Maven Marketing with Brandon Welch
Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth. Without throwing money at advertising, how do you grow your business? Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business without wasting money on ineffective ads. Trade the marketing lies for solid growth strategies so you can reach your big dream! Join Brandon Welch and co-host, Caleb Agee, each week for Maven Monday and Frankly Friday!
Episodes
Most businesses are shouting at the wrong people.
In this solo Maven Monday episode, Brandon breaks down the most overlooked customer in your entire market. The one who isn’t ready yet… but absolutely will be. If your industry has a long buying cycle (think home services, healthcare, legal, or high-ticket purchases), this episode will challenge how you think about advertising, timing, and growth.
You...
If advertising has started to feel frustrating, expensive, or harder than it should be, this episode is your reset.
In this Maven Monday conversation, Brandon Welch takes marketing back to the basics that actually drive growth: becoming known, liked, and trusted in your market. Not trends. Not hacks. Not chasing the next platform. Just the fundamentals that make people think of you first when it’s time to buy...
Most businesses think branding is vague, expensive, and impossible to measure.
It’s not.
In this Maven Monday episode, Brandon and Caleb break down what brand strength actually looks like in the real world, and how to see it clearly inside your own data.
They walk through the three Google Analytics metrics that reveal whether your business is becoming the one people think of first… or just anoth...
If your ads feel stale, you’re probably tempted to blow everything up.
New year. New platforms. New formats. New creative. New… something.
But in this Maven Monday episode, Brandon and Caleb push back on the most expensive marketing instinct there is: changing just to feel like you’re doing
They unpack how action bias tricks business owners into bad switches, and why the best advertisers do...
Every January starts the same way.
Motivation is high, everyone’s announcing goals and convinced they’ve cracked it this time.
And then… real life shows up.
In this Maven Monday episode, Caleb Agee breaks down why most New Year’s resolutions fail, and shares a simple framework that actually survives February, March, and the chaos of everyday life.
This isn't some "new year, new me" motiv...
What if the most powerful marketing tactic you’ll use this year has nothing to do with ads, funnels, or budgets?
In this Maven Monday, Brandon Welch and Caleb revisit a 90-year-old insight from Dale Carnegie that still outperforms most modern marketing tactics... and almost everyone overlooks it.
This episode isn’t about scripts, hacks, or manipulation. It’s about attention, respect, and the small human moments that qui...
Most businesses will waste money in 2026. Here’s how not to be one of them.
In this Maven Monday, Brandon Welch and Caleb strip marketing back to what actually works after years of chaos and shiny objects.
This episode isn’t about trends, hacks, or predictions. It’s about the foundational decisions that separate businesses that grow steadily from those that constantly feel behind.
This conve...
2026 is shaping up to be the year things finally settle, but that doesn’t mean marketing gets easier.
In this Maven Monday episode, Brandon and Caleb break down what they’re seeing on the front lines of annual planning season and why the way you build your 2026 marketing plan matters more than ever.
Costs are higher, customers are more selective, and attention is harder to earn—but the businesses tha...
End-of-year chaos isn’t just exhausting; it exposes every crack in your business.
In this solo Maven Monday, Caleb steps into the host chair to talk about the one thing most leaders overlook when the pressure rises: how to actually lead your team through it without losing their hearts, focus, or sanity.
If the holidays, deadlines, PTO gaps, and Q4 expectations have your organization feeling stretched, distracted, or eve...
Getting 5-star reviews shouldn’t feel awkward, desperate, or hit-or-miss.
And yet… for most service businesses, it is.
In this Maven Monday, Brandon brings Kyle DeVries back to unpack a simple shift that turned one client’s stale review flow into a wave of fresh 5-stars — without begging, bribing, or hoping technicians “remember to ask.”
We’re talking small tweaks that create big confidence:...
What’s Your Gratitude Budget? (Most Businesses Don’t Have One)
This Maven Monday, Brandon asks a question most business owners have never considered — and it might change how you grow in 2026:
What if the most profitable move in your business has nothing to do with advertising… and everything to do with something you already have?
In a week when everyone else is thinking about gratitude at home, Brandon turns the lens to...
Short-form video isn’t just for influencers anymore.
If you run a service-based business, ignoring it might be the most expensive mistake you make in 2026.
In this Maven Monday, Brandon and Caleb break down a surprising shift that’s quietly reshaping how real customers search, choose, and trust local businesses.
