The Caroline Pennington Show

The Caroline Pennington Show

Heyyyyy & welcome to The Caroline Pennington Show! I’m your host Caroline, former executive recruiter turned Digital Marketing Expert OBSESSED with helping entrepreneurs to start, grow and scale their personal brand & business online. I have a passion for empowering & supporting fellow entrepreneurs. On this podcast, you’ll hear from fellow business owners sharing their stories and unpacking exactly how they did it in their business because we believe that as curious & ambitious human beings we can ALL learn from one another and to be inspired! Every week you'll hear from entrepreneurs and workplace experts and no matter the size of your organization- you’ll gain insight and knowledge to help support you in your journey too! So happy you’re here! Now, let’s dive in!

Episodes

October 6, 2026 • 4 mins

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In today's episode, I'm breaking down a recent experience that Gary and I had which was: Contrast Therapy. Contrast therapy is a mix of cold plunging and infrared sauna and combining the two. It was our anniversary weekend, so I wanted to try something new for us to experience and I'd give it a 10/10. So ladies, if you have an opened minded partner.... try contrast therapy! 

Savannah Infrared Sauna can be found HERE

Supp...

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In this episode, I'm breaking down why you should not relay solely on AI to create content. Why? Because it's generic and you will come across as a bot to your customers and potential customers. People want to know who the human that they are hiring is and how they can help them solve their problem. 

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It's 2026 and we are all online. So when you tell people about your business or what you do for a living.... guess what? They look you up online. And you want to make sure you have an active business page. Active content for them to view. Your page optimized because you will have less than 3 seconds of their attention. 

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In this episode, Allison Greco shares her journey from wildlife rehabber to top real estate agent, emphasizing the importance of authenticity, prioritization, and honest communication in business and life. Discover practical advice on scaling a service-based business, handling difficult clients, and staying true to your values.

Takeaways

  • Authenticity and honesty are key to building trust and success.
  • Focusing on one core v...
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If you know someone who is building a personal brand or business online, support them! Like their posts, share their content because they only think it takes is a couple of mins of your time, but goes a really long way!

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LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a ...

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If you are not using social media to market your business, then what are you even doing? We live in a digital age and when people find out about your business or what you do... they go look you up. They google you or get on Facebook at find your company page. And if your profile is not optimized or you do not have recent content out there, bye bye. You've lost of potential client or customer. Because you have less than 3 se...

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In this episode, travel expert Jen Barnes shares insights on planning trips for different seasons, the impact of climate change on travel, and the benefits of working with a travel concierge. Discover how personalized travel planning can enhance your travel experience and make it more memorable.

Takeaways Include: 

  • Best travel seasons for different destinations
  • Impact of climate change on travel planning
  • Advantages of ...
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Today I'm spilling all of the tea when it comes to podcasting! I'm sharing my tech preferences and the strategy I used to start and continue to grow this podcast. 

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM


ABOUT THE HOST: 

Former Executive...

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August 11, 2026 • 5 mins

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In today's episode, I'm pulling back the curtain on mindset hacks that have worked for me over the past decade when it comes to moving the needle in life and business. 

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LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM


ABOUT THE HOST: 

Former Exec...

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August 4, 2026 • 3 mins

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Are you in a period of life where you are experiencing change? We all have been there at certain points in our lives and I just wanted today's episode to just be encouraging to you. Yes, it sucks. Yes, you have to pivot and learn new ways of doing things or different skills.... but it always about perspective and how we move forward. 

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And who else do you want to see me interview? I have access to a LOT of experts, so if there is a topic or person you'd like to see me interview, send me a dm or look for the button TEXT ME. Also, a HUGE THANK YOU for your support and feedback. It truly means the world and I appreciate you more than you know. 

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In this episode, Erin Gagne, FNP-C shares her personal journey from healthcare challenges to founding Revived Wellness, focusing on hormone health, functional medicine, and longevity. Discover how she helps women navigate perimenopause, hormonal shifts, and chronic health issues with a root-cause approach.

Key Topics

  • Erin's personal health journey and founding of Revived Wellness
  • Limitations of traditional healthcare in ch...
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Today I'm talking about four compelling reasons why every single businesses should leverage social media marketing to increase visibility, build trust, and grow organically. I talk through the importance of authenticity, consistency, and strategic presence online.

Takeaways: 

  • Social media is the loudspeaker for your business and essential for visibility.
  • Organic social media growth is possible and effective with consi...
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Today I'm sharing practical advice for beginners starting their social media journey, addressing common fears and misconceptions, and emphasizing the importance of authenticity and persistence. There are common excuses that I hear as to why you are not starting your personal brand AND/OR marketing your business on social media and in today's episode I'm debunking all of them. 

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One thing that I feel strongly about is this: Every Single Person should be required to work in the service industry and wait tables at some point in their careers. For me, that was in my late teens and early twenties and gosh I learned so much. In today's episode, I'm breaking down my 4 major takeaways and skills that I learned that I was able to use in my corporate roles and now in entrepreneurship. 

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In today's solo shorty, I talk about one thing that has worked for me when it comes to having success. The concept seems like a no brainer, but not many people actually implement it.

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me a DM


ABOUT THE HOST: 

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Today I'm sitting down with the co-Founder of Midwest Barrel Co. Jess Loseke.  She shares her entrepreneurial journey in the whiskey barrel industry, highlighting the challenges of scaling a niche business, the importance of mindset, and leadership insights. Listen to exactly how how her team navigates international logistics, tech innovations, and why building a strong company culture is crucial.

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Want to start a podcast, but have no clue where to start? Do it! Do it not ready, do it scared, do it anyways. I had no clue what I was doing when this journey began 3.5 years ago and am forever grateful to each and every one of you who tune in each week. Thank you, I appreciate you more than you know! 

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WEEKLY NEWSLETTER where I share all the tips and tricks on how to gro...

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Tired of spinning your wheels trying to grow your business? I've been there too and know you are not alone. In today's shorty solo, I'm popping off about what has worked best for me in business and hope it's helpful! 

Support the show

LINKS TO FREEBIES BELOW:

WEEKLY NEWSLETTER where I share all the tips and tricks on how to grow organically online HERE

If you are interested in sponsoring the show, send me...

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Comparison is the thief of joy. Here’s why you should stop comparing yourself to others and focus on your own journey. 

👉 Share this with someone who needs this reminder!  

We all have our unique paths. It’s easy to look at others and feel like we’re falling behind, but remember: you don't see the full picture of their journey.  

Every business owner, mom, or hobbyist s...

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