The Legend Effect (Master Influence and Attraction)
Welcome to The Legend Effect—the podcast where you master the hidden forces of influence, communication, and personal branding to make more, work less, and live a life you can’t wait to wake up to. Hosted by Howie Chan, a brand strategist with over a decade of experience helping companies and individuals build authority, develop standout brands, and grow their businesses, this podcast is your shortcut to mastering the essential entrepreneurial skills you were never taught in school. This is the show for entrepreneurs, creators, and business leaders who want to develop the high-impact skills that drive success—public speaking, storytelling, negotiation, sales, brand building, and more. Whether you're leaving corporate life behind or scaling your personal brand, The Legend Effect will help you move from unknown to unforgettable. Each episode brings a mix of solo insights and in-depth interviews. Hear from those who’ve built their empires, redefined leadership, and mastered the soft skills behind business success—and from experts who’ve studied what makes legends legendary. This is the mentor I wish I had when I first left the corporate world in pursuit of my own version of greatness. WHAT TO EXPECT: 🎤 Influence strategies: Practical tools to change minds and inspire action 🎤 Success mindset: The thought patterns of elite performers and leaders 🎤 Entrepreneurship lessons: Wisdom from those who turned ideas into empires 🎤 Magnetic communication skills: Speak with purpose, sell with confidence 🎤 Life lessons from legends: Timeless insights to fuel your growth IT’S TIME. If you're ready to step out of the ordinary and harness the hidden powers of influence, persuasion, and personal storytelling to live your version of legendary, The Legend Effect is for you. It’s time to turn up the volume on life, make your mark, and live your legend. 🤘🏽 Hosted by Ausha. See ausha.co/privacy-policy for more information.
Episodes
In this episode of the Legend Effect Podcast, host Howie Chan interviews Katelyn Bourgoin, the buyer psychologist, creator of the acclaimed Why We Buy newsletter, who has built an audience of 280,000 marketing geeks around the world.
They delve into Katelyn's tough but life-changing journey of building and shutting down a venture-backed startup, creating a new path that aligned with her dreams, as well as some game-changing buyer p...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Sam Horn, founder of the Intrigue Agency, an award-winning author, sought-after keynote speaker, and a true legend when it comes to storytelling and intrigue.
They delve into the nitty-gritty details of storytelling, sharing effective techniques to tap into your unique stories–and hook and hinge them back to your audience. The discussion emphasizes that clarit...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Frankie Russo, a serial entrepreneur with a proven track record for using Imagination and Ingenuity to foster continuous growth.
They delve into what's missing for you to truly find what lights you up and gives you a competitive edge: your weird. They also touch upon the concept of failure as a gift, the incredible power of your child self, and what it takes to...
In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.
He delves into how to build a magnetic personal brand at work, or professional brand, without being self-promotional, fake, or loud. The discussion emphasizes ...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Steve Martin, an expert on influence and persuasion and the CEO of Influence At Work, who learned and closely collaborated with the godfather of persuasion, Dr. Robert Cialdini.
They delve into how the answer isn’t always more data and what it actually takes to ethically persuade someone, the difference between winning the argument and winning the outcome, and ...
In this episode of The Legend Effect Podcast, host Howie Chan welcomes comedian, keynote speaker, and human connection expert Kate Davis to explore the transformative role of humor in leadership and communication. With decades of experience helping organizations break down barriers through levity, Kate shares how public speaking tips grounded in humor can lead to deeper trust, creativity, and a more authentic connection at work.
In this episode of the Legend Effect, host Howie Chan interviews Fotini Iconomopoulos, known as THE negotiator, she teaches negotiation with empathy, strategy, and a lot of real talk, and has taught thousands how to win without making others lose.
They delve into negotiating effectively, with lasting positive results, not just in business, but in life. Be prepared to never think of negotiation the same way again. The discussion emp...
In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary. He delves into how feeling pain, whether mental, emotional, or physical, might be the clearest sign that you’re on the right path. Embracing that can be the first ...
In this episode, host Howie Chan interviews Jasmin (Jay) Alić, THE LinkedIn coach, who rewrote the entire LinkedIn playbook by leading with generosity, relationship, and authenticity.
They delve into a whole new way of looking at LinkedIn, the fact that this platform can actually flip your trajectory, and how to get you there. The discussion emphasizes the impact of having a strong personal brand on LinkedIn.
Jasmin provides the stra...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Matt Doan, who successfully designed and executed his escape from corporate life and now helps others also make their transition on their own terms.
They delve into what most people get wrong about quitting, why passive income won't save you, and how to mentally graduate from the corporate world before you actually leave.
The discussion emphasizes that ...
In this episode, host Howie Chan interviews Sonal Bhaskaran, a peak performance coach, business process consultant, and High Magick energy healing practitioner. They delve into Sonal’s path of self-discovery, healing, and transformation, and discuss how she uses her psychic abilities to help others by removing what’s blocking them.
The discussion emphasizes the importance of constantly working on yourself. Sonal gives us some in...
In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a series of short episodes - Solo Sesh (sessions) – he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.
He delves into why status is the hidden force behind decision-making and one of the biggest mistakes businesses and individuals make: misreading their audien...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Collin Henderson, a mindset coach, author, podcast host, speaker, consultant, and thought leader who cracked the code on reprogramming self-doubt and conditioning the mind for peak performance.
They delve into the science of mindset shifts, why motivation fades, and lasting mental habits. The discussion emphasizes how shifting your mindset can make you more m...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Nausheen Chen, the CEO's public speaking coach and 3-time TEDx speaker, with over 10,000 hours on stage, who’s rocking purple hair all over the web and has coached leaders at Amazon, IBM, and Walmart.
They delve into what one can do to become an impactful, memorable speaker that people love listening to and engaging with, as well as Nausheen’s incredible and tw...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Will Storr, an award-winning journalist and best-selling author of multiple books on storytelling and the human condition. They delve into what it means to be human and why we do what we do so that we can use this knowledge to better influence human behavior and leverage storytelling for business success.
The discussion emphasizes that we are a story and w...
In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing you the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.
He teaches you how to reframe sales as a process of service and why that shift isn't just empowering, it's transformative for both you and your clients. That’s...
In this episode of the Legend Effect Podcast, host Howie Chan interviews Marie Diamond, a Feng Shui master who works for a lot of top companies and celebrities and has helped more than 2 million students create spaces they feel great in.
They delve into Marie’s journey into Feng Shui, the true impact that changing your environment can bring, and how to get started. The discussion emphasizes the need to be open-minded and the id...
In this episode of The Legend Effect, host Howie Chan interviews Nelson Dellis, a 4x U.S. Memory Champion, brain performance coach, and author, about how to unlock the full potential of your mind through memory training.
Nelson breaks down the myths about memory and shares how anyone—yes, anyone—can develop powerful mental focus, strengthen recall, and apply memory techniques to improve public speaking, personal branding, and ev...
In this episode of the Legend Effect Podcast, host Howie Chan interviews James Martin, a.k.a Made by James, the ultimate champion of the everyday designer and one of the most prolific logo identity designers on the planet. They delve into how we can become more creative and irreplaceable in the face of AI and fierce competition.
The discussion emphasizes how staying true to yourself is key to attracting the right people and opp...
In this episode of the Legend Effect Podcast, host Howie Chan is going solo. In a new series of short episodes - Solo Sesh (sessions), he is bringing the best strategies and ideas from scientific studies and the legends among us so you can live your version of legendary.
He delves into how to craft a clear and compelling value proposition that sets you apart and attracts the right opportunities and people. The discussion emphasi...
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