This Week in Small Business

This Week in Small Business

This Week in Small Business is a weekly business podcast hosted by Eytan Bensoussan, the Co-Founder and CEO of NorthOne. Each episode features in-depth interviews with leading small business experts hailing from diverse industries such as construction, beauty, ecommerce, and trucking. Through candid conversations, these experts share their invaluable insights, strategies, and practical tips that any small business in America could put to use.

Episodes

April 19, 2024 26 mins

In this episode, we dive deep into the world of salon business success with Kelly Cahen, a seasoned expert with over 15 years in the industry. Kelly shares invaluable insights and strategies from her book and consulting work, revealing the secrets behind running a multi-location, seven-figure salon business.

From effective management practices to innovative marketing techniques, Kelly offers practical advice that can transform you...

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Eytan Bensoussan and Mike Begg, co-founder of AMZ Advisors, share valuable insights on managing marketing agencies, handling employee terminations, and boosting viewership for a plumbing company's YouTube channel. They also provide advice to a seller on transitioning from traditional retail to e-commerce, emphasizing the importance of digital marketing. Tune in for expert advice on navigating business transitions and improving ...

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Join us for an insightful conversation with Mike Begg, Co-founder of AMZ Advisors, as he shares his journey from real estate to founding a successful Amazon agency. Discover unique insights into the world of Amazon selling, the importance of brand recognition, and the common mistakes to avoid. Learn about the tools and strategies that can help sellers thrive on the platform and gain valuable tips for success in the ever-evolving e-...

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Dive into the world of salon ownership with Eytan Bensoussan and Laura Elizabeth, a seasoned entrepreneur and salon owner. From discussing the best customer experiences to handling a high client load and hiring challenges, Laura shares invaluable insights. We also explore the value of trade shows and conventions for salon businesses and uncover the essential metrics every salon owner should be tracking.

Connect with Laura:

Websit...

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Join host Eytan Bensoussan as he explores the world of small business with Laura Elizabeth, founder of the MicroSalon Experience. Laura shares her journey from hairstylist to business and mindset coach, offering insights for beauty professionals and salon owners.

Discover the importance of intentionality, mindset, and mentorship in building a successful salon business. Learn how to navigate challenges, set boundaries, and achieve ...

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Alex Back joins Eytan on the second episode of Q&Eytan to answer audience questions including how to build loyalty in e-commerce, how to prioritize as an entrepreneur, and how to adapt to supply chain challenges.

Send your questions to @eytansmb on X or Instagram to have them answered by Eytan and guest experts!
Connect with Alex:

Website: ⁠https://couch.com/⁠ 

Instagram: ⁠https://www.instagram.com/couchdotcom/⁠ 

YouTube: ⁠...

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Alex Back, CEO of Couch.com and founder of Apt 2B, shares his incredible journey from cruise ship singer to furniture industry pioneer.  Alex started out by partnering with his friend to create a thriving online brand, Apartment 2B, which he later sold to a major furniture chain. 

Learn about his latest venture, Couch.com, and how it aims to revolutionize the way people shop for furniture online. 

Connect with Alex:

Website: https:...

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Abigail James joins Eytan on the first episode of Q&Eytan to answer audience questions including how SMBs can compete with big brands, how to handle critical feedback as a business owner, and how to choose the right influencers to work with.

Send your questions to @eytansmb on X or Instagram to have them answered by Eytan and guest experts!

Connect with Abigail

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Abigail James is a renowned A-list Facialist, wellbeing expert, and author with over 20 years of experience. She is known for her 360 approach to skincare and health, combining technology and science with nature and holistic, hands-on massage. Abigail has shared her best face treatment methods with millions of people worldwide through her London clinic and online platforms.

Abigail joins TWISB to share her inspiring journey from ea...

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Edgar Diaz, the Business Development Officer at Lucy's Inc, shares Lucy's e-commerce journey, from a small food service company to a thriving online business. Learn how they navigated challenges, scaled from $200K to $20M in sales, and adapted their products for success on Amazon and Shopify.

Connect with Edgar Diaz and Lucy's

Website: ⁠https://lucysinc.com/⁠

LinkedIn: ⁠https://www.linkedin.com/in/edgar-diaz-3539b1286/...

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Kelsey Crawford, owner of A Beautiful Reaction salon in Meridian, Idaho, shares her entrepreneurial journey from starting as a stylist to scaling her salon into a successful business.

Kelsey details her salon financial framework, reveals the importance of mindset shifts when transitioning from a stylist to a business owner, and shares insights into her approach to social media marketing, influencer collaborations, and maintaining ...

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Edgar Diaz, the Business Development Officer at Lucy's Inc, shares the remarkable journey of Lucy's, a company founded by his father, Miguel Diaz, and their transition from selling lime and lemon juice at farmer's markets to establishing an incredibly fast growing e-commerce business.

Edgar shares essential insights for e-commerce entrepreneurs including how to build trust as an Amazon vendor, why Lucy's sells on Am...

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Dawn Fotopulos is on a mission to double small business survival rates. She’s made it her life’s work. In this episode she shares a retrospective on her career serving the small business community. In her world, small businesses live and die by their numbers. She gives some incredible tips on how to make sure businesses get paid, and by consequence, stay healthy.

Connect with Dawn Fotopulos:

LinkedIn: https://linkedin.com/in/dfoto...

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On this episode of This Week in Small Business, Jennifer Drew, the Hair CEO, reveals her path to financial freedom for beauty business owners. From finding hidden profits to mastering the Roots framework (Revenues, Owners Pay, Operating Expenses, Taxes, and Savings), Jennifer shares her method of helping beauty entrepreneurs thrive.

Connect with Jennifer Drew:

Instagram: https://instagram.com/thehairceo_

YouTube: https://www.youtu...

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In this episode of This Week in Small Business, Brad Bachand shares his hard-earned insights on how to force your construction business to be profitable, including how to: -Discover the secrets to managing project budgets effectively and avoiding cost overruns. -Determine the right (profitable) pricing for your services. -Learn the art of balancing client satisfaction with financial stability. Whether you’re a seasoned entrepreneur...

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In this week’s episode of “This Week in Small Business,” we sit down with Jesse Lane, the founder and CEO of J. Lane Construction. Jesse started his incredibly journey in construction at the age of 14, started his own company at the age of 22, and less than 10 years later, has scaled his business well into 8 figure territory.

Jesse shares what he’s learnt on his journey of hyper growth in the construction industry.


Connect wi...

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In this week's episode of This Week in Small Business, we sit down with Mike Claudio, the owner and founder of Win Rate Consulting. Mike shares his journey from corporate America to entrepreneurship, where he transitioned into helping contractors with strategic and tactical coaching. With an impressive growth story, he offers valuable insights into scaling a business.

Mike emphasizes the importance of evolving with market condi...

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Join us for an insightful episode of This Week in Small Business as we sit down with Brad Bachand, the visionary behind Home Love Construction. In this interview, Brad shares his remarkable journey from a military background to transforming a small family remodeling business into an eight-figure revenue-generating powerhouse.

Brad dives deep into the world of construction, offering valuable insights into financial management, scali...

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In this episode of This Week in Small Business, join host Eytan Bensoussan as he sits down with Ginger Siegel, the North America Small Business Lead at MasterCard. Together, they delve into the pivotal topic of digitization for small businesses and the ever-evolving landscape of consumer behaviors. Ginger underscores the critical importance of safeguarding small businesses against cyberattacks, offering invaluable insights into cyb...

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