Rock Solid IP

Rock Solid IP

New podcast weblog”Rock Solid IP” is a podcast for entrepreneurs, startups, and business leaders aiming to unlock the true potential of their ideas. Each episode delves into essential strategies for building and protecting intellectual property (IP), with expert insights to help listeners turn creativity and innovation into valuable business assets.

Episodes

March 6, 2025 15 mins

 

Episode Summary

In this episode of Rock Solid IP, we continue our Trademark Bootcamp series with Rob Wells from Rock IP law firm in Washington, D.C. This discussion dives into why trademarks are essential for businesses of all sizes, how they contribute to brand recognition and trust, and why early trademark registration is crucial to avoiding legal issues down the line. Rob also shares insights on the importance of brand differe...

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Episode Summary

Welcome to Rock Solid IP, where we deliver expert strategies to help you maximize the value of your creativity and innovation. In this episode, host Kevin Rosenquist is joined by attorney Rob Wells of Rock IP Law Firm in Washington, DC, to kick off the Trademark Bootcamp series.

This first episode lays the foundation for understanding trademarks, answering key questions every business owner needs to know. Rob explai...

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February 13, 2025 15 mins

Episode Summary

In this episode of "Rock Solid IP," hosts Kevin Rosenquist and Rob Wells introduce the concepts of patent mining and mapping, explaining their significance in developing actionable intelligence for businesses, particularly in technology-driven industries. Rob outlines the differences between patent mining, which identifies relevant technologies and trends, and patent mapping, which organizes this data into visual fo...

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January 23, 2025 11 mins

Episode Summary

In this episode of "Rock Solid IP," hosts Kevin Rosenquist and Rob Wells discuss the critical aspects of intellectual property (IP) portfolio management for businesses, particularly startups. Rob explains the various types of IP, including patents, trademarks, trade secrets, and copyrights, and emphasizes the importance of a strategic approach to managing these assets. The conversation covers the distinction between...

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January 23, 2025 18 mins

Episode Summary 

In this episode of "Rock Solid IP," hosts Kevin Rosenquist and Rob Wells discuss the critical role of intellectual property (IP) for startups and how it contributes to overall business strategy. Rob explains the various forms of IP protection, including patents, trademarks, trade secrets, and copyrights, and emphasizes the importance of securing these protections early in the business lifecycle. The conversation co...

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January 10, 2025 18 mins

Episode Summary

In this episode of Rock Solid IP: Expert Strategies for Creating Real Value from Creativity and Innovation, host Kevin Rosenquist and attorney Rob Wells dive into the world of trade secrets. They explore what qualifies as a trade secret, how it differs from other intellectual property like patents and copyrights, and provide real-world examples such as Coca-Cola's recipe and the famous Thomas’ English muffins. Rob a...

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December 23, 2024 21 mins

In this episode of Rock Solid IP: Expert Strategies for Creating Real Value from Creativity and Innovation, Kevin Rosenquist hosts Rob Wells, managing attorney at Rock IP, to discuss utility patents. They delve into what utility patents are, how they differ from design and plant patents, common misconceptions inventors have, the application process, and how to develop a strong intellectual property strategy. The episode also explor...

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Episode Summary: In this episode, Kendall Trosky interviews Rob Wells from Rock IP Law Firm in Washington, D.C., to discuss the fundamentals of trademarks and their role in protecting intellectual property. Rob explains the different types of trademarks, common misconceptions among startups, and the steps involved in selecting and registering a strong trademark. He also outlines the differences between trademarks, copyrights, and p...

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Episode Summary

In this episode of Rock Solid IP, LPN Host Kendall Trosky talks with attorney Rob Wells from Rock IP Law Firm about patents and their importance for startups and innovators. They explore what patents are, the different types available (utility, design, plant), how startups can determine if their idea is patentable, and the steps involved in filing a patent. They also discuss common misconceptions about patents, how ...

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In this episode of RockSolid IP, host Kendall Trosky is joined by Rob Wells from RockIP to discuss his unique journey into intellectual property law. Rob shares how he combined his interests in technology and law, inspired by an uncle's suggestion to become a patent attorney. He reflects on his early career in a large law firm, focusing on litigation and representing clients in high-stakes cases. However, Rob candidly reveals his f...

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