On the ATTACK with MACK

In this Episode, Mack breaks down the top five ways to make more money during lawn care season without adding more stress, more hours, or more headaches. From building tighter routes and reducing windshield time to raising prices strategically and focusing on profitable customers, this episode is packed with practical lessons that can help any lawn care business owner keep more money in their pocket. 

Mack also shares a powerfu...

Matthew Dickey from Plum Creek Lawn Care pulled up to share one of the most relatable Win in Life stories we’ve had yet. From working brutal 12-hour shifts at a coal mine to building a lawn care business on his days off, Matthew breaks down what it really looked like betting on himself. He talks about the fear, the pressure, the support from his wife, and the moment he finally said “I’m done” and walked away...

In this Episode, I break down one of the coolest experiences I’ve had since starting this whole content journey. Your boy got invited to Louisville, Kentucky to witness a Guinness World Record get set live in person, and it all happened because of consistency, relationships, and continuously knocking on doors for four straight years. We talk about the power of showing up every single day, why opportunities start finding you w...

Mack gets real in this one and finally tells the full story behind why he started his lawn care business in the first place. From working two full-time jobs and barely seeing his family, to discovering lawn care videos on YouTube that completely changed his mindset, this episode is all about taking control of your life, betting on yourself, and building something bigger than just a paycheck. 

He talks about motivation, pricing ...

In this episode we break down the top 5 mistakes that are quietly killing lawn care businesses during the spring rush. 

There’s real stories, real lessons, and practical advice throughout this one. If you’ve ever felt stressed, overwhelmed, behind on money, or frustrated during the season, chances are one of these mistakes is hitting your business right now. The goal is simple… tighten up the foundation now b...

This one’s a special episode… it’s a birthday link-up with Mack and Cedric from Still Cuts the Best, and you already know what that means—real talk, no script, just straight value. From building your business your way to leveling up your skills in the field, they break down what it actually takes to grow without losing yourself in the process. This ain’t about chasing somebody else’s version of ...

This one is all about making the move before the world forces you to. Mack breaks down his real decision to switch from gas-powered equipment to battery, not just from hype, but from numbers, efficiency, and long-term vision. We’re talking real costs, real savings, and why waiting could actually cost you more. If you’ve been thinking about making a change in your business but keep hesitating, this episode is going to hi...

This episode is a real first-month check-in from the trenches. Mack breaks down the good, the bad, and the ugly of the early mowing season—what’s working, what’s going wrong, and what’s forcing a mindset shift. From raising prices without losing customers to dealing with equipment breakdowns, route changes, and the stress that comes with it, this is the honest truth about starting the season strong (or not).

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Brooke and Jason Williams, the husband-and-wife team behind Madison Grassman, pull up and tell a story that’s as real as it gets. From quitting a job with no plan… to throwing a push mower in the back of a truck and knocking on doors… to building a 90+ customer lawn care business together, this episode is full of grit, faith, and figuring it out on the fly. They break down how they got started, the risks they to...

Draft week got me thinking… not just about football, but about life. Because just like those players waiting to hear their name called, you’ve already been drafted. You were chosen for a reason. In this episode, I break down what that really means, why the “unlikely” people are the ones who end up changing everything, and how your story might be way bigger than you think.

I also share a real story from the W...

This episode is a real one. Mack sits down with Zach Wilde of Wilde Lawn Service out of St. Louis, Missouri, and they get into the full journey. From cutting grass as a broke kid just trying to survive, to building an 8-year business with 80+ weekly properties and a growing landscaping operation. Zach breaks down what it really takes to go from solo to hiring employees, building crews, and stepping into bigger jobs like $15K landsc...

This episode is a straight masterclass on one thing most lawn care business owners get wrong… profits. Mack breaks down some major updates to the show, then sits down with Naylor Taliaferro to talk about how to actually make money in your business, not just stay busy. From route density, pricing mistakes, and tracking your time, to adding services and fixing underpriced jobs, this conversation is packed with real-life lesson...

This one hits different. Mack sits down with his “best good friend” John Piper, aka The Landscape Giant, and this conversation is straight real talk about building something from the ground up. From healthcare to running a growing tree and lawn business, Piper breaks down what it actually looks like to chase freedom, take risks, and bet on yourself when nobody else sees it yet.

They get into everything… building c...

This episode is all about the real side of building a lawn care business during the spring rush. Mack shares four wild but relatable stories from his early days in the game—cutting the wrong yard for six weeks, not knowing how to use his equipment, getting stuck in a customer’s yard, and falling for pricing tricks from clients. These aren’t just funny moments… they’re lessons that every business owner...

This episode of Win in Life Wednesday hits different. Mack sits down with Sean Lee Jones, the owner of G6 Landscaping and Snow Removal out of Cleveland, Ohio, and this conversation goes way deeper than just cutting grass. Sean shares how he transitioned from military service into entrepreneurship, why he chose to go all-in on electric equipment, and how that decision gave him a unique edge in his market. From cutting 14+ yards on a...

This episode kicks off the 2026 mowing season, and Mack is coming in hot. From the first day back on the “grass cut and go karts” to dialing in route density, pricing, and profitability, this is a real look at what it takes to run a smarter lawn care business—not just a busier one. Mack breaks down how reducing properties, increasing efficiency, and opening time for higher-ticket jobs can actually make you more mo...

This episode hits different. We sit down with Harold Wilson Jr., a 30-year firefighter who built his lawn care business on the side the entire time… and then made the jump to full-time after retirement. This is one of those real, full-circle stories. From cutting grass as a kid, to saving lives, to now building a business on his own terms.

We talk about everything. The transition from firefighter to business owner. What it ac...

This episode is a full breakdown of what turned into one of the most powerful weekends yet… the 2026 Win in Life Meetup. From Thursday night dinners and real conversations, to Friday networking, to Saturday’s lawn care setup showcase, games, and community… this wasn’t just an event. It was an experience that brought entrepreneurs together from all over the country (and even internationally) to learn, conne...

In this episode of On the Attack with Mack, Mack gets the audience ready for the 2026 Win in Life Meetup Service Business Showcase and then dives into a powerful spring rush game plan for service business owners. He breaks down 14 practical things you can do right now to get leads flowing, stay ready when the phones start ringing, and keep your schedule full this season. From reaching back out to past customers, tightening up your ...