Between 2 Bridges - Audio

After 27 years in the classroom, retired Riverview teacher Steve Rowe has learned a thing or two about what it takes to raise good kids. Steve joins Jerry and Joe to talk about how parenting and education have changed, the impact of screens and social media, teaching accountability and leadership, and why being present still matters more than anything else. They also discuss Steve’s new project, Good Kids Don’t Happen b...

Before you think about growing your business, ask yourself one question: what happens if you’re no longer there to run it? This week, the guys tackle one of the most overlooked responsibilities of business ownership: succession planning. From operating agreements and business partnerships to protecting your family, employees, and legacy, they share real-world stories of what happens when the proper plans are in place—an...

In this episode of Between 2 Bridges, Jerry pulls back the curtain on FORTIVO, the AI-powered platform he’s been building to help small business owners finally understand what their numbers are actually telling them. FORTIVO securely connects to your QuickBooks Online account using Intuit-approved integration, giving it access to your real financial data so it can answer questions, analyze decisions, and provide meaningful in...

Success in business isn’t always about knowing when to push harder. Sometimes it’s about having the courage to stop.

This week, the guys discuss one of the toughest decisions an entrepreneur can make as Joe shares why he’s shutting down the manufacturing side of his business after nearly two years of fighting to make it work. They explore the emotional weight of closing a company, the responsibility of breaking t...

Everyone woke up to the headline that Kroger is buying Giant Eagle, but the real story started long before the announcement. This week, the guys break down why major acquisitions don’t happen overnight, the warning signs businesses often give before they’re sold, and what entrepreneurs can learn from reading between the lines.

From balance sheet cleanup and billion-dollar valuations to shrinking competition, loyalty pr...

From flat tires and Father’s Day to Buc-ee’s, black bears wandering the neighborhood, and the realities of business ownership, this episode goes everywhere in the best way. The guys swap stories about raising kids, the changing value of college versus the skilled trades, and why mechanics, plumbers, and other hands-on professionals are becoming more valuable than ever. Along the way, they share lessons learned from runn...

Nobody talks enough about what happens when things go wrong.

In this episode, Joe and Jerry dive into one of the most valuable assets any business can build: trust. From lost garments and tax mistakes to difficult customer situations and hard conversations, they share real stories about accountability, reputation, and what it takes to keep customers coming back when perfection isn’t possible.

Along the way, they discuss AI&rs...

What starts with a trip to the emergency vet and a rant about insurance quickly turns into a spirited debate about one of the biggest questions facing business owners today: should anyone be regulating AI? Joe and Jerry discuss government oversight, the fear of job displacement, and why they believe innovation should be embraced instead of slowed down. Along the way, they share real-world examples of how AI is already transforming ...

A new hands-free driving law in Pennsylvania kicks off a conversation about distracted driving, common-sense enforcement, and whether technology should solve the problem before lawmakers do. From there, the guys dive into summer break, raising kids without turning every day into an expensive adventure, and the surprising reality that children seem to behave a little differently when mom leaves town. They wrap up with a discussion o...

After putting Joe in the hot seat last week, the tables turn as Joe takes over hosting duties and puts Jerry under the microscope. Jerry shares the story behind Landmark Business Solutions, from working at Circuit City and preparing tax returns on the side to taking a leap of faith and building one of Pittsburgh’s most trusted business advisory firms. Along the way, the conversation explores entrepreneurship, leadership, dele...

For the first time ever, one of the hosts is stepping into the hot seat. In Part 1 of this special two-part episode, Joe Ferrante opens up about the massive changes behind Wash Laundry & Dry Cleaning’s evolution from a traditional McKnight Road dry cleaner into a modern pickup-and-delivery focused brand. From shutting down a longtime storefront and buying a production facility, to launching the new Aspinwall location and ...

This week on Between 2 Bridges, Joe and Jerry dive headfirst into the AI rabbit hole and ask the question everyone’s thinking: are we watching the future happen in real time? From using AI to automate invoices, organize accounting workflows, and summarize business data, to the fear of creating competitors and getting replaced by the very tools you adopt, the guys unpack how artificial intelligence is already changing small bu...

This week on Between 2 Bridges, Joe and Jerry break down the collapse of Spirit Airlines and the bigger business lesson hiding behind the headlines. What happens when an entire company is built around being the cheapest option? From razor-thin margins and endless add-on fees to customer experience and rising operating costs, the hosts explore why “cheap” is rarely a sustainable strategy. The conversation branches into p...

Pittsburgh showed up, the crowds were massive, and the spotlight was brighter than ever. But once the dust settled, a bigger question remained… did it actually pay off? The guys break down the reality behind the hype, from empty restaurants and overpriced Airbnbs to businesses that expected a boom and got burned instead. They get into why big events don’t always translate to real revenue, how pricing and perception can...

Jerry comes out of tax season with one clear takeaway: growth sounds good until it hits all at once. When the nation all needs to file taxes at once it can be overwhelming.  But through real-time decisions making around staffing, efficiency, and client experience, the impossible gets done. The guys break down what actually worked, what didn’t, and why optimizing a business isn’t about doing more, it’s about d...

Francesca, known as “the412franimal,” joins the show to break down what it actually takes to grow an audience the hard way. Six years of posting and one authentic video changed everything. From her Steelers-themed “woman cave” getting shared by Snoop Dogg to working with Pittsburgh’s biggest sports teams, she proves authenticity still wins.

We get into the reality of content creation, the pressure to f...

After 124 episodes in the studio, we finally took the show out into the real world and learned more in one night than we expected.

This week, we’re breaking down what changed when we stepped outside the studio. Seeing business owners in their element, experiencing operations firsthand, and realizing that sometimes the best insights don’t come from talking about it… they come from doing it.

We also get into the fu...

We took the show on the road for the first time, and it couldn’t have been a better spot. Filming live from Sip Taproom, we catch up with Kevin and meet Mike, the team behind Swing 412, a brand new golf simulator concept built right next door. What started as a casual idea inside “book club” turned into a full-blown business almost overnight. This episode is all about momentum, partnerships, and why sometimes the ...