Booming

Booming

Booming is a weekly podcast about the economic forces shaping our lives here in the Pacific Northwest. The Seattle area's been home to many booms over the years. It’s brought jobs, people, and wealth to the region, but also real growing pains that people here feel every day. In Booming, KUOW economy reporters Joshua McNichols and Monica Nickelsburg help listeners make sense of our ever-changing economy. We'll dig into what people are seeing or feeling and unpack the story behind it.

Episodes

December 3, 2025 20 mins

You may have heard that the economy is maybe... definitely... probably... in an “AI bubble.” 

    Companies are spending hundreds of billions of dollars to build the AI infrastructure of the future. The hope is all that spending will pay off with super-advanced AI that will more than cover the cost of building it.

    But that payoff isn’t coming — at least not yet. Companies are struggling to make a ...

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    Happy Thanksgiving! We hope you enjoy this bonus episode.

    The Booming team recorded a live event a few weeks ago at the Seattle Public Library about the future of Seattle’s highways – so we wanted to drop it in the feed in case you missed it.  

    Booming's Joshua McNichols co-hosted the event with Ian Coss. Coss is a reporter from WGBH in Boston and host of The Big Dig, a podcast about one of Boston’s bigg...

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    Our power grid is maxing out. We're plugging in electric cars, massive data centers, and heat pumps all at once. And it's not stopping anytime soon. Demand is expected to grow by 30% over the next ten years.  

    And the increasing demand is spiking our energy bills. But Big Tech is betting on a solution straight out of science fiction. Nuclear fusion.

    Today, could nuclear fusion fix our growing electricity crisis? Or is it ...

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    On our most recent episode, we reported on how tons of young people are choosing trade school over college out of fear of white-collar jobs drying up. Companies appear to be making big bets that AI can replace huge chunks of their workforces. 

    It seems like “go to trade school” has become the new “learn to code.” 

      But Dan Grossman -- professor and vice director of the University of Washin...

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      November 5, 2025 20 mins

      When it comes to the white-collar workforce, warning signals are blinking red. That uncertainty has more kids going blue collar. Trade schools are booming.

      On today's episode, as artificial intelligence and economic uncertainty reshape the labor market, could trade schools be the new ticket to the American Dream?

      We want to know what you think of the show, and what you'd like us to cover. Fill out our audience survey, linked h...

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      Seattle has more single people living alone than any major U.S. city.

      The average new apartment size in Seattle is just 650 square feet -- that’s the smallest in the nation. If you’re single, that might work for you. But if you want to raise a family in a larger space, that can get expensive: $3500 a month on average for a 3-bedroom apartment. That’s more than double what a studi...

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      October 22, 2025 19 mins

      Seattle and Portland are wrestling for the title of the city with the lowest birth rate. But it's not just the Pacific Northwest. Birth rates are declining across the country. 

      Environmentalists say there are benefits to slowing population growth, like less consumption and strain on resources. But economists start to worry when birth rates dip well below the replacement rate. That’s because it can mean slower econom...

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      October 15, 2025 16 mins

      In the debate over how fast we should be embracing artificial intelligence, one thing comes up again and again. The claim from tech CEOs that AI can cure cancer. 

      So can it?

      On today's episode, we get into what new AI developments in Seattle's biotech industry could mean for finding a cure. 

      Sign up for our first FREE live event at KUOW.org/events. Join Joshua and The Big Dig podcast to explore the future of Sea...

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      Electronic Arts (EA), one of the largest video game companies in the world, just sold for $55 billion, a record for a leveraged buyout. 

      The sale is sending shockwaves through Seattle's video game industry. Not just because a lot of people in Seattle worked on EA games, but because the company is banking its future on generative AI. 

      Generative AI has created a cultural conflict so deep, it's sliced the video game industr...

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      October 1, 2025 18 mins

      Coding looks like one of the first real-world skills AI is close to mastering. And AI coding tools are helping a lot more people build apps and websites – no technical expertise required.  

