The Easy Sales Meetings Podcast

The Easy Sales Meetings Podcast

Join John Mayfield, best-selling real estate author, real estate broker, and speaker as he visits with top real estate managers, brokers, owners, and other movers and shakers in the business industry to help you GROW your real estate business.

Episodes

May 30, 2025 12 mins

"By the end of this session, real estate professionals will understand and be able to apply the five laws of stratospheric success from The Go-Giver, including adding value, building authentic relationships, and embracing a mindset of generosity to enhance their personal brand and grow their business."

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Real estate agents often face high-pressure environments, juggling demanding clients, tight deadlines, and unpredictable markets. This constant stress can take a toll on mental health, leading to burnout and decreased productivity. Recognizing the importance of mental well-being is the first step toward creating a sustainable and fulfilling career.

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By the end of this session, real estate professionals will understand how to optimize their LinkedIn profiles, effectively engage with their network, and leverage LinkedIn for lead generation and relationship-building to grow their real estate business.

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"By the end of this session, real estate professionals will be able to identify and apply Fair Housing laws and ethical practices to prevent discrimination in real estate transactions, ensuring they provide equal opportunities and foster an inclusive environment for all clients, regardless of race, color, religion, sex, disability, familial status, or national origin."

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Meeting Objective: Equip participants with effective prospecting strategies to consistently identify, engage, and qualify high-value prospects, thereby maintaining a robust sales pipeline and achieving sales targets.

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"By the end of this meeting, each agent will be able to identify characteristics of new recruits, understand the recruitment process, and formulate a personalized plan for actively engaging in recruitment efforts to expand our real estate team."

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This meeting is part of a series of meetings from Jeffrey Gitomer’s Book, “The Little Red Book of Selling: 12.5 Principals of Sales Greatness,” Bard Press, Austin, TX. 

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Are you working harder but only seeing incremental growth in your real estate business? In this dynamic and engaging session, we’ll explore the powerful concept from The One Thing—why aiming for 10X results is not only achievable but easier than settling for small, incremental (2X) goals.

Learn how to:

  • Break free from the cycle of "doing more" and instead focus on transformative actions that scale your business.
  • Leverage your ...
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November 5, 2024 13 mins

Introduction of Today's Meeting:  Begin the meeting by providing the following handout to your group and read the quotes for "New Beginnings" to your team. Be sure to remind your group that it's a GREAT time for "New Beginnings!"

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October 10, 2024 22 mins

"Mastering Objection Handling: This session will focus on the LACE approach to addressing sales objections—Listen, Acknowledge, Clarify, and Explore. Learn how to effectively navigate customer concerns, strengthen rapport, and turn objections into opportunities to close deals. Real-world examples and interactive role-play will ensure that you leave with practical strategies to improve your sales conversations."

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Join us in this insightful episode as we sit down with Tezeta Roro, a successful real estate agent, speaker, and LinkedIn specialist from New Jersey.

Tezeta shares her top strategies for leveraging LinkedIn to grow your real estate business, build a professional network, and stand out in a competitive market. Whether you’re new to LinkedIn or looking to enhance your presence, Tezeta’s expert tips will help you take your career to t...

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The Golden Handoff - A Creative Solution for Real Estate Agents to Prosper

The Golden Handoff - Great Idea for Real Estate Agents to Grow Their Businesses! With Nick Krautter, CCIM | Vice President Best Selling Author The Golden Handoff www.goldenhandoff.com SVN - Imbrie Realty 7150 SW Fir Loop, Suite 100 | Portland, OR 97223 Cell 503.901.8100 nick.krautter@svn.com | www.svn.com | www.svnimbrie.com

 

Are you currently enrolled in a...

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July 8, 2024 11 mins

This meeting is adapted from Matthew Dixon and Brent Adamson's book The Challenger Sale: Taking Control of the Customer Conversation. 

 

Dixon and Adamson's book, a revered resource in the sales industry, offers unique insights into successful selling techniques, particularly in creating and delivering effective sales presentations. The 'Challenger' sales model, a key concept introduced in the book, stands out for its emphasis on t...

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This month's sales meeting discusses how to help your agents be well-versed in the mandatory provisions for written buyer agency agreements and other important considerations, as well as how to implement these changes effectively in their practices with consumers.

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🎙️ Welcome to the East Sales Meeting podcast!

🎧 In this episode, we're thrilled to host the incredibly talented Chris Fleming, a renowned author and expert in sales strategy and leadership. Join us as we dive deep into the world of sales, uncovering valuable insights, strategies, and anecdotes that will inspire and empower sales professionals everywhere.

Chris Fleming brings years of experience and expertise to the table, having ...

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🏠 How to Grow Your Real Estate Business Through the Power of Story | Exclusive Interview with Dr. J.J. Peterson 🏠

In this captivating interview, we sit down with Dr. J.J. Peterson, a renowned expert in the art of storytelling and its application in business growth and host of the Top Podcast Marketing Made Simple.

In this episode, we Focus on real estate agents and brokerages; Dr. Peterson shares invaluable insights on leveraging...

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April 5, 2024 29 mins

In this month's sales meeting, the topic is how to showcase your value to customers and clients as a real estate professional.  

By the end of this meeting, you will be able to identify and articulate your unique value proposition (UVP) to potential clients by utilizing the V.A.L.U.E. framework.

  • Visualize the Client’s Dream
  • Advise with Expertise
  • Leverage Technology 
  • Unite Personal Touch with Professionalism 
  • Exceed Expectations
  • ...
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January 8, 2023 22 mins

In this podcast interview, we talk with Steve Snook, RE/MAX V.P. with Dixie Region, and his insights on what successful real estate brokers implement to grow their brokerages.

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January 8, 2023 44 mins

Exclusive interview with Lori Robertson, speaker, and storyteller, for Easy Sales Meetings Members.

 

www.EasySalesMeetings.com 

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Join John Mayfield, the real estate tech guy and owner of Easy Sales Meetings, as he talks with Ginni Field about strategies to GROW your real estate brokerage.

 

Find out more about Easy Sales Meetings - Information coming soon.

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