Just Following Up...Again: A PR Podcast

Mission Mavericks was created by the Central West Coast Chapter to help local nonprofit organizations with communications guidance and support. In this episode, Linda and Paul Johnson, founders of Service Dogs Saving Lives (SDSL), sit down with the CWC Community team to discuss how the Mission Mavericks program benefited SDSL. 

Mission Mavericks consistently works with local area groups. Be sure to check https://cwcfpra.com/mission...

In this episode, we dive into the LeadershipFPRA program. CWC Members Jennifer Hemmerdinger, APR and Laura Ansel, APR, CPRC share their experiences in the LeadershipFPRA program and how the program has impacted their careers. 

If you're ready to join LeadershipFPRA after listening to this episode, hurry over to the FPRA website. Applications for Class X are due by June 23, 2025.

Applications: https://www.fpra.org/professional-devel...

State President Julie Frey, APR, CPRC and State President-Elect Lindsay Hudock, APR, CPRC sat down with CWC-FPRA President Hunter Carpenter, APR in this episode of Just Following Up…Again. They discuss the benefits of an FPRA member and some of the exciting programs on the horizon, including the PR & Comms Summit. Learn all about with FPRA has to offer in this episode.

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Just Following Up...Again is back with a very special interview with Joseph Grano, President and Founder of Next-Mark. In this episode, listeners will learn about Next-Mark's growth over the past 20th years and lessons in business Joe has learned through growing the company. Future entrepreneurs will also get some insight into how to start their own businesses. 

Have a suggestion for a future episode? Let us know by filling out thi...

Those on the Suncoast likely know Linda Carson from ABC7's Suncoast View, but she has had an expansive career spanning decades. Linda started her TV career in 1964 as a "TV Weather Girl" at Channel 11 in Atlanta. She went on to become one of the first female TV reporters and one of the first prime time female anchors in the country. Through her career she covered the Civil Rights Movement focusing on Coretta Scott King, walked with...

Kristen Lessig-Schenerlein is an executive coach, wellbeing strategist, keynote speaker and founder of Koi Coaching and Consulting. Hannah McGowan is a professional trainer, coach and founder of Hannah McGowan Coaching. Together they founded The CORE Program, a transformational leadership development program designed to unlock hidden potential in the next generation of leaders in the Sarasota community. In this episode, Past-Presid...

Being prepared for an interview is a crucial part of media relations and telling a good story. Hallie Peliet Young, Founder & CEO of No Blues News, shares best practices when conducting on camera interviews. Hallie’s expertise has earned her two prestigious Telly Awards and an Emmy nomination, recognizing her talent for creating content that resonates and drives meaningful impact. In this episode, she’ll share tips and tricks t...

How one leads a team can make or break the success of a department. Linda Beltran, VP of Corporate Communications for Holiday Inn Club Vacations, shares that effective leadership isn’t about having all the answers or never making mistakes. Being a leader is about empowering one's team and recognizing each team member’s unique strengths and contributions. 

Editing by Muffy Lavens Theme song courtesy of Ben Kunkel/Professor Soup

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Are you ready to earn your Accreditation in Public Relations? Credentialing Co-Directors Jennifer Moss Wilson, APR, CPRC and Sharon Kunkel, APR, CPRC share why public relations and communication professionals should consider getting their APR to enhance their careers and understanding of the field. For more information on earning your credentials, visit https://cwcfpra.com/accreditation/----more----

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Happy New Year from the Central West Coast Chapter of the Florida Public Relations Association! In this special edition of Just Following Up…Again, we asked our members what lessons they learned in 2024 and what goals they have for 2025. 

Have a suggestion for a future episode? Let us know by filling out this form.  For more information on the Central West Coast Chapter of FPRA visit https://cwcfpra.com/ 

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Welcome back to Just Following Up…Again: A PR Podcast by the Central West Coast Chapter of the Florida Public Relations Association.

To kick off season two, Media Relations Director Muffy Lavens speaks with Randy Mitchelson, APR of M&M Multimedia. They discuss the importance of video production for public relations and communications professionals, ways to keep costs down, and the importance of planning to create the best finis...

Joel Staley, a 25-year corporate communications veteran, shares insights into media training and why it's important to keep our spokespeople ready for interviews. In this episode, features stories and advice given by Joel during his "Media Training the C-Suite" professional development event, in addition to a one-on-one interview. 

Joel will be joining the Central West Coast Chapter again for a professional development event on Oct...

Listen in on the second panel of journalists from Meet the Media, an event hosted by the Central West Coast Chapter of the Florida Public Relations Association.

This panel is hosted by CWC-FPRA member Sharon Kunkel, APR, CPRC and features:

• Jim DeLa, Community News Collaborative 
• Kim Doleatto, Sarasota Magazine
• Mark Gordon, Business Observer
• Marco LaManno, Suncoast News N...

Blair Bloomston, Founder and CEO of Leaders Uplifted, joins Just Following Up…Again to discuss the importance of networking, how to approach events where you may not know anyone, and how to put the power of social media to work when connecting with others in your industry. 

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Have a suggestion for a future episode? Let us know: https://forms.gle/83dS7iifrLWwTTkPA

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Listen in on “Community in Crisis: Lessons Learned from Hurricane Ian,” an event hosted by the Central West Coast Chapter of the Florida Public Relations Association. Managing a crisis can be part of the job for any communicator. A Category 5 Hurricane bearing down on the community takes things to another level. This episode features insights on how best to handle moments of crisis from Jamie Carson, Director of Communications for ...

Listen in on Meet the Media, a professional development event hosted by the Central West Coast Chapter of the Florida Public Relations Association. Panelists will share insights into what they look for in a pitch, pet peeves the media has when receiving a pitch and the changing media landscape. 

Panelists include: 

• Jesse Coleman, WSLR Radio
• Kat Wingert, Observer Media ...

In the first episode, Membership Director Jennifer Hemmerdinger sits down with Mark Gordon, Managing Editor of the Business Observer, to discuss the importance of building strong relationships between reporters and public relations professionals. The conversation will include why the connection between the two professionals is so important and how public relations practitioners can strive to work better with reporters. 

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Just Follow Up...Again: A PR Podcast by the Central West Coast Chapter of the Florida Public Relations Association features interviews with local journalists, public relations professionals, and thought leaders to share current industry information to benefit a wide variety of  organizations. Episodes are posted every other Tuesday. 

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For more information on the Centra...