Beyond The Sets And Reps - A Fitness Business Podcast
If you’re exhausted from posting content every day, wondering when your next client will finally show up and need a process for keeping track of leads but everything seems time consuming and expensive (and you enjoy a little personality and sass from time to time)... Then this is YOUR podcast! Hey there, I’m Brandi Clark and I’ll show you simple ways of starting, growing and marketing your fitness business so you can find and enroll more clients organically using social media. We’ll break down marketing for fitness and weight loss businesses, social media content creation, online programs, course creation, social media strategy, finding more clients and keeping your clients longer so you can live a life without hassle This show is perfect for you if: You’re an instructor, personal trainer, or gym/studio owner looking to grow. You train in-person, online or have a hybrid training model. Need help with social media, increasing engagement, consistent content creation, list building, automations and growth in the fitness industry. You’re looking for a fitness business podcast with real talk from a real person who is really doing it. Here is how I can help you now: 30 Ways To Make $500 In Your Fitness Business By Next Week: https://www.standoutfitpro.com/30-ways 90 Days Of Content Ideas For The Fitness Professional: https://www.standoutfitpro.com/90-days-of-content Be sure to connect with us on the socials: Facebook https://www.facebook.com/brandi.b.clark.9/ Instagram: @themessyhairmillionaire
Episodes
In this episode of Beyond the Sets and Reps, host Brandi Clark dives deep into the essential art of content creation for online business success. Let’s dive in on why simply posting on social media isn’t enough as Brandi outlines the real strategies behind building connection, trust, and ultimately sales through your content.
If you've been feeling stuck posting consistently without seeing engagement, comments, DMs, or sales, this ...
In this episode of Beyond the Sets & Reps, host Brandi Clark drills into what fitness‑industry entrepreneurs should examine before hiring their first, or next business coach. Speaking from experience with both stellar and sub‑par mentors, she lays out a practical checklist: trust your intuition, make sure the coach’s claims feel believable, confirm you connect with their personality, ensure their teaching style matches the way ...
In this episode Brandi Clark will explain what exactly a social media strategy is, help you determine if you really need one and explain how to create a SIMPLE social media strategy that will work for you, help you find more followers and enroll more clients into your fitness business, programs and course.
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The Profit Accelerator - April 14-18
https://standoutfitpro.com/profit-accelerator
And when your ready, he...
In this episode of Beyond the Sets & Reps, host Brandi reveals seven essential character traits shared by the most successful coaches in the fitness industry. Drawing on personal experiences and stories from the field, Brandi shows how self-discipline, grit, consistent action, a growth mindset, decisiveness, trustworthiness, and confidence can transform any coaching business. Listeners will learn how to harness these traits to ...
In this episode of Beyond the Sets & Reps, Brandi welcomes Christine Conti, a multi-career entrepreneur and founder of Fit Fix Now and Contifit, to share her extraordinary journey from investment banking to teaching, and ultimately to running a successful international health and wellness brand. Christine opens up about the life-altering autoimmune diagnosis that forced her to reevaluate her priorities, overcome deep depression...
In this episode of Beyond the Sets & Reps, host Brandi Clark—also known as the “Messy Hair Millionaire”—tackles one of the biggest sticking points in fitness entrepreneurship: how to price your programs and services. Drawing on her experience as a two-time gym owner and national business mentor, she explains why the idea of “charging your worth” is misleading and instead shows listeners how to determine initial pricing based on...
In this episode, host Brandi Clark sits down with Maddie, an emerging force in the online fitness space, to discuss her remarkable transformation from struggling trainer to closing 80% of her sales calls. Maddie opens up about the days when she tried to sell low-priced e-books and hoped potential clients would notice her free workout videos—all without tangible results. She shares how taking a leap of faith and investing in a struc...
In this episode of Beyond the Sets & Reps, host Brandi Clark, also known as the Messy Hair Millionaire, dives into one of the most crucial yet misunderstood aspects of building a standout fitness business—niching down. She breaks down why “the riches are in the niches” and why simply targeting “busy moms” or “men over 40” isn’t enough to attract the right clients.
Drawing from her experience as a group fitness instructor, perso...
