Podcasting Momentum

Change is the only constant in podcasting. Algorithms shift, platforms evolve, and audiences grow or sometimes disappear. That’s why knowing when and how to make a podcast pivot can mean the difference between fading out and building real momentum. 

Podcasting Momentum is here to guide business owners, entrepreneurs, and marketing managers through every stage of creating, adjusting, and thriving with your podcast.

In each episode, ho...

Your podcast studio speaks before you do. What's it saying about your personal brand?

In this episode, we dive deep into creating an intentional podcast set design that elevates your message and connects with your audience. Whether you're broadcasting from a spare bedroom or investing in a full-blown virtual studio, your podcast aesthetics matter more than you think.

We break down everything from camera framing and room lig...

Want a real look behind the scenes of what makes a small podcast thrive? In this episode, we’re diving deep into how becoming a micro influencer can lead to powerful audience relationships, even without massive downloads.

We’ll break down how to attract aligned podcast sponsorship opportunities and grow your email subscribers list with content that connects. You’ll also learn how to elevate your podcast marketing game and why it’s c...

Ever hop on a Zoom call, hit record, and later realize you looked like a shadowy floating head with a plant sticking out of your head thanks to where it was placed in the background? It happens more often than you'd think. Those little details can really shift how your audience sees you, especially if you're running a video podcast.

In this episode, we dive into practical tips for creating a professional-looking podcast st...

Are you sounding your best? Here's how to fix that.

In this power-packed episode, we dive into 7 practical podcasting tips that will immediately upgrade your sound quality, without requiring expensive gear or a full studio build-out. Whether you're working with a cheap podcast setup or navigating a tricky space, we’ve got you covered.

Discover how simple adjustments to your microphone set up for recording and smarter mic pl...

If you're a small business owner or marketing manager wondering how to turn your podcast into a true marketing powerhouse, this episode is your blueprint.

We go beyond the typical Q&A format to explore actionable ways to align your podcast strategy with your overall content strategy and podcast branding. Learn how to drive audience engagement, integrate natural calls to action, and build stronger brand alignment with each e...

Many small businesses fall into the same trap: confusing marketing with sales. 

In this episode of The Power of Podcast, we break down the critical difference between marketing vs. sales, and why understanding this distinction is essential for small business podcast creators and marketers alike.

You’ll learn why podcasting for business is not your closer but instead a powerful tool within your sales funnel. We explore how podcast mar...

Are you a small business owner or marketing manager wondering how to use podcast analytics even when your show has just a handful of downloads? You're not alone, and you're definitely not wasting your time. 

In this episode of The Power of the Podcast, we dive into how small podcasters can leverage analytics for real growth. We debunk the obsession with download counts and reveal how to dig into more meaningful metrics lik...

Ever finish recording and think, “Wow… that was rough”? You’re not alone, and your podcast isn’t doomed. 

In this episode of The Power of the Podcast, we dive into the most common podcast mistakes that even seasoned hosts make and what to do when your episode doesn’t meet your expectations. Whether you're just starting out or deep into podcasting for small business, you’ll learn how to quickly diagnose quality issues, recover g...

Want to know the secret behind the most successful brands and podcasters? It’s storytelling, but not just any kind. This episode explores how to strategically use authentic narratives to build trust, humanize your brand, and make your marketing unforgettable.

Here’s what you’ll learn: why storytelling is such a powerful tool for driving business growth, how our brains are hardwired to respond to compelling narratives, and a simple f...

Welcome to 2025 where podcasting isn’t just a medium anymore, it’s a movement. In this episode, we dive deep into what the future holds for content creators, especially small business owners and marketing professionals who are ready to use podcasting as a serious marketing tool.

We begin with the seismic shift that AI tools are bringing to the production world. From generating high-quality voiceovers to near-perfect transcriptions, ...

Sick of the same old interview or solo podcast episodes? This week, we flip the script.

Join us as we dive deep into 6 innovative podcast formats designed specifically for business podcasting, branded content creation, and small business marketing. Discover how you can use podcasting not just to speak—but to connect, educate, and convert your audience.

Whether you’re a marketing manager looking to strengthen your ...

Is your branded podcast slowly slipping into silence? You're not alone—podfade claims the life of 84% of podcasts. In this episode, we're diving deep into how to avoid podfade and keep your show alive, consistent, and effective as part of your brand’s content strategy.

From planning smarter with a podcast content calendar to using batch recording for efficiency, host Josh Troche breaks down actionable tips every marketing ...

Thinking about starting a podcast for your business? Not so fast. In this episode of Pedal Stomper Productions, Josh breaks down the essential framework to help you decide: Is a branded podcast really the right move for your company?

From common misconceptions (“I’ll go viral overnight!”) to strategic questions around audience fit, marketing alignment, and resource management—this episode is the ultimate gut check before you hit rec...

Want your podcast to break beyond the mic and truly build your brand?
In this episode, we dig deep into growth strategies every small business owner and marketing manager needs to know. 

We start by laying the foundation for growth — with planning, audience identification, and content diversification. Then, we dive into expanding your reach through transcripts, video content, and social media engagement. Building a com...

Struggling to keep listeners past your intro? You’ve got 15–20 seconds to wow them—or watch them swipe away. In this high-energy episode of the Pedal Stomper Productions Podcast, we’re showing you how to turn those opening moments into pure podcasting gold.

If you’ve ever typed “how to start a podcast,” “what makes a good podcast intro,” or “branding tips for podcasters” into the search bar, you’ve hit the jackpot. This episode is p...

What’s the secret sauce behind a podcast that listeners can’t get enough of? In this episode, we explore the psychology that fuels successful podcasting—perfect for small business owners, content marketers, and brand strategists looking to grow their show.

Discover how to:

• Leverage the intimacy of audio to build authentic relationships
• Craft stories that resonate with your target audience
• Use consistent branding and format to enhan...

Are you just talking into a mic—or are you building a brand?
If you want your business podcast to actually move the needle, this episode is your ultimate strategy session.

In this value-packed episode from Pedal Stomper Productions, we walk you through the essentials of building a branded podcast that does more than just sound good—it serves your audience, reinforces your brand, and supports your overall marketing strategy.

🎯 Yo...

Return on investment (ROI) is the elephant in every marketing room—and when you're running a branded podcast, it's the question you have to answer. In this episode, we tackle the ROI of branded podcasts from every angle: the hard data, the soft signals, and why it doesn't always show up on your bottom line right away.

You won't get vague fluff here. We'll walk you through how to track meaningful engagement, ...