, didn't do anything else, it'll
be worth seven hundred and fifty billion dollars of wealth
creation by twenty fifty three, compared to three hundred billion
or six hundred billion at most by begging the government.

(36:45):
So now you've got your credit score up, Okay, so
now with at least do what did I tell you
the first way to build wealth, best way to build wealth,
easiest way to build wealth. Home ownership. We own about
forty two forty three percent of homes. You increase that number.
I've already told you that object. Go back to the podcast.
Listen to that. Right, that's worth eight hundred billion dollars
in wealth creation. So eight hundred billion and seven hundred

(37:08):
and fifty billion is give or take one point five
one point six trillion dollars, which is four x or
six x or more of the value of the best
case scenario of government assistance. Are you excited yet? Okay?
And we can do this ourselves. Those two things we
can do ourselves. So you said, John, it's not easy

(37:29):
to become a homeowner. Actually it's not hard. You're gonna
get a pay to lift somewhere. It's going to cost
just about as much as rent these days as well.
To own a home. Just took or be buying no
fancy thing uptown. Forget the little mini mansions all that stuff.
Go get yourself some of the hood adjacents. Get yourself
a reasonable home and a working class neighborhood. If you
live in Atlanta, you know what I'm talking about. From

(37:50):
midtown Atlanta to the airport, I believe is the next
gold mine. Find something you can afford near transportation, economic activity, jobs, vitality,
energy right and buy it, rehabit and live in it.
If you're really smart, you want to buy another piece
of property, maybe in partnership through with an LLC limited

(38:11):
liability corporation with family or friends. Make sure it's business,
not some emotional thing, and you use equity from the
first house to buy the second house. Again, make it modest,
buy it, rehabit, and rent it. But I'm getting ahead
of myself on the first situation. If you get your
credit score up to seven one hundred and seven to fifty,
you can access capital. So now that triggers home ownership.

(38:31):
Do you know if you're black and brown, or women
a minority, or even poor white, that there are Community
Reinvestment Act programs through FDIC insured banks that stipulate that
they must if they're going to take deposits from wealthy neighborhoods,
they must reinvest in the poor neighborhoods and not going
to give them money away. But they have a test
investment lending in service. I've raised four billion dollars plus

(38:54):
four and a half billion dollars of cra capital for
my different endeavors in operation Hope, I'm telling you this works.
Go bring go, become an emerging market customer for these banks.
And because you meet the criteria as a low wealth
or underserved population forget DEI you're fifth on the list
if you're black, who cares about this stuff? So I,
being the poster child for that you're fifth on the list,

(39:15):
will be first in the list. They want you as
a customer, not as a black person, but as a
green person, as an economic prosperity. Let us prepare you
get your credits grew up, your debt down, a budget,
your savings leveled up. So we're getting an operation to
help you fit. Credits grow up fifty four points, your
debt down thirty I think it's thirty eight hundred dollars,
your savings up twelve hundred dollars for the average person
making forty eight to fifty thousand dollars. So the bank

(39:37):
can say yes, okay, and you're now so the bank
will give you lower interest rates than anybody else okay.
And in many cases the bank has as much as
a ten thousand dollars down payment sins this loan. So
if you're in Columbus, Georgia, or you're in in one
of these small towns, most of us live in small towns.
I think it's like sixty percent of Black Americas in

(39:58):
small towns. I believe that's the number. I'm doing this
off my top of my head. Somebody can fact check me,
but it's a big number. I mean, you can buy
a one hundred thousand dollars You don't have to buy
a mini mentioned buy one hundred thousand dollars house, a
two hundred thousand dollars house. A ten thousand dollars down
payment is five or ten percent of what you need
to buy that house, and you get your earning tax credit,
which the operation can also help you get if you
make less than I did a pock. I did a podcast.

(40:20):
I did a post on this recently when I was
after I came off the Breakfast Club, which I love
those people at the Breakfast Club. That post is already
up to a million people who view that because I
talked about the earned income tax credit and how if
you make fifteen thousand dollars a year, the federal government
owes you a check for working it's not a giveaway program.
It's bipartisan policy, been around since the seventies, the nineteen seventies,
CRA two since the nineteen seventies. It's not going anywhere.

