La Incubadora Podcast

La Incubadora Podcast

La Incubadora Podcast is a bilingual podcast

Episodes

May 19, 2025 17 mins

En este episodio, conversamos con Maria Jose (Majo) Castro, fundadora y abogada principal de Castroland Legal, sobre cómo los dueños de pequeños negocios pueden protegerse legalmente y asegurarse de que les paguen por su trabajo—especialmente en industrias como la construcción, el cuidado infantil y los servicios al hogar. Majo nos explica qué son los liens (gravámenes), por qué son importantes, y qué señales de alerta debemos toma...

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Today, we’re joined by Maria Jose (Majo) Castro, founder and principal attorney at Castroland Legal, to talk about how small business owners can protect themselves and ensure they get paid—especially when working in industries like construction, childcare, and home services. Majo breaks down what liens are, why they matter, and what red flags to look for in contracts. We also preview our upcoming Lunch & Learn on May 21st, wher...

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In our last episode, we explored managing debt for your business, and today, we’ve invited Daniel Bennett from WaFed Bank to see how small business owners can better prepare for business credit lines and loans. Many of our clients often ask about personal credit’s role in business loans, what lenders look for, and, most importantly, how to strengthen their credit to secure funding. We’re excited to have Daniel with us to share his ...

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At EGBI, one of our core missions is to educate small business owners on the key aspects of running a successful and sustainable business. For many, one of the most daunting challenges is managing debt. But not all debt is bad—when approached responsibly, it can be a powerful tool for growth. We’re excited to speak with Gregory Dickinson from Truist Bank, who will share his perspective on how to take on debt responsibly and explore...

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En EGBI, una de nuestras misiones principales es educar a los dueños de pequeñas empresas sobre los aspectos clave para gestionar un negocio exitoso y sostenible. Para muchos, uno de los mayores desafíos es manejar la deuda. Pero no toda deuda es mala; cuando se maneja de manera responsable, puede ser una herramienta poderosa para el crecimiento. Hoy, estoy emocionado de hablar con Elibeth de Truist Bank, quien compartirá su perspe...

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Over the years, we have received many clients who are interested in baking, preserving, or creating artisanal foods in their home kitchens, then selling these goods over at markets, to friends, and to their community. 

Are you passionate about baking, preserving, or creating artisanal foods in your home kitchen? Curious about turning your culinary hobby into a small business? Join us in this special episode as we dive into the ins ...

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For the past 20 years, EGBI has worked to make Central Texas a more diverse, equitable, and inclusive community, where economic mobility is an achievable dream for everyone. This year marks two decades of EGBI serving Austin's small business community. What began as a partnership between the Housing Authority of the City of Austin and the Greater Austin Hispanic Chamber of Commerce has evolved into an independent organization that ...

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Durante los últimos 20 años, EGBI ha trabajado para hacer de Central Texas una comunidad más diversa e inclusiva, donde la movilidad económica sea un sueño alcanzable para todos. Este año marca dos décadas de EGBI sirviendo a la comunidad de pequeños negocios de Austin. Lo que comenzó como una asociación entre la Autoridad de Vivienda de la Ciudad de Austin y la Cámara de Comercio Hispana de Austin ha evolucionado en una organizaci...

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Para el dia de hoy, los invitamos a conocer una serie que hemos introducido este año que es nuestra Serie de Bookkeeping. La serie está diseñada para enseñar a los dueños de negocios a generar y mantener estados financieros periódicos saludables para formalizar más sus empresas y aumentar sus posibilidades de ser bancables y obtener acceso a préstamos para el desarrollo empresarial. Al completar este taller, los participantes podrá...

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Estamos emocionados de destacar a Maria Alejos, cuya trayectoria hacia el éxito ha estado llena de altibajos, trabajo duro y resiliencia. Su historia es un recordatorio poderoso de que el éxito se ve diferente para cada persona. El camino de Maria requirió cambios rápidos y decisiones importantes, demostrando la importancia de la adaptabilidad en los negocios. Nos entusiasma compartir su experiencia y resaltar cómo recursos como EG...

