The Boardroom Podcast

The Boardroom Podcast

Iggy Odighizuwa is the founder of ai-setters.com a done for you appointment setting and lead nurture ai system for health and fitness professionals wanting more qualified sales appointments to grow their business to 7-figures. Iggy’s passion is helping coaches improve the quality and efficiency of their acquisition system so they can focus on delivering results to their clients. He loves getting more done in less time and making what he calls “boring money”. He is the author of The Fitness Leads Pre-Conversion Acquisition System. This system was designed to automate the process of attracting ideal clients whilst filtering out the bad fits. To see a live demo of the Fitness Leads Pre-Conversion Acquisition System go to https://demo.ai-setters.com/charlie

Episodes

January 26, 2026 21 mins

If your team avoids confrontation, you're not addressing real problems. You're just letting them pile up until something breaks.

Tikis and I walk through a real conflict that happened hours before we recorded—how we handled it, why we didn't let emotions run the conversation, and how we resolved a major issue in under an hour. 

We break down the difference between confronting the problem and attacking the person. Why pla...

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Your marketing stopped working and you don't know why. Your ads aren't converting like they used to. Your messaging feels off. You're hiring people but nothing's moving. 

Welcome to 2026—where the old playbook is officially dead.

In this episode, Tikis and I break down why most founders are struggling right now and what actually separates the ones who scale from the ones who don't survive. We're talking about the shift f...

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A few years ago, I was grinding it out like everyone else. 

Chasing leads, closing deals, trying to figure out how to scale without losing my mind or my margin.

I made every mistake you can think of. Hired the wrong people. 

Trusted my gut when I should've trusted the data. Burned cash on ideas that sounded brilliant at 2 AM but crashed by sunrise.

And then something clicked. I started building systems. 

Real framewo...

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The biggest risk to your business isn't competition. It's you. 

Specifically, it's your emotional volatility and your inability to make objectively good decisions based on data instead of feelings.

In this episode, Tikis and I tackle the one thing that separates businesses that scale from businesses that stay stuck - emotional decision-making. 

I've watched entrepreneurs tank their own growth because they cared more about...

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What's up crew!

Real talk - one of our clients had a 2 for 98 close rate. TWO sales out of 98 qualified leads. And they wanted to blame marketing.

I said send me the sales calls. Within 30 seconds, I knew exactly what the problem was. Their sales team couldn't close an open door, but they were really good at convincing leadership it was someone else's fault.

We fired the whole team. Brought in new reps. $100K w...

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Yo, what's good? Welcome back to another episode of the Boardroom Podcast, where we keep it real about the startup grind.

The month of August was WILD, y'all. Started as one of our worst months, ended up being our absolute record month.

That's the volatility of this startup life, but man, when it hits different, it HITS different.

𝐓𝐡𝐞 𝐅𝐢𝐭 𝐏𝐫𝐨 𝐚𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞

Real talk - fit pros are just built differently. They take act...

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When your business is stagnant or declining, most entrepreneurs make the fatal mistake of throttling back their marketing while they "fix things." 

This episode reveals why that's completely backwards and how we've turned around multiple blue chip clients who were stuck in revenue decline. 

We break down the exact case study of a client who was splitting her messaging between plant-based and menopause markets, confusing h...

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The difference between entrepreneurs who scale and those who stall often comes down to habits.

In this episode of The Boardroom Podcast, I sit down with Taylor O’Hare, one of the most respected SDR managers in the high-ticket game.

Taylor has helped build sales teams that produced millions in cash collected and worked alongside industry heavyweights running multi-million-dollar offers.

We unpack the essential habits of highly...

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What’s up, good fam, Iggy here. 

In this episode of The Boardroom Podcast me and Tikis get real about why most entrepreneurs struggle to generate leads and scale their business. 

Everybody wants to blame ads, platforms, or budgets but the truth is most people have weak offers and poor positioning.

