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Ash and Kane answer questions from the community. They answer a wide variety of questions around podcasting, including content planning, how to ensure you have a successful launch and different ways you can market your podcast.
KEY TAKEAWAYS
- Plan to have four weeks of content recorded in case of emergencies. This will help you stay consistent.
- Having a good launch competition incentivises the right people to listen to your podcast.
- There is no silver bullet in podcasting, it’s simply about putting the work in.
- In person events, guesting on other shows and sponsorship are all great ways to market your podcast.
- You do not need to have launched already to gain sponsorship.
- Being vulnerable, authentic and consistent is how you develop superfans.
BEST MOMENTS
“DMs is one of the largest drivers of the success of the launch”
“Launch with the type of content you are going to continue to do”
“Authenticity is saying things you know will get backlash and doing it anyway”
VALUABLE RESOURCES
EPISODES TO CHECK OUT NEXT
https://omny.fm/shows/the-podcaster-s-podcast/how-to-launch-a-number-1-podcast-part-1
https://omny.fm/shows/the-podcaster-s-podcast/046-how-to-launch-a-number-1-podcast-part-2
Comparing Podcast Production Options | using AI?
Building a High Ticket Offer | The Best Way to Monetise a Podcast
ABOUT THE HOSTS
Ashley Morris (Podcast Consultant) and Kane Baron (Public Speaker) help independent podcasters launch, grow and monetise a podcast. They run the UK’s largest podcast agency for independent creators, Progressive Media. Progressive Media take care of all things production, copywriting, design and video for podcasters round the globe. They have also recently launched Pod Partnerships, a new venture created to connect established podcasters with valuable audiences and innovative brands to create and manage win-win sponsorship campaigns.
CONNECT & CONTACT
Email: podcast@progressiveproperty.co.uk
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