Meaning Business Podcast

Meaning Business Podcast

This podcast is designed to give you the tools, strategies, and mindset to set your own benchmark and achieve success in your business endeavours. Whether you’re just starting out or looking to take your business to the next level, the Meaning Business Podcast is here to help you learn, grow and take action towards achieving your goals.

Episodes

June 28, 2025 28 mins

Success doesn’t just happen - it’s designed. In this episode, we break down what it really means to design your own success in business. From setting intentional goals to building systems that support your vision, we’re diving into the habits, mindset, and strategies that help you take control of your own journey.

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The Six P's - a powerful framework every business owner should understand to build, grow, and sustain a successful business. From hiring the right People to refining your Processes, from protecting your Profit to delivering a standout Product, from knowing your Position in the market to proactive Planning - these six pillars are what separate thriving businesses from struggling ones.

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June 5, 2025 24 mins

Bruce and Peter explore the idea of leadership from a different angle. What does it actually mean to be ‘in charge’? Who really holds the power to shape a business, its culture, and its future?

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Bruce & Peter break down the fear and hesitation around AI and technology and why embracing innovation is essential for modern business growth. Whether you’re a business owner, entrepreneur, or just someone who feels overwhelmed by all things digital, this episode will shift your mindset from fear to opportunity.

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May 25, 2025 35 mins

Co-host Bruce flips the mic to interview his partner in strategy. From Pete’s childhood hop between countries, to boot-strapping ventures, to steering Benchmark Business Advisory into a respected advisory firm, he unpacks the pivotal wins, missteps and mindset shifts that forged his “action-over-advice” philosophy.


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May 15, 2025 41 mins

In this episode, Bruce and Peter dive into the five key stages of selling a business, a framework developed by Benchmark through decades of experience since 1999. This isn’t guesswork, it’s a proven roadmap built from real-world transactions, trial and error, and a few hard-earned lessons along the way.


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You’ve made it past the startup grind, built a strong business, and reached a level of success - now what? Bruce & Peter dive into what comes after success. Whether you’re feeling stuck, wondering how to keep growing, or considering an exit strategy, we explore the critical decisions business owners face when they’re no longer just surviving, but thriving.

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Bruce & Peter are joined by Ian Salter - a seasoned sales pro with stories, lessons, and real talk about what selling really means in today’s business world. From building rapport to closing deals, Ian shares how his approach to sales has evolved over the years - and why understanding people is at the heart of it all.

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We’re diving into the future of business valuation with Trevor Monaghan - founder and CEO of Valuation Ultimate software. Trevor brings a fresh and forward-thinking perspective to how business valuations are evolving in an increasingly data-driven world.

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Buying, selling, or leasing property? Whether you're a business owner, investor, or first-time buyer, understanding property law is crucial. Bruce & Peter sit down with Kayleigh Swift from NB Property Law to break down the key legal considerations in both commercial and residential property transactions.

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February 26, 2025 30 mins

Bruce & Peter take a deep dive into the financial backbone of every business - the Profit & Loss Statement and Trading Statement. Whether you're a seasoned entrepreneur or just starting out, understanding these financial reports is crucial for making informed decisions and keeping your business on track.

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February 16, 2025 9 mins

In this 2024 recap, we take a look back at where we started and the biggest highlights of the year. From the eye-opening ‘No Dirty Forks’ episode to the ‘Job vs Business’ discussion, we reflect on key insights, lessons learned, and what’s next.

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February 3, 2025 30 mins

Feeling stuck? Lacking motivation? If you’ve lost your business mojo, you’re not alone! In this episode, we’re diving deep into why business owners and entrepreneurs sometimes lose their drive—and, more importantly, how to get it back.

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January 19, 2025 38 mins

Bruce & Peter welcomes insolvency expert Hank de Jonge to tackle the fears and misconceptions around going broke. Hank shares why insolvency isn’t as terrifying as it seems and what you shouldn’t do when facing debt. Whether you’re a business owner struggling with finances or simply curious about navigating tough times, this episode is packed with practical advice, expert insights, and a healthy dose of reassurance.

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January 8, 2025 35 mins

In this episode of we’re diving into one of the cornerstones of business success: having a clear and actionable business plan. Whether you’re launching a startup, scaling your existing business, or pivoting to a new opportunity, a solid plan is essential for guiding your decisions and keeping you on track.

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December 27, 2024 18 mins

Start the year strong! We discuss revisiting your business plan, setting clear goals, and the importance of taking a break to recharge. Tune in for tips to align your vision and set yourself up for success in the year ahead.

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Ready for another round of innovation? Join Bruce & Peter as they explore how to blend creativity and strategy to drive meaningful change in your business.

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December 12, 2024 30 mins

What if we told you that to look forward, sometimes you need to step back? In this episode we’re bringing you back to 1985 to uncover how the innovations of the past shaped the way we do business today.

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December 6, 2024 29 mins

Bruce & Peter share their biggest business missteps and the lessons they taught them, proving every failure is a step toward success.

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December 4, 2024 20 mins

From unexpected market shifts to unforeseen challenges, Keith shares his insights with Bruce and Peter on why a backup strategy isn’t just a safety net - it’s a necessity.

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