The Therapy Business Podcast

The Therapy Business Podcast

We know how challenging growing a practice can be, and don’t think it should require an accounting degree just to run your business. If you're a physical therapist or mental health therapist, we’re here to help you build a practice that creates more time, makes more money and serves more people.

Episodes

July 15, 2026 29 mins

We walk through a practical checklist to find the hidden reasons a therapy practice website fails to convert visitors into booked consults. We focus on speed, clarity, and simple language so patients can instantly understand what we do and take the next step without friction.

Our Profit Coaching program is enrolling new practices now. 

We specialize in helping therapy practices like yours achieve financial clarity, so y...

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We break down a simple bank account system that keeps therapy practice cash flow clear and helps us stop overspending when everything sits in one checking account. We walk through the core accounts every practice needs, then share optional accounts that solve real problems like prepaid packages, debt, and hiring risk.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physica...

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Making more money doesn’t solve cash flow stress when our spending expands to match every new dollar. We explain Parkinson’s Law, the feast-or-famine cycle, and how Profit First “small plates” can help therapy practice owners pay themselves consistently and scale with clarity.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I...

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We sit down with Jodie Layne to unpack how she builds clinic growth with clear positioning, simple messaging, and consistent follow-up that stays human. We also dig into the POWER framework she used to help scale a hormone clinic to $4.2M and how clinic owners can use automation and AI without losing trust or personality.

Email Jody: Jody@acceleratedmedicalpractices.com
Join her workshop

Subscribe to her Podcast: Beyond Horm...

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We break down what makes a Psychology Today profile get clicked and why the first two sentences of your bio matter more than most therapists realize. We also share practical fixes for jargon, AI-written copy, and photos so your profile feels human and draws the right clients.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced r...

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We answer three tough practice questions that hit both the heart and the bottom line: how to build referral partners as an introvert, how to handle cancellation fees without guilt, and how to think clearly about wait lists and ethics. We share simple language and practical rules that protect cash flow, strengthen your reputation, and help more clients get the right care faster.

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Hey Physical Therap...

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We talk with Laurel, an EMDR group practice owner, about the moment a sudden medical crisis forced her away from her practice for five months. We break down the real systems that kept her team supported, her clients cared for, and her finances stable so she could focus on healing. 

Connect with Laurel:

https://www.laureltherapy.net/

Our Profit Coaching program is enrolling new practices now. 

We specialize in...

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May 20, 2026 20 mins

We break down how to decide whether a second location will grow your therapy practice or quietly drain the one that already works. We walk through the numbers, the demand signals, the money, and the operational setup you need so expansion stays profitable and doesn’t burn you out.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for...

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We talk with marketing agency owner Joel Miller about why most service providers underprice their work and how that choice quietly blocks growth. We break down positioning, value-based pricing, and practical ways therapy practice owners can raise rates while serving clients well. 

Connect with Joel:

https://www.theskyfloor.com/

https://www.linkedin.com/in/joelelliottmiller/

Our Profit Coaching program is enrolling new practices n...

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May 6, 2026 22 mins

We lay out a practical 90-day plan to implement Profit First in a therapy practice, starting with bank accounts, allocations, and simple weekly habits. We also explain how to create instant financial clarity, cut overspending, and build toward quarterly profit distributions that actually reward you.

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'...

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Your next client is searching right now, and they’re deciding in seconds whether your practice feels trustworthy, easy to reach, and worth booking. We sit down with Darcy from Propel Marketing and Design to unpack what actually moves the needle for local SEO in therapy practices and wellness clinics, without the jargon and without the gimmicks.

Darcy is the founder of Propel Marketing & Design, where she helps clin...

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We explain why bookkeeping matters but still cannot tell you what to do today with the cash in your therapy practice. We lay out a behavior-based money management system using Profit First so profit becomes a habit and cash flow stops feeling like feast or famine. 

Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for advanced readers...

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Ethical persuasion helps clients reach a decision without pressure, guilt, or manipulation, and it works just as well in marketing as it does in the therapy room. We break down how people actually decide, why “no” often means indecision, and how to use persuasion science to increase follow-through and trust. 

Today’s guest is Patrick van der Burght, who assists businesses and professionals to be ethica...

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We break down how to bring your clinicians into the business story with real numbers while still keeping healthy boundaries around what stays private. We use a purpose-first approach and share the specific percentages and performance metrics that build trust, improve retention, and spark better teamwork.


• Setting a clear purpose for sharing numbers with the team
• Using percentages to explain profit, payroll, and operating e...

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We share how Dr. Lance mentored an internal leader to become CEO, built systems that survive turnover, and used equity partnerships to grow a durable, valuable practice without burning out. We set a practical path for strategy time, clear boundaries, and a definition of enough that protects health and family.


Dr. Lance Knaub, Best Selling author of The 4% Break-Thru, helps entrepreneurs with 6 figure businesses to avoid ...

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We share a humane, six-step framework that turns stressful sales calls into clear, ethical conversations that help clients say yes with confidence. Jonny Holsten shows how to confirm pain, qualify with heart, anchor price early, and end every call with a solid next step.

Get the book free at www.bridgeselling.com/book or order Fix Your Broken Sales Calls on Amazon



Our Profit Coaching program is enrolling new ...

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March 5, 2026 10 mins

We reframe budgeting from a rigid diet into a freeing plan that gives permission to spend, sets a balance you choose, and helps you enjoy money without guilt. Through simple stories and practical steps, we map how a proactive plan turns stress into calm and intention.



Meet with one of our coaches

Hey Physical Therapists! I'm currently writing the book Profit First for Physical Therapists and I'm looking for ad...

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We unpack why so many owners stay busy while their practice stands still, and how awareness plus simple systems can turn a job you built for yourself into a business that runs without you. Rick Tracewell shares practical, shame-free ways to escape the “uncomfortable comfort zone” and build real momentum.

• defining the uncomfortable comfort zone
• why autonomy and ego fuel avoidance
• the myth of hustle and...

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February 4, 2026 16 mins

We answer three big questions practice owners keep asking: how to reward teams when margins feel tight, where the best referrals come from, and the single financial move that protects profit you can actually spend. Practical, simple steps you can apply today without guesswork.

• profit-sharing that flexes with real results
• session incentives tied to clear thresholds
• training, flexibility, and perks that staff value...

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January 28, 2026 22 mins

We pull back the curtain on a year of tight cash, hard cuts, and better systems that led to healthier margins and faster growth. We share what broke, what we fixed, and the habits that keep profit steady as we serve more practices.

• losing a key team member and redistributing work
• profit squeeze from upfront payments and payroll timing
• creating a drip account to match cash to delivery
• migrating CRM to ActiveC...

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