Guy Rocourt, cannabis industry pioneer and founder of Guy Rocourt Consulting, reveals hemp’s untapped potential beyond medicine—from renewable energy to sustainable materials. Learn why federal legalization is stuck, how AI accelerates advocacy, and why "clean label" cannabis could revolutionize consumer goods. A must-listen for entrepreneurs and eco-conscious leaders!
⏱ Timestamps
00:00 - Intro
00:28 - Guy’s journey: Military to MySpace to cannabis outlaw
02:51 - Founding Papa & Barkley (raised $70M)
06:14 - Hemp vs. Cannabis: The farm bill loophole
10:03 - Hemp’s 3 game-changing uses (energy, food, materials)
13:24 - Why Big Oil fears hemp’s 10X energy density
17:13 - AI for activism: Creating viral content with MidJourney
21:12 - The "Clean Label" movement in cannabis CPG
27:21 - Magic wand wish: Science-based federal regulations
🌱 Join the Clean Label Movement: Follow Guy on LinkedIn and Instagram @guyrocourt.
🛒 Try Clea Midlife (hemp wellness for women): cleamidlife.com
🎙️ Subscribe to Future-Proofed Podcast for more disruptive industry insights!
#HempRevolution #CannabisIndustry #SustainableEnergy #CleanLabel #AIForGood #FutureOfCannabis #Podcast #EcoInnovation #RenewableResources #BusinessGrowth
https://valeogrowth.com/
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