The Beer Garden

The Beer Garden

The Beer Garden is the landscape industry podcast that lasts as long as it takes to enjoy your favorite beverage(s). Created by landscapers, for landscapers, we’re here to dig deep into the roots of our industry, sharing a brew and the best-kept secrets of the trade. Pull up a seat and join the conversation!

Episodes

June 13, 2025 63 mins

🎙️ Episode Description:

Let’s face it, great workmanship alone won’t win you lifelong customers anymore. In this episode of The Beer Garden, Jason and Brandon crack open a couple of cold ones and dive deep into the art (and science) of creating an exceptional customer experience. From Disney’s trash can placements to crafting a landscaping version of a blockbuster movie plot, this episode is all about going beyond good service, an...

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Most of us have been guilty of it—handing a new hire a shovel and saying, “Follow this guy.” That might get the job done (barely), but it won’t build a high-performing team. In this episode of The Beer Garden, we dive deep into how to build a real-deal training program that actually develops your people—and your business.

We’re breaking down how to create a scalable, repeatable system that trains new hires, grows future leaders, an...

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If your idea of a financial system is just “hoping there’s money left after payroll,” this one’s for you.

In this episode of The Beer Garden, we’re joined by Michelle Ennis, Chartered Accountant, co-founder of Landscapers By Nature, and Head of Finance at Hypha Dynamics, to talk about transforming your company’s financials from a black box into a leadership tool.

Michelle shares how she went from being the only person reviewing fin...

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Ever feel like your crews spend more time in traffic than on turf? Then this episode is for you.

In this week’s episode of The Beer Garden, we’re breaking down one of the most overlooked levers of profitability in landscaping and snow: route density. That’s right, how close your job sites are to one another can make or break your bottom line.

We’ll crack open a cold one and dive into:

  • Why route density is your best friend whe...

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In this episode of The Beer Garden, we’re tackling one of the most chaotic (and costly) problems in many landscape and snow companies: inconsistent, unstructured pay.

If your crew members are randomly asking for raises… if your hiring conversations feel like a poker game… or if payroll feels more like a monthly gamble than a strategy—this episode is for you.

We break down exactly how to build and implement a standardized pay struct...

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In this episode of The Beer Garden, we’re digging into one of the most misunderstood—but most impactful—tools in your estimating arsenal: production rates. Whether you're still eyeballing bids or operating off tiered pricing, understanding production rates can help you price more consistently, boost profitability, and simplify performance conversations with your team.

What we cover:

  • What are production rates
  • Why production ra...
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Still sending quotes into the void and hoping for the best? It might be time to stop bidding and start building value.

In this episode of The Beer Garden, we're doing a deep dive into how to improve your close rate for landscape maintenance contracts—without lowering prices, adding services, or spending more time on-site. Just smart strategy and better presentation.

We share a real-life example of a contractor who stopped competing...

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If your “CRM” is a stack of sticky notes, a chaotic spreadsheet, or just whatever’s rattling around in your brain, this episode is for you.

In this Beer Garden listicle episode, we’re diving into the top 10 things you should look for when picking a CRM for your landscape or snow removal business. Whether you’re making your first leap into software or realizing your current platform is more headache than help, we’re breaking down wh...

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It’s a new year, and you’re probably thinking about how to grow your business. But before you throw all your budget at Facebook ads or slap another sign on your truck, it’s time for a little strategy. In this episode of The Beer Garden, Jason introduces a concept he created called the Revenue Growth Pyramid—a smarter framework for growing your landscape or snow removal business.

This episode is all about working with what you’ve al...

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March 14, 2025 75 mins

The landscaping industry’s labor shortage isn’t getting any better, and let’s be honest—throwing a “Help Wanted” magnet on your truck isn’t going to cut it anymore.

In this episode of The Beer Garden, we’re digging into strategies for hiring in a competitive market—because let’s face it, you can’t scale your business without the right people. Whether you’re a seasoned hiring pro or just desperate to fill a role yesterday, this epis...

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Welcome back to The Beer Garden! After a well-earned holiday break (and maybe one too many seasonal beers), we’re kicking off 2025 with our Annual State of the Industry episode. We’re diving into Lawn & Landscape Magazine’s industry report to see what’s sprouting, what’s wilting, and what’s straight-up getting overrun by weeds this year.

What’s Inside:

🍻 Industry Confidence – Are contractors feeling bullish about 2025, or are ...

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In this episode of The Beer Garden, we’re breaking down the process of building an effective sales plan for your landscaping or snow removal business. Whether you’re aiming for steady growth or gearing up for your best year yet, this episode is packed with actionable advice to help you plan, track, and achieve your sales goals with confidence.

What’s Inside: Segment 1: Setting a Realistic End Target
  • Understanding Capacity: Lea...
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In this Sidecar episode of The Beer Garden, we explore how to implement a computerized maintenance management system (CMMS) to streamline equipment maintenance and improve operational efficiency in your landscaping or snow removal business.

What’s Inside:

We’ll walk through a 5-step process to successfully implement a CMMS:

  1. Assign a Software Owner: Designate a single individual to oversee the implementation process and handle ...
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In this episode of The Beer Garden, we’re diving into a topic that can transform how you run your landscaping or snow removal business: the importance of standardizing your equipment. From deciding when to buy, rent, or lease to choosing the right tools and streamlining operations, this episode is packed with actionable insights to help you save time, reduce costs, and improve efficiency.

What’s Inside: Segment 1: When to Buy
  • ...
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In this short Sidecar episode of The Beer Garden, we dive into a powerful strategic planning tool for owners and operators of landscape/snow businesses: the organizational chart. We’ll walk through how you can leverage an org chart not only to understand your current structure, but also to project and plan for future growth.

What You’ll Learn:

  • Build Your Current Org Chart: Begin by mapping out all the roles and responsibilitie...
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In this episode of The Beer Garden, we’re diving into the art and science of scaling your landscaping business. Whether you’re aiming for your first $1M in revenue, breaking through the $3M mark, or pushing beyond, this episode offers practical insights and strategies to help you grow smartly and sustainably.

What’s Inside: The Root of the Problem
  • Why scaling requires you to evolve your mindset and approach.
  • The challenges of ...
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In this episode of The Beer Garden, we explore the steps to successfully transition the estimating and sales role from the owner to others in the organization. This critical process can free up your time to focus on strategic growth and team leadership while empowering your team to take on more responsibility. Here’s what we cover:

Why Owners Struggle to Let Go of Estimating and Sales
  • Common concerns like control over pricing,...
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In this Sidecar episode of The Beer Garden, we explore why contractors should shift their focus from lowering prices to increasing the value they provide to their customers. Competing on price alone can be a race to the bottom, but by focusing on value, you can win the right clients, build a strong reputation, and grow your business sustainably. Here’s what we cover:

Key Topics:
  • Understanding Your Ideal Client: Learn how to id...
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In this episode of The Beer Garden, we explore the critical role of a company vision in driving business success, particularly for landscapers and snow removal professionals. A clear and compelling vision isn’t just a lofty idea—it’s a practical tool that guides decision-making, inspires teams, and sets your business apart. Whether you’re just starting or looking to refine your approach, this episode offers actionable insights to h...

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In this Sidecar episode of The Beer Garden, we explore creative ways to capitalize on the holiday season to boost your landscape or snow removal business. The holidays aren’t just for retail—they’re a golden opportunity for service-based businesses too. We’ll cover:

Segment 1: Leverage Holiday Sales

•Take advantage of Black Friday and holiday deals on electronics, tools, and software to gear up for the new year.

•Understand how ye...

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