2 Pizza Marketing
My personal Substack 2pizzamarketers.substack.com
Episodes
We saved a special episode and guest for the last episode from Ashley and Melissa - Welcome, Jess Cook, Head of Content & Comms at Island. Jess brings a wealth of expertise and a sparkling personality to this final episode of Season 4, you won't want to miss.
She and Melissa dive into:
- What takeaways small team marketers bring after working with large marketing teams
- How she manifests content and comms as a &apos...
It's a bittersweet episode from your current hosts, Melissa Moody and Ashley McGovern, as they share their decision to wrap up hosting 2 Pizza Marketing.
Tune in to hear more about their decision and what's next for the 2 Pizza Marketing Podcast.
Learn more about Nut Tree: https://nuttr.ee/
This is a public episode. If you would like to discuss this with other subscribers or get access to...
In Ashley's final podcast episode, she invites her manager, Robyn Tyner, VP of Marketing at Realync, for an in-depth discussion on effective leadership and optimizing the manager-direct report relationship.
They dive deep into how to provide constructive feedback to your manager, ask for feedback in return, and the impact this exchange can have on team dynamics. Along the way, they discuss the nuances of B2B event ma...
Drop in for a listen to this conversation between VP of Social Media (The Motion Agency) Zachary Walker and host Melissa Moody - as they get candid about:
- Storytelling and how big brand stories still have relevance to companies of all sizes
- Zach's agency background and how his career evolved to rise to VP and focus on Social Media...
- Lessons for content marketers going into 2025... (yes, we're almost there!)
- How to ...
Ready to up your demo game? In this episode, Ashley McGovern chats with Madhav Bhandari, Head of Marketing at Storylane, about the art of interactive demos and killer product launches. If you want to turn your product stories into showstoppers, this one's for you!
Want to attend Storylane's webinar on demo-led SEO: https://tinyurl.com/ynh8xe2z
Learn more about Nut Tree: https://nuttr.ee/
...
Marketing to marketers is both a challenge and a lot of fun. Hear from Danielle Messler, Head of Content at Exit Five (yes, Dave Gerhardt's company) about how she approaches both creation and distribution of content for such a powerhouse brand. In this episode, she and host Melissa Moody touch on:
- A tactical tip for making sure your content work can be scaled by your team, freelancers, or the person who comes aft...
Podcast swap alert! In this episode, Ashley McGovern, Senior Content Marketer at Realync, joins Tiffany De Alva on her podcast Tiff Talks Tech to discuss the future of content marketing in Multifamily.
We chat about where content marketing is headed in the multifamily space, taking into account new technologies, changing consumer behaviors, and the industry's ever-evolving landscape. Enjoy!
Learn more about Nut Tree: ...
In this episode, host Melissa Moody sits down with innovative marketer and LinkedIn thought leader Emily Mirault to discuss the challenges and strategies of startup marketing. Emily shares insights on handling diverse job roles, the importance of adaptability, and effective marketing channels in unstable environments. They also delve into leveraging customer advocacy, small events, and partnerships. Emily recounts a marvelous marke...
Catch up with Lashay Lewis and Tas Boder as they join host Ashley McGovern for a laidback chat about product marketing and LinkedIn strategies. They’ll share their favorite "Hub and Spoke" technique—a simple but powerful way to market your product effectively and get employees or contractors up to speed about your company.
Learn more about Nut Tree: https://nuttr.ee/
This is a publi...
After a long, thoughtful, public job search in which he shared learnings with his nearly 10K LinkedIn followers, the brilliant Lee Moskowitz is now Director of Growth Marketing at edtch company Smartpass. Join him and host Melissa Moody as they dig into:
- How Lee uses AI (no, really)
- The importance of the first 30 days
- What's the first thing you should do to prove your worth in a new role
- Lee's th...
Want to improve your content marketing? DIRECT podcast hosts Corrina & Taylor sit down with Ashley McGovern from Realync to discuss how she creates online courses for Realync's audience. In this podcast episode crossover, Ashley shares how her team's approach helped Realync stand out by offering a resource that's been an easy way for their audience to learn about Realync.
Subscribe to the DIRECT podcast:...
Hang on for the ride on this one, folks. Host Melissa and Guest Zach Janik dig deep into marketing and go a bit off the rails as they chat about:
- Zach's expertise in "go to new market" strategy
- 3 ways to identify when you should consider shifting/entering a new market
- the first steps to take when going into a new market
- the use of educational content... and what one MUST DO NOT DO with educational content
- his comple...
Join Ali Schwanke on the Marketing Deconstructed Podcast as she sits down with B2B marketing strategist and 2 Pizza Marketing co-host, Ashley McGovern.
In this episode, they dive into the current landscape of B2B marketing, exploring effective content strategies and the interplay between marketing and sales.
Be sure to check out the Marketing Deconstructed podcast: https://open.spotify.com/show/3Txb55FyyhKa7k6G...
The best type of episode: a *first* conversation between host Melissa Moody and her guest, Justin Simon. You know him as a champion of content repurposing and distribution and can tune in to this episode to hear more about:
- Justin's jump from big company (TechSmith) to a 2 Pizza Marketing team at Metadata
- How to understand content repurposing at a MACRO and MICRO level
- Justin's Distribution First community - focused on...
Host Ashley McGovern sits down with Lauren Giovannetti, Creator Acquisitions Manager at Stan, to chat about the nuances of B2B content strategy.
Learn why user-generated content (UGC) should be a cornerstone of your marketing efforts, learn effective ways to measure the impact of B2B influencers, and gain insider knowledge on how Stan has successfully grown their brand account.
Tune in to learn:
- The importance...
Host Ashley McGovern sits down with her friend, mentor, and colleague, Kristi Fickert. Kristi is the VP of Enterprise Growth at Realync, a national speaker, a Multifamily expert and a City Councilwoman — she does it all!
They discuss:
- How to balance brand evangelism at speaking events
- How to craft killer speaking proposals
- How to reduce onstage jitters
This is an energetic conversation so if y...
Hear from Head of Marketing at AudiencePlus, JK Sparks, on both the mental and tactical sides of marketing that he's dealt with as a high-growth marketer. He and host Melissa Moody dive into topics including:
- His work at AudiencePlus on the innovative event Goldenhour
- His newsletter The Lonely Marketer: on the emotional and tangible struggles of being a solo marketer
- How to market a product when you're pre-product... an...
Real talk alert! Join Ashley McGovern and Devin Bramhall, former CEO of Animalz, for an unfiltered discussion on overcoming adversity in the workplace. From handling layoffs to confronting toxic masculinity and gender bias, they share personal stories and practical advice.
And of course, they circle back to marketing, with Devin offering insights into effective leadership and strategies for success in the field.
...
We all know video's important, but not all of us have a video producer and expert on hand. Join host Melissa Moody to talk with video expert Rayna van Beuzekom from Commsor about all things video. Including:
- "Retention editing" and early days of B2B video
- The foundational importance of storytelling, authenticity, and building trust in B2B video
- What your video and creative teams need... and don't need
- Her best ...
Want to build your network? Enjoy meeting other marketers? Join the 2 Pizza Marketing Matcha group to get matched with a marketer and expand your network.
How it works:
1. Sign up
2. Get a matched with a marketer on a monthly basis
3. Meet up with your match and chat all things marketing for 30 minutes
It's free! Sign up now: https://matcha.so/c/2pizzamarketing/programs?signup=join
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