44 | October Business Recap: Audience-Driven Offer Building, Sales Strategy Tweaks (+BTS of My New Content Tool!)

Are you rethinking how you build and market your offers, wondering if you’re truly aligned with your audience’s needs? Or maybe you’re tired of sales strategies that feel disconnected from the kind of business you want to run?

If you’re ready to dig deeper into crafting a business that’s aligned with your values and serves your audience authentically, this episode is packed with insights for you.

In this October recap, I’m pulling back the curtain on key changes I’ve made this month to build a business rooted in connection—from co-creating my signature offer with my audience to redesigning my sales and welcome sequences for genuine engagement. I’ll walk you through each move I made, sharing actionable lessons to help you create sustainable growth in your own business.

Here’s what you’ll get from this episode:

• Crafting an Offer with Audience Insight: How involving your audience creates offers that truly meet their needs.
• Transforming Your Welcome Sequence: Tips to engage new subscribers from day one, building a foundation for long-term connection.
• Sales with Purpose, Not Pressure: Why I’m shifting from quick flash sales to a trust-first approach in my sales strategy.
• Designing Black Friday Offers That Serve: My approach to making Black Friday about genuine solutions, not just discounts.
• ACE: My Custom AI Tool for Content Strategy: How ACE simplifies content planning, repurposing, and keeps your strategy on track.
• On-Demand Coaching via Paid Newsletter: Why I’m offering insider coaching in an affordable, accessible way.
• Mastering Content Batching: The streamlined system I use to stay consistent and focused, even during high-demand seasons.
• Choosing Kajabi for Long-Term Growth: Insights on why Kajabi aligns with my vision and supports my business goals.

Each insight is designed to help you align your business strategy with meaningful connection, consistent growth, and systems that work for you.

Timestamps:

• [00:02:00] Signature Offer Creation: Co-creating with your audience to design solutions they genuinely need.
• [00:05:00] Welcome Sequence Redesign: Building connections with new subscribers right from the start.
• [00:08:00] Trust-Based Sales Approach: Moving away from high-pressure sales for lasting client relationships.
• [00:13:00] Purpose-Driven Black Friday Offers: Making your Black Friday offers meaningful and aligned with your clients’ needs.
• [00:15:00] ACE - My Custom AI Tool: Removing overwhelm from content strategy with a tailored AI tool.
• [00:17:00] Paid Newsletter as Coaching: Providing high-value insights and coaching in an affordable format.
• [00:21:00] Content Batching for Consistency: Streamline your content strategy for reliable, stress-free consistency.
• [00:23:00] Choosing Kajabi: Why Kajabi supports my long-term business goals and growth.

 

Ready to stop feeling overwhelmed by content and start building a strategy that connects and converts?

>> Check out my free masterclass: Create Content for Your Dream Client. In just 25 minutes, I’ll show you how to organize your content around your customer journey to ensure every piece resonates and drives results. Grab your free spot now and start creating content that converts!

If you have any questions or need more guidance, leave me a voice note at jamiejohansson.com/answer. I’d love to help you out!

 

What's next?

>> Snag your FREE Guide: Batch 30-Days of Authentic Content for your business (+My FAVE AI Prompts!): https://jamie-johansson.mykajabi.com/authentic-content-fix

>> Watch the FREE MASTERCLASS: Creating Content