The Growth Hack

In this episode of The Growth Hack Franchise Marketing Unleashed, host Marcus Slater and co-host Mckenzie dive into one of the biggest debates in franchise marketing:

Should you spend more on Google search ads or social media ads like Facebook and Instagram?

If you’ve ever wondered which platform gives the best ROI, how to structure your ad budget, or whether you need both—this episode is for you.

What you’ll learn in this episode:

Bad Leads Aren’t Bad—You Just Gave Up Too Soon.

In this episode of The Growth Hack Franchise Marketing Unleashed, host Marcus Slater—founder and CEO of AdCloud Agency and Slater Digital Group—is joined by brand director Mckenzie to challenge a common marketing misconception: that a “bad lead” is a dead end.

Spoiler alert: It’s not. Most leads don’t convert because they’re not nurtured the right way—or long enough.

What you'll lea...

Marketing isn’t magic—it’s math.

In this episode of The Growth Hack Podcast, host Marcus Slater and Mckenzie, Brand Director at AdCloud, break down the metrics that matter when running ads and why tracking your marketing data is the key to real growth.

What you'll learn in this episode:

• The biggest mistake businesses make when boosting posts
• How to track and analyze Facebook Ads performance (without wasting money)
• Why impressio...

Confidence isn’t just a trait—it’s a business strategy.

In this episode of The Growth Hack Podcast, host Marcus Slater—founder and CEO of AdCloud Agency and Slater Digital Group—dives into confidence hacks for entrepreneurs. Whether you're just starting out or scaling your business, how you present yourself and handle challenges can make or break your success.

What you'll learn in this episode:

• How to project confidence—...

Quit or commit? Every entrepreneur faces this crossroads.

In this episode of The Growth Hack Podcast, host Marcus Slater—founder and CEO of AdCloud Agency and Slater Digital Group—dives into how to know when it’s time to double down or move on. Whether you’re launching a business, scaling a brand, or running marketing campaigns, knowing when to pivot, persevere, or pull the plug is crucial for long-term success.

What you'll lear...

Building a business from scratch? Here’s a behind-the-scenes look at how we’re doing it.

In this episode of The Growth Hack Podcast, host Marcus Slater—founder and CEO of AdCloud Agency and Slater Digital Group—pulls back the curtain on Misterpup, a brand-new pet waste removal service. From idea to launch, we’re breaking down the real process of starting a business, including branding, marketing, and scaling strategies.

What you&apos...

Want to outsmart your competitors without outspending them? Yes, it’s possible.

In this episode of The Growth Hack Podcast, host Marcus Slater—founder and CEO of AdCloud Agency and Slater Digital Group—dives into how to leverage your competitors’ marketing strategies to gain an edge. Big brands have already spent the money testing ads, refining messaging, and optimizing their campaigns—so why not learn from their wins (and mistakes)...

Sales don’t have to feel icky. In this episode of The Growth Hack Podcast, we’re tackling how to close deals without the sleaze—because nobody likes being harassed into buying.

Host Marcus Slater, founder and CEO of AdCloud Agency and Slater Digital Group, breaks down the right way to sell—building trust, creating real connections, and focusing on long-term success instead of short-term pressure.

What you’ll learn in this episode:

Big-budget results on a startup budget? Yes, it’s possible.

In this episode of The Growth Hack Podcast, host Marcus Slater—founder and CEO of AdCloud Agency and Slater Digital Group—breaks down how to get luxury-level marketing results without burning through cash. If you’ve ever thought, “I can’t compete because I don’t have a big budget,” this episode is for you.

What you'll learn in this episode:

• The smartest way to spend ...

Welcome to the very first episode of The Growth Hack Podcast—where we ditch the fluff and get straight into the real strategies that fuel business growth. Hosted by Marcus Slater, founder and CEO of AdCloud Agency, Slater Digital Group, and The Growth Hack Podcast, this show is all about smart, scalable, and slightly rebellious ways to build a thriving brand.

What’s inside this episode?

• The no-BS definition of growth hacking and ...