A website redesign can make or break your conversion rate optimization efforts. Without the right plan, you could lose years of conversion optimization progress overnight.
In EP 30 of Growth Boss, Brian Massey shares how redesign insurance saved four years of conversion wins. He breaks down how to protect your data, avoid costly redesign mistakes, and ensure every change is backed by real insights—not just opinions. Plus, he dives into A/B testing, heatmaps, and the biggest pitfalls in website optimization.
The new episode drops on Thursday. Stay tuned!
#conversionoptimization #conversionrateoptimization #redesigninsurance #conversions #cro
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