(40:43):
So if you work hard, and you if you had
two or three children, which is the average for this country,
the less you make, the more kids you have, the
more money the com federal government owes you for working.
So if you make thirty eight forty thousand dollars a
year in this example, you have three children that the
government owes you a check for six thousand, seven thousand dollars.
If you never filed EIITC Earned income tax credits retroactive

(41:04):
for three years. Okay, that's going to be as much
as twenty thousand dollars. If you have the twenty thousand
dollars to the down payment assistance from the bank, which
is much as ten thousand dollars. Now you've got as
much as thirty thousand dollars to payoff that auto loan,
pay down those credit cards, put it downpain on the house.
Are you excited yet? Put some savings aside. So now
if you add the credit score increases with the home

(41:27):
ownership number seven hundred and fifty billion plus eight hundred billion,
you're at one point five trillion dollars of networth by
twenty fifty three, not zero. Can I get an amen? Okay?
So now let's talk about item number five, Capital access
and investment growth. The target is one trillion dollars in
investment in the Black communities. Strategies leverage CRA, Community Reinvestment

(41:49):
Act CDFIs, Community Development, Community development financialstitutions, and also minority
banks and private sector capital, launch black owned investment funds,
right impact, create an enduring economic foundation for generational wealth.
And Okay, so now let's get into another number that

(42:11):
I love to talk about here, artificial tell well, forget
the AI small business creation, so there's going to be there.
You have the largest generation of people over sixty five ever.
Now these are white, wealthy baby boomers who are trying

(42:31):
to retire. I may do a podcast just on this.
You tell me whether you need to do it or not.
I'm not gonna even get through this business Black America
because it's already at forty two minutes and I'm not
even through the details. You tell me what you want
to do another one on this and go even deeper
about strategies and all that stuff and tools. I when
we get to the details here. But hopefully this has
been powerful to get you the ignition light lit in

(42:52):
you and excited about a plan that is in front
of you that you can do. So this population of
white wealthy baby boomers are year heaven sent. They're white, wealthy,
and they want to go play golf. They're tired, they're
ready to go chill. Great, right, there's more of them
than people under eighteen. By the way, the forty percent

(43:13):
of the people under eighteen, Sorry, there's more people under
eighteen who are people of color than not. So basically
they're non white. That's the new diversity of this country. Right.
So these young people have got to become capitalists, the
bottom of the third of the pyramid have got to
become economically prosperous. Or put another way, my rich friends
eat my poor friends to do better, if only to
stay rich. So these baby boomers are trying to retire.

(43:36):
There's a one hundred is I'm so excited. There's four
hundred trillion dollars of wealth in the world. About a
third of that is in the United States. Okay, eight
billion people in the world three hundred fifty million people
in America. So America is pretty amazing, even with our
current drama. So a third of that at wealth is
in the US. This is call it one hundred and

(43:57):
fifty three. And just to round off the numb the
country is as you know, we know how the country is.
It's you know, since you know, sixteen hundreds whatever, seventeen
hundreds formality and all that kind of stuff. Okay, of
that number, fifty trillion dollars was created since the year
two thousand. Of the one hundred and fifty trae of

(44:18):
wealth since the beginning of the US, fifty treeity of
that wealth was created since the year two thousand. The
last twenty five years, these baby boomers want to want
to want to go live their life. They're going to
transfer about one hundred trillion dollars of wealth over the
next ten to twenty years to their inheritance. That means stock.
That means the children, the wives, the husbands, the loved

(44:41):
ones are going to get this wealth right well, these
loved ones are going to want the stocks, the bonds,
the cash, the homes, the real estate. They don't want
the businesses. Please listen to me now, I'm giving you
a lot of As Jay Z said, I'm gonna give
you a million dollars worth a game for nine ninety nine. Why,
I'll give you a million dollars with a game, but
none ninety nine. In fact, I'm about to give you

(45:03):
about ten to twelve trillion dollars worth a game. So
out of this one hundred trellion dollars is going to
transfer in the next ten to twenty years, starting right down,
about ten to fifteen trillion dollars of that are businesses
that nobody wants. I just dropped the mic at minute
forty five. There are ten to fifteen ten twelve, fifteen

(45:28):
trillion dollars of viable, successful, profitable businesses with real estate,
you know, a good brand, reputation, customers. It's a profitable,
successful business. There's nothing wrong with it, except that the
kids don't want it. The why or the husband doesn't
want it. They want to go live their life. They

(45:50):
want to The first generation makes it, the entrepreneur like me.
The second generation spends it. Okay, third generation loses it.
It's unfortunate but true, and it's historic. So this second
generation wants to go. They want to go have fun,
they don't want to work and do this business thing.
So that means that that business has no place to go.

