Profit First for Lawyers

Profit First for Lawyers

The Profit First for Lawyers podcast is the companion show to the book, Profit First for Lawyers by RJon Robins. The goal of the book and podcast are to empower lawyers with practical and actionable information to help them improve their lives by putting their family, their firm, and their Profits First.

Episodes

November 11, 2025 13 mins

“If you implement what has been explained throughout this book, your law firm will definitely become more profitable. You will feel more confidence, and you will begin to experience the unique satisfaction that comes from being able to reliably put more of the revenue collected by your law firm into your own personal bank account.” – RJon ...

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“So there’s a mindset problem going on here. How the owners of law firms think about what they think about, the excuses they make, the excuses they accept, the unexamined stories that they accept as gospel.” – RJon Robins

In this episode, we are joined by Erika Ferenczi, Director of Brand Promise at How To Manage Enterp...

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“There are too many great lawyers with loads of potential, but not enough profits to invest in more consistent marketing and more professional sales systems. Too many of these great lawyers are frustrated and cannot live up to their full potential.” – RJon Robins

In this episode we revisit the seven main parts of every succes...

  • October 30, 2025 22 mins

     ”Those of us who embrace Profit First as a way of life, we force ourselves to get creative with the money we have left over in the account for operating expenses.” – RJon Robins, author of Profit First for Lawyers

    In this episode, Joam Alisme shares why implementing Profit First was the right choice for his firm and wh...

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    October 28, 2025 10 mins

    “ So people who believe in the doctrine of sacrifice encourage sacrifice and take pride in sacrifice for its own sake. I believe that profit is good. That profit comes from the exchange of something of a lower value to gain something else that is of a higher value.” – RJon Robins, author of Profit First for Lawyers

    The ...

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    October 23, 2025 34 mins

    “In addition to the typical financial statements… there are other key performance indicators and metrics that you’re going to want to keep track of on your dashboard so that you can look at a glance to see if everything’s working properly under the hood.” – RJon Robins, author of Profit First for Lawyer

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    October 21, 2025 10 mins

    “Lawyers who are broke are not in a position to do much good… Not for their clients, their family, their community, least of all themselves.” – RJon Robins, author of Profit First for Lawyers

    In Part 2 of our series on Escaping the Doctrine of Sacrifice, we dive deep into the belief system itself. RJon further explores ...

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    October 16, 2025 35 mins

    “It depends on what you mean by profit. This answer will set you free, and as a result, this way of thinking will make your law firm far more profitable.” – RJon Robins, author of Profit First for Lawyers

    Defining Profit

    What does profit really mean to you? For estate planning attorney Ali Go...

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    “It is a sign of extreme entrepreneurial immaturity to discount or dismiss or ignore, or not even be aware that there’s some luck involved in your success.” – RJon Robins, author of Profit First for Lawyers

    Welcome to our three-part series on The Doctrine of Sacrifice. This is RJon’s personal crusade to free entre...

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    “When we implement Profit First Accounting Principles in your law firm, we begin by deciding ahead of time what percentage of every dollar of revenue we’re going to scoop off the top and protect for you and your family.” – RJon Robins, author of Profit First for Lawyers

    In this episode, Profit First certified controller...

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    October 7, 2025 10 mins

    “While you may be a bold, independent thinker when it comes to the practice of law and in other areas of your life, there’s a very good chance that you’ve been thinking a lot like a lemming when it comes to the profitability of your law firm.” – RJon Robins, author of Profit First for Lawyers

    In this episode we re...

  • “Everywhere you go, people are going to begin celebrating their gross revenue. And I don’t want you to let that mess with your head right? Because you need to understand total owner benefits.” – RJon Robins, author of Profit First for Lawyers

    In this episode, Michigan appellate attorney Liisa Speaker shared her seven-ye...

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    September 30, 2025 10 mins

    “So I may wind up sacrificing some precious time with my family to solve that potential new client’s problem and still have no financial profit to show for it. This simple misalignment explains more problems in the legal industry than I can address in this small book.” – RJon Robins, author of Profit First for Lawyers

    I...

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    So you’re meeting with your prospective new client… And they’re about to sign the engagement agreement, and you say, Hold on a second. I need to share some information with you.‘ ‘Oh, what’s that?‘ ‘Well, you need to know that my law firm is not very profitable.’ “

    – RJon Robins...

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    September 23, 2025 9 mins

    “It’s a practical impossibility to practice law well in an unprofitable law firm. Why? Because you need money to pay for things.” – RJon Robins, author of Profit First for Lawyers

    This is the first of a two-part series that challenges the belief among law firm owners, that focusing on profit is somehow selfish or unethi...

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    September 18, 2025 28 mins

    “A much healthier approach. A much more rational approach is to begin by deciding what you want out of your business first… After all the business is supposed to be there to give you a better life too, isn’t it?” – RJon Robins, author of Profit First for Lawyers

    In this episode we hear about a common challenge amo...

  • September 16, 2025 11 mins

    “Remember, your bookkeeper is a bookkeeper, not a mindreader, and it is the height of entrepreneurial immaturity for a law firm owner to criticize a bookkeeper for not knowing what is nearly impossible for a bookkeeper to know without speaking to the owner of the business.” – RJon Robins, author of Profit First for Lawyers

    Wh...

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    September 11, 2025 23 mins

    “The mindset of so many lawyers in the legal industry is that if I’m having law firm management problems, it must be that I’m just not a good enough lawyer, which of course is nonsense.” – RJon Robins, author of Profit First for Lawyers

    In this episode we are joined by Charlee Spilker, Profit First certified contr...

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    September 9, 2025 12 mins

    “These are lawyers who have the potential to have such a huge positive impact on the world, and instead they keep struggling because their law firm isn’t successful enough.” – RJon Robins, author of Profit First for Lawyers

    What do you want from your law firm and your life? Not what you need. Not what you will tolerate....

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    September 4, 2025 18 mins

     ”While every law firm owner wants their law firm to be successful,  very few out of the tens of thousands of small law firm owners who I’ve met over the years have been able to articulate an objective definition for what it actually means, at least to them, for a law firm to be worthy of being called a successful business.” – RJon R...

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