In this episode of Beyond the Sets & Reps, host Brandi Clark introduces four simple yet powerful questions designed to help business owners break through stagnation and move forward with clarity. Inspired by a thought-provoking book by Drew Hanlen, Brandi shares how these questions exposed areas where she was unknowingly holding herself back—both personally and professionally.
She also walks through a revealing exercise where h...
Join Brandi Clark aka The Messy Hair Millionaire as she identifies the first common barrier to financial success: the failure to implement daily money-making activities consistently. She emphasizes that daily content creation is not merely about posting for the sake of posting, but about developing content that genuinely resonates with your ideal clients. It’s about understanding their struggles and crafting messages they find rela...
Listen in as Brandi Clark coaches and Bri Scully in a candid conversation about the struggles that many business owners face, particularly those in the fitness industry. Brie opens up about her journey — from the inception of her business to the emotional and logistical challenges that came with motherhood and transitioning to her new business focus.
Throughout this episode, Brandi emphasizes the importance of personal mindset in ...
Join Brandi Clark as she takes a deep dive into the often overwhelming world of content creation, an essential element for any successful fitness entrepreneur. Brandi shares a valuable framework that her team uses and teaching their clients inside the Six Figure Framework program, aptly termed the "Content Brain Dump." This innovative spreadsheet becomes a roadmap for organizing ideas that fall under content categories, such as...
Tune in as Brandi invites six previous clients who participated in the Six Figure Framework to spill the tea on what it's really like to work with her inside the Six Figure Framework.
This alumni panel discusses their unique business models, the transformations they underwent while working with Brandi, and the fundamental strategies they implemented that led to their success.
Each guest reflects on their initial hesitations to join...
In this exciting episode of Beyond the Sets and Reps, Brandi explores the critical question of when to seek out a coach or mentor in the fitness business space. She outlines three key scenarios that indicate the right time to invest in coaching, starting with those just beginning their journey. Brandi emphasizes that hiring a mentor can provide invaluable insights, structure, and guidance during the early phases of establishing a b...
Gather around as host Brandi Clark relates a critical insight about consumer behavior, particularly the urgent shift towards instant gratification, influenced not just by the rise of technology but also by new treatments like GLP-1.
This development has significantly altered buying motivations as consumers increasingly lean towards quicker solutions rather than traditional, labor-intensive methods of achieving health and fitness go...
Whether you subscribe to the traditional "launch" cycles, coach 1:1 or in groups/cohorts or not, you will want to tune into this episodes. Join Brandi Clark as she walks you thru her proven 5 phase "promotional stack" (or launch) cycles and how following these 5 phases will help you:
- increase your visibility on social media
- increase your reach to other audiences
- pull people into your conversion events
- convert new leads into y...
Reflecting on her past struggles in 2024, Brandi shares key lessons learned and outlines an actionable roadmap aimed at achieving $1 million in revenue in 2025
Brandi emphasizes the importance of lead generation, client retention, and building a support network.
Join Brandi as she motivates fitness professionals to elevate their businesses and reach their dreams in the coming year.
Text "SPIRAL" to 208-974-4919 to get your han...
Do you ever wonder what you should be doing from day to day to actually grow your business? Like, what are the "things" that you should do each day in order to feel like your moving forward and finally start to see consistent sales each week? Join Brandi Clark as she walks you thru the 4 Daily Money Making Activities and why you should be tracking these MMA if your not seeing progress in your business.
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>> HERE'S THE MM...
The episode delves into Suzanne’s pivotal decision to invest in the Six Figure Framework, the challenges she overcame, and the profound impact it had on her business, including landing a wellness contract for over 400 employees. Brimming with actionable insights, heartfelt anecdotes, and motivational advice, this episode is a must-listen for anyone looking to take their business to the next level.
Get ready to be inspired to step o...
Are you a fitness professional or coach who has been working to grow your business but feel like you aren't making any traction?
Maybe you post consistently but no one likes or comments back?
Maybe you offer you lead magnets and nobody wants them?
Or maybe you have an amazing program that will change peoples lives, but your following isn't getting the message?
Join Brandi Clark as she outlines the Six Figure Framework and what i...
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