Brand Talk With Rachel and Drew

Brand Talk With Rachel and Drew

Welcome to the ”Brand Talk with Rachel and Drew,” where we dive deep into the world of beauty, entrepreneurship, and salon success. If you’re a stylist, salon owner, or beauty enthusiast with big dreams, you’re in the right place. We’re here to unlock the secrets, strategies, and stories behind building million-dollar beauty empires.

Episodes

October 5, 2026 • 14 mins

Every minute you spend watching what your competitor is doing is a minute you're robbing from your own creativity. The people who run circles around their industry aren't the ones with the best ideas, they're the ones who actually take action instead of scrolling.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big br...

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Just because someone has been here a while doesn't mean they've earned a raise, and giving one anyway quietly eats a salon's already thin margins. Raises are earned, not given, and the proof always comes before the pay.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product br...

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September 28, 2026 • 40 mins

The content you think is going to hit is usually the content that flops, because you are not your audience. Here's what we've gotten wrong and right running Meta ads, why static is beating video right now, and the offer that makes any ad actually convert.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands rich...

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Quiet quitting isn't just your team still clocking in while checked out, it's owners doing it to their own business without realizing it. Here's how to spot it, what actually causes it, and what to do when the person quietly quitting is you.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready...

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Another big brand just went public and put its products in 600 Target stores, and salon owners are quietly wondering why their sales are up but their profit is down. Here's what's really happening to your margins, and the numbers you have to know to survive it.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brand...

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September 18, 2026 • 13 mins

There are only two ways to grow a business: get more customers, or get the ones you have to spend more. Everything else is noise, and most people are so busy with the noise they never do the one thing that actually brings customers in.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to bu...

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Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ...

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Every brand that wants to work with you feels like a yes until it costs you your reputation. Jaye Edwards breaks down exactly how he decides who to say no to, how he negotiates, and the one contract term he always fights for.

► FOLLOW JAYE HERE!!

https://www.instagram.com/jaye_edwards

https://linktr.ee/jayeedwards?utm_source=ig&utm_medium=social&utm_content=link_in_...

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Jay Edwards flew in from Australia, and a lot of the salon owners who follow us already know his work. His hardest lesson for owners still stuck behind the chair is that the control you grip so tightly is the exact thing keeping you trapped.

► FOLLOW JAYE HERE!!

https://www.instagram.com/jaye_edwards

https://linktr.ee/jayeedwards?utm_source=ig&utm_medium=social&utm_...

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Being clear with your team is not the same as being mean, even though it feels that way at first. Here is how I give direct feedback every single day without the other person wanting to go cry in a corner.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actua...

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August 31, 2026 • 29 mins
Time served is not a reason for a raise, and treating it like one quietly drains your business. Pay for the role and the results, not for loyalty or for the threat of someone walking out the door.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rac...

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August 28, 2026 • 14 mins

Selling something cheap does not make it easier to profit, it makes it harder, because now you need volume and capital you don't have. The day I started selling 2,000 dollar programs instead of cheap products, everything changed.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a ...

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The most valuable hire you'll make as an owner isn't another stylist, it's the person who takes everything off your plate that isn't making you money. Here's what our personal assistant actually does all day, and how to find your own.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to bui...

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Organic is walking to the store and ads are driving, both get you there, one just costs money and moves faster. An agency wanted 23,000 dollars a month plus 40% of sales to do what you can learn to run yourself.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. ...

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Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down how they built a private-label hair extension brand inside their own salons & how hundreds of salon owners are now doing the same. You get the REAL systems, the ...

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Everyone overcomplicates content until they never start. Set up a tripod, capture what you already do all day, and you can make a month of posts in one afternoon.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thoma...

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You became the queen bee behind the chair because it made you feel wanted and important, and now you cannot get out. The way out is turning what only you can do into a system anyone on your team can run.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually...

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You taught the classes, sold the product, and kept the relationship alive, and the checks never came. This is the side of beauty education the contracts are built to keep you quiet about.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week...

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Your four stylists doing 5K a month could each be doing 10K. That gap is 220,000 dollars a year, and the reason it is not happening is probably you.

Brand Talk with Rachel & Drew is the podcast for salon owners who are great at their craft, capped by their hours, done making the big brands richer & ready to build a product brand THEY actually own. Each week, Rachel & Drew Thomas break down h...

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I stayed quiet about this for years because speaking up could mean cease and desist letters and a legal fight, and I have five kids to think about. I am opening the files anyway, every name and brand redacted, because educators deserve to know what really happens. ━━━━━━━━━━━━━━━━━━━━ ► ATTEND A BRAND WORKSHOP (start here) https://www.thebyob.com/discovery-session ► WORK WITH US + FREE TOOLS Build your business (course): https://co...

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