The Power of the Podcast: Unlock Your Brand's Marketing Potential

Want your podcast to break beyond the mic and truly build your brand?
In this episode, we dig deep into growth strategies every small business owner and marketing manager needs to know. 

We start by laying the foundation for growth — with planning, audience identification, and content diversification. Then, we dive into expanding your reach through transcripts, video content, and social media engagement. Building a com...

Struggling to keep listeners past your intro? You’ve got 15–20 seconds to wow them—or watch them swipe away. In this high-energy episode of the Pedal Stomper Productions Podcast, we’re showing you how to turn those opening moments into pure podcasting gold.

If you’ve ever typed “how to start a podcast,” “what makes a good podcast intro,” or “branding tips for podcasters” into the search bar, you’ve hit the jackpot. This episode is p...

What’s the secret sauce behind a podcast that listeners can’t get enough of? In this episode, we explore the psychology that fuels successful podcasting—perfect for small business owners, content marketers, and brand strategists looking to grow their show.

Discover how to:

• Leverage the intimacy of audio to build authentic relationships
• Craft stories that resonate with your target audience
• Use consistent branding and format to enhan...

Are you just talking into a mic—or are you building a brand?
If you want your business podcast to actually move the needle, this episode is your ultimate strategy session.

In this value-packed episode from Pedal Stomper Productions, we walk you through the essentials of building a branded podcast that does more than just sound good—it serves your audience, reinforces your brand, and supports your overall marketing strategy.

🎯 Yo...

Return on investment (ROI) is the elephant in every marketing room—and when you're running a branded podcast, it's the question you have to answer. In this episode, we tackle the ROI of branded podcasts from every angle: the hard data, the soft signals, and why it doesn't always show up on your bottom line right away.

You won't get vague fluff here. We'll walk you through how to track meaningful engagement, ...

Are you struggling to keep your branded podcast focused and engaging? Do your topics feel disconnected, making it harder to build a loyal audience? You're not alone! One of the biggest challenges podcasters face is staying on track—and that’s exactly what we’ll help you solve in this episode.  

We help you build a step-by-step guide that will walk you through the process of defining your content pillars. These are the...

Branded podcasts can be an incredible marketing tool—when done right. We see it too often where they fall into the trap of being a boring sales pitch. It's even worse when you add that with delivering unhelpful content. In this episode, we break down the fundamentals of creating a branded podcast that engages, educates, and actually builds trust with your audience.

We’ll cover:
 ✅ Defining your brand’s niche and audience—wh...

With the podcasting space more competitive than ever, how can you make your show stand out? If you're a small business owner or marketing manager, leveraging a podcast can be a game-changer for brand awareness and customer engagement. But how do you rise above the noise? In this episode, we dive into the key strategies that will help you differentiate yourself and attract the right audience. From defining your niche and crafti...

If you're looking to build a stronger relationship with your podcast audience, or you're if you're using your podcast to fast track your relationship with clients, we are talking about the one of the keys to doing that in building "Know, Like, and Trust". In this episode, we dive deep into why it's essential for business success and how podcasting is one of the best tools to establish it. Learn practic...

Ever thought about starting a podcast but felt overwhelmed by the process? Or maybe you’re wondering if you’ve missed the boat on podcasting? The good news—2025 is still a fantastic time to start, and in this episode, we’re breaking down why podcasting is more relevant than ever for businesses looking to create powerful marketing content.

We’ll cover:

• Why it’s not too late to start a podcast in 2025
• How to make sure you're tr...

Ever wondered how a background in classical music could translate into a successful career in video production? This week, we sit down with Toni Dolce, CEO of Purple Critter Media, to explore her unique journey and uncover the secrets to captivating visual storytelling.    

Toni shares how her passion for music organically transformed into a thriving video production business, emphasizing the power of movement, meticulous planning, ...

This episode features Donna Loughlin, an award-winning PR expert who has mastered the art of helping brands tell their stories in a way that captivates, informs, and sells. With an impressive career spanning decades and a client list that reads like a who’s who of innovation, Donna reveals why storytelling is the backbone of impactful public relations and marketing.

Tune in to learn:

• Why press releases alone don’t cut it in today...

In this episode, we dive deep with Mukul Lalchandani, founder of Undivided, a trailblazing real estate agency in New York City. Mukul shares how video marketing transformed his business, helped him stand out in a saturated market, and built lasting trust with his audience.

Discover his strategies for creating authentic, intelligent content that resonates with high-value clients, his journey to producing 52 videos in a year, and the ...

In this episode, we chat with Kerry Grinkmeyer, a retired financial advisor who has defied expectations and built an incredible online presence with over 183,000 YouTube subscribers—all at the age of 80. Kerry shares his unique journey into content creation, his passion for teaching others about financial independence, and the strategies that have turned his YouTube channel into a thriving community.

Hear how transparency,...

How do you create content that stands out, connects, and converts? In this episode, we chat with Emily Aborn, host of the Content with Character podcast, about crafting meaningful, engaging content. From refining your message to repurposing your best ideas, Emily shares actionable strategies you can use today to make your content unforgettable.

🌟 Key Takeaways:

• Why podcasting is a goldmine for collaboration and personal growth.
• H...

Nonprofits face unique challenges when it comes to marketing, from breaking stigmas to staying compliant with restrictions. In this interview, Jessica Yeager from Ohio Guidestone shares creative solutions and strategies that make an impact.

🌟 Key Topics Covered:

• Overcoming challenges in healthcare advertising and certifications.
• How intentional language can break stigmas and build trust.
• The role of storytelling in connecting with...

Is your marketing stuck in neutral? Today, we're shifting into high gear with Heather Wilson, owner of High Gear Success, who specializes in the powersports industry. 

Heather shares her expert insights on creating a cohesive brand, mastering content creation, and connecting with your audience on a deeper level. Whether you're into ATVs, motorcycles, or just looking for marketing strategies that drive results, th...

Are you developing real relationships with your marketing efforts? Today, we’re diving into the unique world of Dan Crandall, Marketing Manager for Great Northern Mall, who’s mastered the art of building community and driving traffic – all while having a blast. 

Forget boring sales tactics; Dan’s approach is all about fun, connection, and a dash of unconventional creativity. Join us as we explore how he's beating onli...

Tired of spinning your wheels and getting nowhere with sales? This ain't your grandma's sales training. Pedal Stomper Productions brings you a no-nonsense conversation with sales expert, Marvin Montgomery – the Sales Doctor!

Marvin reveals the brutal truth about what most salespeople get WRONG, and shows you how to turn things around FAST. You’ll discover how to:

• Master active listening: Stop talking...