Funnel Radio’s Behind the Mic

Tired of lackluster virtual and hybrid events? Do you want to captivate your audience, whether in-person or by logging in remotely? This episode will open your eyes to creative techniques for producing engaging hybrid experiences.

Join me as I speak with Howie Zales, an expert in live event production. With decades under his belt working high-profile concerts and stadium...

Today we're wrapping up our series on using Google to promote your podcast. I'll share tips for leveraging Google Maps to get more visibility for your podcast. We'll cover how to create a custom map for your show, add guest pins with episode details, make it public and shareable, and use layers to organize by season or topic. By the end of this episode, you'll have actionable strategies to enhance you...

Welcome to another episode of Behind the Mic! I'm your host, Susan Finch. Today we're continuing our series on using Google's free tools to promote your podcast. In this episode, we'll discuss 7 ideas for leveraging your Google My Business profile to spread the word about your show. We'll cover creating posts when you publish new episodes, asking intriguing questions to prompt listens, making episode ...

In this episode of Behind the Mic, host Susan Finch discusses how to leverage Google Workspace tools for your podcast. She recommends getting a dedicated domain and email address for your show through Google Workspace. This opens up free analytics tools and helps establish your podcast's online presence. Susan then outlines the 9 steps to get set up: 

Today is the perfect day to set up Google Analytics 4.0 and elevate your tracking game. Even if you need assistance, our team is here to support you. And if your current team lacks the know-how, we strongly encourage them to take courses that reveal the logic behind Google Analytics 4.0. It's not just an upgrade; it's an entirely new frontier.

The DMANC has a three course series that I found super helpful. 

https://dmanc.org/worksh...

Have you ever thought about how many keynote speakers are actually introverts? Think about the distance on the stage from the audience - even when you have an engaging speaker who includes the audience. Then think about podcasting and the intimacy of podcasting. You are putting the show in your ears - you are listening to them in your car, your home, while walking the dog. You build a personal relationship with the host and their g...

Tenlo's Chief Technology Officer and podcast host, Tessa Burg joined Susan Finch to talk about the recent merger with Mod Op. Tessa talks about the expanded opportunities for their team, their clients, and the beauty of having an HR department. Sometimes trading the owner hat for a W2 is a very good thing. Tune in for this 15-minute visit, "From owner to employee - when mergers align with your vision."

About Ten...

Before You Commit, Know the Answers to These Questions

1. WHY ARE YOU DOING THIS? Is it to launch an initiative? Build reputation? Boost egos of your executives or clients? Give value to your existing clients? Open the door for new clients/prospects? Have fun with your lighter side?
2. WHO WILL HELP? Anyone involved needs to know and commit to the time and tasks for their port...

We are regularly asked at Funnel Media Group how to jump-start a show's reach into new markets, and reach new audiences. This episode covers advertising, sponsors, and the change in best practices over the past two years. Consumer behaviors have changed - how they consume media. This is where our guest, Mary Ann Pruitt shines through her agency, Mosaic Media Agency. You wil...

This episode was inspired by the great guests Interview Valet has been sending us for our hosts, and by a blog post, "Checklist Before You are a Guest on a Podcast". This episode covers expectations for guests hiring a podcast guest management firm, for those being contacted by them to have their clients on your shows, and what should be expect...

In this 13 minute episode we cover our favorite podcast equipment and the reasons we prefer one over another. There are some additional items we suggest to give you a more professional look and sound.

• Podcast Microphones - Rode USB Condenser mic , Yeti
• RiversideFM has more ideas:

  If you’re on a tight budget or j...

This episode covers one of the questions from the recent one with EJ and Nina in Funnel Feud. These are the top 8 answers given by 100 podcast hosts, guests, and team members. Aside from swearing, revealing too much, and other simple editing issues, why would a podcast host ask the guest for a do-over? We'll give you tips on how to work around these 8 common issues in this ...

You know the music, you know how it works. Play along with our version - Funnel Feud to hear the answers to these questions:

1. What is a reason you would want a do-over with a guest?

2. What is the reason your podcast failed?

3. What is your favorite podcast equipment?

We asked 100 podcast hosts, producers and teams and the answers in this episode are what they said. You can get the full list from us...

Podcasting editors' tips from EJ Albaugh. EJ reminds us that if we can do a bit of practice we can save time and money with our editing solutions. Don't be afraid of a retake, and beware of Zoom twang when there are bandwidth issues for your host or your guest, or your producer.  If you listen to this and would like the podcaster's checklist magnet from Funnel Media Group, email producer@funnelradio.com with your mailing address a...

Tune in for this packed episode with free tools podcasters can use to expand their reach. There are two free tools we are going to cover in this episode:

Using Playlists to increase your exposure in the podcast venues including Spotify, Apple Podcasts/playlists, Podchaser, and the rest that give you that option.

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Using Podcast venue profiles to engage with a new...

Sometimes guests are hard to secure during the holidays. Sometimes you are pulled in many directions and don't have the same time for your show. That's OK. Make the use of this time to improve your podcast for next season. Listen to these 10 tips you can start right away. 

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You can listen, or just jump to this list without the logic behind it:

1. Review all posted episodes for typos, chec...

You created this great podcast, or so you thought, and you liked how it was set up, but not really. And you have new team members and they say, "I hate that software, I hate that platform, let's do something better." Or maybe even that platform went away or stopped being as effective, whatever the reason there's a need for a move. But there are some different types of moves. This episode is going to c...

Let's talk about television families.

The good: The Brady, the Flintstone, Huxtable, Barone, Evans, Drummond & Jackson, Addams, Munster, Cleaver, Duke, Clampett, Arnolds, Jetsons, Partidge, Carwright, Bradford, Cunningham, Ingals, and Kyle Families

Then the not so good but lovable Bluth, Simpson, Griffin, Bunker, Bundy, Belcher

And the bad. Soprano, Ewing, Roy, Dutton, Carrington, House of Lanniste...