Maven Marketing with Brandon Welch
Each year, business owners spend one trillion dollars on advertising with very little to show for it. In fact, eight out of ten say they are not confident they are getting their money’s worth. Without throwing money at advertising, how do you grow your business? Maven Marketing with Brandon Welch is a workshop-style podcast answering real growth questions from today’s business leaders. Each episode will introduce you to the Maven Method, our straight-forward, proven approach for growing a business without wasting money on ineffective ads. Trade the marketing lies for solid growth strategies so you can reach your big dream! Join Brandon Welch and co-host, Caleb Agee, each week for Maven Monday and Frankly Friday!
Episodes
You post the job. The applications come in. But the people raising their hands just don’t feel like the right fit.
If you’ve ever wondered why the talent you’re attracting doesn’t match the company you’re trying to build, this episode will challenge the way you think about recruiting.
In this Maven Monday conversation, Caleb looks at hiring through a different lens—one that most businesses overlook. The...
They rarely show up looking like distractions. They don’t wave a red flag or present themselves as a problem. Instead, they show up looking sharp (like a new opportunity, a new platform, a new strategy, or a new partnership).
And the truth is… most of them aren’t bad ideas.
They’re just not the thing that actually moves your business forward.
In this Maven Monday episode, Caleb Agee explores a ...
AI is here. It’s embedded in your workflow. But it might be sabotaging your voice.
In today’s fast-paced digital landscape, authenticity isn’t optional — it’s everything. Whether you're a business owner navigating rapid growth or a leader communicating in moments that matter, the words you use directly impact your credibility, influence, and trust.
On this episode of the Maven Marketing Podcast, Br...
If you’ve ever looked at your revenue and wondered how much slipped through the cracks after that first call, this episode is for you.
In this Maven Monday conversation, Brandon tackles one of the most expensive blind spots in small business: inconsistent follow-up. Because most salespeople don’t struggle with skill, they struggle with identity, confidence, and clarity.
Why does follow-up feel awkward?<...
When did your work stop feeling like play?
In this solo Maven Monday episode, Brandon revisits a quote that has shaped the way he thinks about business, leadership, and life. This one's about remembering why you started, and what the big dream actually is.
In seasons of stress, growth, and uncertainty, it’s easy to slip into maintenance mode. To become reactive. To grind without joy. But what if th...
You’ve been giving the best of you away all day. To clients, problems, deadlines, and the grind of building something meaningful.
But what happens when you walk through the front door?
In this short Maven Monday episode, Brandon shares a simple habit called “Drive Around the Block” A practical reset that helps small business owners create work-life balance, separate stress from home, and show up with re...
Most businesses are shouting at the wrong people.
In this solo Maven Monday episode, Brandon breaks down the most overlooked customer in your entire market. The one who isn’t ready yet… but absolutely will be. If your industry has a long buying cycle (think home services, healthcare, legal, or high-ticket purchases), this episode will challenge how you think about advertising, timing, and growth.
You’ll...
If advertising has started to feel frustrating, expensive, or harder than it should be, this episode is your reset.
In this Maven Monday conversation, Brandon Welch takes marketing back to the basics that actually drive growth: becoming known, liked, and trusted in your market. Not trends. Not hacks. Not chasing the next platform. Just the fundamentals that make people think of you first when it’s time to buy.
Most businesses think branding is vague, expensive, and impossible to measure.
It’s not.
In this Maven Monday episode, Brandon and Caleb break down what brand strength actually looks like in the real world, and how to see it clearly inside your own data.
They walk through the three Google Analytics metrics that reveal whether your business is becoming the one people think of first… or just another ...
If your ads feel stale, you’re probably tempted to blow everything up.
New year. New platforms. New formats. New creative. New… something.
But in this Maven Monday episode, Brandon and Caleb push back on the most expensive marketing instinct there is: changing just to feel like you’re doing
They unpack how action bias tricks business owners into bad switches, and why the best advertisers don’t...
Every January starts the same way.
Motivation is high, everyone’s announcing goals and convinced they’ve cracked it this time.
And then… real life shows up.
In this Maven Monday episode, Caleb Agee breaks down why most New Year’s resolutions fail, and shares a simple framework that actually survives February, March, and the chaos of everyday life.
This isn't some "new year, new me" motivati...
What if the most powerful marketing tactic you’ll use this year has nothing to do with ads, funnels, or budgets?
In this Maven Monday, Brandon Welch and Caleb revisit a 90-year-old insight from Dale Carnegie that still outperforms most modern marketing tactics... and almost everyone overlooks it.
This episode isn’t about scripts, hacks, or manipulation. It’s about attention, respect, and the small human moments that quietl...
Most businesses will waste money in 2026. Here’s how not to be one of them.
In this Maven Monday, Brandon Welch and Caleb strip marketing back to what actually works after years of chaos and shiny objects.
This episode isn’t about trends, hacks, or predictions. It’s about the foundational decisions that separate businesses that grow steadily from those that constantly feel behind.
This conversa...
2026 is shaping up to be the year things finally settle, but that doesn’t mean marketing gets easier.
In this Maven Monday episode, Brandon and Caleb break down what they’re seeing on the front lines of annual planning season and why the way you build your 2026 marketing plan matters more than ever.
Costs are higher, customers are more selective, and attention is harder to earn—but the businesses that p...
End-of-year chaos isn’t just exhausting; it exposes every crack in your business.
In this solo Maven Monday, Caleb steps into the host chair to talk about the one thing most leaders overlook when the pressure rises: how to actually lead your team through it without losing their hearts, focus, or sanity.
If the holidays, deadlines, PTO gaps, and Q4 expectations have your organization feeling stretched, distracted, or even a...
Getting 5-star reviews shouldn’t feel awkward, desperate, or hit-or-miss.
And yet… for most service businesses, it is.
In this Maven Monday, Brandon brings Kyle DeVries back to unpack a simple shift that turned one client’s stale review flow into a wave of fresh 5-stars — without begging, bribing, or hoping technicians “remember to ask.”
We’re talking small tweaks that create big confidence: be...
What’s Your Gratitude Budget? (Most Businesses Don’t Have One)
This Maven Monday, Brandon asks a question most business owners have never considered — and it might change how you grow in 2026:
What if the most profitable move in your business has nothing to do with advertising… and everything to do with something you already have?
In a week when everyone else is thinking about gratitude at home, Brandon turns the lens towar...
Short-form video isn’t just for influencers anymore.
If you run a service-based business, ignoring it might be the most expensive mistake you make in 2026.
In this Maven Monday, Brandon and Caleb break down a surprising shift that’s quietly reshaping how real customers search, choose, and trust local businesses.
This isn’t about trends, dances, or overnight fame. It’s about a simple strategy bu...
If your business feels heavy lately (more stress, less spark) this episode might be the reset you need.
Brandon and Caleb are back together for a Maven Monday conversation on restoring joy to your business and rebuilding the energy that made you start it in the first place.
They share three practical moves any leader can make to shift the atmosphere, re-engage their people, and build a team that actuall...
Most business owners want more leads NOW.
But what if the real secret to growth isn’t found in a lead form... it’s found in the long game?
In this Maven Monday, Brandon sits down with longtime friend and business owner of The Window Source of Atlanta, Tyler Smith, to unpack what happened when he stopped chasing today’s customer and started building tomorrow’s.
Eighteen months later, his results speak for themselves. But the...
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