MARKETING 100

MARKETING 100

John and Kayle of The Salon Business are on a mission to share their top 100 salon marketing tips & grow your beauty business.

Episodes

July 15, 2025 11 mins

Marketing 100 Ep. 79 - John and Kayle are back in the saddle with a whole handful of hot tips - this week, John poses the question "Can you actually flick a switch and make more money as a salon owner?"

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/5xuxndjr

Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdown...

Mark as Played

Marketing 100 Ep. 78 - Kayle of The Salon Business welcomes back special guest Jenni Ashford, owner of The Wordsmith Salon and salon culture afficianado. In this episode, Jenni breaks down whw educated stylists might just be your best marketing asset.

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/32xjr55k

Get subscribed to The Salon Business for p...

Mark as Played

Marketing 100 Ep. 77 - Kayle of The Salon Business welcomes back special guest Jenni Ashford, owner of The Wordsmith Salon and salon culture afficianado. In this episode, Jenni breaks down why culture is king and your best marketing play for 2025.

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/32xjr55k

Get subscribed to The Salon Business for perso...

Mark as Played

Marketing 100 Ep. 76 - Kayle of The Salon Business welcomes special guest Jenni Ashford, owner of The Wordsmith Salon and salon culture afficianado. In this episode, Jenni tells us her most expensive salon retail fail and shares how salon owners can select product lines that align with their brand and contribute to their culture.

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time fo...

Mark as Played

Marketing 100 Ep. 76 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie shares her secrets for taking leads that have seen or interacted with your ad and turning them into new bookings for your salon or spa.

Sign up for Stephanie's free salon advertising class here: https://sunnystorm.marketing/

Try...

Mark as Played

Marketing 100 Ep. 74 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie breaks down how to create Instagram video ads that get attention and win new clients.

Sign up for Stephanie's free salon advertising class here: https://sunnystorm.marketing/

Try Mangomint - our top pick for the best salon and s...

Mark as Played

Marketing 100 Ep. 74 - John and Kayle of The Salon Business are back with special guest Stephanie Mitchell, salon and spa business coach and Instagram and Facebook ad specialist. In this episode, Stephanie shares the secrets to creating an irresistible offer that clients can't help but click on.

----more----

Sign up for Stephanie's free salon advertising class here: https://sunnystorm.marketing/

----more----

Try Mangomint - our top...

Mark as Played

Marketing 100 Ep. 72 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. In this episode, Stef shares the results of her salon workplace survey - with results from over 123,000 hairstylists.

 

Wanna hear what stylists really want in a job? Check out the Salon Recrui...

Mark as Played

Marketing 100 Ep. 71 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals. In this episode, Stef shares how salons can use ChatGPT to calculate finances, create marketing strategies, and dominate social media.

  • Wanna hear what stylists really want in a job? Check ...
Mark as Played

Marketing 100 Ep. 70 - John and Kayle of The Salon Business are back with special guest Stefanie Fox, founder of Talent Match and Matchable, hiring and employment services specifically tailored for salon professionals by salon professionals.

Stef shares some incredible statistics on hiring and employment in the space, tells us what stylists report they really want in a salon, and dispels some of the longest-standing myths perpetuat...

Mark as Played

Marketing 100 Ep. 69 - John and Kayle of The Salon Business are basking in the sunshine and breaking down the Salon Business recording studio!!! John reminisces on his time building The Salon Business and teases what's next for the channel!

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/y92ap3r5

Get subscribed to The Salon Business for personalized...

Mark as Played

Marketing 100 Ep. 68 - John and Kayle of The Salon Business are basking in the sunshine and breaking down their favorite strategic systems to tackle one of the greatest challenges salon and spa owners face - how to choose the tasks that aid your growth as a business and knowing when to delegate the ones that don’t!

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https:/...

Mark as Played

Marketing 100 Ep. 67 - John and Kayle of The Salon Business are back in the saddle and Kayle is laying out his 4 core pillars of selling salon retail. Tune in to hear his 4 step approach (and hot takes on what salon owners tend to do wrong)!

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/y8vjx6jf

Get subscribed to The Salon Business for personalize...