This isn’t about trends, dances, or overnight fame. It’s about a simple strategy...
If your business feels heavy lately (more stress, less spark) this episode might be the reset you need.
Brandon and Caleb are back together for a Maven Monday conversation on restoring joy to your business and rebuilding the energy that made you start it in the first place.
They share three practical moves any leader can make to shift the atmosphere, re-engage their people, and build a team that actu...
Most business owners want more leads NOW.
But what if the real secret to growth isn’t found in a lead form... it’s found in the long game?
In this Maven Monday, Brandon sits down with longtime friend and business owner of The Window Source of Atlanta, Tyler Smith, to unpack what happened when he stopped chasing today’s customer and started building tomorrow’s.
Eighteen months later, his results speak for themselves. But ...
You don’t need a new ad, a bigger budget, or a better system to grow.
You might just need to look around the room.
Because sometimes, the breakthrough your business needs doesn’t come from a strategy meeting or a marketing plan, it comes from a conversation.
In this solo Maven Monday, Brandon slows things down to talk about something that costs nothing, compounds over time, and changes everything about how your team show...
If you’ve ever told yourself, “I’ll get healthy when work slows down,” this episode might change your timeline.
In this Maven Monday, Brandon sits down with Jeremiah Dalton (investor, husband, father of three, and host of Long Island Legends) to unpack how a radical health reset transformed his energy, confidence, and profitability.
We’re not handing you a fad diet or a hero montage. We’re exploring ...
Sales isn’t the problem. Focus is.
If your sales team is following the process but still missing the mark, this episode will hit home.
Brandon sits down with sales coach Ian Nix to uncover why most salespeople lose deals, and how to fix it without becoming “that” pushy salesperson.
They unpack three quiet killers of sales performance that cost businesses thousands every month and how to replace them with simple, customer...
If your ads are running, your SEO guy is paid, and your phone still isn’t ringing — this one’s for you.
Brandon and Caleb break down the five biggest reasons businesses disappear from Google and how the rules of search have quietly changed.
From AI Overviews to Local Service Ads, Google Maps, and organic SEO, this episode reveals where your marketing dollars are leaking and how to plug the holes fast. Inside t...
Are YouTube ads finally better than TV for building a local brand, or is broadcast still king when you need daily reach and real frequency? 🤔
Brandon sits down with Kyle to unpack what we’re seeing across millions in ad spend: CPMs, skip rates, watch time, and the one factor that keeps TV (often) ahead for “tomorrow marketing.”
We also cover when YouTube does win—and how to plug it into a media plan without wasting bu...
Radio advertising: dead relic of the past, or secret weapon hiding in plain sight?
We tested the hype, the hate, and the hard numbers, without picking a side.
This episode dives into what most marketers miss about audio, how to tell if your brand should even touch radio, and the one buying mistake that quietly kills campaigns.
In this episode:
- The media metric that can flip your budget math
- “Targeting” v...
Popular Podcasts
Two Guys (Bowen Yang and Matt Rogers). Five Rings (you know, from the Olympics logo). One essential podcast for the 2026 Milan-Cortina Winter Olympics. Bowen Yang (SNL, Wicked) and Matt Rogers (Palm Royale, No Good Deed) of Las Culturistas are back for a second season of Two Guys, Five Rings, a collaboration with NBC Sports and iHeartRadio. In this 15-episode event, Bowen and Matt discuss the top storylines, obsess over Italian culture, and find out what really goes on in the Olympic Village.
Listen to the latest news from the 2026 Winter Olympics.
The 2026 Winter Olympics in Milan Cortina are here and have everyone talking. iHeartPodcasts is buzzing with content in honor of the XXV Winter Olympics We’re bringing you episodes from a variety of iHeartPodcast shows to help you keep up with the action. Follow Milan Cortina Winter Olympics so you don’t miss any coverage of the 2026 Winter Olympics, and if you like what you hear, be sure to follow each Podcast in the feed for more great content from iHeartPodcasts.
Gregg Rosenthal and a rotating crew of elite NFL Media co-hosts, including Patrick Claybon, Colleen Wolfe, Steve Wyche, Nick Shook and Jourdan Rodrigue of The Athletic get you caught up daily on all the NFL news and analysis you need to be smarter and funnier than your friends.
If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.