Mastering Tech Growth

Mastering Tech Growth

Welcome to Mastering Tech Growth, where we dive deep into the strategies, challenges, and triumphs of scaling tech-driven ventures. Join us as we explore the dynamic world of technology businesses, uncovering the secrets behind successful growth trajectories. Each episode brings you candid conversations with founders and industry experts, sharing invaluable insights, proven tactics, and real-life stories. Whether you're a budding entrepreneur or a seasoned professional, discover the roadmap to navigating the complexities of scaling in the ever-evolving tech landscape.

Episodes

August 5, 2025 79 mins
For today’s episode, Mike is joined by Sphira Tucker of Buildkite to discuss building momentum and velocity by removing friction from your business. Something that, as you will see, is not just about putting in place good processes and following them. Find out why slowing down to fix friction might be the fastest move you make – and exactly how to do it. KEY TAKEAWAYS Better tools are essential for tech growth. Deploying the r...
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Today, Mike is joined by Ben Buaron, Founder & CEO of Windmill Growth. They help founders turn their LinkedIn into their number one growth channel. No hacks, no influencer playbooks, just real, sustainable visibility that brings in leads, builds credibility and opens doors. Ben’s been a founder himself and now teaches others how to stop hiding behind logos and leverage LinkedIn to build trust. Ben and Mike unpack why visibility be...
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For today’s episode, Mike is joined by the father of SEO, Bruce Clay. Since 1996 he's been helping businesses get found online. He has taught 1000s of marketers and written several go-to SEO books. All while creating SEO strategies for brands like Netflix, eBay and Home Depot. Now he's focused on helping teams adapt their content for AI to stay visible as search evolves. You’ll learn all about AI Optimisation (AIO) - how to ensure...
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For today’s episode, Mike is joined by Natasha Walstra, the founder and CEO of Near Point Strategies. She helps founders turn relationships into revenue using Smart Content, Strategic Outreach and the network they already have. Her clients don't chase followers. They get sales calls, replies, and gain real momentum just by showing up with the right message to the right people. She built this approach after leading brand strategy at...
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For today’s episode, Mike is joined by leadership and innovation consultant, Elizabeth Bieniek. The tech visionary who co-founded WebEx Hologram at Cisco and was named one of the topmost influential female founders by TechCrunch. Elizabeth helps founders and teams stay clear on their why, so they can make better choices and grow with purpose. KEY TAKEAWAYS Solve real human problems instead of just creating innovative features. ...
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For today’s episode, Mike is joined by Matthew Stafford, managing partner of Build Grow Scale, who has helped hundreds of e-commerce stores hit eight figures, including brands like Organifi and Pink Lily. They unpack taking e-commerce businesses from traffic-burning money pits to revenue-generating machines. Matthew shares data-driven strategies, smart conversion optimisation techniques, and a customer-centric approach that has t...
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For today’s episode, Mike is joined by Tim O'Hearn, a software engineer, former Black Hat growth practitioner, and the author of Framed a Villain's Perspective on Social Media. For many years, Tim’s been inside the system, building tools that successfully manipulated feeds, scaled fake social media engagement and exploited attention at a mass scale. It is fair to say Tim has his finger on the pulse when it comes to what works on ...
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For today’s episode, Mike is joined by Amir Barsoum, who is the founder or co-founder of multiple highly successful businesses including Vezeeta, a leading digital healthcare platform, and In-Vitro Capital. Instead of looking for founders to invest in, Amir starts with a problem, looks for a solution, finds the right experts to solve that problem, and then builds the company.  Amir walks us through how this works, why most people ...
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For today’s episode, Mike is joined by Michael Schank, the founder of Process Inventory Advisors and the author of Digital Transformation Success. For over two decades, Michael has helped companies clean up the way they work so they can grow without the chaos. Today, Michael walks us through his process and inventory framework. He breaks down the simple steps most startups skip which lead to small bits of waste within their process...
