Small Business Startup School – Learn The Psychology Of Retail And Financial Awareness - For The Reasonable Optimist

Small Business Startup School – Learn The Psychology Of Retail And Financial Awareness - For The Reasonable Optimist

Are you starting a small business or buying an existing business? Do you know that personal circumstances may differ, but broad business patterns are same as ever? Then, what better way to begin than by leveraging knowledge from people who have navigated the road ahead of you? This podcast - ’Small Business Startup School’ shares perspectives using the psychology of retail and financial awareness – all with a reasonable dose of optimism. This show promises to give startup solopreneurs insightful strategies, tips, and practical solutions that inspire confidence and mindset to execute business projects. My name is Ola Williams, the host. I’m a retail entrepreneur, fin-techpreneur, and business coach with over two decades of frontline retail and finance expertise. Currently, I proudly serve as the President of Cornish’s Variety, a thriving retail company in Nova Scotia, Canada. Let’s learn together with positivity and great exchange of ideas. My promise to you – you will get actionable takeaways by learning broad patterns of business successes and failures. I encourage you to listen in, connect, and learn!

Episodes

May 6, 2024 45 mins

This week's episode is titled 'Motivation, Mindset & Manifesting Coach: Unmasking Imposter Syndrome'.

Mindset advocate, Alicia Berberich, delves into the complex issue of imposter syndrome plaguing many entrepreneurs. The discussion focuses on the difference between your intuition voice and the imposter syndrome voice and offers practical solutions to marginalize this inner critic.

Unravel the common hurdles faced by women busi...

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The episode features a compelling conversation with our special guest, Dalene Allen, the Executive Director of BNI in Nova Scotia, New Brunswick, and PEI. Dalene shares her personal journey using affirmation cards and provides an insight into the power of recognizing personal pains, standing against limiting beliefs, and stepping out of comfort zones.

In a deep dive into positive affirmations, we hear life-changing stories of peopl...

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Join the Small Business Startup School podcast as host Ola Williams engages with Colin Alexander, founder of Conduit Voice Media, in this insightful episode titled " Leveraging Voice and Media To Drive Customer Engagement".

In this digital era of accelerated content consumption, the episode brings to the forefront the importance of maintaining authenticity in voice media. From overcoming recording nerves to achieving a professional...

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Welcome to another enlightening episode of Small Business Startup School.

In this episode, our guest speaker, Samuel Adeniyi - Founder, Kierep and Winner of the December 2023 Volta Pitch Competition - strips back the details of establishing 'Kierep', a startup fuelled by its purpose to combat the shortage of caregivers in Canada. He elucidates the challenges involving the recruitment and certification procedures for caregivers, pro...

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Whether you're launching a startup or taking over an existing business, understanding balance sheets is critical to your success. This concluding part of the series spotlights an often-overlooked aspect of business finance – receivables. Perspectives were shared on the importance of regularly reviewing accounts owed to you and scrutinizing long-unpaid debts. Don't just wish and wait; take action to ensure your assets are not tied u...

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Welcome to another exciting episode of Startup Your Small Business and Learn. Hosted by Ola Williams, this podcast aims to enable budding entrepreneurs with the psychology of retail and enhance financial awareness, all while staying positively optimistic.

In this episode, we continue to delve into the world of balance sheets, explaining how you can negotiate your payables to effectively improve your financial standing. Entrepreneur...

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This episode features an answer to one of the questions I received on the series. I concluded the answer to practical tips for improving balance sheet without getting into complex financial jargon.

This episode is part of an ‘8-series’ show on ‘how to read and interpret a balance sheet’. This is part 6.  

Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling o...

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This episode features an answer to one of the questions I received on the series. I shared practical tips for improving balance sheet without getting into complex financial jargon.

This episode is part of an ‘8-series’ show on ‘how to read and interpret a balance sheet’. This is part 5.  

Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling our commitment to ...

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In the balance sheet, equity is usually presented in the form of the owner’s money brought into the business and any profits or losses the business has accumulated over time. Listen in for details of how you can interpret it and what it may mean for a business.