(46:11):
There's nothing wrong with it, and you and I can
go buy those businesses. In fact, when I get through
with a couple of my objectives and my goals, I
plan on on accumulating a portfolio of these businesses. So
I'm not telling you to do something I'm not thinking
about myself. There's nothing wrong with these businesses. They're cash along,
they're profitable, they have wealth, and it is easier actually

(46:34):
to acquire a ten or twenty million dollars successful, profitable
business with a brand and reputation, customer base and assets.
To acquire that was what's called non recourse debt. Go
and listen to my podcast from last year where I
talked about different kinds of debt. Go back and watch
or listen to that podcast. It is easier to acquire

(46:55):
that business from Wall Street sources with non recourse debt,
which means you don't guarantee it versus a personal guarantee.
Then starting a pizzeria for one hundred thousand dollars, what
you've got to guarantee with your house or a personal
loan of your third born child from a to get
it a loan that you got to pay back, and
if you don't, you go bankrupt. It is easier to

(47:16):
get a loan for a ten an acquisition loan for
a ten or twenty million dollars successful business than it
is to get loan for your person under your personal
credit and personal wealth for one hundred thousand dollars to
start a local pizzeria or whatever that you want to start.
I'm not telling you not to do the pizzeri. I'm
just telling you this is a whole new ball game
that no one ever taught you, and it is going

(47:37):
to be a huge opportunity. It's not going to be easy,
but I'm telling you it's there, and it is massive,
and that's worth a trillion dollars of our net worth
by twenty fifty three. And then you have artificial intelligence, okay,
which is worth another seven and fifty to a trillion
dollars by twenty fifty three. So you add these numbers up,

(47:59):
zero net worth by twenty fifty three if we do nothing,
seven d and fifty billion dollars by twenty fifty three.
If we just get our credit score up one hundred
pots neighborhood b neighborhood, community by community. As we're partnering
with the Mayor of Atlanta Andrey Dickens, as we're partnering
with Mayor Paul Young and Memphis, as we're partnering with
communities across this country using the Hope Financial Wellness Index,
My Hope financial coaches getting credits grew up, savings down,

(48:22):
debt up so that sorry, debt down, savings up, credits
grew up so that you can be qualified for a
proper prime bank loan and prime rates so you can
access capital. Getting that credit score up one hundred points.
By the way, you live twenty year longer life. Did
you know this? If you live in a sevenator credit
score neighborhood versus living in a five hundred credit score neighborhood,

(48:43):
you live get this now a five year longer lifespan
for every fifty point increase in your credit score above
five hundred. We're dropping all kind of mics here. Don't
trust me. Go to the whole Financial Wellness Index. Look
at the data that we have there. We've mapped every
zip code in America by credit score. We have overlaid
census data, Credit Bureau data, I want to thank Experience

(49:04):
for the access to their data. We are I like
to quote my friend Melody Hops and I like math
because it doesn't have an opinion. So you have a
five hundred credit score, you lived at sixty one years
of age. You don't get so security to sixty five. Hello,
So you dropped dead at sixty one because you got stress.
You have high pertension, you got depression. You've eatn bad

(49:26):
food because you're eating at fast food restaurants. You're inflamed.
You're not fat, you're inflamed because well, you're stressed out
and inflammation. And my wife Shape will tell you, she's
a wellness expert that seventy five percent of all disease
lives on inflammation. Okay, so you're living in this a
surviving mindset. You have a low credit score, you're being

(49:47):
preyed on by financial predators. You those who have the
least pay the most, The poor pay the most. You
hang around nine broke people, you'll be the tenth. Is
this resonating? Yet you go fifteen minutes away from that,
That's literally true, fifteen minutes away from a five un
a creditcre neighborhood all across this country is a seven
hundred credit score neighborhood. Again, I mapped it out for
every zip code in America. Don't trust me. Go to

(50:08):
my Hope website putting your go to Hope Finance. All
this searchable Internet's searchable. I created all these tools for you.
I created basically the operation Hope is that economic plumbing
for underserved America, the federal reserve of the hood. If
you want to call it that. Go to my website
for go. These are all different websites. Go to the
Hope Financial Wellness Index website web page. Type in your

(50:30):
zip code. I'll tell you how you live, and I'll
tell you exactly the credit score in your neighborhood. And
it'll all make sense to you once you find out
that zip code and that credit score. So you live
in a fire in a creditcorred neighborhood, you live in
a sixty one years of age fifteen minutes away. You
live in a seven hundred credit coord neighborhood. You lived
an eighty one years of age. So for every fifty
point increase in your credit score, you lived another five years.

