The MadMen Pod
Welcome to MadMen, the podcast where we dive headfirst into the wild world of up-and-coming brands that are shaking things up! We celebrate the rebels, the disruptors, and fearless innovators who are flipping the script and rewriting the rules of branding. We’re gonna separate the studs from the duds, the winners from the losers, and give you the inside scoop on what makes these brands tick. Each episode, we chat about the latest brand sensations, their bold moves, calculated risks and the magic that happens when they step out of the box. Whether you’re a marketing maven, an aspiring entrepreneur, or just a curious soul, MadMen is your backstage pass to the world of brand building. We’re serving up tantalizing insights, thought-provoking stories, and a truckload of inspiration for those who dare to dream big. Get ready to discover the trailblazer brands who are turning heads, raising eyebrows, and leaving an indelible mark on the world.
Episodes
Dive into an expansive discussion in this week's episode of Mad Men Podcast, where the panel explores a multitude of pivotal trends shaping the worlds of sports, technology, travel, and marketing. From the excitement of the NBA playoffs to the nuances of AI voice technology, we cover the intersection of technology and cultural shifts, examining how these elements influence everything from consumer behavior to marketing strategies.
...
Sameer welcomes special guest Varun Jindal, a seasoned marketer who has seen all sides of social marketing - from community management to brand partnerships - formerly at Dentsu, PepsiCo and TikTok. Varun and Sameer dive in on how far influencer marketing has come, and share some predictions of the future.
This week on the podcast, we delve into "Rebrands Due to Social Pressures," highlighting significant changes organizations have made in response to evolving societal values. The episode focuses on the recent rebrand of Boy Scouts to Scouting America, aiming for greater inclusivity. We discuss other impactful rebrands, including Aunt Jennie's, Eskimo Pie's transition to a more culturally sensitive brand identity, and L’Oréal's decis...
Navigating New Horizons: Brand Movements and Refreshes
In this week's episode, we explore the dynamic shifts in the marketing landscape and the rejuvenation of brand identities. Our discussions are segmented into three insightful parts:
Segment 1 - Brands on the Move: Dive into what's currently trending in the marketing world. From the intriguing Umax app to ...
Pioneers of Innovation: Crafting Markets from Scratch
In this compelling episode dive into the fascinating world of 'Category Creation.' Join our hosts as they unravel stories of brands that didn't just enter the market—they created it! From Lululemon's yoga pants revolutionizing fitness wear to Tesla's charge into electric vehicles, discover how these companies shaped consumer culture and established thriving markets where none ex...
Rooted in Green: Unpacking Sustainability in Marketing
In this Earth Day special, we delve deep into how brands are integrating sustainability into their DNA and the broader implications beyond environmental stewardship. Join Sameer, Adeel, and Salim as they explore compelling examples of companies making a real impact, and scrutinize those whose efforts might not be as green as they appear.
What's Inside:
Sustainability in Brand D...
In this week’s episode of we delve into the latest headlines that are shaping the business and tech landscapes. From Google’s strategic acquisition of HubSpot to the economic impact of the recent eclipse, we cover the biggest stories in "What’s Trending." We analyze the fallout from Trump Social's challenges and discuss the creative and possibly controversial new tagline from Papa John’s, "Better get you some." Plus, we look into...
In this episode titled "Brand Battlegrounds: The Art of Rivalry in Marketing," we take a thrilling dive into the world of iconic brand rivalries that have captivated consumers and shaped the marketing landscape. Opening with Sameer taking his shot at the run of show, we embark on a journey through the competitive spirit that drives these brands to creative excellence and strategic brilliance.
Highlights Include:
A deep dive into th...
We are calling this Adeel's Comeback Episode. This week, we dive into stories of companies with incidents either in their control or out of their control that genuinely impacted their company, including which ones came out on top and which didn't—a lesson on crisis management.
- Segment 1 - Unfortunate Association Coronavirus & Corona Beer Sierra Mist Ayds Candy and AIDS (1970s)
- Segment 2 - Celebrities/Brands who made a s...
Season 2 is here and this week Salim’s takeover the episode with 3 segments.
- What’s trending
- Predicting the winners
- Market insights
In What’s Trending segment we talk about micro trends like Trader Joe’s mini tote bags, Stanley Cups; we discuss the rise in women’s soccer and the market potential and last we discuss how Starbucks cancels the CMO role.
In the predict winner section we talk about which brands will win Marc...
Apple goes all in with MLS, making Beats the official audio partner of the MLS. Quick-hit recaps of cool Valentine's Day campaigns. Mental health issues are on the rise, and the target is social media.
The MadMen recap an eventful Super Bowl with takes on the best and worst ads, and why Super Bowl ads are always worth it. Disney invests in Epic Games to get Mickey & Friends on Fortnite. Live Sports channels are consolidating into a single platform... just like cable?
Summary
In this episode, Salim and Adeel review and react to several Super Bowl ads. They discuss the strategies and messages behind each ad, as well as the star-studded cast and the impact of the ads on the brands. The ads they cover include E-Trade, Doritos, Uber Eats, BMW, Bud Light, Michelob Ultra, and Pringles. They analyze the effectiveness of each ad and discuss the potential return on investment for the brands. Overall, the...
- Social media has a significant influence on people's mindset and can contribute to anxiety and stress.
- Limiting social media usage can help improve mental well...
Summary
This conversation covers a range of topics including the importance of in-office work, challenges with internal communication, the impact of viral videos on personal brand, advertising strategies of Calvin Klein and IKEA, screen time management with Opal, and the future of Carta as a brand. The conversation also touches on political commentary.
Takeaways
- In-office work has benefits such as collaboration, learning from o...
- Collaborations can be successful when they align with the brand's values and target audience.
- Marketing plays a crucial ...
Adeel goes into the three pillars of rhetoric: logos, pathos, and ethos.
In this week's episode, we dive into the latest headlines making waves across the globe. Southwest Airlines recently gained attention for a decades-old policy benefiting plus-size travelers, leveraging the moment to nudge other airlines towards inclusivity. Meanwhile, dating app Hinge is making unexpected moves with its "one more hour" initiative, allocating a $1 million fund to foster in-person connections. Join the conversation a...
Elon Musk goes after Disney CEO Bob Iger and the entire advertising world. Bath & Body Works drops a 10-foot tall candle in New York City to get you to slow down, reset and "Come Back to Your Senses." Mark Cuban cashes out of the Mavs and Shark Tank, and we have a theory as to what's next for him. KitKat wins the Inclusivity & Diversity Award for celebrating a break we tend to forget about. Farfetch is the latest luxury ret...
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