Easy Peasy Books

An email lands in your inbox. Someone loves your book. They want to share it with thousands of readers. And for a moment... you feel seen. In this solo episode, Gillian shares how she almost fell for an author scam. Twice. One email was full of gushing, personal praise about her book. The other was vague and generic, and seemed to come from a well-known media company. Two very different approaches, and both nearly worked.

Gi...

Have you been getting messages in your LinkedIn inbox from someone you've never met, offering a brand-new AI tool that promises to save you time and grow your network? They're coming fast and furious. And a lot of authors are wondering… what's the harm? In this episode, I sit down with brand strategist and longtime LinkedIn expert Kevin D. Turner to talk about what these automation tools are really doing behind the scenes, a...

Some conversations start over coffee and just keep going. That is exactly what happened when I sat down, virtually, with Jen Laffin, an accountability coach for women business owners. We started comparing notes on what we were each seeing in our businesses, and a week later we turned that conversation into a Substack live. This episode is that conversation, brought straight to your podcast feed.

Jen and I talk about writing ...

You have the idea. You have the expertise. You might even have a landing page with a waiting list. But the book? Still not written. In this solo episode, Gillian Whitney gets honest about the real reasons smart, accomplished people stall out on writing their book. Spoiler: it is almost never about being too busy. From fear of judgment to perfectionism at the starting line to the surprisingly common issue of control, she unpacks wha...

You wrote the book. But if you're not showing up on camera talking about it, does anyone actually know it exists?

In this episode of the Easy Peasy Books Podcast, I'm sharing a conversation I originally recorded live on Substack with my friend Annette Richmond, a video coach who helps consultants and entrepreneurs stop dreading the camera and start showing up on it. Annette and I get into why every author needs to take off t...

You've written the book and now it's time to upload your manuscript to KDP (Kindle Direct Publishing). You need to decide, right then and there, if you should exclusively go all in with Amazon only... or keep your options open, knowing it's not a decision you can just walk back tomorrow. Which is why it's critical you totally understand how KDP Select works before you say yay or nay.

In this week's solo episode, I'm walking ...

You published your book. Now what? A lot of authors hit publish and just hope for the best, but that's not what today's guest did. She went after trade reviews, she applied for awards, and she found a way to get her self-published book into actual libraries. If you've ever wondered whether any of that stuff is worth the effort, this episode is going to answer that question.

In this week's episode of the Easy Peasy Books Podc...

I still remember the exact moment my husband Devon, who handled all my typesetting and layout, looked at me and said, "But it's your book." I had just yelled out, in complete frustration, "Can't you just decide?" after being hit with question after question about fonts, trim sizes, paragraph styles, and everything in between. If you've ever felt overwhelmed by the sheer number of decisions that come with self-publishing, this episo...

You wrote the book. You published the book. And then you sat back and waited for the clients to roll in. But here's the thing nobody tells you. Getting your book onto Amazon isn't the finish line. It's the starting line. There's a gap between somebody reading your book and somebody actually becoming your client, and most authors don't even know it's there. They just wonder why the phone isn't ringing.

In this week's episode ...

You're not going insane, you're just not organized. That's the truth Gillian delivers in this solo episode, tackling a topic that sounds boring but might just save your book (and your sanity). Drawing on her surprising former career as a tech writer at a highly regulated blood bank, she explains why version control matters so much more than most authors realize, and shares two real stories, one about a colleague's confusing ebook u...

Have you ever sat down to write something and had it completely rearrange the way you think about your own business? That's exactly what happened to this week's guest. She set out to write a book covering all the different ways she helps her clients, and partway through, she started noticing a pattern. The same three problems kept showing up again and again. What began as research for a book ended up reshaping her entire business, ...

One hundred episodes. Never missed a single week. If podcasts gave out report cards, I think I'd earn an A for consistency. But here's what a milestone like this really makes you do: look back at where you started and be honest about how much has changed along the way. In this solo episode, I'm taking you behind the scenes of everything that shifted since episode 1, from the format, to the schedule, to a decision I almost made that...

What does it take to write a book that features forty-four women, nine months of interviews, and a whole lot of staying out of the rabbit holes? In this episode, Gillian sits down with brand strategist, author, and facilitator of lightbulb moments Orly Zeewy to talk about her upcoming book, Why Not Me? The Female Guide for Entrepreneurship. Orly shares the behind-the-scenes story of how she found her subjects, the criteria she used...

You worked hard to write that book. So the last thing you want is to find yourself saying, "Yeah, I wrote a book, but don't go look at it. It's kind of out of date now." In this solo episode, Gillian Whitney tackles one of the most overlooked steps in the book writing process: making sure your book stays relevant, promotable, and something you are genuinely proud to share long after you hit publish.

From writing at a high le...

What if your second book could do something your first book never could? This week's conversation is about the art of writing with intention, specifically how to shift from pouring everything you know onto the page to building a framework that invites readers into a bigger journey. We explore how a five-step teachable system becomes a trademarked business asset, and why a shorter, story-driven book can open more doors than a compre...

Should you just publish your book on Amazon and call it a day? It's one of the questions I get asked most, and a lot of people are surprised when I say that for first-time business authors, going Amazon only is often exactly what I recommend. With so many options out there now, from IngramSpark to Barnes and Noble Press to Draft2Digital, plus the option of selling straight from your own website, it's easy to feel overwhelmed before...

You wrote the book. You gave the presentation. You've shared your expertise on stage after stage, podcast after podcast. But here's the question: are you actually getting the mileage out of all that hard-earned content, or is it sitting there gathering digital dust? In this episode, returning guest Michelle B. Griffin joins Gillian to reveal a tool that's quietly become a content goldmine for authors, speakers, and experts. Michell...

Mic Adam has been on LinkedIn since the very beginning. We're talking 22-plus years, 17,000 connections, and a career spent helping B2B teams across Europe and North America turn the platform into a real business engine. So you'd think he would have been the first LinkedIn expert to write a book. As it turns out, he tried twice before, and the same wall stopped him both times. In this conversation, Mic shares what finally changed, ...

You spent months getting your expertise out of your head and onto the page. You did the hard work. You published the book. So why is it that the moment someone asks what it's about, your brain goes completely blank? If you've ever gone in circles trying to explain your book, or talked for five minutes and still felt like you said nothing, this episode is going to be a game changer.

In this solo episode, Gillian tackles the o...