      But there’s a problem. It turns out, handing the keyboard over to a robot can end up costing more time and money than hiring a human to do that work. 

      Today, the unintended consequences of replacing human coders with ...

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      September 26, 2025 9 mins

      The long-awaited trial between Amazon and the FTC is over... after just a few days. Amazon has agreed to pay $2.5 billion to settle the case over its Prime membership program. 

      On this bonus episode, Joshua and Monica were in the courtroom during the trial, so they sat down to chat about what they heard during the hearings and why they think Amazon might have settled the case so soon.

      Thank you to the supporters of KUOW, you h...

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      September 24, 2025 20 mins

      Have you ever found it impossible to find the “unsubscribe” button? Maybe you’ve accidentally opted into “accepting all cookies?” Then you may have fallen for a "dark pattern."

      Dark patterns are at the heart of a lawsuit between Amazon and the federal government. The FTC claims Amazon used dark patterns to trick millions of users into subscribing to Prime without meaning to. And the complaint says Amaz...

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      September 17, 2025 20 mins

      College football season is here!

      If you follow college athletes on Instagram, you may have noticed -- they're doing a lot more commercials lately. And for doing this work, some athletes are raking in big bucks. 

      A court settlement this summer determined that students have a right to make money from sports. And for the first time ever, universities will be the ones to pay them.  

      How this new money flows will determin...

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      Every year, tens of millions of tourists visit Seattle’s Pike Place Market, the Elliot Bay waterfront, and sports stadiums.  

      That tourism industry is growing -- this year, a record number of cruise ships are expected to fill Seattle’s piers. Next year, the population of Seattle will swell- to about double its normal size when it hosts the Word Cup. 

      On today's episode, Seattle needs tourists to keep down...

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      September 3, 2025 14 mins

      Thrifting has long been a favorite pastime of Seattleites, so much so that we have the biggest Goodwill store in the world.  

      But buying second-hand is also an economic survival strategy for people who can't pay full price on back-to-school clothes or home appliances.  

      Now, in this increasingly expensive city, there's a sense that thrift stores are no longer fitting that need.

      On today's episode, Monica talks to an exper...

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      It's music festival season. Seattle's own Bumbershoot is just days away. But music festivals across the country are on shaky financial ground, and their futures could be in trouble.

      Over the past few years, dozens of small festivals have been canceled, and even the biggest ones are showing some signs of softening demand. 

      On today's episode, why is it so hard for this generation of music festivals to find their rhythm?

      Thank y...

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      August 20, 2025 22 mins

      For decades, owning a home was considered a golden ticket to economic security.

      The reality looks a lot different today -- the median price of a single-family home in Seattle is around $1 million, and the greater Seattle area is the third most expensive in the nation. 

      So, why do prices keep going up? And what would it take to make the dream of owning a home in this city affordable again? 

      We put those questions to a real...

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      Millions of people are asking tools like ChatGPT questions every day. But your questions don’t just fly up into the ether. They go to a real place. 

      AI has a backend, and it looks like massive data centers sprawling across farmland in places like central Washington.  

      Data centers provide the essential infrastructure needed to run AI apps and everything else we do on the internet. And tech companies say they bring e...

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      It's been almost 25 years since the Nisqually earthquake, the last "big one" to hit Seattle. 

      But the region is due for an even bigger one -- one that could be more massive than the underwater quake that just hit off the coast of Russia. 

      The Nisqually quake did at least $2 billion worth of damage across the Puget Sound region. It hit Seattle’s historic brick and stone buildings hard, and the city has learned a lot ...

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      July 30, 2025 12 mins

      Bellevue, Washington – Seattle's neighbor to the East - is having a bit of an identity crisis. For decades it’s been the younger sibling... trying to get out from under Seattle’s shadow.

      But now, Bellevue is preparing for a major change. Workers are putting finishing touches on the long-awaited link across Lake Washington. When it’s finished next year, two of the largest cities in our region will be connecte...

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