Casual Cattle Conversations

Join host Shaye Wanner on the Casual Cattle Conversations podcast as she chats with Patrick Jones from the Noble Research Institute about strategies for ranch profitability. Learn how to set realistic financial goals, manage overhead and direct costs, and avoid common accounting pitfalls to ensure your ranch thrives.

Learn more about Noble: https://bit.ly/3DD7uG0

Timestamps:

00:00 - Introduction

02:15 - Meet Patrick Jones

05:30 - ...

Are you ready to make more confident bull-buying decisions that truly move your ranch forward? In this episode, Shaye Wanner visits with Marty Ropp of Allied Genetic Resources to discuss how commercial cow-calf producers can leverage genomics through the Right Bull program to select bulls that align with their goals and cows. Marty shares how precision mating, large-effect genes, and genomic compatibility are revolutionizing herd i...

In this episode of Casual Cattle Conversations, host Shaye Koester-Wanner reconnects with Casey Fanta, seedstock manager at Wulf Cattle, to explore how the beef industry is evolving—especially when it comes to online bull sales. Casey shares how COVID-19 accelerated their transition to digital auctions, the value of customer relationships, and how the beef quality landscape has changed over the years. From open houses to impulse bu...

In this episode of Casual Cattle Conversations, Jon Biermacher joins to explore the critical economic decisions ranchers face—particularly around culling cows. Jon dives into the financial trade-offs, market signals, and resilience that define today's beef producers. Discover why cull cows can significantly impact ranch revenue and what ranchers need to consider before keeping open cows. This is a must-listen for producers wanting ...

What if fencing your pastures no longer required posts, wires, or constant upkeep? In this episode of Casual Cattle Conversations, Shaye Wanner talks with Gary Tiller about virtual fencing technology and its game-changing potential for the cattle industry. From grazing efficiency and labor savings to better land utilization and improved quality of life for ranchers, Gary outlines how Merck Animal Health is shaping the future of liv...

In this episode of Casual Cattle Conversations, host Shaye Wanner chats with Arlie Reeves about her family's journey raising Wagyu cattle. From the breed’s rich history to marketing premium beef and correcting industry misconceptions, Arlie shares valuable insights for ranchers, consumers, and anyone curious about the future of high-quality beef. Learn how consumer demand, direct-to-consumer sales, and proper animal husbandry all p...

In this solo episode of Casual Cattle Conversations, Shaye Koester-Wanner addresses a feeling many ranchers know all too well—feeling behind. She explores why that mindset exists, how it relates to the entrepreneurial nature of ranching, and how shifting your perspective can lead to greater satisfaction and measurable progress.

Shaye shares actionable advice for setting clear goals, practicing self-reflection, and celebrating miles...

In this episode of Casual Cattle Conversations, Shaye Wanner and Mark Johnson discuss the practice of creep feeding in cattle management. They explore the advantages and disadvantages of creep feeding, its impact on calf weight gain, and the factors influencing its profitability. The conversation also delves into the importance of selecting the right ration for creep feeding and the potential of creep grazing as an alternative. Mar...

In this episode of Casual Cattle Conversations, host Shaye Wanner sits down with Dave Specht, a leading voice on generational ranching and family business continuity. Together, they dive into the complexities of ranch succession planning, emphasizing the importance of long-term goals, financial transparency, and the often-overlooked influence of matriarchs in agriculture.

Listeners will gain insights into:

• Aligning generation...

In this episode of Casual Cattle Conversations, host Shaye Wanner sits down with Jason and Candice, alongside Maika from Ambrook, to unpack the realities of diversified ranching, the power of precise bookkeeping, and how financial clarity is reshaping ranch businesses. From navigating multiple enterprises to earning consumer trust, this conversation is packed with insights for modern ranchers committed to growth, profitability, and...

Are wedding venues and AirBNBs really a good way for ranchers to make more money? In this episode of Casual Cattle Conversations, host Shaye Wanner sits down with Jason Wrich to explore how ranchers can diversify their income through alternative revenue streams like event hosting, Airbnb, and direct-to-consumer beef sales.

Jason shares the real story behind launching a destination ranch wedding venue, including the startup challeng...

Why is mental health in agriculture still hard to talk about? In this episode of Casual Cattle Conversations, Shaye Wanner talks with Bridgette and Lauren from the Rural Well Podcast about breaking generational cycles, building support systems, and encouraging therapy in rural communities. From signs of strong mental health to understanding generational trauma, this episode offers tools, stories, and real talk for farmers, ranchers...

Fertility is the foundation of profitability in any cow-calf operation—and in this episode of Casual Cattle Conversations, Shaye Wanner is joined by Jennifer Koziol to talk about everything producers need to know about bull fertility. They break down the importance of breeding soundness exams, the difference between subfertility and infertility, and how genetics, nutrition, and stress affect a bull's ability to perform.

You’ll also...

In this episode of Casual Cattle Conversations, Shaye Wanner talks with Kelly Sanders and Taylor Garcia from Westway Feed Products to break down the real benefits of liquid feed in the beef industry. From improving cattle nutrition to supporting better ranch management, this conversation tackles everything from urea safety and cost savings to optimizing calf growth. If you're curious about feed safety, supplement strategies, and bo...

In this episode of the Casual Cattle Conversations podcast, host Shaye Wanner speaks with Dr. Bob Weber about the upcoming Beef Improvement Federation (BIF) convention. They discuss the importance of encouraging the younger generation to return to ranching, the role of BIF in the beef industry, and the significance of networking at such events.

The conversation also highlights the Young Producer Symposium, which aims to engage youn...

In this episode of Casual Cattle Conversations, host Shaye Wanner talks with Devlon Ford of the Noble Research Institute about the fundamentals of grazing management, cattle management, and regenerative ranching. They cover the importance of understanding carrying capacity, stocking rate, and stock density to ensure sustainable and profitable ranching practices.

Devlon provides valuable insights on how to create effective grazing p...

Advocating for the beef industry isn’t just about social media posts—it’s about real, face-to-face conversations that build trust and understanding. In this episode, Kathy Tokash joins Shaye Wanner to share how ranchers can make a difference by engaging with consumers, healthcare professionals, and students.

From classroom visits to conversations in the grocery store, Kathy discusses how personal stories and everyday interactions h...

In this episode of Casual Cattle Conversations, host Shaye Wanner sits down with Thaddeus Tharp, an experienced ag lender with deep roots in agriculture and beef production. They explore the critical role of relationships in ag lending, the importance of financial management, and key risk management strategies for cattle producers. Thaddeus shares insights on scaling operations, leveraging technology, and building a strong team to ...

In this episode of Casual Cattle Conversations, host Shaye Wanner sits down with Blane Lowe to break down the essentials of vaccine efficacy in cattle health and ranch profitability. From veterinary best practices to vaccination protocols, they cover everything you need to know to keep your herd healthy and thriving. Learn why reading vaccine labels, proper storage, and working closely with your veterinarian are key to maximizing a...