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We're excited to spotlight a client whose journey to success has been filled with ups and downs, hard work, and resilience. Their story is a powerful reminder that success looks different for everyone. This client’s path required quick pivoting and important decision-making, demonstrating the importance of adaptability in business. We're thrilled to share their experience and highlight how resources like EGBI have played a crucial ...

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Estamos emocionados de tener con nosotros al coach de negocios Paul Aguilar para hablar sobre la importancia de tener una presencia en línea para los dueños de pequeños negocios. En la era digital de hoy, ser visible en línea es crucial para atraer nuevos clientes, aumentar el reconocimiento de la marca y mantenerse competitivo. Paul compartirá ideas sobre cómo optimizar tu ficha de Google My Business, aprovechar las redes sociales...

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Today, we sit down with business coach Paul Aguilar to discuss the critical importance of having an online presence for small business owners. From optimizing your Google My Business listing to leveraging social media platforms, Paul shares practical tips and strategies to enhance your digital footprint. Listen in to learn how to attract more customers and build brand awareness.

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Hoy, tenemos el honor de entrevistar a Carlos Lozano, editor y escritor de RedPalabras, quien será uno de los panelistas en Charlas. Carlos nos hablará sobre la importancia de compartir historias empresariales reales, nos dará un adelanto de los temas que abordará en el panel y ofrecerá valiosos consejos para los aspirantes a emprendedores. No se pierdan esta conversación llena de inspiración y preparación para un evento único.

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We're excited to have Michele Martell, founder of Martell Media House, join us to discuss the essential topic of intellectual property. Michele will explain what intellectual property is and why it's vital for entrepreneurs and creators. We'll explore the various types of IP, such as copyrights, trademarks, trade secrets, patents, and personality rights, and learn what can and cannot be protected. Michele will also share the benefi...

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Hoy tenemos a nuestro experto en negocios, Paul Aguilar, que nos dará valiosas perspectivas y experiencias. El coaching no solo se trata de alcanzar metas; también es sobre desbloquear barreras  y superar obstáculos. Únete a nosotros para descubrir cómo el coaching puede transformar tu negocio con estrategias prácticas y consejos inspiradores. Este episodio te ayudará a equiparte con las herramientas necesarias para triunfar en el ...

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Today, we're joined by our expert coach Hector Muñiz who is here to share their invaluable insights and experiences. Business coaching isn't just about achieving goals; it's about unlocking untapped potential, overcoming hurdles, and paving the way for success. Join us as we explore the transformative power of coaching, uncovering strategies, success stories, and practical advice to empower you on your entrepreneurial journey.

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En este episodio, hablamos con Luis Delgado, dueño de The Critical Update, sobre las mejores prácticas de seguridad en línea para pequeños negocios. Con más de veinte años de experiencia en soporte técnico, Luis comparte consejos esenciales para proteger tu negocio de amenazas comunes de ciberseguridad. Desde ataques de phishing y gestión de contraseñas hasta la importancia de capacitar a tus empleados y actualizar el software regu...

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In this episode, we sit down with Luis Delgado, Owner of The Critical Update, to discuss online security best practices for small business owners. With over two decades of experience in IT support, Luis shares essential tips on protecting your business from common cybersecurity threats. From phishing attacks and password management to the importance of employee training and regular software updates, this episode is packed with prac...

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Únete a nosotros mientras hablamos sobre cómo alquilar un lugar para tu negocio con nuestra invitada especial, Gabriela Saravia, una experta en bienes raíces comerciales. Descubriremos consejos importantes para dueños de negocios sobre cómo revisar contratos de alquiler, entender los términos del contrato y elegir el mejor lugar para hacer crecer tu negocio. Mantente atento para aprender información útil que te ayudará a tomar deci...

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