The Fearless Business Podcast

In August '23 I was particularly fortunate to be a guest on the Deep Dive Podcast with Ali Abdaal. For those who don't know Ali has 6 million subscribers to his main YouTube channel.

That one single podcast interview generated 1,500 leads for my business in the subsequent 90 days, which led to 80+ sales calls and over £150,000 in booked revenue.

It blew my mind how one podcast interview could make or break the fortunes of a busines...

I get asked very frequently what my process is for producing a podcast episode, and in this episode of the podcast (a bit meta!!) I break it down for you.

My Podcast process is quite simple:

1. Come up with an overall topic for the episode. Generally this is either from questions I get asked throughout the week from clients and prospects or I might look for a topic on Google which is highly searched for. These are topics which I k...

The wedding industry is a world of dreams, where every couple envisions their special day as perfect, memorable, and stress-free. As a wedding industry professional, your mission is not just to meet these expectations but to surpass them. In this illuminating podcast episode, we dive deep into the wisdom of Robin Waite, a seasoned expert in business. He shares invaluable insights on pricing strategies, the art of sales, and buildin...

I had a really fascinating conversation between Business Coach, Robin Waite and Darren Ockenden, founder of Motion to Profit, about the benefits of Video and Podcasts for small business owners and why it's wortwhile investing the money into building these as a marketing asset.

Having served as a police officer for 14 years, Darren is the visionary behind Motion to Profit, a top-rated marketing agency specialising in Video Productio...

In this episode of the Fearless Business Podcast, Rob Moore joins seasoned business coach Robin Waite to talk about entrepreneurship and money mastery. 

Rob Moore is a self-made property investor, entrepreneur, accomplished author, record-breaking individual, dynamic speaker, skilled pilot, and proud father. He holds co-ownership in seven companies specialising in property, lettings, and finance. Rob has forged partnerships with so...

Andrew and Pete; international keynote speakers, ATOMIC founders, authors and YouTubers, are the multi award winning business duo who help small business owners scale their business so they can stop swapping time for money.

• How do you prioritise time for sales?
• What should we be focussed on selling?
• Wh...

In this episode of the Fearless Business Podcast I hand over the reins to one of our certified mindset coaches, Paul Wilson, who runs a group coaching/hypnotherapy session to help our members to gain clarity over what their objectives for the month ahead look like, what is getting in their way and the key results.

Objectives and Key Results (OKRs) are something I discovered in the book Measure What Matters by John Doerr. He uses so...

Craig White gained his first coaching certification at the age of just 16. Now 51 he has been coaching professionally for over 28 years.

Long history coaching and consulting in pro rugby (Tigers/Wasps/Ireland/Wales/British Lions)

Background in sports coaching, leadership, culture building, yoga, meditation, and men's work

Creator of Men Without Masks.

• Challen...

This Podcast episode covers one of the most commonly asked questions I get during coaching sessions which is, “Should I advertise my prices on my website?”

The very short answer is, “No!” don’t advertise your prices on your website.

There are several reasons for this which I go through in the podcast episode and I’ll also outline below:

In the example I walk listeners though in this...

Most business owners I know are stuck in the “sales cycle of doom” meaning that they are constantly having to market, sell and deliver their services just to get by. Rarely do I see successful small businesses producing any level of profit.

• Save up for a rainy day fund - we recommend saving 6 months of operating expenses should the worst ca...

Marcel Petitpas is the CEO & Co-Founder of Parakeeto, a company dedicated to helping agencies measure and improve their profitability by streamlining their operations and reporting systems, a problem he discovered while running his own agency back in his early 20’s.

He’s also the fractional COO at Gold Front, an award-winning creative agency in San Francisco working with brands like Uber, Slack, Keap and more. As well as the head s...

If you're putting offers out there on social media, week in and week out, wondering why literally nobody is interested in your offer, you'll find out why in this episode of the podcast.

A mistake people make is that they think it's their "audience" who are fools for not wanting to take the marketer up on their amazing offer. They didn't stop to ask several very pertinent questions before spraying marketing muck all over their audie...

On today's episode of the podcast, I'm going to be talking about one of the easiest ways to figure out how much to charge for your products or services.

Welcome back, everybody. It's your host here, Robin Waite, founder of Fearless Business, author of Take Your Shot. It's been a little while since I did a podcast. You're probably wondering why there's been several months of a hiatus. So before I dig into my simple formula for work...

Paul Wilson has dedicated the last 30 years to helping people, either as The Emergency Response Manager at the Channel Tunnel and hypnotist/coach for business owners. Paul began his new career 4 years ago.

In preparation for his new venture, Paul spent much of 2018 training and learning new skills.

One of the highlights was Logan Murray's Stand Up Comedy course, during which he performed two live stand up gigs. The “graduation” gig...

While books do take a while to write and publish they are by far and away one of the best marketing assets that a coach and every coach can benefit from writing a book.

My books typically take 8-12 months to write and publish, but that's the hard part done as they are then free or very cheap to give away as a lead magnet.

Many people ask me, "How much information should you give away in your book?" - What they're forgetting here is...

Tom Poland is the Founder of Leadsology and a multiple best-selling author specialising in lead generation for professionals. With clients in over 150 cities around the world he's best known for his marketing with webinars model.  He says that he’s voluntarily married and lives and works from his home on the sunny Sunshine Coast of Australia.

• The title of a webinar is key to attractin...

During this episode we'll be taking a look at both the advantages and disadvantages of Competitive Pricing and why it's best to use a blended pricing strategy for your coaching business. In escence; why you shouldn’t base your prices on competitors and what you should do instead. 

In every industry you can add up the entire turnover generated by that industry and work out what percentage of your peers contribute to what level of va...

Most common mistakes entrepreneurs make when trying to boost sales/leads. In this episode I use some anecdotal experience where I mislaid £9k through not understanding the data in my Facebook Ads, spending several thousand pounds on printed advertising that yielded ZERO results...here's what I learned from those expensive mistakes and what I found to be the biggest challenges in lead generation in 2022:

Essentially buying expensive things gives you pleasure, so we can apply some basic principles to our products in business as well. In short there are surprising benefits to having an expensive product in your suite of core products.

• The blind taste test of two bottles of wine - essentially scientists switched the labels on two similar bottles of wine and the most expensive still came out on top bot...