This episode is part of an ‘8-series’ show on how to interpret balance sheets. This is part 4.  

 

Connect with the host, Ola Williams:

Website: https://bit.ly/3rxixue

Insta...

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You see when you want to buy a business, you want to take a quick snapshot of the balance sheet. This is so that - at least, when your professional advisers such as accountants are discussing with you, you can follow reasonably.

Even when you already have your business, it doesn’t hurt to from time to time review your business balance sheet.

So far, we’ve looked at what assets are, and in the last episode, we looked into short-term...

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Do you find accounting intimidating? Or even boring? But then, hardly can we do any business without accounting. And of course, you can hire the right staff to do the technical bit for you. But, you may still find it beneficial to at least understand how to interpret some accounting/financial reports.  And, believe it or not, it’s far more approachable than you think.

Why should you bother with this? Isn’t this the job of your acco...

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Do you find accounting intimidating? Or even boring? But then, hardly can we do any business without accounting. And of course, you can hire the right staff to do the technical bit for you. But, you may still find it beneficial to at least understand how to interpret some accounting reports or shall we say financial reports.  And, believe it or not, it’s far more approachable than you think. The next 8 series of this show will be o...

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Imagine a car with no gas gauge- this means you buy gas and use it with no tracking of usage. What do you think will happen if you miscalculate and your car stops due to zero gas while on your way to an important appointment? Yes! You guessed right! That’s not a situation we all want to be in. Same principle applies to the opportunity to track your personal finances.

Last episode, I shared some of the results of the research I’m do...

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For over 5 years now, I’ve been researching how to save time by tracking personal finances. And my thought process is this: if we can track gas in our cars, which saves us time by letting us know how much gas we have in tank before embarking on a trip, then why shouldn’t we track personal finances?

 

And I’m particularly interested in personal finance because I believe business finance is structured enough. At least, most times, we...

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In the ever-dynamic world of entrepreneurship, staying ahead means being in the know. Are you looking for some chatbot discussions, artificial intelligence podcasts, or simply a GPT podcast? Well, you’re in the right place! Listen in as we dive into some exciting AI conversational talks - with Jesse Boudreau - about how to use ChatGPT in your business. Jesse is an entrepreneur and co-founder of the weekly newsletter - ROI Marketing...

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“People go - I have 1,000 followers - and you want to go -That's wonderful! Are you talking to them?” --- Dalene Allen

Have you ever been to an event, and there's this period of small talk where you find yourself alone? You look around the room and everybody's talking to everybody. You seem to be the only one alone and it's an awkward situation for you. You don't want to stay in a corner and look like you don't belong. At the same ...

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If you believe that one of the primary reasons we are here is to connect, then you would also know that listening to insights from others is wisdom. Especially insights that resonate with you.

 

Manifestation cards are a great way to gently nudge ourselves to those things we may know already but need reminders on. Or they may nudge us to fresh insights. Again, it’s all wisdom. An alignment from one card may be all you need to go on...

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Do you, your friend or your family member know a store that seemed to be doing well but suddenly closed shop?

Did you wonder why they closed up as you had noticed they were busy?

Did you wish they hadn’t closed up as they were your go-to place for certain needs?

Imagine if you could help that your favourite store supposing things were in your control.

Well, you don’t have to imagine it; I’m on a mission to unpack how you can help i...

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These days, one of the questions I get asked more and more is about starting or buying a small business. My DM is full of them. Also, when I’m at events, that’s what people pull me out to ask. I also get a lot of calls just on this. So, because I find myself repeating the same conversation over and over again, which is unproductive, I thought it would be more helpful to do a recording of it. That way, I can direct anyone wanting to...

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As an entrepreneur, you wear all the hats of your business - sales, marketing, admin, bookkeeping etc. You may come to a point where you have some help with these, but ultimately, the ownership and the success of the business is on you. If you're not going to be marketing your own services, your own products, who will do it for you?

On this episode, I had a conversation with Kathy Colaiacovo, a marketing strategist, President of Pe...

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