(50:51):
And it's not about the credit score, It's about the
trending indicator of hope, well being, believed, confidence, joy, optimism.
You know, two parent households and seven under credit cod
neighborhood versus a one period of household in the five
underrecreditscore neighborhood. You can go to high school equivalency and
a fire and credit score neighborhood. Sixty one percent of
people graduate from from high school. Ninety six ninety percent

(51:12):
plus graduate from high school in a seven hundred credit
score neighborhood. That's basically college you have. You know, you
have a lot of violent crimes per thousand in the
five undred credit score neighborhood. You have almost no violent
crimes per thousand in a seven hundred credit score neighborhood.
You have a very low home ownership rate twenty four
forty percent in a fire in a credit corred neighborhood.
Hello Black America, forty two percent average homeownership rate. You

(51:35):
have a seventy five percent home ownership rate plus in
a seven hundred cdit score neighborhood. I told you wells creation.
You have set down restaurants, the grocery stores in a
seven hundredscore neighborhood in parks, and you've got a concrete
jungle fast food restaurants and a bunch of drama in
a five hundred credit score neighborhood. In a seven undred
credit card neighborhood, the police protect you. In a fire

(51:57):
under credit credit cord neighborhood, the police pursue you. Right.
I hope this has made some sense. We didn't get
it as far as I wanted to get in this.

(52:18):
I am going to try to find a way to well.
The graph that I wanted to show you is on
the website, so I want you to print this graph out.
This is projected Black American networth by twenty fifty three.
It gives you the comparison of what we do nothing
if we do if we execute my business plan for
credit scores, my business plan for tied to home ownership,

(52:39):
and what we in the AI, and if we do nothing,
I'm sorry. And also it shows you what happens if
you just want to rely on the government. So if
you raise a black home ownership from forty four percent
to sixty five percent, you want like a trillion dollars
in household equity alone. AI I will help the streamline buying, selling, refinancing,

(53:02):
equity optimization for black home ownership. That's again another industry
and businesses that we can decide we're going to go
into skill folks through AI, artificial work in a new
workplace with artificial intelligence. That's what the National Urban League is,
our national the nation's skilling partner. That's what Mark Murrill
told me years ago. Well, they should be training folks

(53:23):
in artificial intelligence. I think that they shouldn't be. The
federal government shouldn't be destroying the part of education. It
should reimagine its role and have a teaching financial literacy
and AI literacy to the massive Americans with a high
school education at scale, every kid came through college should
get financial literacy for all financial literacy education, and every
kid an adult should be retrained, trained or retrained and

(53:45):
artificial intelligence skill set so they have a job for
the future or a business. She can tell I'm so
excited about all this. I didn't get in to get
into all of the details. There's so much more. But
just go online and download the plan. I'll go if
you want me to tell me whether you want me

(54:06):
to continue. If you want me to, I will then
unpack the rest of the plans on subsequent podcasts. But
I didn't want I don't want to do that if
you're not interested. So you got to tell me, because
I got a little geeks brays. You got to tell
me whether this is what you wan to do. But
let me in a couple of minutes. I got left.
I want I don't want to go over an hour
and outlive your driving exp you're driving situation, or you're

(54:31):
driving to work or home or wherever, or you're on
a run, or you're on a walk, or you're cooking
in the kitchen or whatever your is you're doing. You
may only have an hour to want to keep this
tight and respect your time. Here's some stats and facts
for you to take away. The average median household wealth
for Black America is about twenty four thousand dollars compared

(54:51):
to one hundred and eighty eight thousand dollars for our
white counterparts. Just to underscore this is not just about race.
Racist Look, racism is like rain. It's either falling some
place or it's gathered, so you might as well get
out of color. And you like an umbrella, You like
it a color you like and stroll through it because
it's not going to change, so you must. Racism is
like rain, it's either falling some places or it's gathering,

