The Click to Close Podcast

Most leads don’t slip away because the offer is weak. They slip away because of how the follow-up is handled. ⏱️ Missing the right timing, not asking the right questions, or failing to stay consistent can quietly kill your chances without you even realizing it. The good news is that fixing this doesn’t take a complicated system—it just takes awareness and a few intentional tweaks.

In this episode, we break down the common mistake t...

What really makes a salesperson great? In this episode, we talk about why some agents crush it while others hesitate to even pick up the phone. We break down how being too empathetic can actually hold you back, why coming across as too pushy turns people off, and what it takes to find the sweet spot in between. You’ll hear why consistency matters more than motivation, why “no response” isn’t the same as a no, and the three key habi...

This week was packed—from in-person team catch-ups to major system shifts 💻. We talked about what it’s really like going from fully remote to a buzzing office, onboarding new hires, and trying to stay productive while the room’s full of side conversations and snack breaks 😅.

We also shared why we finally made the move from Pipedrive to HubSpot 🔁—and how it’s already making things smoother when it comes to contracts, payments 💳,...

In this episode, we talk about what really happens when people get rattled by others doing the same thing they are. From shady comments on posts to the pressure of always being “first,” we get into the kind of mindset that slows people down—and the one that helps you move faster. ⚡️

We share thoughts on staying focused, dealing with unpaid invoices (yeah, that happens), and why consistency will always win over ego. 💪🏽 It’s not ab...

In this episode, we talk about a new platform that’s giving loan officers exactly what they’ve been missing—control. This isn’t just some static directory. It’s a full setup with lead gen tools, custom landing pages, built-in reviews, and CRM integrations that actually work. No more sitting around waiting for agents to hand over leads. Now lenders can show up, stand out, and start building real connections on their own terms 📈.

We...

In this episode, we cover key industry news, starting with Housing Wire and their "The Gathering" event.  We also share updates on ez Home Search, including new tools for loan officers, our strategy to keep agent costs low by expanding into areas like home services, and our user-based pricing.  Plus, we discuss integrating lender partners into the platform. 

Looking ahead, we highlight upcoming events in Tahoe and Conversion Con.  ...

In this episode, we covered key updates on what's coming next.

Our new app is set to launch in Q3. The consumer version will include features like in-app messaging, saved searches, and real-time push notifications 🔔. The agent version will follow, with integrated tools that pull directly from Follow Up Boss for easier lead tracking.

We also talked about the new review system. It helps agents collect more positive reviews while fil...

We’ve been on a mission to cut the fluff from real estate tech—and this episode lays out exactly how we’re doing it. ⚙️

In this episode, we talk about why most agents stop using their tech... and how making things easier is the real unlock. We walk through the latest updates to the ez widget: quick one-off save searches, custom open house pages, home value tools, and more—all designed to work fast and stay out of your way.

We also ...

In this episode, we’re tackling cold calling—yes, it’s still relevant and can actually be a powerful tool for lead generation. 📞 We break down how to approach cold calls the right way, how to handle the nerves, and why they’re still a great way to build connections.

We’ll talk about strategies to make cold calls feel more natural, how to keep conversations going, and how to turn a simple call into a solid appointment. If you think...

Most agents struggle with lead conversion because they either come off too pushy or they’re afraid to ask for the sale.

In this episode, we break down exactly how to turn cold leads into loyal clients—without sounding desperate or salesy. We’re talking about the follow-up strategies that actually work ✅, the common mistakes that kill deals ❌, and the scripts that make conversations flow naturally. If you're tired of chasing leads t...

Most people overcomplicate sales. They think it’s about fancy scripts or saying the “right” thing at the “right” time. It’s not.

👉 Sales is about psychology, trust, and understanding what actually moves people to take action.

In this episode, we break down the real reason people buy, the mindset shift that turns hesitation into a yes, and the biggest mistake that’s probably costing you deals (without you even realizing it).

💡 No ...

Let’s be real—30 calls a day or a few conversations isn’t full-time work. Too many agents are playing it safe, and too many leaders are setting the bar too low. In this episode, we break down what real prospecting looks like, why 80+ calls a day should be the standard, and how top producers are making thousands of dials per month.

We also expose a hidden killer in real estate—email deliverability. If your emails are landing in spam...

Most agents struggle with lead follow-ups, but it doesn’t have to be that way. We’re breaking down how to work smarter—not harder—when it comes to prospecting and lead generation. 📈 We talk about why most agents get ignored, how to use smart lists to reach the right people, and the difference between interrupt marketing and search-based marketing. Plus, we’re sharing live cold-calling strategies and talking about the real estate e...

We’ve been working on something big, and it’s finally live! 💪🏽

In this episode, we break down our new widget that makes lead management and follow-ups easier than ever. It connects seamlessly with Follow Up Boss, automatically pulls in agent details, and even lets you generate home values and cash offers on the spot. Plus, we talk about the launch of EZ Agent Connect and what’s coming next. If you’re looking for a way to streamli...

Tired of bouncing between platforms just to manage your leads? Same.

That’s why we’re building something we’ve always wanted—a tool that makes lead management effortless, all inside Follow Up Boss. No more manually moving leads, setting up alerts, or missing out on potential deals. This is the next big thing for real estate teams.

Here’s what you’ll learn in this episode: ✅ How this new tool will streamline your entire follow-up pr...

Everyone’s chasing leads—but most agents are chasing them the wrong way.

In this episode, we break down the biggest mistakes real estate teams make when it comes to lead generation and why focusing on the wrong metrics is killing your conversions. More leads don’t always mean more deals—so where should you actually be putting your focus?

Here’s what we cover: ✅ The #1 shift you need to make in your lead strategy ✅ How to tell if yo...

In this episode, we’re breaking down the BIGGEST struggle almost every real estate team is facing right now: agent productivity. Why do so many agents struggle with just showing up and doing the work? We sat down with 40+ team leaders to figure it out.

Here’s what you’ll get in this episode: ✅ The #1 reason agents lose deals (and how to stop it) ✅ Why most teams are leaving money on the table ✅ How to build a team that actually fol...

We’re starting 2025 with a clear focus on growth and smarter strategies to help you take your business to the next level. 📈 In this episode, we share new tools and ideas for managing your leads, protecting your business from costly mistakes, and creating better opportunities that actually convert. 🔥

It’s all about working smarter, not harder—prioritizing quality over quantity, having more meaningful conversations, and setting you...

In this episode, we're focusing on what actually works when it comes to converting leads.📈 We break down a simple but powerful strategy to filter out the time-wasters and focus on leads that are ready to close.

If you're tired of chasing dead-end leads, this is for you. We discuss practical steps to get you from "maybe" to "yes" faster, without all the guesswork. We’ll explore the key questions you need to ask yourself when decidi...