Mark as Played

Marketing 100 Ep. 66 - John of The Salon Business welcomes back successful salon owner, master marketer, and Portland community legend Mack Olsen to share how he grew yello salon through finding the community events his clientele cares about and partnering with organizations his ideal clients patron.

Check out Mack, Kaylee and yello at https://yello.salon/

Get subscribed to The Salon Business for personalized marketing tips and in...

Mark as Played

Marketing 100 Ep. 65 - John of The Salon Business welcomes successful salon owner, master marketer, and Portland community legend Mack Olsen to break down how to run a salon with a brand-first mindset and re-evaluate your salon's value to leverage profitable partnerships.

Check out Mack, Kaylee and yello at https://yello.salon/

Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each epis...

Mark as Played

Marketing 100 Ep. 64 - John and Kayle of The Salon Business welcome back veteran salon owner, educator, and hairstylist Marchelle Mooney, who tells us her secret to forming successful partnerships and shares her hot takes on why in person salon events are NOT for everybody.

 

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/4vv2wdcf

 

Get subscribed t...

Mark as Played

Marketing 100 Ep. 63 - John and Kayle of The Salon Business welcome veteran salon owner, educator, and hairstylist Marchelle Mooney shares her experiences with ChatGPT and how it's changing the hair and nail industry.

 

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/2kjktdwa

 

Get subscribed to The Salon Business for personalized marketing tips and...

Mark as Played

Marketing 100 Ep. 62 - John and Kayle of The Salon Business welcome veteran salon owner, educator, and hairstylist Marchelle Mooney to talk about her salon and spa marketing pet peeves.

 

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a little extra time for FREE: https://tinyurl.com/mrytrd4n

 

Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each epi...

Mark as Played

Marketing 100 Ep. 61 - John and Kayle of The Salon Business discuss classic mistakes salon and spa owners make when hiring and share how strategic hiring choices can make a huge difference in building your culture and marketing your business.

Looking to hire for your salon or spa? Check out Salon Jobs: https://tinyurl.com/bdf9hdpt

Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each e...

Mark as Played

Marketing 100 Ep. 60 - John and Kayle of The Salon Business share their insights on repurposing under- or un-utilized space in your salon.

Get subscribed to The Salon Business for personalized marketing tips and in-depth breakdowns of each episode's topics: https://tinyurl.com/3x6wvc3k

Want to see the video? See our pretty faces every week on YouTube

Try Mangomint - our top pick for the best salon and spa software of 2025 and get a...

Mark as Played

Popular Podcasts

    Does hearing about a true crime case always leave you scouring the internet for the truth behind the story? Dive into your next mystery with Crime Junkie. Every Monday, join your host Ashley Flowers as she unravels all the details of infamous and underreported true crime cases with her best friend Brit Prawat. From cold cases to missing persons and heroes in our community who seek justice, Crime Junkie is your destination for theories and stories you won’t hear anywhere else. Whether you're a seasoned true crime enthusiast or new to the genre, you'll find yourself on the edge of your seat awaiting a new episode every Monday. If you can never get enough true crime... Congratulations, you’ve found your people. Follow to join a community of Crime Junkies! Crime Junkie is presented by audiochuck Media Company.

    24/7 News: The Latest

    The latest news in 4 minutes updated every hour, every day.

    Stuff You Should Know

    If you've ever wanted to know about champagne, satanism, the Stonewall Uprising, chaos theory, LSD, El Nino, true crime and Rosa Parks, then look no further. Josh and Chuck have you covered.

    The Bobby Bones Show

    Listen to 'The Bobby Bones Show' by downloading the daily full replay.

    Latino USA

    Latino USA is the longest-running news and culture radio program in the U.S. centering Latino stories, hosted by Pulitzer Prize winning journalist Maria Hinojosa Every week, the Peabody winning team brings you revealing, in-depth stories about what’s in the hearts and minds of Latinos and their impact on the world. Want to support our independent journalism? Join Futuro+ for exclusive episodes, sneak peaks and behind-the-scenes chisme on Latino USA and all our podcasts. www.futuromediagroup.org/joinplus

Advertise With Us
Music, radio and podcasts, all free. Listen online or download the iHeart App.

Connect

© 2025 iHeartMedia, Inc.