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Do you want to know what separates the startups that get funded from the ones that don´t? Today, Mike is joined by Alexandra Nicoletti, a partner at Camber Creek, one of the leading VC firms. Prior to this, Alexandra was in real estate and private equity at Apollo and worked in investment banking at Goldman Sachs.  Alexandra has seen every version of a pitch you can imagine. Today she breaks down exactly how to target the right in...
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If you're serious about scaling without relying on paid ads, this episode is for you. Today, Mike is joined by Ben Sharf, co-founder of Platter, creator of 160+ Shopify storefronts, angel investor, and host of Turning Pro. He breaks down how shifting from company marketing to founder-led storytelling can be your biggest growth hack. Founders don’t win because their posts are perfect—or because they pour money into ads. They win be...
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For today´s episode, Mike is joined by Mike Todasco a visiting fellow at San Diego State University and former director of Innovation at PayPal. Mike holds over 100 patents and has a passion for leveraging AI to get things done fast. If you are a solopreneur who wants to scale quickly without building a team, this episode is very much for you. KEY TAKEAWAYS AI genuinely can super charge your business. Experiment to get the most...
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Today, Mike is joined by Quentin de Quelen the CEO and cofounder of Meilisearch, one of the fastest growing open-source search engines, which can easily be integrated into websites and applications. Quentin helps companies create fast, customisable, typo-proof search experiences.   Today, for research, 46% of Gen Z prefer Instagram and TikTok. YouTube is now the go-to for tutorials and reviews, while ChatGPT, Perplexity, Voice Ass...
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For today’s episode, Mike is joined by Marcus Fontoura, Azure Core CTO, Technical Fellow at Microsoft, holder of 50 patents and the author of A Platform Mindset. Marcus is certainly a man who knows how to scale tech without breaking it. If your startup is taking off so fast that you can’t keep up or are drowning in bugs and relying on hot fixes and workarounds to hold things together, this episode is for you. It teaches you how to...
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For today’s episode, Mike is joined by Graham Riley, a LinkedIn strategist, speaker, and founder of LinkedIn Enterprises. For 20+ years, Graham has been helping B2B companies generate millions in revenue using LinkedIn. His strategies don´t just get you likes; they drive deals. He and Mike discuss how you need to respond to drastic algorithm changes, why your execs need to engage on LinkedIn, quickly create content, take advantage...
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For today’s episode, Mike is joined by Chris Silvestri, the founder of Conversion Alchemy. Chris helps B2B SaaS companies break through the noise, reach more would-be customers and show them why they are the obvious choice. Chris’s carefully honed approach uses the alchemy of copy, UX, and decision-making psychology to turn browsers and visitors into loyal, paying customers. He digs deep into customer research, pulls out real insi...
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For today’s episode, Mike is joined by Lukas Gentele, CEO and co-founder of Loft Labs, to discuss how to ensure that your open-source project doesn’t end up being one of the 80% that fail. Lukas has successfully launched multiple open-source projects and turned them into profitable businesses. Through this episode, he provides the bones of a framework you can use to do the same. KEY TAKEAWAYS Open source needs to solve real prob...
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Today, Mike is joined by Sam Piliero, founder of The Moonlighters, a marketing agency helping brands scale profitably. Sam and his team break down why most brands struggle to scale their ads, and how small fixes in strategy can make the difference between them running ads that are burning cash and ads that enable firms to scale profitably. Sam explains how to use AI for marketing, work out what strategy is right for your company a...
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For today’s episode, Mike is joined by Marcelo Calbucci, the author of PRFAQ Lab. He has been successfully growing startups for 18+ years and is a former Amazon exec. His book PRFAQ Lab breaks down the framework Amazon uses to determine whether an idea is viable and how to develop it. This framework has helped to ensure that in a world where 92% of start-ups fail, most of Amazon´s succeed. As do other start-ups that use the framewo...
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For today’s episode, Mike is joined by Jonathan Mast, the founder of White Beard Strategies. He is a leading voice in AI prompting mastery with over 400,000 followers. Jonathan has helped 1000s of business owners and entrepreneurs unlock AI's full potential using his structured four-step framework. Enabling some of them to experience a 5,000% uptick in their ROI. This episode is a must listen if you want to stop wasting time with ...
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