(55:13):
So get out an umbrella and a color you like
and start strolling through it, because it's not going to change,
so you must. I said it twice to underscore it.
What's the point here? In Boston there was a study
by the Federal Reserve Bank of Boston on wealth and
they found the average white family had a net worth
of I think it was one hundred and twenty one
hundred and forty thousand dollars in Boston. I think that

(55:34):
number was right, And for Caribbean Americans it was twelve
hundred dollars net worth. They'd just come from Caribbean and
they'd just getting themselves established. African Americans who've been here
since slavery net worth of seven bucks. That's not in fact.
The Boston Globe when they printed this, they had to
say in the front page of Boston Globes Black American

(55:54):
net worth in Boston seven bucks, and they had to
put this is not a typo. So you think the
issue is only race again, You've been bamboozoo. You've been tricked,
you've been food, you've been hoodwinked, you've been folks trying
to confuse, you, distract you, then the black American networth
and the Caribbean black networks should be exactly the same. Hello,

(56:16):
And the net worth of whites should be poor. There
shouldn't be poor whites and rich whites should just be
rich whites. Okay, But the net worth is different between
Caribbean blacks and after American blacks because the mindset is different,
the experience is different. They had slavery for a much
shorter period of time in the Caribbean. It continued as
a as a Scottish industry in the United States, and

(56:37):
they destroyed our self. Estee, I covered the economics of
slavery in the last podcast, not emotionally. Go and check
it out. And I didn't you know, I wasn't hitting
on blaming blaming anyone racist people, because frankly, everybody was
involved in the slave trade, including some blacks. How do
you think that people? They got folks from the center
of Africa to the coast. Hello, there were Arabs involved

(56:59):
with this, Indians involved with this. I'm not sure of Asians,
but Europeans controlled the industry. Of course they were the
worst prosecutors of this. But you had some black tribesmen
that were involved in the slave trade. They weren't there
was a slave, it was they were capturing other tribes
and they would sell them. So let's stop getting being
emotional and start being serious about solving this problem. We

(57:22):
can solve it. It's not like somebody gave us a
memo and capitalism and free enterprise. We screwed it up.
We just never got the memo. I'm trying to give
you the memo and trying to unpack it and repack
it with you in mind. So we're projected to have
as net worth it goes that falls to zero by
twenty fifty three if we do nothing, But black spinning
is already one point six trade and is estimated to
be over two tree and very soon. The gap isn't capacity,

(57:44):
it isn't intelligence right where the rules are published and
the playing fillers level, we kill it. Think about professional sports,
think about the arts, think about entertainment, think about faith, church,
think about politics. Right, we've become president of United States
of America from nothing from slaves. We've run some of
the biggest churches and faith based institutions. The first institution

(58:06):
that black people control. We're the pulpits. It was the
only place we could organize it during slavery, and that
legacy continues today. Bishop td Jakes in the Potter's House,
and what Reverend Jamal Brian is doing here in Atlanta,
and there's all these heroes and sheroes, Reverend Mark Woodlock,
all these people are a church responsible with the first
black corporation, first black school, first black hospital. That was

(58:27):
the ame church that did that right. So don't run
away from capitalism, run to it. Just become a good capitalist,
not a bad capitalist. Good capitalism is where I benefit,
you benefit more. Bad capitalism is where I benefit you
pay a price for it. The gap is in capacity
or intelligence. When the rules are published and the plane
for this level, we kill it, but it's what we
don't know that we don't know. This is killing it,

(58:48):
but were killing is what we think we know. We
lack access, credit, ownership, and strategy. I just covered that
in this last hour. We don't lack hustle, we lack
structured systems. We lack plumbing. That's what this plan is about,
economic plumbing and your hustle connected to it. I want

(59:11):
you to go to the whole Financial Wellness Index. I
want you to put your zip code in. I want
you to figure out where you are your credit score,
pull your credit have operation hope to do it and
instead of target, how you're going to increase it to
seven hundred If that's one hundred. If you had six hundred,
you need to get to one hundred points. If you
had six twenty, you need eighty points. You know, so
on and so forth. And then I want you tie