We break down why the businesses crushing it with Charlie have clear marketing, strong demand generation, and founders w...

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In business, your reputation is your real currency. Revenue might keep the lights on, but reputation builds a legacy. 

In this episode, we unpack why protecting your name is worth more than chasing short-term sales,  and how doing right by your customers can actually grow your business over time.

I share a story where I refunded a massive amount in sales after a product didn’t deliver as promised. It stung in the mo...

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Everything hit at once.

We’re in the middle of a massive transition, and everything’s breaking at the same time.

New infrastructure. CRM overhaul. Website rebuild. Product redesign. Dev turnover. Competitor impersonation. 

It’s one of those moments where everything you used to rely on starts crumbling, and you realize the systems that got you here won’t get you to what’s next.

In this episode, we ...

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Most businesses don’t fail because of a lack of effort, they fail because they’re built on guesswork. No systems, no structure, no real communication across the team. 

In this episode, we’ll walk you through the bulletproof formula we’re using to turn Charlie into a company that wins by design, not by accident. 

We’re breaking down how to engineer your marketing so leads come in pre-qualified...

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Top-tier tips and the discipline behind building a billion-dollar business aren’t found in the loud moments—they’re built in the quiet ones.

We just let go of someone important. Not because we wanted to, but because it was time.

Most people get this part of leadership wrong. I used to. But this time, we did it right.

This conversation isn’t about hype. It’s about the real work. The hard decisions.

The ...

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Every founder dreads that moment when the best person looks you in the eye and says they’re leaving. It feels personal. It feels like a setback. I’ve been there. I know what that weight feels like.

But I’ve also learned that losing people doesn’t always mean losing momentum. Sometimes it exposes what you’ve been ignoring. Sometimes it forces you to lead different, think bigger, and rebuild stronger.

In...

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You can’t fake it anymore.

The coaching game has changed. The agency game, too. 

What worked even 12 months ago is dead. Cookie-cutter funnels, random lookalike targeting, copy-paste webinars—done.

If you’re serious about growing a high-ticket offer, this episode gives you the real blueprint. 

What’s working? What’s not? And what the top 1% are doing that the rest of the market hasn’t c...

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When most people start winning, they throw their feet up, take a breath, maybe even post some self-congratulatory BS on LinkedIn. Not me. 

That’s exactly when I tighten the screws and ask, “Where are we slipping?” 

In this episode of The Boardroom Podcast, we break down what happens behind the scenes when we hit a growth spurt and why coasting is the fastest path to crashing.

We’re in a season wher...

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What’s up fam. 

On this episode of The Boardroom Podcast I’m breaking down the secret AI hiring system we built to scale our team faster than ever. 

If you’re still hiring the old way you’re already behind.

I’m showing you how we used a custom GPT to screen candidates grade resumes and hire top talent fast without sacrificing culture or values.

We went from 200 resumes to 3 A-players in just ...

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You ever look at your revenue and wonder why your bank account still feels broke?

Yeah we talk about that.

The Boardroom Podcast is where business owners, founders, and operators get the real playbook. 

I’m Iggy Odighizuwa, founder of Charlie AI, and every episode Tikis and I break down what it actually takes to scale a business that makes money and keeps money. 

No gurus. No recycled advice. 

Just real numbers...

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February was rough. Like really rough. 

We lost accounts, the product broke in ways we didn’t expect, and we had to make some hard decisions on the team side. 

In this episode, we discussed what it actually looks like when things hit the fan, not just how we dealt with it, but how we made decisions under pressure without losing sight of the bigger picture.

Tikis and I also break down why we said no to Blue Chip for ...

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SDRs and BDRs are about to be irrelevant. 

In this episode, I break down how AI tools like Charlie are taking over the front end of the sales process, qualifying leads with real financial data and moving them straight to the closer without friction. 

No more fake discovery calls, no more wasted time. 

Just sharp segmentation, fast decisions, and a sales flow that actually respects your calendar.

We also get into why ...

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