MSAE Insight
An original podcast series from the Michigan Society of Association Executives where we explore the creative solutions achieved by associations navigating today’s turbulent business, regulatory, and social landscapes and the people who lead them.
Episodes
In this episode of Insight, host Ariel Backus welcomes Erica Willard, CAE, executive director of the Michigan Association for the Education of Young Children. Erica shares her journey in early childhood education and highlights Michigan AEYC’s mission to support high-quality learning from birth through age eight. With nearly 4,000 members, the organization focuses on policy, professional development, and advocacy. Erica discusses c...
In this episode of Insight, host Ariel Backus sits down with A.J. Gruber, President and CEO of the International Safe Transit Association (ISTA). A.J. shares how his roots in packaging science at Michigan State University and his early career at UPS led him to champion innovation in transit packaging. Together, they delve into the vital role packaging plays in the global supply chain—especially with the rise of e-commerce—and the g...
In this episode of Insight, host Ariel Backus welcomes Joanne Misuraca, CEO of the Michigan Mortgage Lenders Association (MMLA). Joanne shares the rich history of the MMLA, which began in 1929, and how the organization has evolved to reflect industry shifts and a broader, more inclusive membership. She also reflects on her personal journey, from becoming the association’s first full-time employee in 1995 to helping shape it into wh...
In this episode of Insight, host Ariel Backus sits down with Phil Douma, executive director of the Michigan Funeral Directors Association (MFDA). Phil shares the rich history of MFDA, founded in 1880, and its pivotal role in shaping the National Funeral Directors Association. He also reflects on his personal journey to becoming Executive Director, inspired by the loss of his father and his career in funeral services and policy. The...
In this episode of Insight, host Ariel Backus chats with Ryan Hundt, CEO of Michigan Works Association, about the organization's role in strengthening workforce development across the state. Ryan shares his transition from the Michigan Economic Development Corporation to leading Michigan Works during the pandemic, as well as key initiatives like the Business Solutions Professional certification and partnerships with schools for car...
In this episode of Insight, host Ariel sits down with Ara Topouzian, executive director of the Michigan Venture Capital Association, to explore the critical role of venture capital in driving startup success. Ara delves into Michigan's growing tech scene, the impact of economic development organizations, and the association's initiatives like the Venture Fellows Program, which champions diversity and inclusion. He also addresses co...
In this episode of Insight, host Ariel sits down with Spencer Nevins, President of the Michigan Beer & Wine Wholesalers Association, to explore the vital work of representing 43 Michigan-based beer and wine wholesalers. Spencer shares insights into Michigan’s booming craft beer and wine industry, the role of advocacy and legal efforts, and the ongoing challenges around talent recruitment and infrastructure. He also explains the...
In this episode of Insight, host Ariel sits down with Amy Start, Executive Director of the Michigan Christmas Tree Association, to explore strategies for member recruitment and retention. Amy shares the rich 72-year history of the association, highlights its member benefits like the industry journal and biannual meetings, and discusses key challenges such as attracting new members and addressing retirements among veteran farmers. A...
In this episode of Insight, host Ariel speaks with Wendy Zdeb, Executive Director of the Michigan Association of Secondary School Principals (MASSP), about the critical role of professional development and mentorship within the association space. Wendy highlights how MASSP supports its members by offering over 200 events annually and expanding its mentorship program to include formal training for new administrators, ensuring they h...
In this episode of Insight, host Ariel speaks with Nichole Fisher, CMP, Executive Director of the Michigan Recreation & Park Association, about the critical need for sustainable funding and equitable access to parks. Nichole highlights the surge in park usage during COVID-19 and the growing demand for improved resources. She also shares strategies for boosting member engagement and underscores the vital role of association advo...
In this episode of Insight, Ariel chats with John Lindley, IOM, president and CEO of the Michigan Association of Recreational Vehicles and Campgrounds and The Michigan Manufactured Housing Association. John shares his insights on navigating Michigan's unique business landscape, exploring both the challenges and opportunities within the manufactured housing and recreational vehicle industries. The conversation highlights the crucial...
In this episode of Insight, Ariel chats with Angela Madden, MPA, executive director of the Michigan Association of Ambulance Services (MAAS). Angela shares her career journey to becoming executive director, detailing the unique challenges of working in a small-staff association and being available 24/7 for her members. They discuss the significant hurdles EMS agencies in Michigan face, including financial struggles, lack of reimbur...
In this episode of Insight, Ariel chats with John Tramontana, CAE, executive director of the Michigan Dental Association and current chair of the MSAE board of directors. They discuss meeting the diverse challenges of members, the significance of maintaining work-life balance, and John's career journey to becoming CEO of MDA. John also highlights the crucial role of mentors in navigating various professional roles and the importanc...
In this episode of Insight, Donna and Ariel chat with Deborah Mikula, executive director of the Michigan Library Association. They discuss the impactful work of the association and its members, strategies for gaining insights into the industry and its professionals, and initiatives aimed at attracting young talent to the profession. Learn about Michigan's Right to Read program and the association's advocacy efforts to champion impo...
In this episode of Insight, Ariel and Donna have the pleasure of visiting with Patty Corkery, President and Chief Executive Officer at the Michigan Credit Union League & Affiliates. Our hosts talk with Patty about what it's like to lead a large, complex, state-based association and how Patty leans in to learn what members need. Tune in to hear what MCUL has been doing to engage young professionals, ...
In our inaugural episode, we talk to Sam Klemet, president and CEO of the Michigan Association of Broadcasters and member of the Michigan Society of Association Executives’ Board of Directors. He joins our hosts Donna Oser, CAE, and Ariel Backus for an engaging conversation wrapped around his career journey, how his members are changing the world, and strategies for recruiting young and emerging professionals into the industry.
The Michigan Society of Association Executives presents the all-new Insight – a podcast for association professionals. Join our host Donner Oser, CAE, and her cohosts – some of the best and brightest young leaders in Michigan’s association community – as they explore the creative solutions achieved by associations navigating today's turbulent business, regulatory, and social landscapes.
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