(59:31):
this into whole ownership, small business funding, investment capital. Make
it hard for a bank or institution to say no
to you on merit. I use this plan to come
up up from nothing from southatro La and Compton with
from a high school educated mom and dad and a
poor family. I was homeless and now I'm in the
point zero I think it's point zero one percent of

(59:52):
income and wealth in the biggest economy in the world.
Me and I did it using the same philosophy. I'm
telling you now, this isn't about theory. We've helped raise
credit scord by word fifty points on average. Now we
can scale home ownership and wealth creation. Homeowner is home
ownership is a number one wealth building tool in America.
Already told you what we need to do to go

(01:00:13):
from forty four percent sixty forty four percent. I think
I've recreated, think I've reimagined things like a forty year
mortgage idea, which I'm trying to get some uh that's
in Time magazine. You want to read about my forty
year mortgage idea? Trying to Maybe it's Fortune magazine. Can
which one it published it, But I'm reimagining because you're
living longer and anyway, that's another strategy I've got beyond

(01:00:38):
a thirty year mortgage. I'm I'm also pushing the envelope
on policy. But I want you to to build wealth
renting someone else's I don't want you to build wealth
by trying to rnting somebody else's dream. You can't do
it that a way. You got to build your own
and own your own. I already talked about you know,
one mbb our strategy to acquire one hundred thousand plus

(01:01:02):
baby boom er. Own business is the new strategy. Eighty
eight trillion to one hundred trillion of wealth transfers underweight
ten to twelve trade of that's going to be businesses
nobody wants. If we own the business, we own the jobs,
the revenue, and the future. We own ourselves AI doesn't
have to be to replace us. It can empower us,
but only if we prepare. Now, my friend, my brother

(01:01:25):
Van Jones, has said the ninety nine percent of black
folks don't know a thing about AI. But then he said,
you know what, but ninety nine percent of white folks
don't know I thing about AI either. Is equal opportunity
to discrimination. We're all in this thing together, and we're
starting at the same place, and the world's gonna changed
by twenty thirty, the whole thing, everything. So get on
this train before it leaves without you. This plan that

(01:01:48):
I've laid out to you is going to grow GDP
Gross domestic Product bp BA the business plan for Black America.
I've created plans for Latino, Native Americans, Asians, poor whites,
rural a Maria. I think these plans together will add
five to seven three dollars of GDP every year. By
twenty fifty three, it e raised national annual GDP by

(01:02:10):
a percentage. This is not about some handout program. It's
not about Dee and I. This is DIY do it yourself.
This is not political, it's economic common sense. Hello, we
lift up those at the bottom. We don't just help them,
we grow the entire economy. This is not woke, This
is waking up. This is wealth. This is John O'Bryant.

(01:02:35):
I want you to join our eighteen sixty five project
and Operation Hope has become a member of Operation Hope.
Be a volunteered Operation Hope. Make a Hope commitment to
yourself through Operation Hope to operationalize this business plan. Print
it at Operation Hope, dream forward, share it, debate it,
share it on social media, create a discussion around this,
Let this go viral. Let me know if you wanted

(01:02:59):
to continue in this series both on how we've gone
from six thousand years, how we can transform ourselves from
being broke and having everything taken from us basic basically
from six thousand years to six years of really owning
the game, owning our own lives and bettering the lives
of others. We're not talking about replacing anybody. We're talk

(01:03:19):
about expanding the table and adding a chair. This room
for everybody here. That's a Stephanie Rule quote. By the way,
expand the table and add a chair. We're about growing GDP,
growing the pie, not cutting up a poverty pie, creating
an empowering pie. If you want me to do the
business plan. You want to do that to break down
in a multi part series of how black people got
here over six thousand years. I'll do that, but only

(01:03:41):
if you tell me to. You want to do each
of the business plans by group, Let me know that
I'll do that if you don't mean to do it.
There's plenty of other topics I can cover, and I
don't want Nobody don't want me. So if you don't
like the topic, I don't like it either. All Right,
I'm out. John O'Brien, This is Money and Wealth. Enjoy
your day. I hope you're smiling. Money and Wealth with

(01:04:14):
John O'Brien is a production of the Black Effect Podcast Network.
For more podcasts from the Black Effect Podcast Network, visit
the iHeartRadio app, Apple Podcasts, or wherever you listen to
your favorite shows.
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Host

John Hope Bryant

John Hope Bryant

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